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Adobe heralds subscription-only future for Photoshop and Creative Suite

By dpreview staff on May 6, 2013 at 18:28 GMT

Adobe has said it will no longer be developing its Creative Suite range of software, leaving its subscription and cloud-based Creative Cloud as the only way of accessing the latest version of Photoshop. Adobe has been trying to encourage users away from the traditional one-off payment licenses and on to a monthly payment model, with features such as online storage and syncing between devices. This latest move ups the ante by making it the only option for future versions of the software.

Adobe is clearly concerned about alienating existing users and has set the pricing of its Creative Cloud products at a similar level to its existing software. The cost of licensing just Photoshop CC over 18 months (the typical life-span of a version of Photoshop), is similar to the existing version-to-version upgrade prices, if you commit to a 24-month contract. Paying to use Photoshop CC on an ad-hoc, on/off basis will cost more (though opening the option of only paying for the software when you need it).

Adobe says it will continue to support CS6 but will not be replacing it. This allows it to focus its efforts on a single line of products, rather than trying to support both, in tandem. It also says it will allow the addition of processor-intensive features, such as Camera Shake Reduction tool, where the work can be conducted in the cloud.

To soften the blow, Adobe is offering discounted rates for current owners of Creative Suite (including previous versions), valid until August 2013. The move will not affect Lightroom customers, who will continue to be able to purchase 'perpetual' licenses.

However, while the move clearly makes sense for a company whose software has always been so widely pirated, such a dramatic move will undoubtedly be unsettling for many people who have always thought of software as a one-off purchase.

Adobe has published an open letter to its users and says it wants to start a dialogue with its user-base over the changes.


Press Release:

Adobe Accelerates Shift to the Cloud

LOS ANGELES — May 6, 2013 — At Adobe MAX, The Creativity Conference, Adobe (Nasdaq:ADBE) today accelerated its shift to the cloud with a major update to Adobe® Creative Cloud™, the company’s flagship offering for creatives. Today’s update to Creative Cloud is packed with features, reimagining the creative process through a new set of “CC” desktop applications and enhanced cross-device collaboration and publishing capabilities (see separate press release). With this update, creative files can be stored, synced and shared, via Creative Cloud, on Mac OS, Windows, iOS and Android; and Behance, the world’s leading online creative community, is integrated with Creative Cloud, so customers can showcase work, get feedback on projects and gain global exposure.

Creative Cloud’s advanced capabilities are making it a hit with the worldwide creative community: more than a half million paid members, and well over 2 million total members have signed up for Creative Cloud since it was launched in April 2012.

Adobe also announced that the company will focus creative software development efforts on its Creative Cloud offering moving forward. While Adobe Creative Suite® 6 products will continue to be supported and available for purchase, the company has no plans for future releases of Creative Suite or other CS products. Focusing development on Creative Cloud will not only accelerate the rate at which Adobe can innovate but also broaden the type of innovation the company can offer the creative community.

“We launched Creative Cloud a year ago and it has been a runaway success,” said David Wadhwani, senior vice president and general manager, Digital Media, Adobe. “By focusing our energy -- and our talented engineers -- on Creative Cloud, we’re able to put innovation in our members’ hands at a much faster pace.”

On top of new collaboration and publishing services and the integration of Behance, today’s announced update to Creative Cloud includes stunning versions of Adobe’s next generation of desktop applications -- including Adobe Photoshop® CC, InDesign® CC, Illustrator® CC, Dreamweaver® CC and Premiere® Pro CC. Adobe’s desktop tools, previously known as Creative Suite (CS), are now branded CC to reflect that they are an integral part of Creative Cloud and have been reinvented to support a more intuitive, connected way of creating.

Adobe is facilitating the transition to Creative Cloud with attractive pricing plans and promotions for individual members, teams and enterprise customers. For more details, visit: https://creative.adobe.com/plans. Adobe will continue to sell licenses for all CS6 products via electronic download from adobe.com and participating resellers.

About Creative Cloud

Adobe Creative Cloud is a membership-based service that provides users with access to download and install Adobe creative desktop applications; game developer tools and integration with the Adobe Touch Apps. With Creative Cloud membership, users also have access to: a vibrant global creative community; publishing services to deliver apps and websites; cloud storage and the ability to sync to virtually any device; and new products and exclusive updates as they’re developed.

Membership Plans and Availability

By signing up for Creative Cloud today, creatives will be set up to immediately download and use these latest cloud-enabled innovations from Adobe, when they are available next month. Creative Cloud membership for individuals is US$49.99 per month based on annual membership; existing customers who own CS3 to CS5.5 get their first year of Creative Cloud at the discounted rate of US $29.99 per month. Students and teachers can get Creative Cloud for $29.99 per month. Promotional pricing is available for some customers, including CS6 users. A team version of Creative Cloud includes everything individual members receive plus 100GB of storage and centralized deployment and administration capabilities. Creative Cloud for teams is priced at US $69.99 per month per seat. Existing customers, who own a volume license of CS3 or later, get their first year of Creative Cloud for teams at the discounted rate of US $39.99 per month per seat if they sign up before the end of August 2013.

Adobe also announced Creative Cloud for enterprise today and special licensing programs for educational institutions and government. For more details, visit: https://creative.adobe.com/plans.

Comments

Total comments: 2021
12345
revdr
By revdr (11 months ago)

I'm done.

6 upvotes
davejm53
By davejm53 (11 months ago)

Nope. I'll never take a bite. I'll continue to run with the version I have. I refuse to rent software from this company.
You know what is too bad? Adobe was the software that photographers always worked for to get. Invested time and money in. Now, it is going to cost the new guy so much more. I'm not talking the corporations, they will just pass on costs. I'm talking the guy that does this for the love. But you know, I take the picture, the software just helps me develop it. What I have now works just fine. I just saved myself $2400 over the next 10 years by not buying it. Time for another camera maybe :).

Comment edited 4 minutes after posting
3 upvotes
Andre Fortier
By Andre Fortier (11 months ago)

There is a petition for Adobe Systems Incorporated: Eliminate the mandatory "creative cloud" subscription model at:

http://www.change.org/petitions/adobe-systems-incorporated-eliminate-t he-mandatory-creative-cloud-subscription-model

Please sign the petition to have your voice heard.

3 upvotes
Andre Fortier
By Andre Fortier (11 months ago)

I added this link also to my Facebook and Flickr accounts to encourage as many people I know to sign the petition.

0 upvotes
Andre Fortier
By Andre Fortier (11 months ago)

I added this link also to my Facebook and Flickr accounts to encourage as many people I know to sign the petition.

0 upvotes
mikesco
By mikesco (11 months ago)

Likely the best alternative for many will be to keep using the older versions of Photoshop. While they will not updated camera RAW profiles, Adobe has committed (for now at least) to providing an up to date free raw to dng convertor. Then perhaps we can support plugin development by third parties for some additional features.

Comment edited 49 seconds after posting
0 upvotes
showmeyourpics
By showmeyourpics (11 months ago)

After so many years, time to look for alternatives.

6 upvotes
Rob
By Rob (11 months ago)

The creative suite is a mature product and important "gotta have it" features will become far less frequent. Therefore, in order to grow revenues, a monthly tax will be imposed for its continued use. Its the ubiquitous monthly lease plan. Companies do make more off of those who perpetually lease and never own, all conveniently broken down into "small monthly payments". The cost of entry is reduced, but over time you will spend far more. Most consumers are only concerned with "what will my monthly payment be?".

I will not trade in my "perpetual license" for a perpetual lease payment.

4 upvotes
PeterTV
By PeterTV (11 months ago)

I guess that the decision of Adobe to offer a lease model for PS is just a stupid idea. I got the impression that Adobe will loose their loyal amateur base when I follow the majority of comments stating that they won't accept the lease model of CC. But for what does this amateur base stand for? Maybe only for a small portion of the annual revenue but also for the entire world of forums, free training videos on you tube, "how to" recommendations on blogs, training of friends and family. What happens if that will end soon. Students won't lease Adobe, they will not train their capabilities to use this product. No one in a forum will ask, how can I with photoshop, the editors will not write new "PS in praxis" books because they won't be sold etc. And slowly but surely Adobe will be as important for privat use as SAP ERP systems.
Corporation working on Adobe will get issues to find trained and experienced PS user. As a consequence Adobe will loose ther outstanding position in the market.

Comment edited 4 times, last edit 7 minutes after posting
2 upvotes
Jeremy Park
By Jeremy Park (11 months ago)

it says a coupe of things to me....
1. they must feel future innovations for products like CS7 and beyond will be too limited to drive new sales !
2. Professionals aren't upgrading as much as they used to (again issues with innovation and competition)

http://www.jeremypark.com.au/

6 upvotes
GaryJP
By GaryJP (11 months ago)

Exactly right. Software upgrades are notable improvements up to a point. What they want to do is lock in profits now because they have passed that point.

2 upvotes
intensity studios
By intensity studios (11 months ago)

Yeah what do you do when your product is mature and nearly perfect?

Well, what Adobe did was ruin it by adding a pricing scheme nobody is cool with

1 upvote
KAllen
By KAllen (11 months ago)

I bet they took a look at Photographers and calculated the programs we use, which is basically two, the lose is not that great to them.
Designers will use a package, Video editors/producers will use a package etc
So basically stuff those of us that only use Photoshop and or Lightroom.
If I needed the extended version of PS I would of bought it.
How annoying will it be every time you log on having to download some minor upgrade. Having Flash is driving me nuts, constant updates.

2 upvotes
88SAL
By 88SAL (11 months ago)

WoP - World of Photoshop. As a gamer I enjoyed WoW for a time but HATED every second of paying subscription.

2 upvotes
KAllen
By KAllen (11 months ago)

I shoot for a living I have a vast library which I manage with Aperture.
If Apple decided to go the same route, I would have to move to another program.
Many hours get invested into sorting/key-wording, to risk loosing it all because in effect you don't own the library. The statement that LR will get extra development on Cloud should be a warning to LR users.
I'm not now buying Premier or bothering with Photoshop upgrades, plenty of decent alternatives around. Cheaper too.

4 upvotes
Spookyer
By Spookyer (11 months ago)

I am against paying for software via subscription so I will not sign up for this subscription and will look at alternatives when the time comes that I need to upgrade my current image software. I mostly use LR these days so I could not justify regular outlays on the latest and greatest PS.

3 upvotes
mcslsk
By mcslsk (11 months ago)

Did you know that Foxit is a nice free alternative to Adobe PDF Reader? Switch before they make Adobe Reader a monthly subscription.

7 upvotes
agentul
By agentul (11 months ago)

there's also Bluebeam.

1 upvote
Andre Fortier
By Andre Fortier (11 months ago)

For me, this subscription model marks the end of my support to Adobe. I find this subscription cloud based model absolutely unacceptable and for Adobe to force this upon its clients is also a business practice that I don't think should be condoned. I call for a blackmail of their product and will be the first to do so.

I'll continue to use Creative Suite and Lightroom for a while and will not upgrade nor license anything else from Adboe. If Adobe does not reconsider it's licensing model to be the same standalone model that I've had for years, I will transition to Apple Aperture for my digital management software and use Open source software for all my other needs (ie: Gimp for photo editing is a great alternative)

Comment edited 6 minutes after posting
11 upvotes
lightpainterx
By lightpainterx (11 months ago)

I agree with you. You should give Photoline a try too. I have been using it for a few years now and am very happy with it. It's not free but there is a free 30 day trial that afterwards has a 10 second time delay on launching. www.pl32.com

1 upvote
HowaboutRAW
By HowaboutRAW (11 months ago)

lightpainterx:

Photoline has a nothing raw converter and many cameras are supported. But it's okay for editing once you have a tiff. Sort of like Paintshop.

0 upvotes
HowaboutRAW
By HowaboutRAW (11 months ago)

Oops: Many cameras are not supported by Photoline.

0 upvotes
lightpainterx
By lightpainterx (11 months ago)

As I understand it the Photoline RAW converter has only recently been added to Photoline. Hopefully it will improve in time with support from a larger user base. I am using Photoline v15 before the RAW converter was added. I currently use Lightroom and DPP for RAW conversion and Photoline for pixel level editing for which it does a fine job. At least it reads, edits and saves uncompressed 48 bit tiff files without issues unlike Corel Paintshop Pro. I am considering giving Darktable a try for RAW conversion and catalogue database. It is free and available for OSX and Linux.

Comment edited 4 minutes after posting
0 upvotes
Gesture
By Gesture (11 months ago)

Has Thomas Knoll spoken on this?

1 upvote
RossN
By RossN (11 months ago)

As a hobbyist, I primarily use Lightroom, and occasionally (maybe 1x/mo) PS CS5. I can justify buying your product if I use it (remember, occasionally) for a few years. If I'm forced to pay a monthly subscription, I'll find different software such as GIMP or ACDSee. If the Lightroom perpetual license goes away, I'll use Aperture. Adobe -- you won't lose my sale immediately, but next year when I would have considered a software upgrade, I will not buy a subscription and you will certainly lose my business. My money will go to your competitors.

10 upvotes
vincent__l
By vincent__l (11 months ago)

I've just created a Kickstarter for "Pet Cloud." As long as you pay your monthly subscription fee you get to enjoy your pet. I've crunched the numbers and it will save owners money in the long run. The business will include 20GB of online storage so you can share your pet pictures. Hey Adobe, don't scoff. I'm pretty sure my Kickstarter will have a smoother launch than CC.

0 upvotes
devinquent
By devinquent (11 months ago)

As a self employed graphic designer, I have paid thousands of dollars per upgrade since 1990. I still have my original cartons.

For my trouble and investment in Adobe products, I am awarded $240 for my continued loyalty ($20 per month for 12 months.)

Once I enjoy that wondrous consideration, I then become equal in status to the next new user on the block. We both pay the same price from now on. Ahhhh: Bitter Aftertaste. Loyalty: Snap Frozen.

Adobe have crawled all the way to the top on the backs of users like myself. WE are your grass roots, your backbone, your appreciators and adorers. WE LOVE your products but not your treatment of us with this one sided agreement.

This is so wrong. Consider the savings alone you will make in production costs, let alone patches and after market service becoming so generalised.

This loyalty should be rewarded - not $20 a month for 12 months - but for the years of investment in dollar terms.

Whack an unsharp mask on that.

6 upvotes
Ruy Penalva
By Ruy Penalva (11 months ago)

Sheet. I will remain on the ground.

1 upvote
jberk
By jberk (11 months ago)

Sign the petition against the change.

http://www.change.org/petitions/adobe-systems-incorporated-eliminate-the-mandatory-creative-cloud-subscription-model#supporters

1 upvote
AbrasiveReducer
By AbrasiveReducer (11 months ago)

Signing is great but just in case begging doesn't work, vote a second time, with your feet.

3 upvotes
leomartinez
By leomartinez (11 months ago)

The real discussion here is not if you get access to the program thru the cloud, thru a cd or whatever, the real problem here is that adobe is forcing us to rent the software instead of just letting us buy the darn thing.

They are trying to transform PS and etc, in a service, rather than a product or merchandise.

Comment edited 3 minutes after posting
5 upvotes
HowaboutRAW
By HowaboutRAW (11 months ago)

Right, not too many people are confused by that point, though some are; you're not the first person to point out the confusion.

3 upvotes
leomartinez
By leomartinez (11 months ago)

Yes, you right thankfully. I have refreshed the main point because it seemed lost from some of the last comments.

Comment edited 5 minutes after posting
1 upvote
jberk
By jberk (11 months ago)

Thanks. That is the man point. Rent forever or lose access.

2 upvotes
GaryJP
By GaryJP (11 months ago)

Microsoft are pushing in the same direction with Office 360. Forget the nonsense about R&D costs. There's a point at which new possibilities for updates are not significant enough to persuade people to shell out for the latest version. They are not introducing this to take greater leaps and bounds, but because they know a mature software product can introduce smaller and smaller improvements. Hence they want us to pay more for less.

4 upvotes
HowaboutRAW
By HowaboutRAW (11 months ago)

jberk:

That's rent forever or lose access to the software; it's NOT as some have said rent forever or lose access to files (with the caveat that if you save in an Adobe only format you may lose file access until other software opens that file format.)

1 upvote
Vince P
By Vince P (11 months ago)

Photoshop is already a service you don't buy it you buy a licence to use the software and the disks it comes on (If you get physical media). At the moment you pay once an get that for life. The thing they are changing is that service will also include cloud integrated functionality which has a continuing cost so if that is essential for the software they would have to charge for that no matter what. I wish they would still offer both versions so people can chose but I can see the CC versions being much more productive for me.

0 upvotes
HowaboutRAW
By HowaboutRAW (11 months ago)

Vince P:

Vince, it's the rent forever problem, it's not the cloud that people object to so much, because with this cloud variation Adobe isn't really offering many specialized features that are cloud only--maybe that refocus thing will be cloud only.

So right now no one really cares about the cloud issue, it's the software that dies either every 30 or 90 days depending on your subscription plan.

0 upvotes
Alternative Energy Photography

Here's a thought. How many people here have at least once in their lives lost their job and it took 3, 4, 8, 12 months to find a new one? Yes, I am raising my hand too.

During that dry period, did you do like I did and cancel the cable, the newspaper, and even consider cancelling all non-essential memberships, retirement plans, kids' soccer, and other subscriptions except for the electric, water, and gas services? Yep, me too.

Maybe the "pros" will consider their Adobe membership critical, and will cancel their health club memberships instead. They cost about the same, $50 per month, depending on where you live.

But I think for most people, when family finances get tight as in this example, the priority will be to feed the wife and kids, not Adobe. So the Adobe subcription model might end up hurting Adobe in down times.

But then again, I still see a lot of apathy. Most of you will probably just put your Adobe membership on the credit card even when you have no job, right?

12 upvotes
jberk
By jberk (11 months ago)

No I won't feed adobe and I won't be able to edit photos during that mid period. Painful to lose that hobby under the circumstances. It is exactly why I bought cs6 through an upgrade last year as opposed to going to the cloud. I didn't want to lose access.

Comment edited 4 minutes after posting
1 upvote
MiraShootsNikon
By MiraShootsNikon (11 months ago)

Someone else pointed this out, yesterday, and "Framer" told them that they should consider another career if they couldn't keep the $50/month rolling.

Couldn't believe it when I read it: what gross misunderstanding of creativity.

In the past and, increasingly, in our digital future, creative people disrupt from below, not from above. They come out of nowhere and change the world in ways "establishment" players could never have imagined. It's inconceivable to me that Adobe--maker of the world's premier creative tools--has essentially priced these "out of nowhere" innovators out of being able to use their tools.

That's what's going to kill Adobe: gross misunderstanding of the Creative people they serve--people who work on shoestring budgets, hopes, and dreams, not a guaranteed $50/month.

So when someone changes the world with stuff made in Pixelmator, or GIMP, or whatever, Adobe is really going to look foolish. It'll happen. Disruption from below is the meme of our times.

13 upvotes
Lights
By Lights (11 months ago)

I think you are right. Especially in this case.

1 upvote
leomartinez
By leomartinez (11 months ago)

What we are seeing here it is, may be, a generational change, a new way to understand possession and owning of things. A new understanding in which some how renting it is way better than having.

So, the way the things go, in the next future you will not buy a car but you will be suscribed to it.

Welcome to my net said the spider to the fly.
Welcome to my cloud said the lightning to the shrikes.

4 upvotes
cgarrard
By cgarrard (11 months ago)

Excellent point. The new generation is scary stuff. All's well till electricity fails, and then its a disaster.

C

0 upvotes
AbrasiveReducer
By AbrasiveReducer (11 months ago)

Absolutely. Just because a phone is smart doesn't mean the user is. I work with people who have kids and these folks shell out hundreds a month ostensibly to can keep in touch with their kids, who can't just use a phone. So what's another few bucks a month, right?

1 upvote
Jimmy jang Boo
By Jimmy jang Boo (11 months ago)

The mob has spoken, but how many of them have ever used the product or even know how?

1 upvote
JDSA
By JDSA (11 months ago)

OK, so now we're going to hear from the "real pros"?

After the real criticisms have been discussed there eventually comes a time in a forum when the "real pros", the fanboys and the self-made made men jump in.

2 upvotes
Alternative Energy Photography

Please don't hold back. Tell us exactly how you feel and what you're thinking. I really do not know, that's why I'm asking.

0 upvotes
Roland Karlsson
By Roland Karlsson (11 months ago)

The product? You mean Photoshop?

0 upvotes
Jim992
By Jim992 (11 months ago)

I work in the Photoshop/LR plugin industry doing development, support, testing, etc. I deal with professional photographers worldwide on a daily basis that use Photoshop and/or Lightroom in support. I've also done all the major trade shows numerous times and so have a lot of insight into how the average shooter uses Photoshop and/or Lightroom to process images.

In a nutshell, the VAST majority use Photoshop and/or Lightroom mainly to batch process images with a minor bit of healing/adjustment brush for retouching. They mostly use the prevalent overpriced/overhyped actions to get that 'look' and a few plugins for skin retouching or noise reduction. Other than that, most of these people have little clue about color management, printing, CMYK output or for that matter, don't even know how to use any of the basic tools.

So the overall tool power of Photoshop isn't even touched yet these people will continue to be hogtied to Adobe just to be able to run their actions & plugins.

2 upvotes
Carlos C
By Carlos C (11 months ago)

Agreed on most only use a very small portion of PS power. Level of use is very I similar to Microsoft Excel really

0 upvotes
Roland Karlsson
By Roland Karlsson (11 months ago)

Maybe ... but what's your take on the topic of this article? You know, the subscription model and all that jazz?

0 upvotes
Jim992
By Jim992 (11 months ago)

I've been using it since it came out due to being forced to as a developer to keep up with the 'internal' updates. I've had numerous issues with the phone home scenario where I've been stuck on the road with no internet access and was unable to use Photoshop. I've had it repeatedly tell me that I have more than 2 systems installed when I haven't. This was on both mac and Windows systems. The Adobe Crapplication Manager is garbage as most of us already know.
I've only had a handful of customers that are on the plan and most don't even know anything about it. Of the few using it, only a couple used any cloud features or any program besides Photoshop or Lightroom.

0 upvotes
Charlene_S
By Charlene_S (11 months ago)

I wish topaz Labs would take all their wonderful plug ins and create a stand alone application then I would say "bye- byeAdobe" or Corel cmon and make Paintshop Pro Mac compatible.

4 upvotes
acassino
By acassino (11 months ago)

Topaz has that application. It is called photoFXLab.

1 upvote
Otaraka
By Otaraka (11 months ago)

As an Australian who hadn't yet 'bought in' its brilliant. I was looking at 1k to get started before upgrades down the track and it was just too much to bother.

From a piracy perspective, it offers the ability to buy in to a legitimate copy that gets regular updates, without having to use workarounds. It won't stop all pirates, but it removes the above entry problem for those who want to be legitimate without it costing an arm and a leg to get started.

I do feel sorry for those who were upgraders but there are some of us who it's works for extremely well.

0 upvotes
spdider
By spdider (11 months ago)

Google Trends on "Alternatives to photoshop". Nice spike.

http://www.google.com/trends/explore#q=%22alternatives+to+photoshop%22

3 upvotes
Vince P
By Vince P (11 months ago)

This makes a lot of sense to me financially but I do have real worries. For £14 a month for the first year I get all my apps up to date. I do usually upgrade as they come out. Yes next year I will have to pay more but still less overall than my average spend. I can stop any time after the first year and still be exactly where I am now. Having a subscription means they can release individual apps and not have to wait until the whole family is upgraded so that suite users don't lose out.
My concern is that it seems to me that their incentive to innovate and develop will decline. Before they wanted the upgrade revenue, now they will effectively get that whether they innovate or not. The only motivation is migration and new users and I am not sure that is such an incentive.
I do think in the long run it will make it much harder to pirate and they will tie in students in a clever but devious way but I have never been sure that they actually lose that much in revenue to pirates.

Comment edited 11 minutes after posting
1 upvote
AshMills
By AshMills (11 months ago)

Apparently 4-5x the numbers of photoshop sold are pirated, and I suspect that figure was before Bitorrent etc took off, so piracy is a real issue. I dont expect that to change however.

0 upvotes
Vince P
By Vince P (11 months ago)

It doesn't matter how many pirated users are out there, it only matters how many of them would have bought the full version in terms of lost revenue. The 2 figures are not even close to the same. Cloud install apps don't need enterprise versions or physical media so can have bespoke installation files, you log onto your account and the installation files are hardware and user account specific rather than the installed app. This I am sure will not be impossible to get around but it almost certainly will not be able to be done just by downloading a cracked install file.

Comment edited 17 seconds after posting
1 upvote
40daystogo
By 40daystogo (11 months ago)

To understand Adobe's mindset on this, you need to study the youtube videos on the Adobe CEO parroting Adobe-speak, absolutely refusing to answer the Australian journalist's questions why Australian prices are close to double US prices. Once you get that, you realise the Adobe CEO really thinks he can do that to the entire world - just parrot this mantra of why CC is the best value, ignoring the complaints, and people are just going to suck it up and pay.

Even professional photographers etc. once you retire, you still keep paying this Adobe tax until you die, if you even want to review your archives.

This will also haunt people considering archiving their data in Lightroom format. What if Adobe pulls this stunt on your Lightroom files? In the video, look closely at the Adobe CEO's greedy face, and you know he's capable of doing this to Lightroom as well.

5 upvotes
Gary Dean Mercer Clark
By Gary Dean Mercer Clark (11 months ago)

Adobe Phototoshop is still relevant? Don't see any need to upgrade . Plenty of other alternatives out there.

0 upvotes
Greg Hudgins
By Greg Hudgins (11 months ago)

Ahh, it seems the venting is almost complete.

Now back to our regular program:

Which of these 2 lenses is sharper? ...

0 upvotes
Digitall
By Digitall (11 months ago)

Users from the Adobe perspective:

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10101010101010101010101010101010101010101010101010101010101010101
10101010101010101010101010101010101010101010101010101010101010101
10101010101010101010101010101010101010101010101010101010101010101
10101010101010101010101010101010101010101010101010101010101010101
10101010101010101010101010101010101010101010101010101010101010101
10101010101010101010101010101010101010101010101010101010101010101

6 upvotes
Artistico
By Artistico (11 months ago)

You just keep repeating yourself. No need to say the same thing seven times...

2 upvotes
Digitall
By Digitall (11 months ago)

Are you trying to be the voice of conscience?

1 upvote
Artistico
By Artistico (11 months ago)

I've not read all the posts here, but it seems to be most comments are negative and against making Adobe products subscription only. For me who use Dreamweaver, Lightroom, Photoshop, Illustrator and the occasional Flash, Creative Cloud is a really good deal, making it a lot cheaper than buying the products any other way as well as taking the hassle and lump expense out of upgrading.

Many say they can't afford Creative Cloud. Most probably wouldn't be able to afford current Adobe products at full price and so, presumably, have pirated versions. I can't see why Adobe should care for what they think. It should be just as easy to get pirated versions of future products, though, for those who are so inclined. The CSn pirated versions come with a good recipe for blocking the application from "phoning home," which is - as far as I know - the only way they check if the registration is valid.

For those who can't afford it or don't like it, they should just stay with the cheaper alternatives.

1 upvote
crow24
By crow24 (11 months ago)

Good F'n grief, pirates don't complain about costs...they just steal it.

15 upvotes
PhotoByRichard
By PhotoByRichard (11 months ago)

No, if you read comments here, a lot of people here that complains owns legit version of Photoshop. If people are usig pirate photoshop, they don't need to complain as it doesn't matter to them anyway as they will continue to pirate it.

Many users are like me, who only upgrade every 2-3 versions as there is no need to upgrade every single version.
So it's like $200USD every 3-4 years, this compares to $240 per year with the subscription model.
Yes we will get the latest version with the subscription model, but we DON'T NEED that, and don't want to be forced to pay for every single upgrade.

8 upvotes
JDSA
By JDSA (11 months ago)

Excellent job of just about missing most of the valid points offered regarding the subscription model. And thanks Dad for letting us know that if we can't afford something we shouldn't buy it.

6 upvotes
Vince P
By Vince P (11 months ago)

I can see that you would not like this but Adobe want to make money and they don't make much. if any, money from customers like you. If everyone did that then they would be out of business very quickly. They had already said that upgrade pricing would only be available for one version so you would have been out of pocket anyway.

1 upvote
Vince P
By Vince P (11 months ago)

It's likely in the long run this will reduce pirated versions. The phone home issue is one safeguard but cloud based apps don't need enterprise versions or physical media so can have bespoke installation files, you log onto your account and the installation files are hardware and user account specific rather than the installed app. Using the Creative cloud versions I never have to enter licence codes user details or anything. That said, I don't think pirated versions cost them as much as they claim because, as others have said, they were never going to buy the full price app. I hope they do re introduce one off lifetime use payments though so that they still have a user base who make new versions profitable.

1 upvote
milnor
By milnor (11 months ago)

I think I get it now. Adobe is simply tired of having whiney, broke and/or penny pinching customers who only reluctantly spend money once every several years, or even maybe plan to only ever buy it once on their lives, and base an entire career on a student copy they bought in college. So Adobe changes to a subscription model that (a) makes the monthly income more predictable, and (b) drives up the per-seat income to compensate for the loss of y'all. Then they can focus on their core customer base, those who can afford and appreciate the value of their products.

Heck, I have nothing to do with Adobe except as a customer, and I'm sick of reading your diatribes. Please just go buy those alternative products you keep talking about and get on with your lives.

8 upvotes
Artistico
By Artistico (11 months ago)

Spot on, Milnor. Spot on.

1 upvote
Lea5
By Lea5 (11 months ago)

Every 1000 posts an idiot come in and share his useless opinion! You won the price for today!

6 upvotes
JDSA
By JDSA (11 months ago)

Go ahead, pay monthly for the rest of your life. Five years from now I can pull out an old MacBook Pro, load PS CS4 and actually do something. Holy Cow, I paid for it fully and it never stopped working. OMG!

6 upvotes
leomartinez
By leomartinez (11 months ago)

... and (c) establish the "up grade dictatorship".
Liberty is made of options, and liberty is all we are losing here. Why it is so difficult to offer the option of a simple and healthy purchase... even in the cloud? You pay it, you download it and you own it... for ever if is that what you want.

1 upvote
crow24
By crow24 (11 months ago)

Nobody is forcing you to make yourself sick by reading the "diatribes"...perhaps S&M isn't your bag. Ever since I purchased a Photoshop 3 license, followed each version upgrade path to version 6 that I have now. Yes...I paid for the upgrades. I don't like the new plans. Pennies add up after a while.

Comment edited 56 seconds after posting
1 upvote
AbrasiveReducer
By AbrasiveReducer (11 months ago)

Adobe wants people who don't mind paying for software, over and over, forever. And what company wouldn't? The last thing they need is people who stop to ask if they're getting enough value or if the new version is an improvement on the previous one.

0 upvotes
CameraLabTester
By CameraLabTester (11 months ago)

"There was a glory called Adobe, Proximo... this is not it.
THIS IS NOT IT!"

"We are mere pixels and digits, Maximus...
PIXELS AND DIGITS!"

.

2 upvotes
Artistico
By Artistico (11 months ago)

I love the Gladiator reference.

0 upvotes
Jimmy jang Boo
By Jimmy jang Boo (11 months ago)

Where did Adobe get this idea from? Apple? Too bad Steve Jobs died, maybe he could help them make it work.

0 upvotes
Hugo600si
By Hugo600si (11 months ago)

How to rid yourself of hobbyists and amateurs in a few simple steps. First you enforce a company professional license model, then you still rip off European customers (Australia is no no longer robbed on photo$hop pricing it seems, only Europe is over 50% more expensive)

Hope my not buying that license makes a difference... aka I hope there enough amateur photographers to dent their income sufficiently.

Love the software, hate the company (with a vengeance)

13 upvotes
RudivanS
By RudivanS (11 months ago)

Ha, best street price here in Sydney is about $950(AUD) - pickup from CBD store. We are in the same boat as dear old Europe.
Personally, still not sure if I'll actually buy the final physical disk, or rent the damn thing. My original CS is way out of date - so no discount on any purchase.
What do you good people think - Rent or Buy?

Comment edited 6 minutes after posting
2 upvotes
JayEm Photos
By JayEm Photos (11 months ago)

@ RudivanS : For me renting is an absolute NO. I have upgraded to CS6 when it came out and stay with it. Photoshop CS6 has every single tool / feature I need to get my jobs done... all the new features they have announced for the Cloudy One to come in June are nice gimmicks, no must have tools... e.g. the new filter to reduce the blur that results from camera shake... I already have such a tool, it's called tripod. I also decided not to upgrade to Lightroom 5. Besides of Lightroom 4 I already use Capture One for my Phase One RAW files and in the future I will do all my RAW adjustments with this tool... think about it: If you buy now, you have a Photoshop version that works for the years to come, combine it with some RAW Converter from another company to make sure you'll get all the new camera updates in the future... save the money you have to spend for renting the software for the next years and buy a nice new lens from that saved money... makes much more sense to me...

2 upvotes
anthony mazzeri
By anthony mazzeri (11 months ago)

"What do you good people think - Rent or Buy?"

You can't buy any Adobe software. You can only licence it.

Every single copy of Adobe software in the world is owned by one entity - Adobe. Only Adobe owns Adobe software.

So your question should be 'licence a set version for an umlimited time' or 'licence unlimited versions for a set time period'.

1 upvote
walberty
By walberty (11 months ago)

Wow, thanks for the licensing clarification for us noobs, we had no idea.

1 upvote
AbrasiveReducer
By AbrasiveReducer (11 months ago)

Maybe their marketing guru evangelist paradigm shifters were thinking about beer. You know the saying, "It's impossible to own beer, you can only rent it."

2 upvotes
57even
By 57even (11 months ago)

I do rent it. Every time I finish one I have to pay for another. I want a perpetual beer license, then I can pay once and drink all I like until I need to upgrade my beer.

0 upvotes
acassino
By acassino (11 months ago)

"Adobe is clearly concerned about alienating existing users ... "

Huh? What? Where do you get that idea?

Comment edited 12 minutes after posting
2 upvotes
Jude McDowell
By Jude McDowell (11 months ago)

Just had a look at the Adobe Facebook page; clearly they are not "concerned about alienating existing users" looking at some of their responses to questions. The responses in turn generate even more negative comments; looking like a good example of why corporate marketing should not be allowed near Facebook!

Comment edited 16 seconds after posting
2 upvotes
JDSA
By JDSA (11 months ago)

Like this; I have Photoshop for both Windows and Mac. They get upgraded when a new addition comes out. I don't want to put Adobe on my credit card for life.

At this point I'm staying with CS6 for Mac and CS5 for Windows instead of upgrading. I think that could be interpreted as "alienating" a user.

1 upvote
vincent__l
By vincent__l (11 months ago)

Unfortunately, what Adobe's financial models did not account for is consumer psychology. That's what accounts for a lot of the anger, in addition to the price increases. The simple fact is that people want to own something. They don't want to rent it. Even if the cost were cheaper to rent there's a satisfaction with owning and having control. Imagine if the government condemns your home, legally through eminent domain, and tells you they will lease it back to you. They pitch the idea to by telling you that leasing will actually be cheaper than buying. People would be furious because the cost is not the only factor. When you own your own home you have control of it. When you rent you are a slave to the landlord. Future price increases are unpredictable and out of your control. You will never pay off and own the asset.

This subscription model is even worse than the hypo above. Not only do you lose control you are actually paying higher prices. It's a lose / lose for the consumer.

17 upvotes
nickimay
By nickimay (11 months ago)

For a company it's not bad.

A fix cost, fully deductible, helping in assessing your operation's cost and forecast.

Also, for a company/professional the cost is ok. Compared to the total monthly cost of any employee and to what her/his work will be billed it adds peanuts.

Obviously we are talking about the western world. Companies in developing countries who are voted to domestic business would be hard hit, but one needn't to downplay the flexibility and creativity of these societies.
They will be getting full steam ahead with new solutions in no time.

Those left behind are the hobbyist/amateurs, for whom the opportunity cost would be hard to justify or just out of reach.

It is true that the most of them use very little from a CS package and could fulfill their needs with simpler and cheaper -or free like GIMP- solutions.

I will stick to LR (with an occasional bent to GIMP) as long as it will be available outside the cloud scheme. Keeping options open just in case...

Comment edited 2 minutes after posting
3 upvotes
Hugo600si
By Hugo600si (11 months ago)

Its difficult to capex rented software against a project, its not all roses and sunshine for companies either.

1 upvote
johnvr1
By johnvr1 (11 months ago)

I'm not so sure. Isn't the reason corporate IT guys like the cloud that they don't have to maintain the software on all the company's computers? These programs still do a full instal AND add new features every once in a while. Seems like an IT nightmare.

0 upvotes
daMatrix
By daMatrix (11 months ago)

Hmm I doubt a monthly fee will make it easier. There are a lot of companies that have an occassional need for adobe software. Getting immediate hold of the company creditcard as soon as the task is on the desk is a recepy for trouble, antilust for the product

In many cases it will work like; The boss is in a meeting but I want to continue with a job so I have too look for alternative software to adjust photo/ create design. Or i had already asked for a license last month and I do not feel comfortable to ask again for only 2 photo adjustments. Or wait a second Gimp is free, unlimited, no hassle with how brief or lengthy the photojob is.

0 upvotes
Earthlight
By Earthlight (11 months ago)

What are the viable options? LR for RAWs (at least for a while, it would not surprise me if it too was "clouded" in the near future) and Corel PaintShopPro for other editing? Or something else? I wonder if PaintShop is good these days.

I so hate the idea of having to learn a new program and having to unlearn Photoshop but I guess that's how it will go.

My only consolance is that all the pirate users too will (at least I hope so) eventually have to let go of Photoshop. I hate it when I pay good money for the software and so many others just download it for free.

5 upvotes
W5JCK
By W5JCK (11 months ago)

Everyone keeps talking about piracy. Piracy used to be a big problem, but I doubt it is nearly as bad as it once was. Modern software like PS requires a serial number and a handshake with the Adobe servers. It is getting harder to pull off piracy. I think all this change is simply greed and has little or nothing to do with piracy.

3 upvotes
madeinlisboa
By madeinlisboa (11 months ago)

Have you ever heard of cracks???

3 upvotes
walberty
By walberty (11 months ago)

I have the latest version of PSP and it is certainly no PhotoShop, but then again it is not too bad if you combine it with Corel's AfterShot Pro. The PSP ultimate comes with NIK 3.0 suite which is awesome! The two together cost the same as LR. LR is better, but the PSP/AfterShot combo is decent enough. The only fly in the ointment is the update frequency and camera/lens support. The most recent AfterShot update was in December! Yo Corel, get with it, here is your chance.

1 upvote
Earthlight
By Earthlight (11 months ago)

If it has all-round 16-bit editing and good layers plus robust colour profile support I will probably give it a try. At some point after JASC sold it to Corel I got frustrated with all the bugs I experienced but maybe it has matured since then. Will need to look into this. I will use LR as long as it can be bought (and not crippled) and after that will have a look at alternatives. Aperture seems to be getting many favourable mentions.

Edit: I had a look at the PaintShop Pro X5 Ultimate but could not find info on the bit depth and profile support. Back in the day there were limitations on these. But man it seems like an affordable alternative.

Comment edited 8 minutes after posting
0 upvotes
CarlosNunezUSA
By CarlosNunezUSA (11 months ago)

Corel is going to be laughing all the way to the bank with this mess by Adobe.

The cloud is the mother of all lock-ins, some things are good for the cloud, but NOT everything is a good business to be on the cloud.

When the greedy CEO of Adobe wakes up, a lot of market will be lost. If I had shares of Adobe, I would be dumping them right about now because that decision is going to cost them dearly.

Just like Microsoft and Windows 8, all the customers yelling at them "NO" and they went ahead with it. Results? Sales are flat...

11 upvotes
McCool69
By McCool69 (11 months ago)

>> Just like Microsoft and Windows 8, all the customers yelling at them "NO" and they went ahead with it. Results? Sales are flat...

And still they have sold more Win 8 licences in 6 months (100 million) than there are Macs in use worldwide (in 2012 there had been sold 122 million Macs since the foundation of Apple)... Just goes to show that the total PC market is enormous.

Comment edited 2 minutes after posting
0 upvotes
SemperAugustus
By SemperAugustus (11 months ago)

But overall sales of win 8 are flat and investors are asking for Ballmer to hang. They just announced that they are working incleaning the metro mess.... These companies are measured on growth not volume of sales

5 upvotes
Biowizard
By Biowizard (11 months ago)

The REALLY insiduous thing about Win8, is that many brand new machines will ONLY run Win8 - their BIOS prevents booting from and/or installing earlier versions of Windows - or Linux. I know, I have an HP ElitePad 900, which is a lovely tablet - but TOTALLY LOCKED to Windows 8.

1 upvote
Josh152
By Josh152 (11 months ago)

The only reason so many win 8 licenses have been sold is because you literally can't buy a new PC with out windows 8 on it.

0 upvotes
MarkusDaaniel
By MarkusDaaniel (11 months ago)

There are two things to note here. First you can not buy a new PC with Win7 anymore. And second, most of the enterprises who buy Win8 licenses do a downgrade and install Win7.

1 upvote
HowaboutRAW
By HowaboutRAW (11 months ago)

Biowizard:

Just go to the HP, Lenovo, or Dell website and order a computer running Windows 7 if you need one. Seriously, why buy a computer at a retail store, unless you need it that day?

I don't care that manufactures like Samsung and Asus lose out, because they stupidly won't let you buy a computer online configured the way you want it.

Macs will let you boot Windows 7.

0 upvotes
PhotoKhan
By PhotoKhan (11 months ago)

What I don't understand is: Given the comments here and in other online resources, it seems that the vast majority of potential users despise (...if not resent...) this move.
Now, it's not like there's another, all-new demographics to tap into.
I wonder what do they know that we don't...
PK

Comment edited 26 seconds after posting
5 upvotes
W5JCK
By W5JCK (11 months ago)

My guess is Adobe is assuming they have us by the short hairs and we will have no other options. If so, their assumption may well prove to be a costly one to their business model. I think there are plenty of alternatives available for those who really want to find them and learn to use them. I've seen about 99% negative responses today, but those are mostly from individuals. I'm curious how businesses with multi-users will react. I suspect they won't be happy either, but I'm not sure they will change to alternatives. It is more difficult to make a corporate switch to alternatives than it s for an individual to switch. Time will tell.

3 upvotes
Greg Hudgins
By Greg Hudgins (11 months ago)

They know how many enterprise-class customers they have. Bigger enterprises will just just write the check; it's 100% deductible in this model (with no need to depreciate) so they probably like it.

What you're hearing from here is mostly individual or small-seat license groups here, and that's a horse of a different color.

Adobe is trading them for us.

Comment edited 45 seconds after posting
2 upvotes
johnvr1
By johnvr1 (11 months ago)

That's easy. For us, who have already paid the big bucks and only think in terms of upgrades for one product, it's a bad thing.

But from their perspective, they've lowered the entry fee to their product range from hundreds of dollars to $50.

They're doing what Apple did with Final Cut: lure new clients while alienating a long-established client base.

0 upvotes
jberk
By jberk (11 months ago)

old model: perpetual license
new model: perpetual payments
A "Priceless" move in the true meaning of the word.

12 upvotes
micahmedia
By micahmedia (11 months ago)

Another word for "priceless" is "worthless".

3 upvotes
W5JCK
By W5JCK (11 months ago)

From an Adobe blog:

"Q: If you’re going to continue selling Photoshop CS6, will I still get Camera Raw updates?

A: Because Adobe is still selling Photoshop CS6, those customers will continue to receive updated file format compatibility via Adobe Camera Raw 8. When we update ACR8 with new camera support, Photoshop CS6 customers can work with the new version of the Camera Raw plug-in. No new features or functionality will be available in ACR to Photoshop CS6 customers as part of those updates."

So yes we can get ACR updates that work with PS CS6, but they won't contain anything new. WTF! Why give us ACR8 compatibility when it won't do anything for us? We will still have no new cameras added--EVER. What total BS this is!

1 upvote
Amadou Diallo
By Amadou Diallo (11 months ago)

'new camera support' means you get compatibility with Raw files Adobe supported since the current ACR release. So you can open the same Raw files as a CC user but will not have any of their new tools or features.

3 upvotes
Robert Deutsch
By Robert Deutsch (11 months ago)

The fact that new cameras will be supported goes part of the way to placate CS6 users. However, what this statement does not make clear is whether improvements in ACR that are not new tools/features but improvements in existing features (e.g., smart sharpen, which is said to have been improved) will be included in the CS6/ACR upgrades. It they're not, then CS6 users are being left behind even more. The more I think about it, the more this seems like pure blackmail, and a huge PR disaster for Adobe. I unsubscribed from Adobe's email notification about Photoshop, and suggest others do the same.

2 upvotes
40daystogo
By 40daystogo (11 months ago)

The bigger longterm issue is whether you want to keep saving your files in Photoshop PSD format because, sure as death and taxes, there's coming a day when CS6 won't be upgraded with new camera models. That's fine if you never intend to upgrade your DSLR, but if you do, in that day in the not too distant future, Adobe will have you by the smalls because then you will need to use their software to open your archive of files. You must think longterm. Adobe cannot be trusted. What if they make even Lightroom have an annual licence? By all means use it to edit your photos, but you must consider the long term implications of storing data in Adobe's file formats that can only be opened by their software. Do you want to pay an annual fee to Adobe for the rest of your life. Even with taxes, you stop paying the highest taxes once you retire. Not so with Adobe's annual tax. This is for life, man. Think carefully.

Comment edited 25 seconds after posting
1 upvote
wiskerke
By wiskerke (11 months ago)

Yes I will "join". But under extreme duress!
Because I don't have a US address anymore I will pay $16.11 for the initial year. (That's the bonus I get for 20 years of using Photoshop since v2.5.
After that it's $32.22 per year. That's $579.96 over the typical lifespan of 18 months. Which in the US used to be $189 or in Europe $295. So the price will double. Or triple compared to the US price.
Because there is no physical product to ship this price difference between the US and Europe is pure greed on behalf of Adobe. They do it just because they can.

And you know what? I could have accepted a small price hike, like striking the cheaper 2d version. Or 10% more because it is sooo much more expensive to send all those bits over the internet.

This is will turn into a PR nightmare. Adobe is the proverbial bully. The dictator; the tyrant mentioned in the same breath with the likes of Gaddafi and Saddam Hussein. Pirates will be liberators. Using pirated software will be defiance.

3 upvotes
Alternative Energy Photography

Wait a minute, first you say you will join, then later you say "I could have accepted a small price hike".

If you are joining, then you have accepted the WHOLE price hike, not just a small one.

It's all about the words we use, isn't it?

0 upvotes
JimmyTheHand
By JimmyTheHand (11 months ago)

It sounds to me they have admitted they can no longer bring anything new to the table to keep people upgrading

8 upvotes
W5JCK
By W5JCK (11 months ago)

I posted my thoughts on getting reamed by Adobe on their Facebook page. They responded with this info about Lightroom:

Adobe: "Hi Jack, Lightroom will continue to be available as a perpetual license: http://blogs.adobe.com/photoshopdotcom/2013/05/answering-your-questions-about-photoshop-cc.html#LRBoxPerpetual"

Good news about LR but still bad news about PS.

0 upvotes
Josh152
By Josh152 (11 months ago)

That is just like what they said in the recent response to DPR about how much more expensive PS will be for most photographers now. It is clear they now consider LR their product for photographers and PS is now just for big corporate buyers.

0 upvotes
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