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Fujifilm announces Wi-Fi-enabled Finepix S8400W 44x superzoom

By dpreview staff on Mar 22, 2013 at 05:00 GMT

Fujifilm has announced the Wi-Fi-enabled S8400W superzoom camera with 44x (24-1056mm equiv.) optical zoom lens. It features a 16MP BSI-CMOS sensor, 3 inch 460K dot LCD and an electronic viewfinder. The S8400W records 1080i60 video alongside stereo audio, and offers 10 fps continuous shooting speeds, 0.3 second auto-focus speed and manual exposure modes. Users can share images wirelessly via the 'Fujifilm Camera Application' app for iOS and Android smartphones and tablets. The camera will start shipping from May 2013 at a suggested retail price of $349.95.

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Press Release:

FUJIFILM ANNOUNCES NEW WIFI ENABLED LONG ZOOM S8400W ALL-IN-ONE BRIDGE CAMERA THAT DELIVERS AMAZING IMAGES AND EASY SHARING

New S8400W combines long zoom, fast autofocus speeds and easy WiFi sharing for photo enthusiasts

Valhalla, N.Y., March 22, 2013 – FUJIFILM North America Corporation announces its newest all-in-one bridge camera, the FinePix S8400W that is WiFi® enabled and uses a precision 44x optical long zoom (24-1056mm) FUJINON lens. The new S8400W features an improved CMOS sensor, advanced processing power and amazing optics to give consumers a great combination of photographic versatility in an easy-to-use and compact design.

“The new FinePix S8400W is a long zoom bridge camera with amazing performance and high speed operation giving photo enthusiasts the range and quality that they are looking for,” said David Troy, Director of Marketing, Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. “And with its built-in WiFi, users can easily connect and upload their favorite images to their smartphone or tablet for quick online sharing.”

Powerful Optical Zoom and Potent Optical Image Stabilization
The S8400W boasts a 44x optical zoom lens with fast aperture of F2.9 to F6.5, an amazing Optical Image Stabilization system for excellent blur reduction and is capable of a Super Macro mode for users to get as close as 0.39” from a subject for great close-up shots. This all in one FUJINON lens consists of 17 elements in 12 groups, and combines aspherical and ED elements that help to reduce aberrations and promote a superior level of image quality. 

Fast Autofocus and Quick Response Times
The FinePix S8400W has an impressive 16MP BSI-CMOS sensor that captures excellent quality, low noise shots at sensitivities as high as ISO 12800. With autofocus speeds of 0.3 seconds*1, start-up times of 1.0 seconds*2, a 0.5 seconds *2 interval between shots and a continuous shooting speed of up to 10fps (max 10 frames at full resolution)*2, users can feel confident about capturing a fast-action shot. And with its ultra-high-speed shooting of up to 60fps (max 60 frames, image size 1280 × 960) and up to 120fps (max 60 frames, image size 640 × 480), the S8400W lets users capture the action in slow-motion for advanced photography. 

Enhanced Wireless Image Transfer Function
The FinePix S8400W’s new wireless feature lets you transfer photos and movies*3 from the camera to smartphones, tablets and computers and then upload high-quality images to social networking sites like Facebook and Twitter in seconds. 

To connect the S8400W to a smartphone or tablet, users can download the free dedicated “FUJIFILM Camera Application” to their iPhone™ / iPad™ or Android™ smartphone or tablet device to transfer up to 30 pictures at a time from the S8400W. The app also lets you download movies*3, expanding the range of options available for enjoying pictures taken with the camera.

With its Wi-Fi capability, the S8400W also allows users to easily back up photos on their home computer. Users simply install the free “FUJIFILM PC AutoSave” software onto their computer and select which folder they want the photos to back up to, and then by linking a Wi-Fi Router and the S8400W, the camera will automatically backup photos to their home computer.

Pictures stored on the S8400W can be viewed and selected for download on large smartphone or tablet screens for a smooth viewing experience. No wireless LAN access point or complicated ID or password entry is required, and once pictures have been downloaded to the smartphone, it is simple to upload them to social networking sites.

Easy to Use

The FinePix S8400W has an easy to use Mode Dial for shooting selection, dual zoom control for speed and precision zooming, and a bright 3.0” LCD screen (460K-dot) and electronic view finder (EVF) with 201K-dot resolution for easy viewing and image framing.

Full HD movie 1080i/60fps with Stereo Sound

The FinePix S8400W makes movie recording as easy as taking pictures using the dedicated movie button to start recording instantly. The high resolution, 1080i movie capture at 60fps with stereo sound and slow-motion capture at 480fps*4 is superb when played back on HDTV screens, and users can even take still photos during video recording. The S8400W also adds a number of in-camera movie editing features including “movie trimming” and “movie join.”

Artistic shooting effects

The FinePix S8400W uses advanced in-camera filters that bring creative photography to life. The S8400W artistic effects include:

  • Pop color – emphasizes contrast and color saturation
  • Toy camera – create shaded borders as if you were taking a photo on a toy camera
  • Miniature effect– blurs the top and bottom of the frame for a diorama effect
  • Partial color – retain one selected original color and change the rest of the photo to black and white (select from red, orange, yellow, green, blue and purple)
  • Cross screen *5  – creates starbursts around bright objects
  • Soft Focus – create a look that is evenly soft throughout the whole image

FinePix S8400W key features:

  • FUJINON super zoom Lens (24mm wide-angle, fast apertures of F2.9 to F6.5)
  • 1/2.3” 16MP BSI-CMOS sensor:
  • Autofocus speed of 0.3 second*1 in fastest conditions
  • Continuous shooting; 10fps (max 10frames, full resolution), 60fps (max 60 frames, image size 1280 × 960) ,120fps (max 60 frames, image size 640 × 480)
  • Start-up time of 1.0 second
  • Shooting interval time of 0.5 second
  • Wireless Image Transfer to smartphones and tablets
  • Full HD movie 1080i/60 fps with stereo sound and slow-motion capture at 480fps*3
  • Bright 3.0” LCD screen (460K-dot)
  • Electronic viewfinder (201K-dot)
  • Super Macro to 0.39”
  • Manual exposure control (P/S/A/M modes)
  • Dual zoom control
  • Advanced Filters
  • Instant zoom and Zoom Bracketing
  • 4  x  AA alkaline batteries with approximately 300 shot battery life

Pricing and Availability

The FinePix S8400W will be available May 2013 at the price of $349.95.

*1 35mm format equivalent

*2 FUJIFILM research based on CIPA standards

*3 FUJIFILM Camera Application for iOS can save movie files up to 1280 x 720

*4 High Speed Movie can be recorded at the following speeds and sizes: 480fps (320 x 120 pixels), 240fps (320 x 240 pixels), 120fps (640 x 480 pixels)

 *5 Only in post shooting view

Fujifilm FinePix S8400W specifications

Body type
Body typeSLR-like (bridge)
Sensor
Max resolution4608 x 3456
Effective pixels16 megapixels
Sensor size1/2.3" (6.17 x 4.55 mm)
Sensor typeBSI-CMOS
Image
ISOAuto, 64, 100, 200, 300, 400, 800, 1600, 3200, 6400, 12800
White balance presets6
Custom white balanceYes
Image stabilizationOptical
Uncompressed formatNo
File format
  • JPEG (Exif Ver 2.3 )
  • 3D (MPO)
Optics & Focus
Focal length (equiv.)24–1056 mm
Optical zoom44×
Maximum apertureF2.9 - F6.5
Autofocus
  • Contrast Detect (sensor)
  • Multi-area
  • Center
  • Tracking
  • Single
Digital zoomYes
Macro focus range1 cm (0.39)
Screen / viewfinder
Articulated LCDFixed
Screen size3
Screen dots460,000
Touch screenNo
Live viewYes
Viewfinder typeElectronic
Viewfinder coverage97%
Viewfinder resolution201,000
Photography features
Minimum shutter speed8 sec
Maximum shutter speed1/1700 sec
Exposure modes
  • Programmed AE
  • Shutter Priority
  • Aperture Priority
  • Manual
  • exposure
Scene modes
  • Portrait
  • Baby
  • Smile
  • Landscape
  • Sport
  • Night
  • Night (Tripod)
  • Fireworks
  • Sunset
  • Snow
  • Beach
  • Party
  • Flower
  • Text
Built-in flashYes (Pop-up)
Flash range7.00 m
External flashNo
Flash modesAuto, On, Off, Red-eye, Slow Sync
Continuous drive10 fps
Metering modes
  • Multi
  • Center-weighted
  • Spot
Exposure compensation±2 (at 1/3 EV steps)
WB BracketingNo
Videography features
Resolutions1920 x 1080 (60 fps), 320 x 120 (480 fps), 320 x 240 (240 fps), 640 x 480 (120 fps)
FormatH.264
MicrophoneStereo
SpeakerMono
Storage
Storage typesSD/SDHC/SDXC
Connectivity
USB USB 2.0 (480 Mbit/sec)
HDMIYes (mini)
WirelessBuilt-In
Physical
BatteryAA
Battery description4 x AA type alkaline batteries
Battery Life (CIPA)300
Weight (inc. batteries)670 g (1.48 lb / 23.63 oz)
Dimensions123 x 87 x 116 mm (4.84 x 3.43 x 4.57)
Other features
GPSNone

Additional image

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I own it
4
I want it
1
I had it
Discuss in the forums

Comments

Total comments: 112
Esa Tuunanen
By Esa Tuunanen (Mar 25, 2013)

Looks like Fuji is stuck in year 2003.
That resolution EVFs were old junk already in 2004.

1 upvote
Seagull TLR
By Seagull TLR (Mar 25, 2013)

Please name a 2004 digital camera with 3″ screen size and/or 460K dot resolution.

0 upvotes
santamonica812
By santamonica812 (Mar 24, 2013)

No RAW. Therefore, no interest at all for serious photographers looking for a 2nd, lighter and all-in-one, camera to bring on their travels.

Pity.

1 upvote
Dmitriy Balashov
By Dmitriy Balashov (Mar 24, 2013)

Oh, sir, you don't want to see all those noise dots in 16Mp 1/2.3" raws...

1 upvote
Michael_13
By Michael_13 (Mar 24, 2013)

@santa:
Why don't you look further? Fujifilm offers even better models with RAW.

2 upvotes
wb2trf
By wb2trf (Mar 23, 2013)

Most of the negative comments here are completely clueless.

A few facts. It is perfectly possible to hand-hold these cameras and get shake free photos at under ISO 400, full zoom, and 250th on a deeply overcast day. This means full zoom is perfectly practical in pretty much any outdoor shooting conditions without pushing the ISO into a zone in which this sensor has noise problems.

Second, shooting birds with this class of camera, waterfowl in particular, is a completely better and nicer experience than shooting with APS-C or larger format gear, unless you like hauling equipment.

For whatever size you choose you can get better photos with yet bigger gear. For APS-C, FF is better. For FF, midsize is better. Endless, but you must have the gear with you. As soon as you get above roughly this size sensor, the lens sizes, inconvenience and costs immediately dwarf the size, convenience and cost of this class of cameras.

4 upvotes
Francis Carver
By Francis Carver (Mar 23, 2013)

Exactly right! Which is why I am looking at the 1-inch sensor Nikon 1-series V2 camera to be mated with the 10-100mm video style servo zoom. The 1-inch sensor will DWARF a 1/2.3-inch sensor by comparison. Yet, camera + 10x zoom is still pretty possible to be used in hand-held mode, at least I hope. Nikkor lens is image stablized, BTW.

2 upvotes
Tord S Eriksson
By Tord S Eriksson (Mar 26, 2013)

As Francis Carver points out, the Nikon 1 series has proved that you can take very decent bird photographs, handheld, using the FT1 adapter, and F Mount lenses, say the AF-S VR 70-300, which is designed for full format, but works excellently on my V1, which transforms it to a 200-800, with fully functional anti-shake, at a very decent cost!

1 upvote
ozturert
By ozturert (Mar 23, 2013)

Any compact/bridge camera with 14 and more MP belongs to garbage. They don't take photograph they take waterpaint pictures.

3 upvotes
skytripper
By skytripper (9 months ago)

A good photographer can take good photographs with any camera. A poor photographer will take lousy photographs even with a $10K kit. Only a poor craftsman blames his tools.

0 upvotes
bipixel
By bipixel (Mar 23, 2013)

I am care about the dr and snr of this new type of camera.

0 upvotes
maxnimo
By maxnimo (Mar 23, 2013)

Let me get this straight - the wi-fi can connect to " iOS and Android smartphones and tablets" but not to a regular pc laptop? Are you kidding me?

4 upvotes
JadedGamer
By JadedGamer (Mar 25, 2013)

Feel free to come up with a PC laptop that can act as a Wifi hotspot.

0 upvotes
Hugo600si
By Hugo600si (Mar 25, 2013)

http://lmgtfy.com/?q=how+to+make+my+laptop+a+wifi+hotspot

1 upvote
skytripper
By skytripper (9 months ago)

Incorrect. Read the press release.

0 upvotes
rallyfan
By rallyfan (Mar 23, 2013)

The street price should be less and the controls look OK. It'd be interesting to see it in person.

0 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

If it's Friday.... well, you can be pretty darn sure Fujifilm is gonna be announcing a few new cameras this Friday.... just as they usually do every Friday.

Congratulations to Fuji, though -- now they have 42x, 44x, and 50x zoom range digital cameras for sale. Can't wait until Friday next week, when we can expect receipt of splashy new releases announcing the latest Fujifilm 46x and 48x zoom range digital superzoom-cams.

6 upvotes
Dodi73
By Dodi73 (Mar 22, 2013)

mmm
the longer the sillier... they can stabilize everything, simply put is the user the weakest point... Heck, with a reflex I have problems pointing anything longer than 300/400mm, go figure a 1000mm... It's like giving a super sniper rifle to not even a sunday luna park shooter...

Imho, they (whatever brand "they" means) should make much shorter zoom and increase sensor sizes. Even a 20x (20/400) or 25-300 would be much more appealing with better sensor specs. Actually, at least for me, even a 25-250 would be enough, given a superior performance. A camera must not be useful only at noon or in full day, a truly versatile camera must give you good result whatever the light. THIS is the key point.

2 upvotes
wb2trf
By wb2trf (Mar 22, 2013)

You might consider knowing something about these cameras before you say such things. I've shot with the 1200mm Canon HX-50 and it works very well, is easily held and operates at low iso on overcast days. This probably does also.
Secondly your opinion about "a versatile camera" is old thinking. I use a camera phone for maximum portability, an APS-C camera for indoor low light people shots and some landscape, and a superzoom for birding. Why would I want one camera instead of that lineup? No one camera can do what that set can do.

1 upvote
mosc
By mosc (Mar 22, 2013)

I wouldn't mind seeing someone release a "big zoom" based around the S110/G15 sensor size. The lens wouldn't be that much bigger, especially if you limited it to something reasonable like you said. The G15 itself doesn't owe too much of it's volume to the lens. You could slap on some more zoom range, it's 28-140 f1.8-2.8 already.

Fuji might knock one out of the park making a marginally larger superzoom out of the X20, sacrificing some size and some aperture for say 400mm. Cropping it down (say a 2.64x "digital zoom" in compact parlance), it'd still be pretty close to equivalent at 1056mm. (Would need f3.5 at 400mm to match exactly)

Comment edited 47 seconds after posting
0 upvotes
forpetessake
By forpetessake (Mar 22, 2013)

It's mostly targeting ignorant P&S shooters. The 44x zoom, 1000mm equivalent, etc. -- all those buzzwords that resonate in uneducated shooters, which don't understand that sensor was simply reduced to a miniscule piece of silicon to get those numbers and as a result the image quality went down the tubes.

0 upvotes
AVe
By AVe (Mar 23, 2013)

Well mosc,
you're already being served for a while: fuji X-S1: X-10 sensor, 24-624mm equiv ;-)
It "only" weights about 1kg and f3.5 isn't quite met at the tele side...

1 upvote
chrisnfolsom
By chrisnfolsom (Mar 23, 2013)

at $349 what do you expect - any actual "quality" is a bonus with all the features. No one paying $349 is thinking about $700 camera's so it works for that price point. I would love to have a 4/3 CCD with all these features, but I would expect $600, a bigger size and also better display and viewfinder. This looks great for what it is - and much more than most will even realize.

0 upvotes
Vlad S
By Vlad S (Mar 24, 2013)

It would work great for hikers with a walking stick monopod.

0 upvotes
forpetessake
By forpetessake (Mar 22, 2013)

I'm not sure the lens on the long end is usable at all, it's equivalent to 1056mm f/40 in FF format. With such a dim lens even in best sunny day one has to use high ISO, slow shutter and will get a lot of noise and smeared action.

1 upvote
Donald B
By Donald B (Mar 22, 2013)

how do you figure f40?

0 upvotes
mosc
By mosc (Mar 22, 2013)

It's a lens only metric comparing the total light of a 1056mm f40 FF lens compared to a 1056mm equivalent f6.5 compact sensor lens. To get the equivalent light gathering, you multiply the aperture by the crop factor (similar to multiplying the len's focal length by the crop factor). f6.5 times 5.6x crop is f36.4. A little mean calling it f40, but he's not that far off either.

I also like to look at it as a crop on FF camera. The 5D comes with a 24-105mm f4 lens, it's equivalent reach at this level of light gathering as a crop is 956mm. So this camera at 1056mm is ever so slightly better than using a kit FF lens and cropping it down. This is another way of saying it's not particularly useful or impressive as a TELE ONLY lens, even if you only cared about 1056mm equivalent and anything outside of that frame was useless. Though to be fair the 24-105mm lens costs a comparable amount to this camera by itself.

0 upvotes
forpetessake
By forpetessake (Mar 22, 2013)

Q: "how do you figure f40?"
A: that's simple, the sensor is about 1/6 crop of FF, so the equivalent f-stop is 1/(6.5*6), i.e. 1/39. If I put a 4x teleconverter on a slow 250mm f/5.6 FF lens I will get 1000mm f/22, and it still will be almost 4x faster than that lens.

0 upvotes
wb2trf
By wb2trf (Mar 22, 2013)

Presuming that this camera is competitive with the Canon SX-50, which goes to 1200mm, the lens is very usable at low iso even on overcast days. You don't have a clue about what you are talking about here.

3 upvotes
jaykumarr
By jaykumarr (Mar 22, 2013)

It is true that 'depth of field' is just like f/40 in FF. But since sensor is six times smaller, six times less light is sufficient for same iso; so speed is same anyway. So no need to boost iso.

Comment edited 31 seconds after posting
3 upvotes
Petka
By Petka (Mar 22, 2013)

People are mixing up things. F-stop numbers are the same for all sensor sizes and focal lengths. These "equivalent" F-stop figures relate only to depth of field, not exposure. This is a feature of internet disinformation and general ignorance, not the facts of optics and physics.

4 upvotes
ANAYV
By ANAYV (Mar 23, 2013)

So true....take a FF D-SLR and a small sensored P&S, and at the same apurture, same shutter speeds will be obtained....it's only DOF that is different, and that only because of the size of the sensor. But folk here still don't get it...mainly because they never shot or compared the proof of this, by actually shooting a P&S and a D-SLR in the same lighting conditions.

My FZ200 shoots faster shutter speeds at f2.8, than my GH2 at f5.6@ 400mm.

1 upvote
raztec
By raztec (Mar 22, 2013)

Fuji is making cameras for all types of people. The X series for the pros and serious hobbyists and the super zooms for the undiscerning masses who equate bigger with better. Can't really fault them for the idiocy of the masses.

4 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

The idiocy type is likely the manufacturer in this case, not its customers. Most of them cannot be hoodwinked that easily.

BTW, in view of medium format digital cameras going in the $7,000 to $44,000 price range, I would not really consider a Fuji X-series camera priced at around $1,000 or even less "for the pros" -- as much as maybe for the pro-sumers.

0 upvotes
forpetessake
By forpetessake (Mar 22, 2013)

It's hard to sell P&S cameras nowadays, so manufacturers have to invent something to catch an eye of an average ignorant consumer. I can't fault them for trying.

1 upvote
Petka
By Petka (Mar 22, 2013)

@Francis Carver: I have done several multi-week assignments abroad with "for the pro's" Fuji X-series cameras, resulting in a total of 22 pages in major magazines. They are just perfect for certain kind of assignments, where big pro DSLRs (which I also have) are out of place, and "$44000" real pro cameras would not work at all.

1 upvote
Francis Carver
By Francis Carver (Mar 22, 2013)

Okay, Petka, of course you know I was a-joking, huh? Seriously though.... SOME AMATEURS who are extremely deep-pocketed musty be buying some of those pricey-pricey medium format jobs, still no?

0 upvotes
Petka
By Petka (Mar 23, 2013)

Yes, China is one place where a number of people have enough money to buy the "best", no matter if it really serves any other real purpose for them. I also admit owning some gear which is "best" and gets quite little use actually. MF digital cameras are not among those, though.

0 upvotes
Francis Carver
By Francis Carver (Mar 23, 2013)

Yeah, China seems to be a country where folks have more money to spend than in North America and Europe combined. Add the Arabian Gulf nations to the pot, and boy oh boy, why do I suddenly feel like a pauper?

0 upvotes
knize10
By knize10 (Mar 22, 2013)

Another useless ''filler'' product from Fuji, it appears that all manufacturers are caught in the same race to top up the other.

4 upvotes
Cameron R Hood
By Cameron R Hood (Mar 22, 2013)

The distortions in that lens must be unbelievable.

3 upvotes
photonius
By photonius (Mar 22, 2013)

That's why it seems that you can't get any RAW files from any of these superzoom bridge cameras. Distortion, CA will be corrected directly in camera.

0 upvotes
Jack Simpson
By Jack Simpson (Mar 22, 2013)

Oh, you musician types(CRH) get to play with all toys before the rest of us :( Maybe there is something to staying out of underground malls :D

Comment edited 1 minute after posting
0 upvotes
ANAYV
By ANAYV (Mar 23, 2013)

RAW..in a superzoom...of course !
Panasonics FZ200 with sharp , fast lens(constant f2.8) shoots RAW, as does Canon's latest SX50.

Adobe Camera RAW fixes CF/PA and barrel distortions automatically, too

0 upvotes
wallbreaker
By wallbreaker (Mar 22, 2013)

I wished it was 1 inch sensor

0 upvotes
photonius
By photonius (Mar 22, 2013)

Then it would only be a 500mm (35mm) equivalent lens at the long end, ignoring also the diameter which will not be big enough to avoid vignetting.

0 upvotes
Cy Cheze
By Cy Cheze (Mar 22, 2013)

Fuji's X-S1 zoom camera has a 2/3" sensor. The camera appeared in late 2011 and apparently failed to excite enough interest for DPR to author a full review. Some buyers failed to notice any advantage from the larger sensor, and the lense tube had a tendence to wobble or sag, which could become worse with heavy use and cause focal distortion.

2 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

@ Cy: Agree, simply amazing that Fujinon is actually making today $90,000 cine-style lenses and $200,000+ video lenses. I guess they can also make $49.95 lenses.

0 upvotes
james s. kennedy
By james s. kennedy (Mar 26, 2013)

Cy, I bought a later model X-S1 in May 2012, and all of these issues had been addressed. It's a great camera.

0 upvotes
roy5051
By roy5051 (Mar 22, 2013)

Why don't Fujifilm, and the rest, improve on the dinosaur technology that is the 200,000 dot EVF?

6 upvotes
onlooker
By onlooker (Mar 22, 2013)

For the same reason that Toyota puts 50¢ clocks in their cars.

6 upvotes
xoio
By xoio (Mar 25, 2013)

They have in fact gone backwards, I used to own a Canon Pro1, what is now a 9 year old camera & its EVF & back screen were both 230K+ resolution .. over 30,000 more! .. Worse still, the Minolta A2, had a 900K+ EVF - NINE YEARS ago!, and we're only seeing these kind of displays in the last couple of years. BOTH cameras also had top panel quick ref LCDs, something that you only find on mid-range & above DSLRs now. Apart from the pixel count & zoom race, other features that used to be there are being removed and DUMBED DOWN!. Hell they are even removing EVFs on P&S cams now, thus forcing you to wave your cam around in front of your face like a soppy iphone!

Comment edited 2 times, last edit 3 minutes after posting
0 upvotes
Tord S Eriksson
By Tord S Eriksson (Mar 26, 2013)

@Xoio,

This baby is as cheap as it can be made, which the nine year old cameras you mention were not when you bought them! Look at cameras today that cost as much (in inflation-adjusted dollars), and you find far better specs!

0 upvotes
Augustin Man
By Augustin Man (Mar 22, 2013)

I like Fuji: they launch simultaneously 42X ,44X and 50X super zooms, so that the Fuji fans can choose the EXACT super zoom they wanted!

13 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

On the other hand, I am very disappointed in Fujifilm. Dang, it seems like we all have gotta wait until NEXT FRIDAY to read the press announcements about the latest Fujifilm Finepix 46x and 48x zoom range superzooms. Oh, ah, the excitement is killing me. Once they do that, they will hava a pretty neat line-up of cameras, anywhere from 42x to 50x, huh? And after that -- can a 55x and 60x model be far away, please?

2 upvotes
Greynerd
By Greynerd (Mar 22, 2013)

Not exactly an exact choice. The people who want a 46X or 48X zoom are being left out in the cold. Unless they already make these which is possible.

3 upvotes
kimchiflower
By kimchiflower (Mar 22, 2013)

Good luck shooting at 1056mm f/6.5

Not sure what's more futile, the megapixel race or the megazoom race?

7 upvotes
photonius
By photonius (Mar 22, 2013)

Well, it might actually not be that bad based on the superzoom bridge cameras, if image stabilization works ok.
What's more futile is that at 1056 with aperture f6.5, on such a small sensor, you might actually only get about 2Mp effective resolution due to diffraction.

0 upvotes
mosc
By mosc (Mar 22, 2013)

If you want a 2mp shot only, you could grab yourself a 300mm APS-C lens on an 18mp body and use a 3x digital zoom (that'd be 900 but close enough). If the aperture was any faster than f8, it'd gather more light on those 2mp as well.

1 upvote
shaocaholica
By shaocaholica (Mar 22, 2013)

Why won't 1080i just die. Interlaced displays died a looooong time ago.

0 upvotes
Greynerd
By Greynerd (Mar 22, 2013)

All the satellite HD TV in the UK runs on 1080i and there does not seem to be any problem. The pictures look fine and it would really take a lot of bandwidth to go to non interlaced for little real benefit.
I would think 1080i is very much alive and will be for the foreseeable future.

4 upvotes
shaocaholica
By shaocaholica (Mar 22, 2013)

Broadcast standards don't really have anything to do with consumer electronics. The BBC isn't going to be using any 1080i consumer cameras to shoot their content nor will they go straight from their camera files to broadcast so I don't see the logic there.

1 upvote
Cy Cheze
By Cy Cheze (Mar 22, 2013)

Most videocameras used by broadcasters use 1080 60i, although some broadcasters issue in 720 60p. You don't get 1080 60p anyplace but consumer cameras. Nikon added 1080 60i to the D5200, whereas the D5100 had only 30p. My 2007 display is 1080 60i, and most Blu-ray is either 1080 60i, 720 60p, or 1080 24p. The BBC will broadcast anything sufficiently spectacular, waiving any "standards" that prescribe one format or another, and not broadcast dull stuff, no matter what the format. Of course, most stuff is pretty dull, but if a Fuji owner happens to zoom in on something naughty, who knows?

0 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

A. Who really cares what the BBC broadcasts or does not broadcast in, folks? After all, they are likely one out of 99,999 television broadcasters operating worldwide.

B. Interlaced signal capable pro-line video camcorders are not going anywhere, and interlaced style HD broadcasting will be with us for decades yet.

1 upvote
Greynerd
By Greynerd (Mar 22, 2013)

I suspect from what has been said here that professional broadcasters are not going to be using this camera which will be a blow to Fuji in their market expectations.

1 upvote
alpha90290
By alpha90290 (Mar 22, 2013)

Seem like some one have replace the word "Average" to "Amazing".

1 upvote
mpgxsvcd
By mpgxsvcd (Mar 22, 2013)

Since when did F2.9 to F6.5 become a "fast aperture"?

8 upvotes
onlooker
By onlooker (Mar 22, 2013)

Ever since car manufacturers started to advertise highway mileage only.

5 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

Hey, on the other hand, it is FASTER than if the Fujinon lens mounted on the Finepix S8400W would have been an F5.6-to F22 lens, right?

0 upvotes
Petka
By Petka (Mar 22, 2013)

It seems that you do not understand what F-number actually means. It has nothing to do with "would". It is simply the focal length divided with the aperture diameter. Do some studying before exposing your ignorance on public forums.

Comment edited 51 seconds after posting
3 upvotes
peevee1
By peevee1 (Mar 22, 2013)

Why both this and HS50? Too many people in the bridge cam department having nothing to do but cannibalize each other's products?

2 upvotes
Revenant
By Revenant (Mar 22, 2013)

I guess this is supposed to be more "entry-level", since it lacks raw, while HS50 and X-S1 are more "enthusiast-friendly".

1 upvote
Kim Letkeman
By Kim Letkeman (Mar 22, 2013)

It's a different sensor. No PDAF.

2 upvotes
Revenant
By Revenant (Mar 22, 2013)

Yes, and also no manual zoom and a slightly slower lens.

0 upvotes
peevee1
By peevee1 (Mar 22, 2013)

And how it justifies the whole different product with its own development, tooling, marketing etc etc etc?

0 upvotes
Revenant
By Revenant (Mar 22, 2013)

I guess the manufacturers are so afraid to lose a potential customer to another company, that they think they have to offer all kinds of feature combinations at different price points. Of course, this just confuses a lot of people, and they might be better off with a more streamlined camera line-up, but tell that to the marketing departments.

1 upvote
chrisnfolsom
By chrisnfolsom (Mar 23, 2013)

This is perhaps the wast of capitalism, but at $349 it is cheaper. IF we didn't have any "reapeat" products it wouldn't be as much fun at Best Buy.... Also, there are incremental changes beyond just the hardware - the UI, Flash Mount, external Mics and such - as much as I hate the "waste" I love the innovation as who knows where we would be if we only had one manufacturer without any competition (waste)...

0 upvotes
Joe Ogiba
By Joe Ogiba (Mar 22, 2013)

1080i ? Really ? Poor Fuji, they still don't get it.

2 upvotes
hc44
By hc44 (Mar 22, 2013)

1080i at 60fps. An option for 30fps?

0 upvotes
123Mike
By 123Mike (Mar 22, 2013)

Although I agree that 60p would be much better, like what some of the Sonys deliver, amongst others. But if 60i is the best that's possible, then it at least does provide a temporal resolution of 60 fps. When playing back through any flat panel tv, that tv has a built in bob-deinterlacer that converts it to 60p. You'd experience fluid motions. Not perfect, because the fancy de-interlacing process lost details especially for vertical motions, but it *is* smooth and quite sharp.
To avoid people from getting frustrated dealing with 60i on computers though, I hope it offers 30p as well.

0 upvotes
Cy Cheze
By Cy Cheze (Mar 22, 2013)

All recent computers will play 60i HD video. Windows 7 WMP does. What the display does with the interlacing should not be noticed.

0 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

60p is pretty much horrendous for my eyes -- is basically like if the cast and crew of an ultra-reality soap opera production went to see a screening of the high frame rate "The Hobbit." But 24p, 25p, 30p, 50i, and 60i are fine, just fine.

0 upvotes
chrisnfolsom
By chrisnfolsom (Mar 23, 2013)

If you were arguing about the latest SLR, but this is a $349 super zoom - what do you expect? 99% of their consumers will never change the settings, much less know what they are - I am all for 1080 120i!

2 upvotes
Shunda77
By Shunda77 (Mar 22, 2013)

Fuji must have one of the most confusing superzoom lineups out there.

A superzoom for each day of the week!

5 upvotes
Greynerd
By Greynerd (Mar 22, 2013)

This one though is apparently amazing. Amazing images, amazing optics, amazing performance and amazing optical image stabilisation. Possibly the other ones are not so amazing.

6 upvotes
chillgreg
By chillgreg (Mar 22, 2013)

lol that's gold! :)

0 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

No, you are wrong, Shunda -- Fujifilm is only bringing out TWO NEW CAMERAS PER WEEK. They are not yet capable of bringing out a new S-zoom every day of the week. Amazing, huh?

Comment edited 9 seconds after posting
0 upvotes
jcmarfilph
By jcmarfilph (Mar 22, 2013)

We want the HS50 review DPR. Please stop posting release notes of toyzoom like this.

7 upvotes
Kim Letkeman
By Kim Letkeman (Mar 22, 2013)

Please stop posting puerile dismissive words like "toyzoom"

11 upvotes
jcmarfilph
By jcmarfilph (Mar 22, 2013)

Who cares? Camera is just a toy not your child.

2 upvotes
Cy Cheze
By Cy Cheze (Mar 22, 2013)

No toy, no fun. All cameras are either toys or (unfortunately) instruments of starvation and poverty. A "serious" zoom would probably cost $50k, need to be carried by truck, and take pictures people would expect to get for free.

0 upvotes
four under
By four under (Mar 22, 2013)

Fuji will probably sell a lot more S4800Ws than they will HS50s. Why is it that any "bridge camera" you choose not to own is a toy?

Comment edited 5 minutes after posting
1 upvote
chrisnfolsom
By chrisnfolsom (Mar 23, 2013)

Hey if they are calling iphones "camera's" then this camera really is "amazing".

0 upvotes
zinedi
By zinedi (Mar 22, 2013)

201 Kdot EVF and "Artistic shooting effects".
In other words : "Blind camera with potted art for ambitions blind shooters"

1 upvote
Sergey Borachev
By Sergey Borachev (Mar 22, 2013)

Another superzoom with 1/2.3 sensor. So what?

Where is the X-S2, Fuji?

5 upvotes
zinedi
By zinedi (Mar 22, 2013)

Do these PC/Wi-fi/Hi-fi-cameras have Ctrl+Alt+Del functionality :-) ?
Definitely good toy, but not for photographers.

Comment edited 17 seconds after posting
3 upvotes
sarit
By sarit (Mar 22, 2013)

I'd like to see the manufacturers put 1" sensor for these bridge cameras or at least 2/3" for god's sake.

7 upvotes
ZAnton
By ZAnton (Mar 22, 2013)

or at least 1/1.7" ;)

0 upvotes
Petka
By Petka (Mar 22, 2013)

With 1" sensor and similar 44x zoom lens the lens would be 12 times as big (in volume and weight), i.e. 2.3 cubed. About 8 kilograms, and it would cost around $15000.

9 upvotes
sarit
By sarit (Mar 22, 2013)

If they provide 1" sensor, no one will mind less zoom such as 18-20x.

3 upvotes
Neodp
By Neodp (Mar 22, 2013)

Exactly. They think a 4/3rds sensor can't be an ultra zoomer, and today’s already done 4/3rds sensors can crop more out, than crappy sensors can do, with gazillion X-factor zoom. Meaning more cleanly, in real world lighting.

Make the 4/3 sensor, super zoom! Otherwise, it will always take back seat.

0 upvotes
Michael_13
By Michael_13 (Mar 22, 2013)

Problem is, the laws of optics don't like what you like.
If you need 1" superzoom you can buy Nikon 1.

1 upvote
Cy Cheze
By Cy Cheze (Mar 22, 2013)

The Fuji X-S1 zoom camera DOES have a 2/3" sensor.

0 upvotes
Francis Carver
By Francis Carver (Mar 22, 2013)

With a 1-inch diagonal digital imager, the "sweet spot" for a zoom lens would be one with an 8x to 10x zooming range, around F2.8 to F4.0. Well, they could probably do it with a 12x optical zoom and make that into a 17x with an intelligent zoom extension, but that would be about it.

I would line up to get a pair of those -- won't really happen, of course.

The Nikon 1-series V2 and the new 10x zoom lens for it is a prime example. Unfortunately, since the lens has all sorts of gadget inside it (servo zoom, stabilizer, AF, and so on), the thing is quite heavy and dark.

0 upvotes
sarit
By sarit (Mar 23, 2013)

The existing tamron 24-270 or sigma 18-250 for APS-C cameras will give a reach of 750-800mm in 1" sensors. And these are still very compact and made for large APS-C sensors. I'm sure its possible to make smaller versions for 1" sensors and those can still give 30-35x zoom. The manufacturers do not do this to make higher margins selling cheap sensors and the average consumers do not know much about sensor size and it's impact on IQ.

0 upvotes
Michael_13
By Michael_13 (Mar 24, 2013)

@sarit:
Yes, you can put this Sigma on a Nikon 1 with the 1-inch sensor, but will lose wide angle.

Just like Frances wrote: The 10x zoom for Nikon 1 is a good measure. Pulling it up to 30x with F2.8 would make it a lot bigger than it already is.
I don't think manufacturers are holding anything back. At 300€ this camera is a bargain imo.

0 upvotes
John Miles
By John Miles (Mar 22, 2013)

Beautiful Product.

1 upvote
vodanh1982
By vodanh1982 (Mar 22, 2013)

Diffraction limit is starting at f/2.8 and the max range is f/2.9-f/6.5?

5 upvotes
Petka
By Petka (Mar 22, 2013)

So true...

0 upvotes
philchan
By philchan (Mar 22, 2013)

Kudos to Fuji for bringing innovations and affordability in one
easy package!

Swell!!

4 upvotes
Murray Rothbard
By Murray Rothbard (Mar 22, 2013)

Didn't Fuji announce like five new superzooms in January? And I thought at least one of them had wifi. What the hell are they doing?

5 upvotes
mjdundee
By mjdundee (Mar 22, 2013)

Spoiling the world entry markets with throw away after use, mini sensor pseudo DSLRs that won't produce a single picture better than from any other PnS. Thats not cheap - thats a waste.

10 upvotes
Total comments: 112