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Sony pins $1500 price tag on E-mount FE 70-200mm F4 G OSS

By dpreview staff on Feb 12, 2014 at 04:00 GMT
Buy on GearShop$1,498.00

Buried at the end of its press release announcing the α6000, Sony has revealed pricing and availability for its previously announced FE 70-200mm F4 G OSS. Like the other A7-compatible FE lenses it's not especially cheap, though; the image-stabilised telezoom will be available in March for about $1500 (or £1240 in the UK). In context, this is about $100 more than Nikon's recent AF-S Nikkor 70-200mm f/4G ED VR; then again it looks as though Sony is generous enough to give you a tripod mount ring in the box.

The lens will work on both full frame and APS-C sensor E-mount cameras, offering a 105-300mm equivalent range on the latter. It offers a full complement of external controls, including a focus limiter switch, OSS mode switch for normal shooting or panning, and an array of focus hold buttons. Autofocus is provided by dual linear stepper motors, and the lens is dust- and moisture- resistant. Overall it looks like the first really 'serious' telephoto zoom for a mirrorless system to reach the market, and real statement of intent by Sony.

Sony has announced the price of its previously announced full frame E-mount 70-200mm F4 G OSS telephoto zoom lens (model SEL70200G). This lens will be available in March for about $1500.

Sony FE 70-200mm F4 G OSS Specifications

Principal specifications
Lens typeZoom lens
Max Format size35mm FF
Focal length70–200 mm
Image stabilisationYes (Optical SteadyShot)
Lens mountSony E (NEX)
Aperture
Maximum apertureF4.0
Aperture ringNo
Number of diaphragm blades9
Focus
Minimum focus1.00 m (39.37)
Maximum magnification0.13×
AutofocusYes
Motor typeStepper motor
Full time manualUnknown
Focus methodInternal
Distance scaleNo
DoF scaleNo
Physical
Weight840 g (1.85 lb)
Diameter80 mm (3.15)
Length175 mm (6.89)
MaterialsAll-metal construction
SealingYes
ColourBlack
Zoom methodRotary (internal)
Power zoomNo
Zoom lockNo
Filter thread72 mm
Hood suppliedYes
Tripod collarYes
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Sony FE 70-200mm F4 G OSS

Comments

Total comments: 22
des hill
By des hill (2 months ago)

What would really make Leica worried, and fill a real need (of mine anyway) is a 15mmf4 AND an 18/20 f4 as well. This is a camera that needs top quality wide angle glass, with none of the colour fringing that the zm and leica specimens give you. And were the hell is my 24-70, been on back order for months now, come on Sony, how about a bit of delivering.

Comment edited 2 times, last edit 2 minutes after posting
0 upvotes
Paul Guba
By Paul Guba (2 months ago)

So the biggest news is the price? Is that the only thing important about the lens.

1 upvote
Andy Westlake
By Andy Westlake (2 months ago)

The news about the lens today is the price, because we've known everything else about it since the A7 and A7R were announced.

6 upvotes
Francis Carver
By Francis Carver (2 months ago)

The price is big news. I was hoping for it to come in at around $600 or $650, though.

0 upvotes
yabokkie
By yabokkie (2 months ago)

average of Canon and Nikon 70-200/4 at 1,280 US.
plus 20% for a new lens (actually a fraction of that),
plus 30% for Sony as a third class maker, thus
it could have started as high as over 1,900 US.

Comment edited 4 minutes after posting
0 upvotes
Karl Gnter Wnsch
By Karl Gnter Wnsch (2 months ago)

Yeah, so A-mount is still alive... not! They could have easily made that lens work on A-mount as well with matching/dedicated adapter for E-mount (a telephoto lens has no need whatsoever for a short registration distance, it brings no technical benefits) but no, they had to make it E-mount. So Alpha-DSLR/DSLT users brace, your system is on the chopping block...

6 upvotes
dervish_candela
By dervish_candela (2 months ago)

so the 35-100/2.8 wasn't "serious" enough
black won't do
it has to be white

3 upvotes
yabokkie
By yabokkie (2 months ago)

> 35-100/2.8 wasn't "serious" enough

maybe a serious small aperture zoom.

0 upvotes
Rick Knepper
By Rick Knepper (2 months ago)

This is heavier than the Canon version and just as white.

5 upvotes
Marjan
By Marjan (2 months ago)

Similar price is 70-200 f4 IS and VR from Canon and Nikon so nothing strange about the price

2 upvotes
Rooru S
By Rooru S (2 months ago)

Ok I know some people from Sony is checking initial response of their announcements... SO, when are you going to release a succesor to the NOW 30 year old Minolta AF 70-210 F4? You either buy the ubber-expensive A-mount 70-200 F2.8 G SSM II (price tag 3000USD) or the E-mount 70-200 F4 G OSS (1500USD)... Seems like Sony wants to compromise their customers...

2 upvotes
yabokkie
By yabokkie (2 months ago)

they are expensive for very small volume Sony can sell.

0 upvotes
Digitall
By Digitall (2 months ago)

Sigma 70-200mm f/2.8 EX DG APO OS HSM is $1.249, buy one.

6 upvotes
bluevellet
By bluevellet (2 months ago)

Probably better IQ on the Sigma too.

The FE zooms so far have been so-so.

1 upvote
kewlguy
By kewlguy (2 months ago)

Looks like Sony is trying hard to collect some cash - but I'm sure A7/R users are rich so this lens will sell like peanuts

0 upvotes
yabokkie
By yabokkie (2 months ago)

A7/R are more suited for lenses in the 24-85mm range. for longer ones, one better have an SLR styled body (better grip, and better designed buttons, dials, whatever) for better handling.

when mounted on a tripod and shooting landscape or movie, there are many other lenses people can use, many of them only want an A7R body and are not interested in Sony glasses (even in another rubbish brand).

1 upvote
Anfernee Cheang
By Anfernee Cheang (2 months ago)

Just feel crazy on the 1500 price tag... Is there any alternate such as 70300G?

1 upvote
joexu
By joexu (2 months ago)

Hope Sony will introduce a e-mount version of the 70-400mm

0 upvotes
thx1138
By thx1138 (2 months ago)

Yeah that'll be nicely balanced. Sort of defeats the purpose of a tiny camera.

4 upvotes
Digimat
By Digimat (2 months ago)

that lens is massive. so adding the la-ea4 adapter wont make any real difference.

0 upvotes
straylightrun
By straylightrun (2 months ago)

^ Believe it or not but you can actually switch lenses when you want.

0 upvotes
Dennishh
By Dennishh (2 months ago)

Its so massive! 840g 6.4" long. The Nikon is 3.5 lbs almost 10" with an adapter.

1 upvote
Total comments: 22