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Leica announces X Vario zoom compact with APS-C sensor

By dpreview staff on Jun 11, 2013 at 13:00 GMT

Leica has officially announced its much-teased (and leaked) X Vario - the world's first compact camera with an APS-C sensor and fixed zoom lens. Its Vario Elmar 18-46mm 1:3.5-6.4 ASPH lens offers a 28-70mm equivalent range, and sits in front of a 16.1MP CMOS sensor. Viewing is via a 920k dot 3" LCD, or the same optional plug-in EVF as used by the M Typ 240 and X2. The camera has control dials on the top plate for shutter speed and aperture, and zoom and focus rings around the lens barrel. The price tag is a hefty $2850/£2250.

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Press Release:

New: Leica X Vario

The Highly Anticipated ‘Mini M’ Features Characteristics Reminiscent of the Legendary M-System

Solms, Germany, 11 June 2013: Leica Camera AG has unveiled the latest addition to its digital compact camera offerings and presents the Leica X Vario. Made in Leica Camera’s headquarters in Germany, the X Vario features a high-performance 16.5-megapixel (effective 16.1), APS-C format, CMOS image sensor, a zoom lens covering a range of focal lengths from 28 to 70 mm (35 mm equivalent) and Full-HD video recording capability. With several design and handling characteristics of the storied M-System, the ‘Made in Germany’ Leica X Vario offers great versatility and creative freedom.

The X Vario’s high performance image sensor is unusually large for a camera in its class. Combined with the Leica Vario Elmar 18-46 mm f/3.5-6.4 ASPH, it sets completely new standards for imaging quality in the compact segment with outstanding exposures in all situations. The Leica X Vario is the world’s first compact camera to combine a large, APS-C format, CMOS image sensor with a zoom lens.

From expansive interior shots, landscapes to portrait photography, the range of focal lengths offered by the Leica X Vario opens up entirely new horizons for creative photography. The camera’s versatility is further expanded by a new, 1080p Full HD video recording function that allows photographers to record memories at a frame rate of 30 full frames per second. The video data can be saved in MP4 format and uploaded directly to social media or mobile devices without any need for conversion. An integrated wind-noise filter that reduces undesirable noise guarantees crystal-clear sound recording.

The Leica X Vario’s wide range of camera setting options combined with its fast and precise autofocus offers even the most demanding photographers maximum creative freedom – for spontaneous shots as well as for carefully arranged compositions.

The Leica X Vario is distinguished by an intensely focused design concept. Its handy form, linear design and the premium materials used in its construction are reminiscent of the Leica M-System. For instance, the top plate is machined from solid aluminium in the same process used for the Leica M. This, in combination with its robust metal construction and premium high-grip leather trim ensures that the X Vario is a classic Leica camera in terms of both look and feel.

Further showcasing Leica M DNA, the X Vario features an intuitive handling concept with clearly laid out functions. The user-friendly operation of the menu interface guarantees rapid access to an impressive range of automatic and versatile manual setting options. Combined with the ease of switching between manual and automatic control, it allows photographers to concentrate completely on composing their subjects and choosing the decisive instant to shoot in any situation. The dials on the top plate provide grip when setting the shutter speed and aperture. Moreover, changing the plane of focus, the white balance, and other imaging parameters allows photographers to consciously influence the look or mood of their images. In Live View mode, the generously sized high-contrast, 3-inch monitor offers photographers complete control at all times and a detailed view– even in bright surroundings.

Accessories

An extensive range of accessories is also available to adapt the Leica X Vario to photographers’ particular needs. For example, the Leica EVF 2 Viso-Flex electronic accessory viewfinder with 1.4 megapixels and a 90° swivel function is extremely helpful when shooting from unusual angles. An accessory handgrip makes it easier to shoot one-handed and provides a better grip. As with the Leica M (Typ 240), finger loops in three different sizes (S, M and L) can be attached to the handgrip, helping further ensure safe and steady handling of the camera. An optional lens hood ensures the minimisation of reflections and the Leica SF 24 D flash unit offers greater freedom for subject lighting.

Leica continues to provide a comprehensive range of superbly finished bags, cases and straps that complement the elegance of the X Vario: An ergonomically designed camera protector and an every-ready case in premium black or tan leather; wrist and carrying straps that can be combined with all Leica X and M cameras are also offered in untreated natural leather in black or tan. Whenever the X Vario is used with multiple accessories, photographers can take advantage of the system bag.

Included Software

Adobe® Photoshop® Lightroom®, a professional digital workflow solution for Apple Mac® OS X and Microsoft Windows®, is also included in the Leica X Vario package. This digital image processing software offers a wide range of functions for the management, processing and presentation of digital images. The software is available to X Vario customers as an online download after product registration.

Pricing and Availability

Available now in the UK from authorised Leica dealers including the Leica Store Mayfair, www.leica-storemayfair.co.uk, tel: 020 7629 1351, the Leica X Vario is offered in a black finish. It is also available as a set with the X Vario camera protector and carrying strap in tan leather. The suggested retail price of the Leica X Vario is £2,150 inc. VAT; the set SRP is £2,250.

Individual accessories are priced as follows (SRP including VAT): 

  • EVF 2 Viso-Flex: £380
  • Lens hood: £90
  • Handgrip: £100
  • SF 24 D flash unit: £270
  • Finger loops for handgrip: £90 in S, M or L
  • Leather ever-ready case in black or tan: £180
  • Leather camera protector in black or tan: £90
  • Carrying strap with protective flap in black or tan: £80
  • Wrist strap with protective flap in black or tan: £60

The range of optional accessories will be available following the launch of the camera.

Leica X Vario specifications

Body type
Body typeLarge sensor compact
Sensor
Max resolution4928 x 3272
Other resolutions4944 x 3272, 4288 x 2856, 3264 x 2160, 2144 x1424, 1632 x 1080
Image ratio w:h3:2
Effective pixels16 megapixels
Sensor photo detectors17 megapixels
Sensor sizeAPS-C (23.6 x 15.8 mm)
Sensor typeCMOS
Image
ISOAuto, 100, 200, 400, 800, 1600, 3200, 6400, 12500
White balance presets5
Custom white balanceYes (2)
Image stabilizationNo
Uncompressed formatRAW
JPEG quality levelsFine, Standard
File format
  • DNG + JPEG super fine
  • DNG + JPEG fine
  • JPEG (Super Fine/ Fine)
Optics & Focus
Focal length (equiv.)28–70 mm
Optical zoom2.5×
Maximum apertureF3.5 - F6.4
Autofocus
  • Contrast Detect (sensor)
  • Single
  • Face Detection
  • Live View
Autofocus assist lampYes
Manual focusYes
Normal focus range30 cm (11.81)
Number of focus points11
Screen / viewfinder
Articulated LCDFixed
Screen size3
Screen dots920,000
Live viewNo
Viewfinder typeElectronic (optional)
Photography features
Minimum shutter speed30 sec
Maximum shutter speed1/2000 sec
Exposure modes
  • Program (P)
  • Aperture priority (A)
  • Shutter priority (S)
  • Manual (M)
Built-in flashYes (Pop-up)
External flashYes (with Leica SF 24D, Leica SF 58 flash units)
Flash modesAuto, On, Off, Red-Eye, Front Curtain, Rear Curtain, Slow sync, Studio
Continuous drive5 fps
Self-timerYes (2 or 12 sec)
Metering modes
  • Multi
  • Center-weighted
  • Spot
Exposure compensation±3 (at 1/3 EV steps)
AE Bracketing±3 (3 frames at 1/3 EV steps)
Videography features
FormatMPEG-4
Videography notes1080p 30fps
MicrophoneStereo
SpeakerMono
Storage
Storage typesSD/SDHC/SDXC
Connectivity
USB USB 2.0 (480 Mbit/sec)
HDMIYes
Physical
BatteryBattery Pack
Battery descriptionLeica BP-DC8
Battery Life (CIPA)450
Weight (inc. batteries)680 g (1.50 lb / 23.99 oz)
Dimensions133 x 73 x 95 mm (5.24 x 2.87 x 3.74)
Other features
GPSNone

Additional images

28
I own it
13
I want it
3
I had it
Discuss in the forums

Comments

Total comments: 757
5678
Valentinian
By Valentinian (10 months ago)

All the comments seem negative. Ok , so this camera is not for the typical advanced enthusiast photographer who reads this site.
And yet... if a flash and the EVF 2 can be mounted at the same time (can they?), wouldn't this Leica quality built camera be a good choice for wedding photographers?

1 upvote
VictorTrasvina
By VictorTrasvina (10 months ago)

One: No you can not !
Two: Have you ever shot a wedding ?
I mean are you serious ?

Comment edited 46 seconds after posting
11 upvotes
Valentinian
By Valentinian (10 months ago)

No, I have never shot a wedding - I am not a professional. But. I was recently at a wedding, and I had my E M-5 with pl 25/1.4 and no flash.
the official photographer and his assistant (a beautiful lady - I took pictures of her ...lol.) they had monstrous size professional systems. and the photographer told me (several times) that he loves my little OMD.... (he emailed the same comment after I emailed to him my photo of his assistant...)

my point is that this camera is not for the enthusiast reader of this site. but there are others, probably many other photographers who might find this camera interesting. We should not have only our own narrow point of view...

Comment edited 3 times, last edit 8 minutes after posting
0 upvotes
tkbslc
By tkbslc (10 months ago)

It is essentially like an entry level DSLR with a kit lens. You could shoot a wedding with one, but that doesn't mean you should.

0 upvotes
neo_nights
By neo_nights (10 months ago)

Valentinian - The problem here is the lens. A lens that it's MAXIMUM aperture is F6.3 it's just too slow for wedding photography (where, usualy, it's inside a church and, not unusually, churches are not that well lit).

3 upvotes
Valentinian
By Valentinian (10 months ago)

obviously this camera, for semi-professional indoor shooting, should be used together with a good flash - if that could be done (but VictorTasvina wrote above that it can't be done)

1 upvote
neo_nights
By neo_nights (10 months ago)

The other problem is that at F6.3 you wouldn't get too much of DOF, which would be desirable for a wedding/people photography.

No one is saying that it can't be done. It always can be done, somehow. Except that that camera wouldn't be anyone's first choice do to such task!

1 upvote
white shadow
By white shadow (10 months ago)

This camera is definitely not adequate to shoot a wedding. Perhaps some passing shots of friends if you are a guest.

To shoot a wedding one must be fast and for that you would need a DSLR with a bounce flash which can recycle fast. To capture nice portraits, one would also need a fast lens. At least f/2.8. For posed portraits of the wedding couple, the ability to use a brighter lens is essential.

0 upvotes
Wye Photography
By Wye Photography (10 months ago)

I would rather drink a bottle of Rodinal than even consider having ANY camera with a lens this SLOW!

3 upvotes
tkbslc
By tkbslc (10 months ago)

It's only a 1/3 a stop off of a standard f5.6 zoom. Sure it is not exciting, but I think you are being a bit dramatic.

1 upvote
ml48
By ml48 (10 months ago)

Fuji the new champ,Leica the old champ lying on a bed trying to relive old glories.

3 upvotes
mike kobal
By mike kobal (10 months ago)

Lunar's little sister just arrived ;)

23 upvotes
James A Rinner
By James A Rinner (10 months ago)

In the old days Hasselblad and Leica brought us cameras that were head and shoulders above the competition. The Lunar and this X-Vario is boring and behind the times.

11 upvotes
mrmut
By mrmut (10 months ago)

ROFL :-)

0 upvotes
Dames01
By Dames01 (10 months ago)

This is going to become a classic, in a book on cameras that flopped!

7 upvotes
VladimirV
By VladimirV (10 months ago)

Completely pointless, if someone wants a real Leica mini M, get the Ricoh GXR with A12 M Mount module for your M lenses and if you realy need a 24mm-72mm slow zoom, get the A16 zoom module to go and save over $2000 in the process. This will give you a way better and more flexible camera or if you need to have a Leica badge get the Digilux 2 or Digilux 3, both nicer.

2 upvotes
dbo
By dbo (10 months ago)

.....
The Lunar has a total other approach - being sold to rich people buying the brand. Golf players, boat owners, H5D owners, etc.
Even if some people here don't believe, I am sure the Lunar will not end as a non-seller.

Totally other with the X Vario. Rich people don't mind to pay a bit more for the M9 (looking for the brand), so they don't want to have a proletariat's Leica.
Advanced users being able to efford the price of the X Vario certainly will expect more versatility, and probably spent their money on a more matching camera.

Best luck with your (in my mind) bad idea, Leica.

0 upvotes
dbo
By dbo (10 months ago)

I really love Leica. For me it always has been kind of mystically what Leica designed and built. Especially the high-grade lenses on their systems are among the best this planet has ever seen.

And then they announce this X Vario.
I don't doubt that the body will be of high quality. But to be honest - how shall this annoying slow lens convince people to buy this camera?

What is the target group?
People buying a X1/2, a RX1, a Nikon A, Fuji X100 are mostly advanced users appreciating fast fixed focal lenses suiting every situation.

Even if the Vario's lens is slow in order to keep maximum possible IQ capability - it simply doesn't match the needs for a "everyday everywhere" camera due the fact of limited speed.

I assume this camera will become a shelf-hugger.

Continue...

2 upvotes
Hansadlp
By Hansadlp (10 months ago)

I don't believe Leica's claim is justified: "The Leica X Vario is the world’s first compact camera to combine a large, APS-C format, CMOS image sensor with a zoom lens". Surely not: Ricoh GXR with the A16 module. It's just as compact, has a similar APS-C 16.2 mp sensor and a 24-85 lens (Leica is just 28-70). Ricoh lens is F 3.5 - F 5.5, Leica is F 3.5 - F 6.4. It also sports a 920.000 pixel screen. Yeah I know, it's a system camera, sort of. But it's also a compact.

1 upvote
VladimirV
By VladimirV (10 months ago)

Exactly and I gave Rich a hard time for the slow lens on the GXR but at least they did not price it as crazy as this.

For anyone not wanting a system camera but still wants the GXR A16 zoom, superglue the module to the body and prentend it's a fixed lens camera ;)

0 upvotes
tkbslc
By tkbslc (10 months ago)

Or the Canon G1x if you want to argue "fixed" lens cameras.

0 upvotes
Daniel from Bavaria
By Daniel from Bavaria (10 months ago)

Wow! Really, they are serious about that. First Hasselblad with the Lunar, now Leica with small apperture premium price APS-C compact cam.

There is no viral marketing necessary from the competitors - this camera is easily doing that job.

That price with that camera with the current competition is really, really ambitious.

0 upvotes
28
By 28 (10 months ago)

Leica glass is great, a German product of engineering excellence an we know it has a price - not for free. It's a leap forward, just let it settle for a while and wait for the camera specs to be released before bashing it, right? There will always be a point against, even if it's only the swivel on the screen, VF, sensor size etc. And speed is not everything, if there is a market for cameras to carry around, there is also a market for cameras that take nice pictures on a sunny day, my digital camera does!

0 upvotes
Simon97
By Simon97 (10 months ago)

f/6.4 at 70mm and they want how much? Oh pardon me. Almost forgot that it was a Leica.

0 upvotes
John Roy
By John Roy (10 months ago)

An astonishingly underwhelming effort, a menopausal streetwalker saying "Come home with me dearie?"
Sony has Leica at its mercy: RX1 with built-in EVF and interchangeable lenses will leave the Germans floating face-down in the water. Fuji is also capable of putting them out of their misery.

7 upvotes
Juraj Lacko
By Juraj Lacko (10 months ago)

I am gonna save up money and buy this camera for the sake I will never meet anybody else with the same camera :D

Comment edited 2 minutes after posting
30 upvotes
JayEm Photos
By JayEm Photos (10 months ago)

...until the day you'll meet my dentist... he is really addicted to cameras with that red dot...

2 upvotes
Wye Photography
By Wye Photography (10 months ago)

LOL.

0 upvotes
Hugo808
By Hugo808 (10 months ago)

No live view? Some mistake surely?

0 upvotes
Joseph S Wisniewski
By Joseph S Wisniewski (10 months ago)

It's full time liveview, LOL. There's no optical viewfinder.

5 upvotes
cocopro
By cocopro (10 months ago)

Oh my, this thing sure looks compact!

1 upvote
tkbslc
By tkbslc (10 months ago)

Are you joking? The lens doesn't even retract when off. It's got all the drawbacks of an interchangeable lens camera with none of the benefits.

2 upvotes
cocopro
By cocopro (10 months ago)

This level of sarcasm is not hard to comprehend you know...

1 upvote
JayEm Photos
By JayEm Photos (10 months ago)

18-46mm 1:3.5-6.4 at that price plus about $500 to get a decent viewfinder... Really?

Don't get me wrong, I'm not bashing at Leica... I was a longtime user of their M System (started with the M6 back in the film days and ended with the M9P). It always was my first choice for travel and documentary photography... but times have changed.

Technology moved on and e.g Fujifilm shows how to build innovative cameras based on an older concept. I recently sold all my Leica gear and switched to the X Series. The X-Pro1 plus the 14mm, the 35mm and the 60mm lens costs less than a new M Body... add a X100S and you have a great lightweight 2 camera set for travel... and I recently got a X20 as my new "always stays with me camera" (the X100S is not really that compact) for about $600 ... I know, the X20 has "only" a 2/3-inch sensor but the image quality is really good for a small compact camera...

I think people who say "Fuji is the new Leica" are right...

Comment edited 2 minutes after posting
8 upvotes
Guidenet
By Guidenet (10 months ago)

Other than looking retro like an older rangefinder, Fuji is no more innovative in this respect than any other digital camera. Claiming it's the new Leica is a bit over the top. Really, have you actually owned a Leica? I know you claim to have, but it's an entirely different ballgame using a real rangefinder and not something that sort of looks like one and mimics one.

Nothing at all wrong with the Fuji, mind you, but just this over the top comparison based on a retro look is all. :-)

1 upvote
JayEm Photos
By JayEm Photos (10 months ago)

@Guidenet: It's not about the comparison between a real Rangefinder and a hybrid viewfinder... it's about the whole package... and here Fuji gives you more for less bucks. Sure, a real Rangefinder is different and the Leica is a rock solid build, but since I left photojournalism and went into commercial photography, I don't expect that a "tank rolls over my camera" anymore, so I'm fine with the building quality of the X Series.

Finally: Selling my Leica gear and buying into the X Series left me still with some money on the plus side, which I used to get some additional studio light... it's easy to put it on the credit card... but you also have to make the money. I've always bought and still buy gear only when I have the money. Works for me and I sleep better this way.

"Fuji is the new Leica" for street, documentary and travel because it allows you to take images in a similar way and with great image quality for less money, that's the whole point and btw I don't care about retro...

1 upvote
olypan
By olypan (10 months ago)

I bet marike6 will love it!

4 upvotes
marike6
By marike6 (10 months ago)

Why would I love it? I like DSLRs and rangefinders with VFs.

Aren't overpriced crop sensor cameras without built-in finders your cup of tea?

1 upvote
Marvol
By Marvol (10 months ago)

I didn't even think about this but apparently no image stabilisation? What!?

I honestly thought that was at least a given with such a slow zoom lens. Apparently not even that. Good luck avoiding blur in less than broad daylight at the further end of the zoom...

The Lunar is starting to look like decent value for money suddenly... ;)

1 upvote
JackM
By JackM (10 months ago)

Complete failure.

5 upvotes
ml48
By ml48 (10 months ago)

Leica=the living dead.

2 upvotes
DDWD10
By DDWD10 (10 months ago)

I'm not one to just trash a brand new product... but what is the real draw of this camera?

1 upvote
VictorTrasvina
By VictorTrasvina (10 months ago)

Thats just it…
No one seems to know …

3 upvotes
Tape5
By Tape5 (10 months ago)

German Porsche GT3 - genius
German music or German sausages- No thank you
German vario zoom compact- You must be kidding

0 upvotes
JackM
By JackM (10 months ago)

German sausage is delicious!

7 upvotes
Marvol
By Marvol (10 months ago)

Und ze Zcorpionz are Vunderbar!

9 upvotes
Guidenet
By Guidenet (10 months ago)

Hey what's with the negative about German sausages? Have you ever pulled off the autobahn in your GT3 to a Bratwurst stand? A hard crusty roll and delicious weisswurst with mustard. Add ein liter of Lowenbrau, bitte. Priceless!

1 upvote
roanjohnnyc
By roanjohnnyc (10 months ago)

What a joke! Epic fail from Leica!

2 upvotes
starwolfy
By starwolfy (10 months ago)

Well done Leica ! Very very nice !
just kidding

2 upvotes
FBreview
By FBreview (10 months ago)

Hopefully, the X3 gonna be a great camera with the X-Vario "fast and precise autofocus to offer even the most demanding photographers maximum creative freedom for spontaneous shots as well as for carefully arranged compositions" and its "920k dot 3" LCD"...

Be patient, the X-Vario is just the X3 teaser...

0 upvotes
JackM
By JackM (10 months ago)

Really impressive paperweight!

11 upvotes
Den Sh
By Den Sh (10 months ago)

This isn't any more compact than X-E1 with kit zoom (and i'm not talking about primes here.) Why oh why would they not make the lens interchangeable. It would at least give some justification to the camera.

http://camerasize.com/compact/#371.359,461,ha,t

Comment edited 3 times, last edit 3 minutes after posting
0 upvotes
MrTritium
By MrTritium (10 months ago)

Don't forget the E-P5 with the 12-35 f2.8:
http://camerasize.com/compact/#461,371.359,459.336,ha,t

Comment edited 44 seconds after posting
0 upvotes
Juhaz
By Juhaz (10 months ago)

Or a NEX with 16-50 PZ, which is quite a bit smaller than any of the other three when collapsed.

0 upvotes
Ian
By Ian (10 months ago)

f/6.4 at the "portrait" end, which is equivalent to f/9.6 on APS-C. That sounds really useful ;)

I suppose the slow aperture isn't an issue in terms of light if the sensor is fantastic, but it is very limiting for creative use of bokeh/DOF.

0 upvotes
thewhitehawk
By thewhitehawk (10 months ago)

As much as I love some of Leica's high-end gear, everything that is below their M cameras seem to be in a near-permanent state of denial.

Why any person would pick this up instead of a Fuji X camera, or Sony's RX1 is beyond me.

8 upvotes
MichaelKz
By MichaelKz (10 months ago)

Half a century ago, people justified paying the premium for a Leica because they knew they could get 25+ years of great service from it. That was the film era.

Now, in the digital era, the useful life of a camera body is a small fraction of that. New technology quickly obsoletes photo electronics.

Want to buy premium equipment now: buy high quality lenses that will last a long time. Don't spend extra $$ on bodies that will be toss-outs in a few years. Excellent technology is available in many reasonably-priced camera bodies.

Think of fixed-lens compacts as cameras that you will throw away (or laugh at) in half a dozen years, and spend accordingly.

22 upvotes
Babka08
By Babka08 (10 months ago)

Ah... ahh... ahhh... FUJI!

9 upvotes
VictorTrasvina
By VictorTrasvina (10 months ago)

Thats what i was thinking too …
Little Fuji seems to be making a few ppl in Germany a little worried ….

Comment edited 38 seconds after posting
2 upvotes
xiod_crlx
By xiod_crlx (10 months ago)

@VictorT

Fuji is a niche product with their price tag.
It is well lower than Leica obviously but you have to be really stupid to buy in 2013 X-Pro1+35\1.4 with all the "happiness" that x-trans sensor brings in for the price of full frame camera (D600\6D) with 50mm lens if you care about pictures but not the retro-look-at-me-and-my-camera

0 upvotes
Trollshavethebestcandy
By Trollshavethebestcandy (10 months ago)

Buy an old Leica X1 and take the red dot off and super glue it to the Fuji and still save money and have a better cam.

0 upvotes
Mike99999
By Mike99999 (10 months ago)

LOL Leica!

Olympus, Sony, Fuji, Nikon: this is your cue to launch a full frame mirrorless Leica killer!

1 upvote
Tonio Loewald
By Tonio Loewald (10 months ago)

Surely the Sony NEX cameras pretty much fit the bill today, except without the fixed lens part.

1 upvote
VictorTrasvina
By VictorTrasvina (10 months ago)

Sony already did ! The RX1 thats beginning to look more and more appealing every day…

1 upvote
AngryCorgi
By AngryCorgi (10 months ago)

At straight exchange rate conversions:

Camera = $3350
EVF = $590
Lens Hood = $140
Handgrip = $155
Flash = $420

What a joke.

8 upvotes
MichaelKz
By MichaelKz (10 months ago)

Actually, it's a bit less than that. Check out B&H. But still way too much for a kit with a short shelf life.

1 upvote
Cyril Reif
By Cyril Reif (10 months ago)

It's only a joke if they can't sell any...and I'm sure there are many members of the Louis Vuitton crowd that will keep the factory busy....

1 upvote
Marvol
By Marvol (10 months ago)

It is true, it looks like it was written (designed?) by a bunch of people who locked themselves in a bunker the last 2, 3 years (more?).

"From expansive interior shots, landscapes to portrait photography, the range of focal lengths offered by the Leica X Vario opens up entirely new horizons for creative photography."

Entirely new horizons. Yes, because hardly any camera nowadays with an APS-C sensor has lenses that cover not just the super-wide *cough* 28mm but also, wait for it... 70mm oh my that is so narrow *rolleyes*.

Never mind that creative photography generally includes the use of shallow DOF. 6.3 @ 70mm APS-C?

9 upvotes
whensly
By whensly (10 months ago)

I guess the folks who are going to buy the Sony NX 7 dressed up like a Hasseblad will now have another option :)

1 upvote
abolit66
By abolit66 (10 months ago)

leica's going down! WTF is this?

1 upvote
Dmitry Lex 77rus
By Dmitry Lex 77rus (10 months ago)

Dream of inexpensive classic looking red dot camera crashed. God, bless OM-D.

1 upvote
JakeB
By JakeB (10 months ago)

I'm waiting for the Fuji X-E2 (that would be the X-E1 plus all the new tech currently in the 100S) plus 18-55mm.

A much faster lens and camera with electronic viewfinder for half the price.

8 upvotes
Gaffman
By Gaffman (10 months ago)

You'll struggle to find anyone who'd argue against your logic

12 upvotes
Paul JM
By Paul JM (10 months ago)

Correct on all counts. Although, to be frank, I wouldnt bother waiting. The XE1 is a masterpiece. I am fortunate enough to own a swag of cameras, and use it preferentially over OM-D Oly, 7D canon, 5D Mk2, etc.

3 upvotes
spidermoon
By spidermoon (10 months ago)

Yes, but Fuji won't have the allmighty red dot :)

0 upvotes
micahmedia
By micahmedia (10 months ago)

I'm waiting for the Fuji X-Pro2, with all new Bayer sensor.

0 upvotes
Thomasbd
By Thomasbd (10 months ago)

another panasonic.......with a leica name on it! its like the crow is trying to fool us by wearing pea-cock costume! why anyone will buy a camera and stuck with a bloody kit lens!!!!!!!

1 upvote
Johan Borg
By Johan Borg (10 months ago)

This is a German Leica, not a red-dotted Panasonic...

1 upvote
Hobbit13
By Hobbit13 (10 months ago)

nope, Panasonic doesn't have a fixed lens APSH camera.

This is definitely not a LX7 clone!

0 upvotes
Gaffman
By Gaffman (10 months ago)

... Making the whole idea even worse IMO, you'd think they'd have more self respect.

1 upvote
JackM
By JackM (10 months ago)

Hobbit13, it's APS-C.

0 upvotes
ml48
By ml48 (10 months ago)

You would have to be a loonie to buy a lunar.

6 upvotes
qwertyasdf
By qwertyasdf (10 months ago)

At least the Lunar is named accordingly...for lunartics...
That's +1 for the Lunar
This Leica has everything wrong...

Comment edited 9 seconds after posting
0 upvotes
Tapper123
By Tapper123 (10 months ago)

Nice looking and probably well-made, but that lens is painfully slow. There are much better options for much less money out there. This is strictly for silly old men who want status symbols.

But before people laugh at this camera too much, take a look at the $7000 Hasselblad Lunar. Makes this Leica look brilliant in comparison.

2 upvotes
Gaffman
By Gaffman (10 months ago)

It'll be a close fight between those two for biggest camera fail 2013.

6 upvotes
VictorTrasvina
By VictorTrasvina (10 months ago)

My money its on this one to be it ! At least the NEX 7 happens to be a good camera with a viewfinder and some available decent glass ! LOL

SAD !

SMH

Comment edited 4 times, last edit 13 minutes after posting
4 upvotes
JackM
By JackM (10 months ago)

At least the Lunar takes interchangeable lenses.

0 upvotes
Nukunukoo
By Nukunukoo (10 months ago)

Slow lens, at that price? Would have been cooler if they did a MFT- sized sensor with F1.8.

8 upvotes
Trollshavethebestcandy
By Trollshavethebestcandy (10 months ago)

It would have been cooler if they focused on not crapping and putting a red dot on it.

2 upvotes
Deleted1929
By Deleted1929 (10 months ago)

Compact as a brick.

No more compact that any MILC with a lens attached.

No viewfinder. For £2000+ it's hard to see why the "optional" viewfinder isn't standard. Even if it wasn't integrated, it really ought to be in the box with the camera as standard.

And unlike a MILC, I'm stuck with that hideous slow lens.

Another toy for badge obsessed "photographers".

2 upvotes
qwertyasdf
By qwertyasdf (10 months ago)

Let the bashing begin.

2 upvotes
Gaffman
By Gaffman (10 months ago)

This camera has no redeeming qualities, none.

With that spec list and price tag it should kick its own ar$e

3 upvotes
qwertyasdf
By qwertyasdf (10 months ago)

I bet the users would say it has AMAZING bokeh.

4 upvotes
Marvol
By Marvol (10 months ago)

*takes out the popcorn*
*sits back*

0 upvotes
JEROME NOLAS
By JEROME NOLAS (10 months ago)

The photographic future scares me a lot! Is this a best, hi-tech wonder Leica can produce? F 6.4 sounds like from the stone age...shame, shame and once more shame!

11 upvotes
Gesture
By Gesture (10 months ago)

Makes one wonder how Canon could produce G series cameras with f/2 to f/3 lenses. And those cameras weren't that large.

0 upvotes
Gaffman
By Gaffman (10 months ago)

Makes the Lunar look credible

15 upvotes
viking79
By viking79 (10 months ago)

The difference is the Lunar is basically rebranded a NEX 7, and rebadged some marginal NEX lenses (16mm f/2.8, 18-55, and 18-200), and sell those for about 4 times what Sony does with a different name. With the Hasselblad, a person is buying it on looks/name alone. At least this is sort of a unique camera, not sure of any other APS-C point and shoot zooms? I imagine this lens is halfway decent too. Price point is still well out of what I would pay, but I am not their intended buyer.

3 upvotes
Gaffman
By Gaffman (10 months ago)

When you meet their intended buyer be sure to take a picture, I believe they're a myth.

2 upvotes
Mistral75
By Mistral75 (10 months ago)

"world's first compact camera with an APS-C sensor"

What about the Sony Cyber-shot DSC-R1 from 2003?

23 upvotes
supercalifragilisticexpialidocious

Along with many others nowadays.

3 upvotes
qwertyasdf
By qwertyasdf (10 months ago)

"...with a fixed zoom lens"
Which...is the worst part...

Some times "world's first" means nothing
I can easily make a world's first compact camera with an APS-C sensor with a pinhole lens, with a crappy lens, or with no lens...wtsoeva....

2 upvotes
Joel Pimenta
By Joel Pimenta (10 months ago)

At least, Sony R1 has a 24-120 (35mm eq.) f:2.8-4.8.
Much brighter lens. Carl Zeiss!
Even Canon G1X has a faster zoom lens. And a quarter of the price...

2 upvotes
Hobbit13
By Hobbit13 (10 months ago)

The R1 was not a compact camera. It was just a camera with a fixed lens. (a very good lens on an otherwise quite mediocre body, with a hefty price tag)

2 upvotes
Provia_fan
By Provia_fan (10 months ago)

The Sony R1 was at its time a compact camera, the term bridge or prosumer or whatever, started when other cameras started getting smaller and could still sport relatively large zooms. It's the ephemeral, transient nature of digital photography, even camera classification changes. When I bought my Fujifilm S20pro, it was at Jessops and it was in the compact camera section along with others of the same spec. And you have to contextualise the R1. The R1 offered a design and features unmatched at the time. I would definately not call the body mediocre. That would not be making it justice within its context.

3 upvotes
MrTritium
By MrTritium (10 months ago)

Does it have any stabilisation? It would be really useful with such a slow lens, especially at tele.

10 upvotes
Kwick1
By Kwick1 (10 months ago)

It has no image stabilization at all.

4 upvotes
Turnedge
By Turnedge (10 months ago)

Imagine the look upon the faces of the Fuji X Development Team upon learning of Leica's new launch: puzzled or elated?

1 upvote
Richard Murdey
By Richard Murdey (10 months ago)

Fuji's success is in no small part due to aping the Leica UI aesthetic wholesale, and delivering at a very reasonable price.

In the end though it doesn't matter. People who are going to buy Leica aren't going to be considering Fuji as an option, and vice versa. Perfectly siloed market segments.

0 upvotes
Total comments: 757
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