Previous news story    Next news story

Sigma UK launches Olympics-themed photo competition

By dpreview staff on Jul 24, 2012 at 09:42 GMT

Sigma UK has launched a 'Spirit of the Games' photographic competition, with the chance to win an SD1 Merrill SLR with 17-50mm F2.8 lens, or a DP2 Merrill large-sensor compact. Running from the start of the Olympic Games on the 28th July to the 31st August, photographers are invited to submit up to five of their images capturing the Spirit of the Games. The overall winner will be selected by Sigma's one judges, while 20 runners-up will be entered into a publicly-judged Facebook competition to win the DP2 Merrill.

Click here to go to Sigma UK's 'Spirit of the Games' competition page, for more details and how to enter.

Comments

Total comments: 36
Gothmoth
By Gothmoth (Jul 24, 2012)

you can also win a tamron lens here:

http://woobox.com/3e86jf/1iqwym

0 upvotes
WilliamJ
By WilliamJ (Jul 24, 2012)

Every event welcome ? Well, if it's ok I bet some of us will choose to cover "uncovered sports" (cf: http://www.dailymail.co.uk/news/article-2175783/The-raunchiest-Olympics-Record-150-000-condoms-handed-athletes-London-Games--thats-15-EACH.html?ITO=1490 ).

It might give birth to 150 000 X-rated pictures, though. What's the position of Sigma upon this issue ?

0 upvotes
--> LSN
By --> LSN (Aug 6, 2012)

Missionary

0 upvotes
Ashley Pomeroy
By Ashley Pomeroy (Jul 24, 2012)

I'm going to submit a photograph of a McDonalds with a policeman standing outside it, arresting me. Instant winner.

3 upvotes
Eleson
By Eleson (Jul 24, 2012)

Don't you all get yourself into trouble:
http://www.telegraph.co.uk/sport/olympics/news/9402241/London-2012-Olympic-officials-to-police-banned-advertising.html#disqus_thread

Maybe IOC bought the word summer, but who sold it ???

0 upvotes
IrishhAndy
By IrishhAndy (Jul 24, 2012)

Cheating athletes, sponsored by corrupt corporations and banks. Say no to the tainted games.

2 upvotes
WilliamJ
By WilliamJ (Jul 24, 2012)

Indeed.

1 upvote
FNG303
By FNG303 (Jul 24, 2012)

Upcoming Olympic Games challenge right here. http://www.dpreview.com/challenges/Challenge.aspx?ID=7135

0 upvotes
Hugo808
By Hugo808 (Jul 24, 2012)

Shan't enter in case I get arrested for infringing the "rights" of the sponsorship fascists.

Actually, the security guards searching people for non-permitted soft drinks etc might make a good photo, but that would leave you open to being arrested under the prevention of terrorism or harrassment of officals acts. Happy days.

6 upvotes
WilliamJ
By WilliamJ (Jul 24, 2012)

Right ! All that craziness began with Juan Antonio Samaranch, president of the IOC from 1980 to 2001 and it won't ever stop as the system is now in place: the nowadays olympics are not the real one anylonger, it's just a big money machine.

About Juan Antonio Samaranch's real face: http://www.transparencyinsport.org/The_IOCs_Favourite_Fascist/the_iocs_favourite_fascist.html

2 upvotes
MichaelEchos
By MichaelEchos (Jul 24, 2012)

I almost thought that Sigma was collab-ing with Olympus when I saw the title.

1 upvote
gsum
By gsum (Jul 24, 2012)

Now even DPReveiw isn't a corporate games free zone. Yawn

0 upvotes
WilliamJ
By WilliamJ (Jul 24, 2012)

As far as I'm concerned, not doubt I will boycott once again that stupid race to the this two millimeters higher or that 1/1000th second faster. Not only it's boring but it's a meaningless waste of time also. And over all, it doesn't prove anything.
Not fruitful + not a good use of my time = not for me.

2 upvotes
Tristan Tripp
By Tristan Tripp (Jul 24, 2012)

But that 1/1000th of a second faster lets me shoot at f0.95 in full sunlight and the mm extra height makes for better handling...

1 upvote
WilliamJ
By WilliamJ (Jul 25, 2012)

Oh well ! An optimistic point of view, I like it !

1 upvote
Caplin
By Caplin (Jul 24, 2012)

http://www.idealo.de/preisvergleich/OffersOfProduct/3225247_-sd1-merrill-kit-17-50-mm-sigma.html
Much cheaper

0 upvotes
Peiasdf
By Peiasdf (Jul 24, 2012)

How I wish I can read German. Simple things such as "innerhalb von 24h versandfertig" might mean in stock as of July 24.

0 upvotes
FritsThomsen
By FritsThomsen (Jul 24, 2012)

:) , No it means that the item will be ready for postage with in 24 hours :)

Comment edited 27 seconds after posting
0 upvotes
tipit08
By tipit08 (Jul 24, 2012)

If it were not for the prizes..., this contest would be interesting !

0 upvotes
WilliamJ
By WilliamJ (Jul 24, 2012)

I'm not interested in taking part in challenges which goal is clearly to get top-of-the-art pictures of world-famous event for peanuts. But that's my point of view and I'm sure there will be hundreds among us to make their upmost to produce some very nice shots. That's what I'm interested in.

Comment edited 6 minutes after posting
1 upvote
RKGoth
By RKGoth (Jul 26, 2012)

William: Doesn't the contest kinda EXCLUDE the pictures of the world famous event, what with the restrictions in place from IOC etc?

0 upvotes
WilliamJ
By WilliamJ (Jul 27, 2012)

You're right, but as this challenge is about the Olympic thing, it's clearly related to what will happen in and around the stadiums. Moreover nobody's naive, it's obvious someone secretly hope some challengers won't read all the articles of rules and will post anyway some photos of the events. If nobody complains, it's all good.

0 upvotes
RKGoth
By RKGoth (Jul 28, 2012)

But they can't grant a license. The terms of the tickets are clear on that. If they can't grant a license, then the images can't be used.

Maybe it's just a competition, rather than some hidden rights-grab to steal people's valuable images :)

0 upvotes
Cy Cheze
By Cy Cheze (Jul 24, 2012)

Gee, it's kind of hard to compete if only credentialled photographers are allowed to take system cameras into the venues. Perhaps one can concoct an "Olympic-Themed" photo with a montage of some stock shots of sports events, crowds, and exuberant athletes. Or maybe one can stage a neighborhood olympic event and let everyone steeple-chase over the flower beds. Time to get creative!

3 upvotes
WilliamJ
By WilliamJ (Jul 24, 2012)

Article 19.2.3: no large photographic equipment (including tripods) - Source: http://www.tickets.london2012.com/purchaseterms.html

This one tells a lot. But it's not the only one, have a look to that one too: 19.6.1

To sum up for V.O.P (Very Occupied People) : you CAN'T take pictures the way you want to, but you MUST accept to be taken by those who are accredited by the I.O.C.

By the way: does the "no large photographic equipment" stands for DSLR only or is a superzoom considered as large enough to be banned ? Even in USSR there were not such dictatorial restrictions.

2 upvotes
Bali_Mirage
By Bali_Mirage (Jul 24, 2012)

When I saw the headline I thought it read "Olympus-themed".......:^(

1 upvote
peweuk
By peweuk (Jul 24, 2012)

I wonder if Sigma have done a deal with the Olympic Organisers to allow this.

The Olympics committee has special legal 'powers' to insist that any photographic or video content of anything that involves the games is removed from public view. This definately includes imagery taken at the games, but the 'grey' area is how far beyond that it goes.
For example the two words 'London' and '2012' whilst OK individually, cannot be used together as 'London 2012' in anything that can be deemed 'commecially beneficial'. This competiton is 'commercially beneficial to Sigma.

Private individuals have been warned that to put images of the games on social networking sites is prohibited - so how are Sigma going to publish the results??

Unless of course they have paid vast licensing fees to the Organisers.

3 upvotes
dara2
By dara2 (Jul 24, 2012)

http://www.olympic.org/Documents/Olympic_Museum/Education/DPHOPE/DP_Hope_EN_web.pdf (p.5)

THE vALUES OF SPORT AND OLyMPISM

ENCOURAGE EFFORT-> STRIVING FOREXCELLENCE
DEvELOP HARMONy -> CELEBRATING FRIENDSHIP
PRESERvE HUMAN DIGNITy -> DEMONSTRATING RESPECT

well, it is all about money money money

Comment edited 33 seconds after posting
2 upvotes
Nishi Drew
By Nishi Drew (Jul 24, 2012)

"Olympics-themed" and the general idea of Spirit of the Games can mean anything sporty relevant to the games played, or even something to do with crowds/fans during the Olympics.

And besides, the website has a wimpy little disclaimer:

"Despite wanting to feature images taken of the Games themselves, LOCOG have placed restrictions on amateur and professional photographers alike. Therefore, we are inviting you to submit pictures showing the people, the build-up and the atmosphere from outside the arenas together with local sporting events inspired by the Games. Please ensure your submitted images do not contravene the terms and conditions of your ticket."

1 upvote
sasoph
By sasoph (Jul 24, 2012)

Ceasefire Magazine, The Olympics & Social Cleansing
http://ceasefiremagazine.co.uk/olympics-opportunity-cleanse-city/

"But the real gains for the rich can be witnessed in the long-term implications, once the crowds have gone home. Contrary to popular belief, the devastation inflicted on the poorest and historically marginalised communities is not simply an adverse side-effect, but goes to the very essence of why cities battle to host the Games.

...

The Olympics have always been utilised as a means to pursue what David Harvey calls ‘accumulation by dispossession,’ from visible policies of forced evictions to veiled ones such as gentrification. This violent process is intimately connected to reconfiguring the landscape for capital accumulation and, indeed, is a prime motivation for the very purpose of the Olympics itself.

2 upvotes
Jim Ford
By Jim Ford (Jul 24, 2012)

Can we show images of the 2 Hr delay on the A40 because they'd closed off a lane at Hanger Lane to reduce the traffic on the North Circular?

Jim

3 upvotes
sasoph
By sasoph (Jul 24, 2012)

The Games are not simply hosted to ‘clean up’ the city, but to fundamentally reconfigure it, to ‘cleanse’ it of its poor and undesirable; to not only make way for a city by and for the rich, but to expand the terrain of profitable activity.

...

In 2007, the UN-funded Centre for Housing Rights and Evictions (COHRE) released a report detailing the effects of the Olympics between 1988 and 2008. It concluded that the Olympic games, having evicted more then two million people in the past twenty years, are one of the top causes of displacement and real-estate inflation in the world.

4 upvotes
sasoph
By sasoph (Jul 24, 2012)

As with previous host cities, the displacement of residents is not limited to direct government policy. In some East London boroughs landlords have begun evicting tenants in places where rents are fetching fifteen times their standard rates, flats are now being advertised as “Olympic lets” and imposing hefty “penalty” clauses for tenants who refuse to leave.

...

The story in each city remains almost identical. Once selected, a city expends vast amounts of public resource to begin a program of forced displacement, rental speculation, urban renewal projects, demolition of public housing and gentrification. In fact, if there is one thread that runs through almost every Olympic event it is that the poor of each Games subsidise their own violent dispossession.

2 upvotes
sasoph
By sasoph (Jul 24, 2012)

Any reading of Olympic history reveals the true motives of each host city. It is the necessity to shock, to fast track the dispossession of the poor and marginalised as part of the larger machinations of capital accumulation. The architects of this plan need a spectacular show; a hegemonic device to reconfigure the rights, spatial relations and self-determination of the city’s working class, to reconstitute for whom and for what purpose the city exists. Unlike any other event, the Olympics provide just that kind of opportunity."

2 upvotes
Cy Cheze
By Cy Cheze (Jul 24, 2012)

A great video skit might be based on the driver who lost his way from Heathrow to London and wandered for hours, at the mercy of a faulty GPS, as a busload of Olympic athletes lost control of their bladders. Title: "The Bussed Day of My Life." Too bad Peter Sellers is no longer around to play the role.

1 upvote
MusicmanUK
By MusicmanUK (Jul 25, 2012)

Apparently not.

The big problem for this competition is not what camera you're allowed to use, but that any photos taken in Olympic venues ‘cannot be used for any purpose other than for private and domestic purposes'. A competition probably doesn't fall under 'private and domestic'.

So, according to a Sigma spokesman talking to Amateur Photgrapher magazine when quizzed on the matter:

http://www.amateurphotographer.co.uk/photo-news/538973/olympic-rules-dash-photo-competition-hopes

"[Sigma] are inviting you to submit pictures showing the people, the build-up and the atmosphere from outside the arenas - together with local sporting events inspired by the Games."

0 upvotes
Total comments: 36