Polaroid will be releasing new digital imaging products in the third quarter of 2000, the emphasis on 'trendy' offerings at low prices, bringing digital cameras to the masses. "Palmer discussed Polaroid offerings in the mobile arena, including the PhotoMAX modem camera that will allow the instant download of photos to the Internet via a phone line. Palmer also highlighted a digital photo printer, which will take advantage of emerging wireless technology to allow printing and transferring images on the go, and a digital printing camera, which will produce instant prints of digital images. Both are currently scheduled for release in the second half of 2000. "