It's the season for pre-holiday financial earnings reports, and Fujifilm's latest numbers tell a familiar story - digital camera sales are down on the whole, with steady sales of higher-end products. Despite that, Fuji's imaging solutions division saw an increase in operating income, up to 12.4 billion yen in the first half of the financial year, marking a 2.7x improvement year-on-year. Read more
Fujifilm has added another lens to its X-mount, this one being a low-cost Fujinon XF 35mm F2 prime. This compact lens features a nearly silent internal AF system, 9-blade circular aperture, 2 ED elements, and is sealed against moisture and dust. Also announced is a 1.4x teleconverter, which is currently only compatible with the XF 50-140mm F2.8 zoom. It will, however, be compatible with future lenses, including the XF 100-400mm super telephoto lens expected next year. Read more.
Fujifilm has added to its instant camera lineup, introducing the INSTAX Mini 70. The Mini 70 features a sleek re-design, a mirror on the front panel for selfie-framing, and automatic exposure with flash for better balanced low-light photos. Read more
Fujifilm has released firmware updates for seven of its X-series cameras, providing them with support for Microsoft's Windows 10. Read more
According to a source speaking with Fuji Rumors, the Fujifilm X100T's successor will have a new lens. The present lineup of X100 cameras all feature the same fixed 23mm F2 lens, and if past announcement intervals are any indication, the X100 series may see an update just around the corner. Read more
Our full Fujifilm X-T10 review takes a look at many aspects of the camera's performance, with in-depth analysis of our studio tests and shooting experiences. But if you're looking for something more bite-sized, we've got that too. Take a look at the quick version of our review, shot in Seattle's lovely Golden Gardens where many of the images featured in our full review were taken. See video
The Fujifilm X-T10 puts many of the X-T1's capabilities into a smaller, less expensive body. It uses the same 16MP X-Trans CMOS sensor and EXR Processor II and, despite a more compact body, offers an additional custom function button and even squeezes in a pop-up flash. Is the X-T10 capable of holding its own against APS-C competitors? Read our full analysis. Read more
Fujifilm has introduced the X-T1 IR, a version of its flagship mirrorless camera designed specifically for infrared photography. The camera captures light from UV, visible, and infrared portions of the spectrum, from approximately 380-1000nm. Everything else is identical to the standard X-T1. Read more
We had been shooting around with a pre-production version of the Fujifilm X-T10 for some time and recently got in a final version of the camera. Like the flagship X-T1, it uses Fujifilm's 16MP X-Trans APS-C sensor, which is known for producing pleasing colors. As such, we included a variety of out-of-camera JPEGs as well as Raw conversions. See the gallery
Though it has much in common with the X-T1 in terms of image quality, starting with its 16MP X-Trans APS-C sensor and EXR Processor II, the X-T10 presents a very different shooting experience. We've updated our Fujifilm X-T10 first impressions with some thoughts on using the camera in the field. Read more
UPDATE: Fujifilm's new firmware for the X-T1 is now available. It promises to overhaul autofocusing performance and 'introduces a new AF system' to this X-series flagship body. Firmware 4.00 aims to take significant steps towards solving issues with moving subjects and focusing in low contrast conditions. Read more
Lensbaby has announced availability of several of its most popular lenses for Fujifilm's X mount. The Composer Pro with Sweet 35 Optic, Composer Pro with Sweet 50 Optic, Circular Fisheye and Velvet 56 are all now available for Fujifilm's mirrorless interchangeable lens cameras. Read more
At 50X, the Fujifilm FinePix S1 may not have the longest lens in its class, but it is the only superzoom that's weather-sealed and one of the very few with Raw support. Naturally, this means that we did some Raw conversions and shot in in the rain, and you can see the results in our samples gallery. View photos
The Fujifilm XF 16mm f/1.4 R WR is a weather-sealed prime, equivalent to a 24mm field of view on Fujifiilm's X-mount cameras. With a close focus distance of just 0.15m/6in. and a fast F1.4 aperture, this lens is super versatile. In our sample testing we found it to be sharp, and to offer pleasing bokeh. See our sample gallery
The Fujifilm X-T10 shares a similar relationship to the X-T1 that the OM-D E-M10 shares with its siblings - advanced features borrowed from a higher-spec model in a compact body. The X-T10 uses the X-T1's 16MP APS-C X-Trans sensor but offers slightly downgraded hardware and lacks weather-sealing. We've had the X-T10 in our hands long enough to get familiar with it and put together some first impressions. Read more
The latest in Fujifilm's X-series lineup, the X-T10, offers most of the core specifications as its big brother the X-T1 but wraps them in a smaller, less-costly body. We've been using a pre-production X-T10 for a few days, and as well as real-world and studio samples we've also prepared some first impressions of its handling and performance. Click through for more
Fujifilm has announced the X-T10 - a smaller, beginner-friendlier version of its flagship X-T1. Using the same 16MP APS-C X-Trans image sensor as its big brother, the X-T10 is equipped with new subject tracking AF modes introduced via firmware to the X-T1. Read more
Fujifilm has formally announced the 90mm F2 R LM WR, a lens we saw in prototype at this year's CP+ show in Japan. It gives a 137mm equivalent view on Fuji's APS-C camera bodies, a popular focal length with portrait and event photographers. The lens uses 11 elements in 8 groups and offers a new Quad Linear Motor with four magnets for higher torque in autofocus. Read more
Another lens from Fujifilm's roadmap is making its way to retailers, and that's the XF 16mm F1.4 R WR wide prime. This lens, equivalent to 24mm, has a nine-blade aperture, flare-reducing Nano-GI coating, and a minimum focusing distance of 15cm/6 in. It's also sealed against weather and dust and can function at temperatures as low as -10C/+14F. More details
Fujifilm has rolled out firmware updates aimed at fixing quirks in the X100T and X-T1, improving image quality in the FinePix S1 superzoom, and improving OIS functionality in several X-mount zoom lenses. Read more
The X30 is the latest iteration of Fujifilm's line of premium compact cameras. Featuring a 12MP X-Trans sensor coupled with a 28-112mm equivalent fast zoom, the X30 is a capable camera, made more enjoyable compared to its predecessors by the addition of a high-resolution electronic viewfinder. Our man in England, Damien Demolder has been shooting with one and shares his take. Read review
The Fujifilm X100T offers seemingly small improvements on its predecessors, the cult classic X100 and X100S. Its 16MP X-Trans CMOS II sensor and fixed 35mm equiv. f/2 lens are now accompanied by an all electronic shutter mode with increased 1/32000sec maximum speed, redesigned hybrid viewfinder and an upgraded 1.04m dot rear LCD. Find out how much of an impact these incremental updates make. Read review
We recently returned from the CP+ show in Yokohama, Japan. When we were there we sat down with executives from most of the major camera and lens manufacturers to get their insights and opinions on the challenges facing their companies and the market as a whole. One of them was Toshihisa Iida, Senior Manager Sales & Marketing at Fujifilm's Optical Device & Electronic Imaging products division. Click through for the full interview
Fujifilm's XF 16-55mm F2.8 is a weather-sealed zoom covering a 24-83mm equivalent range. With a fast F2.8 constant aperture, manual aperture control and a new Nano-GI coating to reduce flare, it's a high-end lens to be sure. Take a look at how it performs in the real world. See gallery
We're at the CP+ show in Yokohama Japan where Fujifilm is showing off several forthcoming lenses, previously mentioned on the company's 2015 and 2016 roadmap. We spoke to Fujifilm at the show, and got our hands on some prototypes - some working, some not - to get a sense of how they feel and operate. Click through for some images
A new macro lens, a miniature standard prime and a teleconverter have been added to the Fujifilm X-Series roadmap, while a previously hinted-at lens has been given a definite focal length range in an announcement from the company’s headquarters. The chart released indicates that a 1.4x teleconverter will be the first of the new products to become available in the second half of this year. Learn more
Fujifilm is to release a new version of its Raw File Converter EX at the end of the month, bringing the film simulation modes used in its X-series cameras to the Silkypix-based desktop software package. Initially the new feature will be available for files shot with X-T1, X-A2, X100T, X30 and XQ2 cameras, but the company has said that other models will be included in a further update at a later time. Read more
Fujifilm has announced the X-A2, a new version of its X-A1 budget X-series mirrorless interchangeable lens camera, which incorporates mostly minor changes compared to its predecessor. Like the X-A1, the X-A2 uses a conventional Bayer-pattern CMOS sensor and offers virtually identical ergonomics but now comes with an LCD screen which tilts upwards to 175-degrees for selfies. Other improvements include the addition of Fujifilm's new 'Classic Chrome' film simulation mode. Click through for some images
Fujifilm has announced the X-A2, a mostly minor update to the X-A1. The X-A2 offers a 175-degree tilting LCD that flips upward for easier self-portrait capture. Like its predecessor the X-A2 provides a 16MP APS-C CMOS Bayer-pattern sensor, unlike its unconventional X-Trans siblings. Read more
Fujifilm has announced two zoom lenses which will be bundled with the new X-A2. The Fujinon XC16-50mm II F3.5-5.6 offers a 24-76mm equivalent range and has a closer minimum focusing distance than its predecessor. The XC50-230mm II F4.5-6.7 OIS provides a 76-350mm equivalent range on APS-C and improved image stabilization. Read more.
Fujifilm has announced the XQ2 premium compact camera which is the same as the XQ1, save for the addition of the Classic Chrome film simulation mode. As with its predecessor, the XQ2 features a 12 megapixel 2/3" X-Trans CMOS sensor, 25-100mm equiv. F1.8-4.9 lens, 1080/60p video, and built-in Wi-Fi. The XQ2 also has a customizable control ring around the lens for quickly adjusting your favorite settings. Read more.
Fujifilm has announced several new fixed lens compacts including the FinePix S9900W, S9800 and the rugged XP80. The S9900W and S9800 both offer 24-1200mm equivalent zoom lenses and 5-axis image stabilization (for video only), though only the S9900W offers built-in Wi-Fi. The XP80 dives deeper than its XP70 predecessor, improving on its 10m/33ft maximum depth up to 15m/50ft. Read more.
The Fujifilm X100T is the third iteration of the company's enthusiast-level fixed-lens compact, and we've followed up our initial real-world gallery from the camera with even more samples. The majority of the images that follow were shot as JPEGs in the Classic Chrome film mode, a new film simulation not included in previous iterations of the camera. See gallery
It's been on Fujifilm's X-series roadmap for a while, but now it's real - the XF 16-55mm F2.8 R LM WR is a 24-83mm equivalent, weather-sealed standard zoom for Fujifilm's high-end X-series interchangeable lens cameras, which offers a fast maximum aperture of F2.8 throughout its zoom range. As CES gets started in Las Vegas, we grabbed a few minutes with the new zoom. Click through for some images
Fujifilm has officially released its XF 16-55mm F2.8 R LM WR lens, which the company teased on last year's lens roadmap. The 16-55mm is equivalent to 24-84mm when mounted on an X-series body and offers an internal focusing system and 'twin linear motor' which Fujifilm says will allow for fast and silent AF. The lens is sealed in fourteen places and has three aspherical and three ED elements and a Nano-GI coating to reduce flare. Read more
Update: Firmware updates are now available - click through for a download link. Fujifilm has unveiled two macro extension tubes for its X-series interchangeable lens cameras, as well as a launch date for the previously-promised Fujifilm X-T1 firmware. More firmware updates are also announced for the X-E2, X-E1, X-Pro1 and X-30, as well as the introduction of tethering software for PC. Read more
The X-T1 is Fujifilm's first weather-resistant interchangeable X-series camera. It is built around a 16.3 MP APS-C X-Trans CMOS II sensor housed in a die-cast magnesium body. Offering a traditional design with five physical top plate dials, two command dials, and six programmable function buttons the X-T1 also has a high resolution OLED viewfinder. In the latest in our series of real-world video tests, we took the X-T1 to a local studio, to see how it would perform in the hands of a professional fashion and portrait photographer. Click through to watch the video
DPReview attended the Photokina trade show last week in Cologne Germany, and as well as stand reports and hands-on looks at the major new products we also sat down with executives from several of the major camera manufacturers. In this interview, we speak to Toshihisa Iida, Senior Manager of Sales & Marketing in Fujifilm's Optical Device & Electronic Imaging products division. Click through to read more
We've just updated our Fujifilm X100T overview with a detailed analysis of the camera's controls and operation. With access to a beta X100T, we've taken it for a spin and assembled a real-world samples gallery. In the process we've got to know the camera a bit better and have addressed questions about the viewfinder, e-shutter and Auto ISO behavior. Read more
Fujifilm's new X100T is the latest evolution of its popular X-series of enthusiast compacts. Introduced with this model is an updated Hybrid Viewfinder that includes a new electronic rangefinder feature and automatic brightness controls. The X100T carries over the 16MP APS-C X-Trans CMOS II sensor seen in its predecessor as well as a fixed 23mm (35mm equiv) F2 lens. We've had access to a pre-production model for a few days - just time to prepare a small gallery of samples.
Fujifilm announced two cameras on the runup to Photokina - the X100T and X30. But the company is also showing off mockups of several new lenses, slated for release next year. We sat down with senior executives from Fujifilm earlier today, and got our hands on the samples. Click through to take a look at what's in store.
Fujifilm's giant green stand in Hall 4 at Koelnmesse is a place to get your hands on cameras, look at printer and film output and, of course, take pictures of models standing in front of expensive cars. Our stand report has a look at what's new with Fujifilm and has some fun photos, as well. Click through to read more.
We're here at Photokina in Germany, and one camera many people were eager to get their hands on was the the new Fujifilm X100T. As part of our tour of the company's stand (more like a ballroom), we got our mitts on Fujifilm's latest ultra-premium compact. Click through to see more.
If there's one thing you can say about Fujifilm, it's that the company has shown a desire to continuously improve its cameras. In the case of the X100T, Fujifilm has taken the already refined X100S and redesigned the viewfinder, added more exposure controls, and included an electronic shutter. We've spent some time with an early production X100T and have put together an overview that covers the key points. Have a read
Fujifilm has announced the X100T, the latest evolution of its popular X-series of enthusiast compacts. Introduced with this model is an updated Hybrid Viewfinder that includes a new electronic rangefinder feature and automatic brightness controls. The X100T carries over the 16MP APS-C X-Trans CMOS II sensor seen in its predecessor as well as a fixed 23mm (35mm equiv) F2 lens. Read more
In time for Photokina, Fujifilm has announced a new version of its weather-resistant X-T1 camera. The Graphite Silver edition' X-T1 gets a multi-layer coating of ultra-fine paint particles for a 'smooth and luxurious' finish. Simultaneously announced is a notable firmware update for both black and silver versions of the camera, offering some nice operation and UI tweaks. Also introduced is an X-T1 and XF 18-135mm F3.5-5.6 R LM OIS WR kit for the black edition of the camera. Read more
Fujifilm has announced its second weather-resistant X-series zoom lens, the Fujinon XF 50-140mm F2.8 R LM OIS WR. Designed to accompany the water- and dust-resistant Fujifilm X-T1, the lens offers an equivalent 76-213mm range on Fuji's X-series interchangeable lens cameras - essentially equivalent to a popular 70-200mm telephoto zoom on full frame. Read more