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Panasonic reveals Lumix DMC-GX7 enthusiast mirrorless camera

Aug 1, 2013 at 06:00:00 GMT
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Panasonic has announced the Lumix DMC-GX7 - the follow-up to the DMC-GX1 - which is its first mirrorless interchangeable lens camera to include in-body image stabilization. This 16MP, rangefinder-style camera also includes a high-resolution, widescreen EVF that can be tilted upwards 90 degrees. Panasonic claims that their newly designed Live MOS sensor improves both detail and color saturation by 10%. Other features of note include a tilting LCD, a 'silent shooting' mode, focus peaking, 1080/60p videos, and Wi-Fi with NFC capability.

We've had a chance to handle the camera and have prepared some first impressions of what appears to be Panasonic's most serious attempt at an enthusiast's mirrorless camera yet:

Jump to:


Press Release:

Change your Perspective with the New LUMIX DMC-GX7 DSLM (Digital Single Lens Mirrorless)

A Premium Flat Body Camera with a Host of Creative Functions for Photo Enthusiasts and Artisans

NEWARK, NJ (August 1, 2013) - Panasonic is pleased to announce a new addition of LUMIX G Digital Single Lens Mirrorless (DSLM) Camera, the DMC-GX7, featuring high photographic performance and a sleek design which incorporates a tiltable LVF (Live View Finder).

Dressed in magnesium alloy full diecast frame in black and silver the new LUMIX GX7 allows photographers to change their viewing perspective with a newly integrated 90-degree tiltable LVF. The new LVF features 2764K-dot high resolution and 100% color reproduction based on a Field Sequential Color Accuracy method**. This 16:9 Wide Screen LVF boasts approx.1.39x / 0.7x (35mm camera equiv.) magnification and 100% field of view. The tiltable LVF offers extraordinary angle of view with unique shooting style – looking down into the viewfinder to level the camera straight on the subject. It comes with an Eye Sensor that automatically turns ON/OFF according to the photographer’s action. The Eye Sensor AF (Auto Focus) automatically begins to focus when a user looks into the LVF, so no shooting opportunity is missed. An Eye Cup, DMW-EC1GU, made of elastic material is sold separately to enhance comfort in viewing either with the naked eye or glasses.

The LUMIX GX7 is a new breed of digital camera suitable for the Hybrid Photographer. It’s capable of recording full HD 1920 x 1080, 60p (60 Hz) / 50p (50 Hz) smooth, high quality video recording in AVCHD Progressive and MP4 with stereo sound. The practical full-time AF and tracking AF is also available in video recording mode. The cinema-like 24p video with the bit rate of max. 24Mbps or P/A/S/M mode provides richly expressive afterimage with exquisite image quality.  The Digital Live MOS Sensor greatly improves motion picture quality. 

The LUMIX GX7 incorporates Creative Panorama, Time Lapse Shot, Stop Motion Animation or Clear Retouch in addition to the popular Creative Control mode with a total of 22 fascinating filter effects

A new in-body Image Stabilizer is nearly as effective as the MEGA O.I.S. found in Panasonic’s conventional DSLM lenses, which makes it easier to take clear photos with mounted non-stabilized and classic lenses. The LUMIX GX7 is also compatible with Focus Peaking for more precise control of focusing. In Silent Mode, the camera switches the shutter from mechanical to electronic and turns all sound (AF operation) off while suppressing emission of AF assist lamp and flash with just a single setting for special shooting occasions. Furthermore, the LUMIX GX7 allows photographers to use a max. 1/8000 shutter speed for more impressive expression with high speed lens options.

Panasonic developed a new 16.00-megapixel Digital Live MOS Sensor for LUMIX GX7 that achieves both high resolution and high sensitivity image recording with minimum noise by utilizing cutting-edge Semiconductor Fine Technology to improve color saturation by approx. 10% and a redesigned on-chip lens that enhances light condensation to achieve approx. 10% higher sensitivity. Noise generation is minimized in both pixel circuit and digital signal readout circuit for better S/N ratio by approx. 25% and detail reproduction by approx.10% compared to the LUMIX DMC-GX1, making it possible to capture clear images even in low lit situations.  The image processor Venus Engine features advanced noise reduction systems, including Multi-process NR (Noise Reduction) and Detail Reproduction Filter Process, which enhances the limit resolution. The combination of the digital Live MOS Sensor and the Venus Engine achieves max. ISO 25,600.

The Contrast AF System of the LUMIX GX7 excels in both speed and accuracy by exchanging digital signals between the camera and the lens at max. 240 fps. A variety of extensive AF functions including Low Light AF (-4EV), Pin-point AF and One-shot AF enhances usability to comply with a wide-range of shooting situations. In Pinpoint AF, picture-in-picture display is available and the magnification ratio of in-frame picture is selectable from 3x to 6x. The One Shot AF function can be allocated to the AF/AE Lock Button (AF/MF Switch Lever) for more flexible control over focusing.

The LUMIX GX7 incorporates high speed response desired for the digital single lens mirrorless camera, taking only approx. 0.5 sec* to get ready to shoot after startup. The LUMIX GX7 also realizes the high speed burst shooting at 5 fps and max. 40 fps using an electronic shutter. Also, AF Tracking enables consecutive shooting to capture moving subject in sharp focus at 4.3 fps.

At the same time, Panasonic designed ease of operation into the LUMIX GX7. Two separate dials on front and back offer direct control over aperture, shutter speed or exposure, which achieves smooth manual shooting. The Live View function is also digitally advanced, making it possible to adjust highlight / shadow separately with the front/rear dial. Three patterns of settings can be customized in addition to three patterns of presets. In addition, the Fn (Function) tab is newly integrated into the menu, which means a total of nine functions can be assigned (five in tab and four with the button).

The LUMIX GX7 integrates Wi-Fi® connectivity (IEEE 802.11 b/g/n) with NFC (Near Field Communication) technology to offer a more flexible shooting experience and seamless instant image sharing. All of these flexible shooting, browsing, and sharing styles are made possible with the LUMIX GX7 and Panasonic's dedicated application software and the Panasonic Image App for iOS / Android smartphones/tablets.

DMC-GX7KS (with lens) = http://shop.panasonic.com/shop/model/DMC-GX7KS
DMC-GX7SBODY (no lens) = http://shop.panasonic.com/shop/model/DMC-GX7SBODY

* With H-FS1442A, based on the CIPA standard.
**Based on Adobe RGB color space, Panasonic in-house comparison based on the CIE 1931 x, y color space.

Panasonic Lumix DMC-GX7 specifications

Body type
Body typeRangefinder-style mirrorless
Body materialMagnesium Alloy
Sensor
Max resolution4592 x 3448
Other resolutions4592 x 3064, 4592 x 3064, 4592 x 4584, 3424 x 3424, 3232 x 2424, 3232 x 2160, 3232 x 1824, 2416 x 2416, 2272 x 1704, 2272 x 1520, 1920 x 1080, 1712 x 1712
Image ratio w:h1:1, 4:3, 3:2, 16:9
Effective pixels16 megapixels
Sensor photo detectors17 megapixels
Sensor sizeFour Thirds (17.3 x 13 mm)
Sensor typeCMOS
ProcessorVenus Engine
Color spacesRGB, Adobe RGB
Color filter arrayPrimary color filter
Image
ISOAuto, 125, 200, 400, 800, 1600, 3200, 6400, 12800, 25600
White balance presets6
Custom white balanceYes (2)
Image stabilizationSensor-shift
Uncompressed formatRAW
JPEG quality levelsFine, Standard
File format
  • JPEG (DCF, EXIF 2.3), RAW, MPO
Optics & Focus
Autofocus
  • Contrast Detect (sensor)
  • Multi-area
  • Center
  • Selective single-point
  • Tracking
  • Single
  • Continuous
  • Touch
  • Face Detection
  • Live View
Autofocus assist lampYes
Digital zoomYes (2X, 4X)
Manual focusYes
Number of focus points23
Lens mountMicro 4/3 Lens Mount
Focal length multiplier2×
Screen / viewfinder
Articulated LCDTilting
Screen size3.00
Screen dots1,040,000
Touch screenYes
Screen typeLCD
Live viewYes
Viewfinder typeElectronic
Viewfinder coverage100%
Viewfinder magnification1.39×
Viewfinder resolution2,764,800
Photography features
Exposure modes
  • Program, Aperture Priority, Shutter Priority, Manual
Scene modes
  • Clear Portrait, Silky Skin, Backlit Softness, Clear in Backlight, Relaxing Tone, Sweet Child's Face, Distinct Scenery, Bright Blue Sky, Romantic Sunset Glow, Vivid Sunset Glow, Glistening Water, Clear Nightscape, Cool Night Sky, Warm Glowing Nightscape, Artistic Nightscape, Glittering Illuminations, Clear Night Portrait, Soft Image of a Flower, Appetizing Food, Cute Dessert, Freeze Animal Motion, Clear Sports Shot, Monochrome, Panorama
Built-in flashYes (Pop-up)
Flash range7.00 m (at ISO 200)
External flashYes (via hot-shoe)
Flash modesAuto, Auto & Red-eye reduction, Fill-in flash, Slow sync, Slow sync w/red-eye reduction, off
Flash X sync speed1/320 sec
Drive modes
  • With mechanical shutter- 5 fps (AF-S), 4.3 fps (AF-C or 1-area focusing), 4 fps (with live view), 2 fps (with live view)
Self-timerYes (2 or 10 secs, 10 secs w/ 3 shots)
Metering modes
  • Multi
  • Center-weighted
  • Spot
Exposure compensation±5 (at 1/3 EV steps)
AE Bracketing±3 (3, 5, 7 frames at 1/3 EV, 2/3 EV, 1 EV steps)
WB BracketingYes (3 exposures in blue/amber or magneta/green axis)
Videography features
Format
  • MPEG-4
  • AVCHD
MicrophoneStereo
SpeakerMono
Resolutions1920 x 1080 (60p, 60i, 50p, 50i, 30p, 24p), 1280 x 720 (60p, 30p), 640 x 480 (30p)
Storage
Storage typesSD/SDHC/SDXC card
Connectivity
USB USB 2.0 (480 Mbit/sec)
HDMIYes (miniHDMI)
WirelessBuilt-In
Wireless notes802.11b/g/n with NFC
Remote controlYes
Physical
Environmentally sealedNo
BatteryBattery Pack
Battery descriptionLithium-ion rechargeable
Battery Life (CIPA)350
Weight (inc. batteries)402 g (0.89 lb / 14.18 oz)
Dimensions123 x 71 x 55 mm (4.83 x 2.78 x 2.15)
Other features
Orientation sensorYes
GPSNone

Additional images

Panasonic Lumix DMC-GX7

Panasonic Lumix DMC-GX7

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Comments

Total comments: 151
Timmbits
By Timmbits (2 months ago)

wow, talk about a way to put a spin on numbers!
"taking only approx. 0.5 sec* to get ready to shoot after startup" what is that supposed to mean? for all we know, it has a one minute startup time so that becomes 1:05 to take the first photo. do they think customers are stupid? Panasonic is really insulting.

10% improvement on color and sensitivity isn't anything to write home about - that's even a lower number than the 25% better signal to noise ratio which isn't newsworthy either - especially when you're up against Oly - I'd be interested in how that compares with Oly, not with a several year-old model.

and "GX7 is a new breed of digital camera suitable for the Hybrid Photographer" wtf? a "new breed" of digital camera, that can do both good video and take pictures? seriously? Panasonic really really really believes that their target customers are ignorant and stupid and have been living under a rock for years.

2 upvotes
Revenant
By Revenant (2 months ago)

What the heck is a Hybrid Photographer supposed to be, anyway? A photographer who also shoots video, is he a hybrid?

Panasonic makes cameras for hybrids, Samsung for androids, and no doubt the mutants, zombies and cyborgs too will get cameras very soon.

0 upvotes
T3
By T3 (2 months ago)

If you're an anal whiner, you can parse *any* press release or marketing language and find something to complain about. Get over it. People like yourself take it way too personally. No, they aren't out to personally "insult" you, and I'm pretty sure that they don't actually think that their customers are "ignorant...stupid...been living under a rock for years." It seems that those words are simply the words of some poor, melodramatic, hypersensitive guy on the internet named Timmbits. Geez, relax. They're just trying to sell cameras, putting their cameras in the best light possible. If it were your business, I'm sure you'd do the same. It doesn't matter if you're talking about cameras, cars, phones, or refrigerators, companies spin their products as best they can, and you have some growing up to do if you are taking personal offense to any of this. LOL.

2 upvotes
Timmbits
By Timmbits (2 months ago)

Nice!

pity that they had to make it look like a nex6 clone!
who's idea was that?
it just makes Panasonic look like an imitator - not the best for their image.

Comment edited 1 minute after posting
2 upvotes
T3
By T3 (2 months ago)

If you were expecting an entirely new shape, you're being extremely naive. Without name badges and small visual cues, all DSLRs would look very similar too-- ie, "imitators" of one another. So while all DSLRs look more or the less the same because of their common form factor, the same will also be true of these "rangefinder-style" cameras, too.

2 upvotes
Timmbits
By Timmbits (2 months ago)

well no, not exactly. I thought the GX1 was a beautiful success from a visual design perspective (although ergonomically it misses a VF). It looked different, it looked tasteful, classy, not over-design, it looked like a Panasonic. It looked so nice, that it even had me eyeing it despite me preferring larger sensors. Now this new model just looks like a Sony NEX6 knock-off. It's not flattering for Panasonic to be trying to look like others. Of course, it wouldn't stop me from buying it (I'm just talking about looks not function)... but for someone who sees a GX7 beside a NEX6 in a store, may go for Sony because the salesman may point out that for the same price ballpark, the Sony has a larger APS sensor. I'm just saying it's a pity that Panasonic has been moving away from their very nice modern but retro styling they had in their models, making them more and more bland... (as a good example, see the devolution of the styling of the LX3 versus LX5 versus LX7).

Comment edited 11 minutes after posting
2 upvotes
RichRMA
By RichRMA (2 months ago)

They already have a DSLR-like m4/3rds in the GH3, and other form factors. What has Oly got? The same, basic flat design while their former DSLR line is dead, dead, dead.

0 upvotes
Vadimka
By Vadimka (2 months ago)

Really??? :)))
Its okay thats Sony stole pretty much whole Mirrorless concept from Pana/Olympus just one year later after G1/EP1 release.

Secondly I think GX7 looks way cooler than NEX6, and hopefully it will feel more solid as well.

0 upvotes
eicaman
By eicaman (2 months ago)

I think the GX7 is a BARGAIN! No i'm not Richard Branson!
In the UK its 999 pounds with a fine 20mm lens,and you get a spare battery and a case from Panasonic.This is the breakdown-
LENS- 270 POUNDS
CASE- 50 POUNDS
BATTERY 35 POUNDS
EXT VIEWFINDER 200 POUNDS
These add up to 555 POUNDS APPROX.
That means you are only paying 445 for the body!
THIS IS A BARGAIN!

0 upvotes
Timmbits
By Timmbits (2 months ago)

Your calculations are flawed... makers typically charge only about $100 more for a lens over the body only price. A case costs the manufacturer $5, so it is not a "$70 value" as you suggest... you can't remove the VF from the GX7 and no extra one is included in your bundle, so where do you get the 200£ for that from? - so why do you add that in there? and batteries aren't worth that much unless you pay retail which is the wrong price-point to use for bundles.

999£ - 100£ lens - 5£ case cost - £9 battery = 885£

885£ is rather EXPENSIVE in my book for just the BODY!!!

Comment edited 3 times, last edit 5 minutes after posting
1 upvote
yabokkie
By yabokkie (2 months ago)

445 for the body sounds good.
hope they can take away the built-in flash for 100.

Comment edited 2 times, last edit 6 minutes after posting
0 upvotes
Andy Crowe
By Andy Crowe (2 months ago)

Timmbits - Actual body only price is £819, which isn't that high when you consider the NEX-7 launched at £999 body only.

0 upvotes
peevee1
By peevee1 (2 months ago)

Tilt-up EVF? I have even better technology - MY NECK! It tilts in all directions (and not just up) and its angles are flexible (and not just 90 degrees). And I can do it while keeping an eye on the EVF (don't try it with the sping-up thingy please!)

Although this tilt-up EVF must be invaluable for a triceratops shooting a pterodactyl in the sky.

1 upvote
bluevellet
By bluevellet (2 months ago)

Someone has never shot with a viewfinder on a fairly low angle or use a camera on a tripod. It's physically possible to do it without a tilt EVF, but tilt still makes it easier.

It's also useful for street photography to be slightly less conspicuous, like a tilt LCD helps in this regard.

So why complain when a camera does try to make your life easier? Because it's not your brand of choice?

7 upvotes
peevee1
By peevee1 (2 months ago)

Yeah, people buy compacts to lug them with tripods 1 inch smaller than needed for straight EVF. And shooting with a viewfinder flipped up is SO inconspicuous.
Any other great ideas? How about holding a camera in one hand while watching the live view and shooting through a smartphone in another. Just as great an idea, some innovative company should implement it immediately. Oh wait!

P.S. And I am not stupid to choose brands, I choose good products, irrespective of brands.

0 upvotes
yabokkie
By yabokkie (2 months ago)

> I am not stupid to choose brands, I choose good products, irrespective of brands.

basically I'm with you on brands, but some brands do make the holder look stupid, Leica and Zeiss for example. but I may get one if it's as good as others at significantly lower price.

0 upvotes
bluevellet
By bluevellet (2 months ago)

I'm sorry you lack imagination, but people buy cameras and have different uses for them. Both m43 and NEX offer EVF accessories that tilt. I've used such EVFs and saw how they could be used on the field. I didn't log a tripod around, but I was shooting low angle on bright sunny days. The tilting helps.

0 upvotes
Timmbits
By Timmbits (2 months ago)

don't be a troll pv1... it's not really a legitimate complaint if it is about a feature that you can choose not to use and just ignore it if you don't need it.

Comment edited 18 seconds after posting
3 upvotes
Sosua
By Sosua (2 months ago)

Is this a new kit lens? Looks tiny?

0 upvotes
TN Args
By TN Args (2 months ago)

Bigger body! :)

0 upvotes
peevee1
By peevee1 (2 months ago)

Pana 14-42 II is in fact pretty new, introduced just this year for G6/GF6 release, and in fact smaller than the older Pana 14-42 (and of course 14-45), although not nearly as small as Pana 14-42 X PZ. 14-42 II is also the darkest kit f/3.5-5.6 lens in the middle of the range, even darker than 12-50, and at their worst middle FLs about 0.5 EV darker than similarly sized and specced Olympus 14-42 II R f/3.5-5.6.
It is a shame that the kit zoom for GX7 is not the choice of 14-42 PZ, 12-35/2.8 or the new 14-140 f/3.5-f/5.6.

0 upvotes
Alberto Battelli
By Alberto Battelli (2 months ago)

That's the new 20mm f1.7

1 upvote
peevee1
By peevee1 (2 months ago)

In the head picture it is 14-42 II, as well in the additional picture on the bottom right.

0 upvotes
yabokkie
By yabokkie (2 months ago)

think people tend to buy body only for enthusiast models and if a maker pair a model with a cheap zoom, they should have positioned it for more popular market.

0 upvotes
Minolta4Life
By Minolta4Life (2 months ago)

Yes!!!!!!!!!!! Finally someone came up with something fresh and new. It's a work of art, and it the image quality is worth a damn, I'm all in! I've been waiting for the reincarnation of the L1/LC1.

2 upvotes
John Miles
By John Miles (2 months ago)

Add a reasonable 14-200 to that and the sales should take off nicely. You do have a 14-200 in the pipeline don't you?

0 upvotes
peevee1
By peevee1 (2 months ago)

They have very good small and light 14-140 f/3.5-f/5.6. You want the replacement for Tamron 18-270, I understand, but a lens like this, very dark and very soft at the long end, only makes sense on DSLRs because DSLRs don't have digital zoom, while on a mirrorless like Pana G6 you can reach the same or better effective FL, total level of light gathering and sharpness with just a little digital zoom, with preview both on the screen and in the EVF, AND keep the lens smaller and lighter.

0 upvotes
gftphoto
By gftphoto (2 months ago)

I think I may have finally found my travel camera!

4 upvotes
Tee1up
By Tee1up (2 months ago)

I have to say I was thinking the same thing. Was saving up for the X100s but this warrants a close look. Really looking forward to more reviews.

0 upvotes
Neodp
By Neodp (2 months ago)

...been waiting for this camera. The pictures default pallet, is too poor. High ISO is muddy. Tell me why again; isn't a pocket camera better for pocket, than this?

No! Ultra zooms need to use m43. Compact systems need APS, or even full frame. Ultra telephoto is not the only thing. None of this need cost, over $400. Really. ...and I realize the current prices are much higher. Why? If it's only because we will pay them, then we shouldn't.

Make the low end, small, budget priced cameras right first; then we'll talk.

Lens speed (total IQ)
AF speed
Sensor/processor sensitivity clean (DR, Color, Tonality), past ISO 1600.
In body EVF, and BRIGHT flash, that can be bounced.
Side swinging articulated screen
In body stabilization.
Real one touch buttons/wheels for ISO, compensation, Shutter, AF-type
No jello video
etc... there's a bunch more.

Stop making unbalanced cameras, without all the known benefits, that have already been done. Make a list, already!

Comment edited 4 times, last edit 8 minutes after posting
1 upvote
WayneDB
By WayneDB (2 months ago)

What on earth are you trying to say?

7 upvotes
BeaniePic
By BeaniePic (2 months ago)

Are we back in the 50's? Someone needs to really look forward and stop looking back for styles.

2 upvotes
peevee1
By peevee1 (2 months ago)

True, but many companies tried about 10 years ago to come up with better styles and failed. Besides, left corner viewfinder is a genuinely better thing than a more central location in DSLRs.

0 upvotes
NalaKing
By NalaKing (2 months ago)

Stop ranting about the looks. Since when aesthetics are more important than being functional? And.. I DON'T GET YOU for stating that the camera is good looking on the other post, and state that the camera doesn't look right on this post. that's absolutely ridiculous in much sense

0 upvotes
Sean65
By Sean65 (2 months ago)

Not really. I've seen SO many companies try and reinvent the electric guitar and none have come up with anything better than what was designed in the 50's.
But I do kind of agree. I think after the success of the Fuji X100 most manufacturers see the retro vibe as a cash cow that needs milking.

0 upvotes
Hugo808
By Hugo808 (2 months ago)

Like Hasselblad did with the Lunar?

0 upvotes
DaytonR
By DaytonR (2 months ago)

Is it me or are these Panasonic GX cameras getting uglier with each incarnation ..... :)

3 upvotes
HENNIGArts
By HENNIGArts (2 months ago)

It's just you - I like the looks of G6 and GX7.

19 upvotes
nekrosoft13
By nekrosoft13 (2 months ago)

definitely just you.

13 upvotes
ManuelVilardeMacedo
By ManuelVilardeMacedo (2 months ago)

Just you. Actually, this is the first Panasonic camera that deserves to be called 'beautiful'.

11 upvotes
Tee1up
By Tee1up (2 months ago)

I think it looks great.

9 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

GX1 was far, far, far prettier.
But I like the hand drip on this one (more ergonomic). Plus EVF. Plus tilting LCD. The faux retro look, not so much.

0 upvotes
Visualartivist
By Visualartivist (2 months ago)

I'm just glad to see a panasonic mft camera with built in stabilization. Now they just need it to be as good or better than the competition.

4 upvotes
Nathan Cowlishaw
By Nathan Cowlishaw (2 months ago)

Excuse me, you're calling this an "enthusiast" camera!? How about calling it a system worthy enough of professional consideration. I'm sorry but I just get sick of the marketing hype. This is a dang nice and worthy camera worth every inch of a pro's consideration. I love Micro Four Thirds...

7 upvotes
rpm40
By rpm40 (2 months ago)

I love m4/3 too, but this really IS an enthusiast camera. Things like bulletproof build quality, small details like dual card slots, and range of accessories like exotic lenses/flashes/grips available are the type of things that separate the men from the boys, if you will, when it comes to pro gear. I think the GH3 is (still) the closest the system has to a pro level camera.

That said, don't let it bother you so much how others choose to label your cameras. It won't affect the pictures they take!

8 upvotes
HENNIGArts
By HENNIGArts (2 months ago)

Correct. There are some things that other pro-level cameras offer, which the GX7 has not. But professional photos can be done just as well with an enthusiast camera - there are even professional photographers out there, which use simple compact cameras. Just remember: A rose by any other name would smell as sweet. ;-)

4 upvotes
RonHendriks
By RonHendriks (2 months ago)

It is still silly to think that a second cardslot would make any camera PRO.

1 upvote
nekrosoft13
By nekrosoft13 (2 months ago)

in the sense that when you are shooting a pro event you want to make sure you don't fail. that's why pro cameras have two card slots and you can save your data to both cards at the same time. in case one card fails you have a backup, in the same sense when pros have main camera and backup camera. **** happens.

3 upvotes
TN Args
By TN Args (2 months ago)

Good comment Nathan. PRO is just a marketing name for a camera category that is highly featured and tough.

Actual pro photographers use whatever cameras serve their individual needs. For some that is a PRO camera, for others it is other types. Some get both PRO and non-PRO cameras that meet their needs.

1 upvote
Sabatia
By Sabatia (2 months ago)

Though I don't consider myself a pro photog, I have earned between $6k and $12 or $13k each year for the last twenty years. Last year, after years of being a Canon guy(20D-7D), I bought a G3 and some of the better m4/3s lenses. I was paid $10k to photograph a wealthy family's gardens from spring to fall and to provide 18 13x19 prints, of which they had 12 professionally framed. My clients are quite sophisticated, but they never even asked about the camera though they did specify archival prints on rag paper. It is the eye of the individual and his/her sales ability that makes a pro, not the camera.

Comment edited 2 minutes after posting
0 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

That ON OFF dial has a protrusoion that is so close to the thumbwheel.

Do you want to accidentally hit it when you're using the thumbwheel? This is bad design, in my opinion. The GX1 was so much better in this department.

EVF of course is very welcome. As is the wider grip, in my opinion. Personally, retro designs are not to my taste. The price would have to 'go retro' for me to be interested in this over Panasonic's G-series.

0 upvotes
Chiemsee
By Chiemsee (2 months ago)

Again a camera with crippled firmware (no 2 or 3 EV difference when bracketing e.g.)?? :-|

1 upvote
Artistico
By Artistico (2 months ago)

This would have been lovely if the IBIS had been good enough to compete with the OM-D. As someone else suggested, they might have dumbed it down in order not to compete with their own lenses - whose OIS I don't think is that great to start with. I definitely think there is a market for trying to improve IBIS to gain customers.

Apart from that, there is much in the specs I like. Especially the 1/8000s shutter speed, which is something I have missed every now and again since I sold my Canon 5D.

For me, one of the most important concerns when considering upgrading is dynamic range, though, at which the OM-D excels over the previous Panasonic offerings, and how this one fares remains to be seen.

1 upvote
Timmbits
By Timmbits (2 months ago)

perhaps a more appropriate question to ask, is OIS better than IBIS?

if it weren't I don't see why so many manufacturers are even bothering with OIS because it complexifies things and increases production costs per lens rather than per camera body. there,s got to be a reason for ois

0 upvotes
Kim Letkeman
By Kim Letkeman (2 months ago)

Obviously a new sensor line, hopefully with specsa to match the G5/G6 rather than the GX1. The rest of the features are pretty much brilliant. Now to wait for the prices to come down to sane levels ...

1 upvote
peevee1
By peevee1 (2 months ago)

G5/G6 have the sensor with higher high ISO noise than GX1...

1 upvote
Kim Letkeman
By Kim Letkeman (1 month ago)

@peevee1 But in practice, the G5/G6 makes better images in RAW, and the trivial amount of extra noise is very fine grained and not much of an issue. That sensor is simply excellent after the tweaks that Panny applied and I would shoot the G5 over the GX1 most of the time. I own both by the way and I shoot them regularly.

0 upvotes
Boerseuntjie
By Boerseuntjie (2 months ago)

Nice looking camera but I love my NEX-6

Comment edited 2 times, last edit 3 minutes after posting
0 upvotes
taktak91
By taktak91 (2 months ago)

I wonder what happened to GX2 to GX6.
Or have I missed something?

1 upvote
Andy Crowe
By Andy Crowe (2 months ago)

They skipped them, probably to show what a leap up the GX7 is compared to the GX1.

1 upvote
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

Retro-ness attains high value among 'artisans'.
;)

Comment edited 13 seconds after posting
0 upvotes
Revenant
By Revenant (2 months ago)

I think it's also about how people perceive a product based on its name. Why buy a GX2, when a GF6 or G6 is available for less money? To many people a higher model number implies a newer, better generation.

3 upvotes
Aleo Veuliah
By Aleo Veuliah (2 months ago)

Really nice design, good features, quality, integrated EVF on the left side, Panasonic Lumix good natural colors, good sensor, lot's of good lens choices ...

Another good add to the wonderful Micro 4/3 System.

I will buy 3.

Well done Panasonic.

4 upvotes
Valentinian
By Valentinian (2 months ago)

Olympus ! what were you thinking when you made the EP5 without an EVF ?

3 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

Olympus: "Greetings. We were thinking 'more yen in pocket'. Thank you for your interest in our products."

3 upvotes
peevee1
By peevee1 (2 months ago)

They were thinking they have OM-D line for those who want built-in EVF, and PEN line for those who want removable EVF.

1 upvote
TN Args
By TN Args (2 months ago)

Why would they choose an eye point of only 17.5mm? Surely eyeglass wearers like me cannot live with that? My camera's eye point is 22mm and it is only just enough when wearing glasses. I would not want to go below 21mm.

What were they thinking?

3 upvotes
yabokkie
By yabokkie (2 months ago)

viewfinder is useless most of time

1 upvote
jkoch2
By jkoch2 (2 months ago)

The eyeglass problem involves more than people in need of corrective lenses, since an EVF / OVF is often needed most under bright sun, when an LCD is useless and many will wear sunglasses. Would polarized lenses skew perception via an EVF? Does the diopter need to be adjusted differently?

0 upvotes
Valentinian
By Valentinian (2 months ago)

maybe can the EVF prescription be adjusted so that it can at least be used w/out prescription glasses ?

0 upvotes
Thorgrem
By Thorgrem (2 months ago)

I wear glasses and use the VF-2 without any problem. I just keep the glasses on. I also use sunglasses (made for my eyes) and it is also no problem looking at the VF-2.

1 upvote
yabokkie
By yabokkie (2 months ago)

> when an LCD is useless

EVF itself is an LCD or oLED display. the only difference is some of us call a small display with built-in hood EVF.

1 upvote
white shadow
By white shadow (2 months ago)

Using a small EVF on a small micro 3/4 camera is not going to help much. If one really need an effective viewfinder, it would be best to get a DSLR with a real optical viewfinder.

When one uses a micro 4/3 camera, its more for the covenience of having a smaller size camera. In this case, I find the LCD screen to be the most effective. I have been using the Lumix GF1 since it was introduced into the market. It also keeps the camera simpler and cheaper to use.

For more serious shooting where image quality is very important, I will revert to my trusted Canon 5D MkII (or MkIII) with its prime lenses.

So, whatever it is the Micro 4/3 format is still for casual shooting and the LCD screen for focusing is sufficient.

0 upvotes
TN Args
By TN Args (2 months ago)

@Valentinian, if a prescription optic is added to the EVF, eyeglass wearers have to take off their glasses to shoot, then put them back on after each shot.

0 upvotes
peevee1
By peevee1 (2 months ago)

"Using a small EVF on a small micro 3/4 camera is not going to help much. If one really need an effective viewfinder, it would be best to get a DSLR with a real optical viewfinder."

You are totally and completely wrong. The view through this viewfinder is about twice as big in every direction compared to APS-C DSLRs like Rebel, and similar to FF DSLRs give. It is also much brighter in low light, and don't burn your eyes when there is a sun or other bright light in the frame.

1 upvote
jkoch2
By jkoch2 (2 months ago)

"A new in-body Image Stabilizer is nearly as effective as the MEGA O.I.S. found in Panasonic’s conventional DSLM lenses," the company reports.

Disappointing: not as good as Mega OIS, which is not as good as Power OIS, which is weaker than the 5-axis stabilization available in the X920 or OMD EM%, and of which none match the gyroscopic "balanced optical steadishot" of some Sony videocams. Of course, BOS might not be suitable for a hybrid m4/3, but one might have hoped the GX7 would at least try to match what the OMD EM5 offers.

Might the GX7 IBIS be "crippled"to prevent depreciation of existing inventories of lenses with in-lens stabilization?

Comment edited 2 minutes after posting
4 upvotes
TN Args
By TN Args (2 months ago)

Perhaps they are just alluding to the fact that lens IS can be tailored by design to each lens. Body IS has to be 'universal'.

1 upvote
tron555
By tron555 (2 months ago)

IF Panasonic claims are true: "Technology to improve color saturation by approx. 10% and a redesigned on-chip lens that enhances light condensation to achieve approx. 10% higher sensitivity. Noise generation is minimized in both pixel circuit and digital signal readout circuit for better S/N ratio by approx. 25% and detail reproduction by approx.10% compared to the LUMIX DMC-GX1". Unfortunately, I have seen those kinds of marketing claims (lies) before and they never materialized once reviewed. Now, if would be very interested if they would have said it had all those improvements over the GH3, THEN, I would be something to get really excited about.

2 upvotes
Timmbits
By Timmbits (2 months ago)

10% is negligible. 50% more and then you're talking. technology takes far bigger strides all by itself - when compared to the pace that technology advanced since the gx1 this is regression.
they are just desperate for trying to have something to say in a press release.

0 upvotes
Peiasdf
By Peiasdf (2 months ago)

Spec sheet is very impressive but cannot stand all the marketing terms. Live View Finder? Just call it an EVF. 16.00-megapixel Digital Live MOS? Was the last one analog? ...cutting-edge Semiconductor Fine Technology means nothing and what's improve color saturation by approx. 10% mean? The rest 10 ~ 25% improvements is equally idiotic.

Overall, I hope this camera is all it claims to be because it is quite impressive.

6 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

.deleted.
responded to wrong post!

Comment edited 3 minutes after posting
0 upvotes
justmeMN
By justmeMN (2 months ago)

In the USA, you have to be an enthusiast, to know that Panasonic makes cameras. It's a pretty obscure camera brand name here.

1 upvote
jkoch2
By jkoch2 (2 months ago)

True, you don't find the micro 4/3 models at any most brick & mortar retailers at all. But some stores do carry the (dwindling) P&S models.

0 upvotes
marike6
By marike6 (2 months ago)

If you live in the big cities you can find them in shops. Here in NY walk into B&H or Adorama and they have every single Lumix and Olympus m43 model out on the floor so customers can check them out. And the display kisoks are not as crowded as some of the others so you have a good look.

1 upvote
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

It might help if Panasonic actually put their name on the front of the cameras instead of LUMIX. Their branding efforts are terrible. The brand is almost hidden on their cameras.

LUMIX is not a stronger brand than Panasonic, and never will be. But it seems Panasonic is unaware.

5 upvotes
marike6
By marike6 (2 months ago)

Panasonic named the camera line-up LUMIX for a very specific reason. Panasonic, like Sony and Samsung are more know as electronics companies so Panasonic trademarked LUMIX to try to compete with the more traditional camera companies in terms of people's perceptions. Stigmas are hard things to shake, but LUMIX is a strong brand and I think it was a pretty good move to market their cameras as LUMIX.

3 upvotes
Artistico
By Artistico (2 months ago)

Concerning branding, I never hear anyone refer to these cameras as "Lumix" but as "Panasonic", which means the branding isn't working. Obviously, they haven't caught on to this just yet. They should just rebrand the whole line as simply "Panasonic". I don't think anyone would confuse a Panasonic camera from another Panasonic product.

5 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

marike6,
That reason was never a good one with me. To change perceptions you simply have to make GOOD things with your name on it. Not a weaker name which you hope will catch on (but never did).

It's a Panasonic. Just like their video cameras. They are digging themselves a bigger hole by continuing with the LUMIX branding so prominently on the front of the cameras, with their main brand so much smaller, almost hidden from view.

No other manufacturer puts their sub-brand at a higher level than their main brand. None of them do this except Panasonic.

Terrible branding! Just terrible.
To change perceptions, make great stuff with YOUR BRAND on it. And simply leverage the positive associations most people have with your brand, not some sub-brand nobody has heard of and which has not caught on at all anyway, more than a decade after being introduced.

2 upvotes
Thorgrem
By Thorgrem (2 months ago)

Volkswagen names there more premium cars Audi, Toyota -> Lexus, Nissan -> Infinity. The Lumix brand is well known in Europe.

4 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

Thorgrem,
Volkswagen is a totally different situation to the Panasonic Lumix branding.

Volkswagen bought already strong brands from other companies. It makes sense to continue using them because they have established trust and prestige with customers and dealers worldwide already. Why change trusted brands just because ownership changes hands?

Panasonic wants to become a big player in digital cameras. In my mind they are making top-shelf competitive products (just like their video camera division) yet they choose to place this large LUMIX branding where their proud Panasonic logo should be showing.

Of course they can use the LUMIX sub-brand on the body elsehwere, just like Nikon use Coolpix or Fujifilm use Finepix or Canon does PowerShot. But the average customer looking at that large LUMIX branding on the front ... it means nothing to them to have it so prominent while the main brand is hiding elsewhere in small font, which is something only Panasonic does on their cameras.

Comment edited 1 minute after posting
2 upvotes
papillon_65
By papillon_65 (2 months ago)

I won't be buying one but it looks pretty damn decent to me. Too expensive? don't buy it or wait a year and buy it for 50% less, what's not to like? People have been moaning about no rangefinder option in m4/3's so Panasonic have now built one and people are still moaning, who'd be a camera manufacturer? tougher gig than fracking in Balcombe......

7 upvotes
smorti
By smorti (2 months ago)

This is not a rangefinder! Just because it is styled similarly to a Leica does not mean that it uses the same viewfinder system as one...

(Only Leica currently make digital rangefinders.)

3 upvotes
papillon_65
By papillon_65 (2 months ago)

Yea, thanks for that, I know what a rangefinder is, I meant rangefinder as in styling, unless you've been on Mars for the last few years I assumed that people would understand.....

11 upvotes
Joe Talks Photo Gear
By Joe Talks Photo Gear (2 months ago)

As a past owner of the GF-1 and GX-1 I say I would rather own either than dump $999 for the latest iteration. Let's look at it in say 9-12 months when it's selling for $599 or less. Panasonic lost its mojo quite a while ago. Olympus took it from them. Don't want to believe this? Just look at the recent $200 off of the GH3.

2 upvotes
Thorgrem
By Thorgrem (2 months ago)

I think that both company's have there moments. Now it's a Panasonic moment. This camera looks great (and I am an Olympus user). But I will never (again) buy a camera within the first year of release. That's why I bought a new E-P3 a few months ago for an ridiculous low price.

5 upvotes
CNY_AP
By CNY_AP (2 months ago)

Is this a new sensor or the same as the recent Oly cameras? I like the Oly Pen cameras. Paired with a wide light prime lens, I could use them on my R/C airplane and quad-rotor. I need to compare features with NEX though - an on-camera HDR mode in continuous shooting mode (or continuous bracketing and do in post processing) for example would be nice to have.

0 upvotes
sdribetahi
By sdribetahi (2 months ago)

Is is there any camera they could put out that you wouldn't pooh pooh? My God, this place is great for a quick laugh, then a good cry.

3 upvotes
Peiasdf
By Peiasdf (2 months ago)

@Thorgrem
I hope you did not pay more than $300 for the camera body.

@CNY_AP
Should be a different sensor as Panasonic still have its own fab and I don't think they will put SONY in their flagship camera again so soon.

0 upvotes
jkoch2
By jkoch2 (2 months ago)

A G5 (if you can find one) or a GF5 are a good buy right now. But lenses are what tie up most of the investment, and only certain models ever sell at much of a discount. The 14-140mm or fast primes stay rather expensive.

0 upvotes
PicOne
By PicOne (2 months ago)

.

Comment edited 1 minute after posting
0 upvotes
Shamael
By Shamael (2 months ago)

I have seen it more than a week ago on a German Photo magazine, my first impression was, "heh, Sony goes 4/3". Seems that the alliance with Oly pays off. Sony works with Oly on the Nex FF, Isis on that new camera, Oly works on the lenses for it, and should show up around end of this year.

Stev Huff was fire and flame to anounce a "presumed" body price of 2800$, what left me react and tell him that double sensor size must obligatory mean double price, while you need not much more material to make a FF camera than any Apsc. One nedds to rememeber that RX1 has a lens that is worth the price alone and the body is just a gift in the combo. I wish Sony made cameras that sell and that anyone can pay for. This permanent overpricing of FF cameras to protect the Apsc market sucks. The 1500$ D600 and 1800$ A99 remained a dream and as it seems, sales for those gear do not boom as expected. Maybe one should review prices a bit and sell at affordable ones, not at "special" gear rates for 1% ers.

1 upvote
HowaboutRAW
By HowaboutRAW (2 months ago)

What’s this about Sony and Panasonic doing a joint still camera? I think that unlikely, so I’d like to see any evidence whatsoever.

To do a mirrorless “FF” Nex camera, Sony would have to design many new lenses–it’s not like one can just use a Minolta SLR lens. While I’m sure Panasonic (more likely Olympus, given that Sony owns some of Olympus) could design “FF” lenses for a mirrorless body, why on earth would Panasonic want to boost the sales of Sony cameras?

Then Sony hasn’t really worked out the problems with the APSC Nex system lenses, so what would make Sony do a better job with lenses for a “FF” Nex? The RX1 is all well and good, but do you really think that Sony can provide a range of lenses at that optical quality at a significantly reduced price?

If Sony wants to do full framed mirrorless, Sony owns designs for a very good M mount system–comes from Konica. Though for digital Sony would have to figure out how to copy the Kodak/Leica curved micro lens array.

1 upvote
Thorgrem
By Thorgrem (2 months ago)

Olympus and Sony work together and Panasonic and Fuji work together. Shamael mixed the two things up.

1 upvote
Shamael
By Shamael (2 months ago)

Oly and Sony work indeed together, and if we find the EVF in this camera and in the Fuji, it means that all seem to work together, or do we forget how many cameras use Sony sensors. FF Nex is on the way, will be anounced in September or October. Oly Ibis is in it. Oly works on lenses for it and there are 2 Zeiss ready to go as well. It has been question of a body only price of 2800$. But here again, overpriceing will kill the market, and all in all we will have one more camera for "the better people". In exception of protectionism for APSC and smaller sensor cameras, this FF overpricing sucks. There is no valuable reason for a FF body to cost the double. Lenses will be more expensive, but if Voigtlaender can make good manual lenses for 500$, others can do as well. On the end, why do we not get more manual pirmes to use, since all recent cameras come with peaking function. I use the Voight Ultron 21-1.8 on the Nex-7, it is just a marvel, and since I ow it i focus manually most of time.

Comment edited 57 seconds after posting
1 upvote
jkoch2
By jkoch2 (2 months ago)

Panasonic (Mashita) makes components for Sony Vaios, and Sony makes sensors for camera sold by Panasonic and others.

0 upvotes
taktak91
By taktak91 (2 months ago)

It's `Matsushita`(or at least it used to be).
'Mashita' means ’immediately below’.

1 upvote
Revenant
By Revenant (2 months ago)

Sensor cost increases exponentially with size, not linearly. This is because the yield is diminished, i.e. you have to discard a larger area of the silicon wafer due to imperfections, than when you make smaller sensors.

Say that you have a wafer of a given size, with, for the sake of argument, 10 randomly spread out imperfections. Divide the wafer into 1000 smaller rectangles. 10 of these will have to be discarded. If you divide the wafer into 100 rectangles instead, you will still have to discard 10 of those, but the total discarded area is then 10 times larger.

This is one of the reasons why FF sensors are so expensive to make, and the cameras containing them so expensive to buy.

4 upvotes
HowaboutRAW
By HowaboutRAW (2 months ago)

jkoch2--

No one disputes that Sony sells sensors to many competing digital camera makers (perhaps including Panasonic). The point was they are very unlikely to be doing joint camera/lens development.

It's not at all clear that Sony and Panasonic (arch rivals) do any joint development. Selling parts is something else.

0 upvotes
Rod McD
By Rod McD (2 months ago)

There's a lot to like in this camera and I think Panasonic should be commended for getting all the features into one body. It redeems (for me) their earlier VF-less designs. I might consider one when we know a bit more about the sensor and its performance.

There's one thing that I'd like to see in any future model - environmental sealing. For some strange reason all the mirror-less manufacturers (except Olympus with the OMD) seem to take the view that this just doesn't matter. Well it does. And they're premium cameras at premium prices. There are several low level DSLRs with sealing for half the price. Tsk.Tsk....

6 upvotes
misolo
By misolo (2 months ago)

Panasonic's GH3 is also has environmental sealing.

3 upvotes
sdribetahi
By sdribetahi (2 months ago)

oops.

0 upvotes
Walsh_uk
By Walsh_uk (2 months ago)

Sadly my next upgrade from my aging GF1 will be Nex-6 as the GX7 £900 price tag is maddness..

3 upvotes
Cailean Gallimore
By Cailean Gallimore (2 months ago)

You're going for a camera with an aps-c sized sensor, so it's a genuine upgrade for you.

3 upvotes
devlin2427
By devlin2427 (2 months ago)

Half a stop gained in imaging characteristics but a major setback in the lens department. Quite a genuine upgrade indeed.

Comment edited 2 minutes after posting
8 upvotes
Timmbits
By Timmbits (2 months ago)

@devlin2427 the Sony lenses aren't as bad as people have been saying - just look at the test published on those earlier this summer.

0 upvotes
iaredatsun
By iaredatsun (2 months ago)

Looks like another box-checker. Will it also perform and inspire?

2 upvotes
FocusBogus
By FocusBogus (2 months ago)

Nearly a bullseye! Multi-aspect sensor has been missing since GH2, why?

1 upvote
Peiasdf
By Peiasdf (2 months ago)

Because it is a custom sized sensor for a low volume niche camera from a low volume CMOS fab. If I use Amazon's review number as sales number, three times as many D800 / D800E was sold vs GH2. I would not be surprised if the unit cost of GH2's sensor is the same as SONY's FF sensor.

1 upvote
Donald B
By Donald B (2 months ago)

I hope it can hdmi live out, im sold if it can.

0 upvotes
wootpile
By wootpile (2 months ago)

That's a good-looking camera with lot's of features.
seems kind of heavy though compared to the APS-C offers on hand... ?

it is larger and heavier than the fuji xm1, heavier than fuji xe1, larger and heavier than pana nx300, and ALL sony nex

with all the above offering superior image quality (less crop factor, increased dof, and resolution).. unless pana have created a completely new sensortechnology - which they haven't

What happened to the m43 = small idea?

2 upvotes
Thorgrem
By Thorgrem (2 months ago)

The m4/3 = small idea can be found in many m4/3 camera's. But for the people who do want a slightly larger body m4/3 also offers. m4/3 is all about the ability to have choices. There is no APS-C mirrorless system that offers a body like this one (tilt EVF, IBIS, fast AF, etc.) and there is no APS-C system that offers as many choices in body's and lenses.

Comment edited 16 seconds after posting
12 upvotes
misolo
By misolo (2 months ago)

One word: lenses.

3 upvotes
Peiasdf
By Peiasdf (2 months ago)

The idea of small sensor = small camera died a few years ago when engineers realize our hands are not getting smaller and our eyesight is not getting better.

4/3 was conceived when sensor was very expensive and monitor was not widescreen as a way to maximize view area and cut down production cost. Small, retrofocus IQ advantage, etc. are just marketing talk.

Now it is pretty clear midrange and highend DSLR / mirrorless have to be certain size in order to have good ergonomics and dedicated dial & buttons. It is one reason Olympus E-5 is the same size as D600 / 6D and Panasonic GH3 is the same size as D7100.

I moved away from m4/3 to Fuji because I think it is pretty clear m4/3 will always be a big camera + small sensor format and I much prefer to have the IQ to go with big camera. (I say big because that’s what people shooting P&S think when they saw a DSLR / mirrorless)

3 upvotes
peevee1
By peevee1 (2 months ago)

"it is larger and heavier than the fuji xm1"

plastic, no EVF, no IBIS...

", heavier than fuji xe1,"

plastic, no IBIS...

" larger and heavier than pana nx300,"

Pana? You mean Sammi? plastic, no EVF, no IBIS, no flash...

" and ALL sony nex "

NEX-7 is the same weight, and does not have IBIS.

0 upvotes
Bjorn S
By Bjorn S (2 months ago)

Looks like a very nice camera!

One thing I can't understand though is why camera manufacturers keep restricting the USB connection to USB 2? USB 3 been around for years and is backwards compatible with USB 2.

1 upvote
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

I'd argue it's hardly worth going USB 3 for several reasons. Cost, from the manufacturer's standpoint. Then the ability to simply take the card out and use it in whichever device you want instead of using the cable to connect the camera. Then there's the fact that USB 2 is plenty fast anyway and the USB 3 interface probably wouldn't even show an advantage with most slower memory cards. Omitting the latest USB standard isn't something that will affect sales, I think.

1 upvote
RobG67
By RobG67 (2 months ago)

What got me was the 'range-finder style' tag. Eh? Last time I looked, rf cameras had little windows on the front of them, for the RANGEFINDER...

Honestly, it looks like a cheap modern copy of almost any of the cheap cameras that were produced in Germany after WW2... sort of reminds me of my Dad's old Braun Paxette. Which, incidentally, actually IS a rangefinder.

3 upvotes
straylightrun
By straylightrun (2 months ago)

Looks like Fujifilm and Sony got together and made a baby and this is the end result.

15 upvotes
rpm40
By rpm40 (2 months ago)

I agree, said the exact same thing a few days ago, looks like a NEX7 and Fuji E-M1 offspring. And I think it's a good thing.

2 upvotes
peevee1
By peevee1 (2 months ago)

Looks more like a cross between Olympus E-PL1 and Samsung NX210 - look them up.

0 upvotes
Chaitanya S
By Chaitanya S (2 months ago)

Good looking camera. A worthy replacement to Gx-1

3 upvotes
tkbslc
By tkbslc (2 months ago)

The DSLM lingo makes me chuckle. Some marketing guy was so proud of that, wasn't he?

8 upvotes
Raist3d
By Raist3d (2 months ago)

LOL.

1 upvote
Mikhail Tal
By Mikhail Tal (2 months ago)

I think it's pretty smart, actually. A lot of people just hear DSLR DSLR over and over when shopping for a camera. The term "Mirrorless" by itself doesn't really tell them much and they might dismiss it out of hand, but if you change it to DSLM Digital Single Lens Mirrorless, then they know it's a similar type of camera to a DSLR and something they might be interested in.

Comment edited 27 seconds after posting
7 upvotes
Kriekira
By Kriekira (2 months ago)

Meh. The "SL" part of DSLR states what it is not, wasn't understood by most users for it's long duration atop the camera pile, and is now completely without meaning among nearly all camera buyers. It adds nothing that isn't implied by "mirrorless" -- and it promotes the serious confusion of DSLM system cameras with true single lens (ie.: fixed lens) cameras.

I propose EVLR -- Electronic View Light Recorder. I'm sure others can do better -- and much better than DSLM.

Comment edited 2 minutes after posting
0 upvotes
misolo
By misolo (2 months ago)

To Kriekira: Leicas still aren't SL... My vote would have been DSLE (E for electronic instead of reflex viewfinder).

0 upvotes
Peiasdf
By Peiasdf (2 months ago)

It was decided about three years ago on DPreview's forum that it should be call EVIL: electronic viewfinder interchangeable lens camera but all the marketing guys chickened out.

2 upvotes
Mahmoud Mousef
By Mahmoud Mousef (2 months ago)

Kriekira, your proposal ignores the fact that video is a strong point to these cameras (sound, not just light). Light Recorder could be interpreted two ways too. The first way is light (as in opposite of darkness). The second is weight. I find it way too abstract.

0 upvotes
1971_M5
By 1971_M5 (2 months ago)

Yes, I chuckled as well, but "DSLM" rolls of you lips fairly well and it would be nice to finally settle on an "official" acrnoym rather than EVIL or MILC or whatever else we've been calling these things.

2 upvotes
1971_M5
By 1971_M5 (2 months ago)

To Kriekira... "SL" does not mean "fixed lens" (never has). The intent was to distinguish these cameras from twin-lens reflex models.

2 upvotes
nofumble
By nofumble (2 months ago)

Supersize your sensor please

1 upvote
highwave
By highwave (2 months ago)

No please,

the APS-C market is already crowded with makers (Sony, Fuji, Canon, Samsung) all with excellent choices.

Leave the m43 system for those of us who want a smaller system due to smaller lenses with minimal compromise.

27 upvotes
tkbslc
By tkbslc (2 months ago)

I think it is funny that m4/3 is considered "tiny" when it is only a 1.25x crop away from Canon APS-C.

15 upvotes
mg_k
By mg_k (2 months ago)

Not gonna happen...

I sort of agree thou, no matter how feature-rich it is, it's still just a 16mp 4/3 sensor. That will always be the bottleneck.

Comment edited 39 seconds after posting
4 upvotes
TheDreamingWatchman
By TheDreamingWatchman (2 months ago)

@ tkbslc:
That's one way to look at it.
But as we all know: Size matters.
And comparing sizes (=area), APS-C is 60% larger than m43.
And FF is nearly 4 times larger.

Comment edited 48 seconds after posting
2 upvotes
Thorgrem
By Thorgrem (2 months ago)

And medium format sensors like in the the Pentax 645D beats all the others in size. So what? APS-C or FF (or m4/3) isn't the holy grail. The sensor is only a tool. And the fact is, if you cant get nice pictures out of the current sensors (like this m4/3 sensor) the problem is not the tool but the one handling the tool. Than it would be a good thing to spend your money on photography classes instead of equipment.

19 upvotes
tkbslc
By tkbslc (2 months ago)

Sensor area is not as relevant as crop factor. Crop factor allows easily conversions and equivalence measurements. Area does not.

1 upvote
rpm40
By rpm40 (2 months ago)

I'm starting to get rubbed the wrong way by the term "full frame", just because it implies it's the standard by which all other systems are judged. It's viewed as the best, when it's not really the peak of anything- it's middle ground, somewhere lost between 1/2.3" and large format. I suppose in that sense, it IS a good measuring stick- it's average.

There was a time 35mm was considered a small, compromised format, and technology advanced. Maybe, a few years down the line, 4/3 will be the measuring stick, or 1".

I wish people would stop putting "Full Frame" on a pedestal and start calling it 35mm again.

5 upvotes
peevee1
By peevee1 (2 months ago)

Well, a little multi-aspect-ratio sensor using the whole diameter of the image circle for ratios between 1:1 and 2:1 would not hurt, 4:3 to 16:9 at least.

0 upvotes
Chris62
By Chris62 (2 months ago)

Very nice and modern camera.
Two types of stabilisation, great viewfinder, Fast AF (- 4EV ?!!!) and I hope precise too, built in flash, rotated screen, good choise of lens and accesories, smalll size - all featrures required for many photgoraphers - not amateurs only.
The only question is... Is it japan qulaity or chinesse as Fuji?

0 upvotes
RNorburyUK
By RNorburyUK (2 months ago)

Some people like to take pictures and some like to analize about gear. I take pictures. So when my GX7 arrives I will need a spare battery or two cos Lumix battery life is crap. Does anybody know what the battery model number is?

0 upvotes
Total comments: 151