Sony has issued a press release about the new product developments it's showcasing at Photokina 2010. Highlights include a firmware update for the NEX series (covered in a separate news story), a prototype of a new camera that will incorporate the latest Translucent Mirror technology, accessories for A-mount cameras including a flash and vertical grip, and upcoming lenses for both A and E mounts.
Sony showcases digital imaging solutions at Photokina Prototypes of Advanced Model A-mount Camera and new E-mount lens roadmap are revealed
Sony showcases the unique creative possibilities of its full digital imaging line-up at Photokina. Highlights on the Sony stand in Hall 5.2 include latest additions to the α (pronounced ‘Alpha’) range of interchangeable lens digital cameras, Cyber-shot™ compact cameras, Handycam® HD camcorders, Bloggie™ Mobile HD snap cameras and S-Frame digital photo frames.
A-mount system interchangeable lens digital cameras
Shown for the first time in Europe, Sony exhibits a new advanced segment camera (prototype) that uses Translucent Mirror Technology. Aimed at photo enthusiasts and step-up amateurs, the new α model builds on the powerful creative possibilities of the first translucent mirror cameras from Sony, the α55 and α33, also on display. Unlike conventional DSLR cameras, this innovative design enables super-fast shooting responses with continuous AF during stills and HD video shooting in a compact body.
Also presented, new A-mount system accessories currently in development include a flash and Vertical Grip, plus standard zoom and telephoto lenses.
E-mount system cameras: NEX-5/NEX-3
The growing range of E-mount system cameras, lenses and accessories is on display at Photokina. The compact, beautifully styled NEX-5/NEX-3 feature an APS-C size sensor, allowing photographers to capture DSLR-quality stills and video with the creative freedom of interchangeable lenses. On show are prototypes of seven new E-mount lenses that will be available during 2011 and 2012.
Available from mid-October, a firmware update adds fresh functionality to the NEX-5/NEX-3. Autofocus operation is now supported when using A-mount SAM and SSM lenses with the optional LA-EA1 Mount Adaptor. There’s also a new custom function that allows assignment to buttons of frequently-used functions, plus a new function to record movies with setup aperture.
Cyber-shot™ digital compact cameras
The Cyber-shot™ range of digital still cameras includes the feature-packed W series, the high-performance H series and the super-slim T series. Key Cyber‑shot™ features include AVCHD Full HD video, 3D Sweep Panorama and Superior Auto Mode for brilliant results in any shooting situation.
Handycam® HD camcorders
The Handycam® range of flash memory and hard disk drive camcorders unites Sony expertise in image sensing, digital processing and advanced optical design. The Exmor R™ CMOS Sensor on selected models boosts sensitivity for enhanced image quality with reduced noise, even in low-light. SteadyShot Active Mode features ‘3-way’ shake cancelling for more stable images at all zoom settings, even while walking.
Targeted at videographers and enthusiasts, the Handycam® NEX-VG10 features an extra-large Exmor™ APS HD CMOS sensor for stunning images with cinematic depth-of-field effects. Compatibility with interchangeable lenses allows still photographers to fully exploit the creative possibilities of their existing lens collection (A-mount lenses require optional adaptor).
Bloggie Touch™ Mobile HD snap camera
The latest addition to the Bloggie™ family, the stylish “Bloggie Touch” MHS-TS20K features a super-size touchscreen, 360 Video shooting capability and built-in USB arm for easy PC transfers. Built-in software simplifies photo and movie clip sharing via online services like the newly-launched Personal Space by Sony.
S-Frame Digital Photo Frame
The full 2010 line-up of S-Frame digital photo frames includes models from 17.8cm (7”) to 25.9cm (10.2”) panel size. Flagship models now support AVCHD video playback with stereo sound. Other models include the D830L, a battery-powered portable photo album, and F800 that integrates a high-quality colour printer.
Sony at Photokina 2010: Prototype / pre-production model display
A-Mount series interchangeable lens camera
- Advanced model
- Translucent Mirror Technology
- Exmor APS HD CMOS Sensor
- AVCHD Full HD video
- Standard zoom lens suitable for advanced model
- Telephoto Lens (500mm F4G)
- Vertical grip
E-Mount series interchangeable lens camera
- Color Variation Concept Models of NEX-5 and NEX-3
- Wide fixed focal length CZ : available from 2011
- Telephoto zoom : available from 2011
- Macro : available from 2011
- Portrait : available from 2011
- High performance standard zoom G : available from 2012
- Wide zoom : available from 2012
- Mid-telephoto : available from 2012
Sep 20, 2013
Sep 18, 2013
Sep 13, 2013
Sep 13, 2013
|Moon 99% D55 C14 St-Zénon 20170806 DP by MarioSS|
from Best Picture of the Week
|Reeds on lake by kkardster|
from Abstracts in Nature
|Florence & the Machine by Dutch Newchurch|
from Second chances..
Not sure how to choose your first drone? In this article, the second of a 3-part series, we discuss what factors you should consider when deciding what drone is right for you.
NASA photo editor Joel Kowsky didn't just capture the solar eclipse from his vantage point in Wyoming, he also managed to capture the ISS buzzing across what remained of the sun.
In these videos, talented photographer and filmmaker Daniel DeArco breaks down several tips that will help flash photography newbies start experimenting with artificial light.
Photographer and master potter Steve Irvine makes incredibly intricate, functional ceramic pinhole cameras that look like robots and monsters.
Chinese gimbal manufacturer Gudsen has released a firmware update for its Moza Air that lets you control the direction and angle of the head remotely just by moving a small handlebar-mounted control unit.
Curious how the Sony a9 performs underwater? Our friends at Backscatter took the camera diving off the Baja California coast, to find out how it handled shooting great white sharks.
While most of the DPReview crew put away our cameras and just watched the celestial event, Rishi decided last-minute to hack together a rig and capture a few shots.
Defunct Russian camera maker Zenit is making a comeback, and they're planning to release a full-frame mirrorless camera in 2018.
The days where you're more or less locked into premium or first-party flash units has gone. They're less than $50 now, so there's one less excuse not to get one. Here's our case for adding one to your kit, and a few pointers to get you going.
If you're shooting the solar eclipse here's a hint: don't fry your camera's sensor. Use a proper solar filter that offers at least 16 stops of light filtration, along with UV and IR filtering. More important? Don't look at it unless you've got solar filters. Sensors can be replaced, your retinas can't.
Photographer Rick Wenner recently captured an odd event called the Race of the Gentlemen with a rather odd camera: The Phase One XF IQ3 Achromatic, the world's only 101MP black-and-white digital back.
Buying used is a good way to save some dough, and with the right precautions you can protect yourself from falling victim to a scam.
This two-part video series takes a deep dive into the world of dynamic symmetry and geometric composition, using iconic photographer Henri Cartier-Bresson's brilliant photographs as a guide.
Award-winning photographer Jeremy Cowart tells the moving story behind this drone photograph, captured in the aftermath of the devastating wildfire in Gatlinburg, TN in 2016.
Happy 2017 World Photo Day! We asked everyone on staff at DPReview to share one photo that they took within the last year that makes them jazzed on photography. Here's what we chose.
French President Emmanuel Macron has lodged a legal complaint against a paparazzo who snuck onto the president's private vacation property to take pictures.
Ever wonder what the difference is between compressed, uncompressed and lossless compressed Raw files? Photography Life's Nasim Mansurov breaks it down for you in this informative article.
The oldest known portrait of a US president was just discovered after over a century in storage. It's going up for auction in October, where it's expected to fetch between $150,000 and $250,000.
If you're using the popular Sigma 24-70mm F2.8 Art lens with Sigma's MC-11 converter, listen up: you'll want to update your lens and converter firmware ASAP.
If you've heard it once, you've probably heard it a thousand times: never check in your camera gear when flying. This shattered $11,000 lens is what can happen when you do.
Lensrentals just did its first Cine lens comparison, pitting five top-notch 35mm primes against each other: the Zeiss CP.2 35mm T2.1, Canon CN-E 35mm T1.5, Sigma 35mm T1.5 FF, Rokinon Xeen 35mm T1.5 and Schneider Xenon 35mm T2.1.
A team of Google researchers have found that slightly warping watermarks when embedding them into images can help prevent automatic removal.
You don't have to empty your savings account to take your photography to the next level. These cheap buys cost about $50 or less, and come with outsized benefits for your photography.
Joey L, Dani Diamond, Brandon Woelfel and Jessica Kobeissi go head-to-head in an episode of "4 photographers shoot the same model."
The latest flagship phone from Asus combines a 12MP 1/2.55" Sony IMX362 main sensor with a smaller Sony IMX351 chip for 2x zoom and a background-blurring portrait mode.
The company behind popular photo editor Picktorial 3 just released the X-Pack: a preset package that allows you to add Fuji's in-camera film simulation profiles to your RAF files in post.
Photoshop. GoPro. Every once in a while a product emerges that defines a category. And sometimes, it vanishes just as quickly as it arrived on the scene. This week's Throwback Thursday remembers the Flip, the pocket camcorder everyone had – until they didn't.
The Nokia 8's dual-cam combines the image data from a 13MP RGB sensor and a 13 monochrome chip for better detail, improved dynamic range and lower noise levels.
The company behind retail giant B&H Photo has agreed to pay out $3.2 million in monetary relief and back wages to settle a discrimination and harassment case from 2016.
After a popular Facebook teaser and some studio portrait samples, Godox has finally officially released the Godox A1 smartphone flash and flash trigger. Cheap, versatile and innovative, color us intrigued.