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Canon announces 24-70mm f/4L IS USM and 35mm f/2 IS USM EF lenses

By dpreview staff on Nov 6, 2012 at 04:00 GMT

Canon has announced two lenses for its EOS system. The EF 24-70mm f/4L IS USM is designed as a relatively compact image-stabilized standard zoom for full frame SLRs, and will be offered as a kit with the EOS 6D. It  includes a Macro setting offering an impressive 0.7x magnification, backed up by Canon's Hybrid IS that promises increased effectiveness at close distances. It's also weather-sealed, and will be available from mid-December at an RRP of $1499 / £1499.99 / €1459. Meanwhile the EF 35mm f/2 IS USM features an all-new optical design, and includes image stabilization and an ultrasonic focus motor. It will be in on sale early December for $849.99  / £799.99 / €849. Both lenses will work on full frame and APS-C cameras.

Canon has also introduced a new design of lens cap that includes a center-pinch mechanism for easier handling with lens hoods in place. Other brands have been offering this type of cap for years, but at least Canon has finally caught up. The new caps will eventually be supplied with all new Canon lenses, starting from January 2013. 

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Press Release:

Canon launches the new EF 24-70mm f/4L IS USM and EF 35mm f/2 IS USM

 Canon EF 24-70mm f/4L IS USM

London, UK, 6 November 2012 – Canon today adds to its world-famous EF lens series with the launch of two models designed for enthusiasts and professionals – the EF 24-70mm f/4L IS USM and EF 35mm f/2 IS USM. Offering first-class optical technologies alongside highly compact designs, the new lenses are perfect for a range of creative purposes, including reportage, landscape, portrait, and travel photography.

Ideal for use alongside DSLRs like the new EOS 6D, both new lenses utilise the latest Canon technologies to consistently deliver superb results. Both include aspherical lenses and Super Spectra Coatings optimised for each individual element, Canon’s industry-leading Image Stabilizer (IS) technology and Ultrasonic Motors for superfast
Auto Focus (AF) – providing outstanding optical performance. The EF 24-70mm f/4L IS USM is also the latest lens to feature Hybrid IS, delivering shakefree shots at any distance, including at macro focal lengths.

EF 24-70mm f/4L IS USM – high performance, high flexibility, Hybrid IS

The EF 24-70mm f/4L IS USM is the latest addition to Canon’s elite L-series, and expands the range of standard zoom EF lenses available for both professional and amateur photographers. Ideal for reportage and wedding photography, it combines an essential everyday focal range with a premium quality L-series construction, delivering consistently sharp, professional-quality stills in a range of different situations. A new macro function also optimises the placement of lens groups during macro photography, allowing shooting at a maximum magnification of 0.7x – reducing the need for photographers to carry a dedicated macro lens.

Its first-class optical system includes two aspherical elements alongside two Ultra-low Dispersion (UD) lenses, each with optimised Super Spectra Coatings to minimise chromatic aberration, colour blurring and flare. A constant f/4 aperture throughout the zoom range provides photographers with exceptional creative control, allowing blurring of the background of a scene at all focal lengths. A nine-blade circular iris also assists photographers in making their subjects stand out, delivering beautiful out of focus highlights (bokeh) in the background blur to add atmosphere to a shot.

The EF 24-70mm f/4L IS USM also features a newly designed IS system, delivering blur-free images throughout the zoom range. Canon’s advanced optical IS offers a 4-stop light advantage, while Hybrid IS effectively compensates for angular and shift shake during macro shooting for stable close ups.

Superfast AF performance is provided by a small, ring-type Ultrasonic Motor (USM). Working in combination with a high-performance CPU and advanced AF algorithms, USM technology enables accurate, silent and ultra-responsive autofocusing. Full-time manual focusing also ensures adjustments can be made even when AF is engaged.

The EF 24-70mm f/4L IS USM features a high grade, usability-focused design – both inside and out. The exterior features a high quality leather-texture coating, a revised shape ensures ease-of-use, and the focusing and zoom rings have been designed for optimal operation. Additionally, a dust and drip-proof construction is resistant to dust and moisture, a lock function protects lenses from knocks when travelling, while fluorine coating minimises the amount of dust, dirt and fingerprints that adhere to the front and rear lenses – helping to maintain superior image quality and reduce the need for cleaning.

EF 35mm f/2 IS USM – take a wider look at the world

 Canon EF 35mm f/2 IS USM

The new EF 35mm f/2 IS USM is designed to offer outstanding flexibility – allowing photographers to capture an even broader range of scenes and subjects in wide-angle. The lens is Canon’s first-ever 35mm prime to feature optical Image Stabilizer technology, which combines with high quality optics to offer outstanding performance
from a lightweight, compact body. The 35mm focal length also provides the ability to capture everything from close-up portraits to wide-angle landscapes, making it an ideal companion for travel or general reportage photography.

Its advanced specification offers photographers great flexibility to shoot a wider-range of scenes and subjects. A bright, fixed f/2 aperture also allows photographers to employ a shallow depth of field, and optical IS offers users a 4-stop light advantage, allowing the capture of blur-free images in low light conditions when shooting handheld. Intelligent detection of panning motion is also supported, with Panning IS mode automatically engaged to enable photographers to capture movement with greater accuracy.

Designed to deliver exceptional image quality, the EF 35mm f/2 IS USM features an aspherical glass-moulded (GMo) element positioned at the rear of the optical path to correct aberration for the entire optical system. Additionally, each individual element features optimised Super Spectra coatings to reduce ghosting and flare – ensuring excellent colour balance with minimal need for post processing. A combination of a ring-type USM and high performance CPU also provides rapid AF performance, with full-time manual focus also available for users who want to retain maximum control.

New lens caps – designed for greater ease and convenience

 Canon's 'Mark II' centre-pinch lens caps. From left to right: 82mm, 77mm, 72mm, 67mm, and 58mm. 

Both new lenses also come with newly-designed Mark II lens caps, which incorporate a hook mechanism in the centre of the cover, as opposed to the sides. Simply pinching the hook allows users to quickly remove and replace caps mid-shoot, especially when using lens hoods. The re-designed lens caps will start to be rolled out across Canon’s entire EF lens range from the beginning of January 2013, and will also be available to buy separately.

EF 24-70mm f/4L IS USM key features:

  • High image quality 24-70mm lens with f/4 aperture
  • Light weight design
  • Built in IS
  • Macro function
  • Dust / moisture resistant

EF 35mm f/2 IS USM key features:

  • Fixed prime 35mm wide angle lens
  • 4 stop Image Stabilizer
  • Fast f/2 minimum aperture
  • Compact size and design
  • Circular aperture

Canon EF 24-70mm f/4L IS USM and Canon EF 35mm f.2 IS USM specifications

 Canon EF 24-70mm f/4L IS USMCanon EF 35mm f/2 IS USM
Principal specifications
Lens typeZoom lensPrime lens
Max Format size35mm FF
Focal length24–70 mm35 mm
Image stabilisationYesYes (4 stops)
Lens mountCanon EF
Aperture
Maximum apertureF4.0F2.0
Minimum apertureF22.0
Aperture ringNo
Number of diaphragm blades98
Optics
Elements1510
Groups128
Focus
Minimum focus0.38 m (14.96)0.24 m (9.45)
Maximum magnification0.7×0.24×
AutofocusYes
Motor typeRing-type ultrasonic
Full time manualYes
Focus methodInternal
Distance scaleYes
DoF scaleYes
Physical
Weight600 g (1.32 lb)335 g (0.74 lb)
Diameter83 mm (3.27)78 mm (3.07)
Length93 mm (3.66)63 mm (2.48)
SealingYesNo
ColourBlack
Zoom methodRotary (extending)
Power zoomNo
Zoom lockYes
Filter thread77 mm67 mm
Hood suppliedYes
Hood product codeEW-83LEW-67II
Tripod collarNo
Optional accessoriesSoft Case LP1219Lens Pouch: LP1116

Additional images

 Canon EF 24-70mm f/4L IS USM  Canon EF 35mm f/2 IS USM
98
I own it
36
I want it
1
I had it
Discuss in the forums
76
I own it
25
I want it
2
I had it
Discuss in the forums
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Comments

Total comments: 165
12
brian1366
By brian1366 (3 months ago)

Looks like the complainers were right, the 35mm IS f/2 was too expensive. You can now pick one up in the $500-550 range. Very attractive lens for me now since I dabble in video and want a fast prime in this range.

0 upvotes
ageha
By ageha (Feb 12, 2013)

Too bad the Canon EF 35mm f/2 IS USM is sealed for that price... :(

0 upvotes
RXVGS
By RXVGS (Nov 8, 2012)

The real question is, do the new lens caps fix the 5D Mk III light leakage problem?

4 upvotes
j2fraser
By j2fraser (Nov 8, 2012)

f/4? seriously?

0 upvotes
TruePoindexter
By TruePoindexter (Nov 7, 2012)

The price of the 35mm f/2 IS is likely due to the demand the lens will see for videography. The field of view will be appealing on both crop and full frame. We'll have to see if the market is willing to pay that price.

Oh and how nice Canon to finally have pinch caps.

1 upvote
Ashley Pomeroy
By Ashley Pomeroy (Nov 8, 2012)

It's just as likely that Canon doesn't envisage selling many of them - but unlike the original 35mm f/2, it's not going to be on sale for nigh-on twenty years, so they have to recoup their costs quickly by jacking up the price.

0 upvotes
Gothmoth
By Gothmoth (Nov 16, 2012)

you have no clue how long the lens will sell.....

0 upvotes
leomartinez
By leomartinez (Nov 7, 2012)

It seems that there are so many people wishing to have in the first place all and the best possible machines before having develop all the and best possible skills. In the end, the skills will let you have an efficient work with the minimun, optimal and in inexpensive equipement.

1 upvote
leomartinez
By leomartinez (Nov 7, 2012)

In the early times photography was ONLY an exclusive, expensive practice. Today, photography is ALSO and, at the same time, extensive, popular and cheap. Because of taht, we have always the conviction and confusion that we can and should have a sofisticated machine from "a penny price point", but sadly things don't work that way, what is difficult to make is difficult to buy.

There are a huge amount of photography approaches, so, It is impossible to satisfy all the requeriments with one single product. You have to know you very well as a photographer and find the rights products to nail your goals, but, any how, there will be always some kind of compromise. Thats is the reason why is very dificult to find a versatil photographer without an extensive collection of equipment, accessories or even brands. We have to know that there are so many ways to achieve a particular photography goal and it is our exclusive responsability not ending buying presindible, unnecessary things.

0 upvotes
h0tsauce
By h0tsauce (Nov 7, 2012)

This 35mm f2 or Sigma 35 f1.4 for the same price?

0 upvotes
Henry M. Hertz
By Henry M. Hertz (Nov 7, 2012)

yep... thought the canon has IS.
useless for me but video guys will like it.

looking at the MTF chart (keep in mind sigma only shows results for wide open at f1.4) the lens is better then canon 35mm L.

compared to the canon 35mm f1.4 L MTF chart at photozone the sigma is much better.

0 upvotes
ecka84
By ecka84 (Nov 7, 2012)

Yes! New lens caps! Finally! :)

2 upvotes
lmtfa
By lmtfa (Nov 7, 2012)

@VivaLasVegas. There's a forum for this, "Off Topic". You posted there already, so what's your point posting in every forum? Your acting like a child. The election was not a football game. It's a display of America at its finest, the people who didn't vote for Obama are not on the street fomenting anarchy. You on the other hand and others with similar remarks makes one wonder what you would do if the outcome was not what you wanted.

I hope you wish the best for this country, regardless who's at the helm.

Comment edited 3 minutes after posting
1 upvote
Gothmoth
By Gothmoth (Nov 7, 2012)

he is a troll... stupidity is their natur.

0 upvotes
PicOne
By PicOne (Nov 7, 2012)

I think a matter of perspective. The new 35mm f/2 IS costs about 60% that of the 35mm f/1.4, and is a stop slower, though having 3-stop IS. It's simply a price point in the lens lineup. The street shooters should appreciate the size (relative to the 1.4)

The 24-70 is more expensive than the 24-105, but offers a lot more magnification. Take away the price a dedicated macro lens (even the 50mm .5x macro is $300) costs, and there can be some sense to this. .7 magnification (let's be honest with ourselves) covers a lot of the "macro" ability we really need, unless you're a dedicated bug's eye kinda photographer.

The above all said, any amongst us shooting and collecting canon stuff for a while, will have more or less zero interest, as we might already likely have standard zooms, macro lens, and fast primes we all find sufficient. These lenses are geared to newer emigrees into Canonland.

Comment edited 2 minutes after posting
0 upvotes
smileblog
By smileblog (Nov 7, 2012)

>849USD at B&H.

Wow..

That's...

1 upvote
CameraLabTester
By CameraLabTester (Nov 7, 2012)

Marketing Strategy: Make so many options and offerings of essentially the same banana and confuse the consumers to buy them all even if they do the same thing!

Do it all zoom= 1 sales income

Many, many zooms (say 10 items) doing THE SAME THING = 10 times the SALE!

Simple, really.

.

1 upvote
Aeturnum
By Aeturnum (Nov 7, 2012)

Have you found yourself buying many different lenses in the same zoom range? If so, I suggested that Canon's product strategy isn't your biggest problem. :)

4 upvotes
Gothmoth
By Gothmoth (Nov 7, 2012)

@Aeturnum

it´s the same intel does with CPU´s.
a customer does not have to buy EVERY CPU to make this a good strategy for intel.

i mean... a little bit of thinking often helps....

Comment edited 1 minute after posting
0 upvotes
donthasslethehoff
By donthasslethehoff (Nov 6, 2012)

It appears that Canon does not understand their customer base very well. There are simply too many great choices and as an ex-Canon shooter, they just don't have the lead they used to have.

No EVF, no IBIS, no competitive small body shooter... it's as though Canon is expecting to get by on the Canon name.

Pity. They once were a force of photography innovation. Now, they're a 'me too' company that is falling behind others.

1 upvote
Andrew Booth
By Andrew Booth (Nov 6, 2012)

And this is why I'll end up selling my 5DII and going Nikon.

These lenses are 2x the price they should be.

2 upvotes
Thorbard
By Thorbard (Nov 7, 2012)

They are both brand new lenses of new optical design, replacing old lenses which had been around for many, many years. I'm certainly not surprised how much the price has increased.

1 upvote
Gothmoth
By Gothmoth (Nov 7, 2012)

because nikon is so much cheaper.... LOL.

i agree it IS overpriced but nikon is not better... they just have not so much great quality glass.

0 upvotes
Andrew Elliott
By Andrew Elliott (Nov 6, 2012)

I simply don't understand why, in this day and age, with a prime lens and all their technology and knowledge of implementation already there at hand, at the price they're charging, they couldn't have made that 35/2 more complete and made it weather-sealed. It's not even a zoom so I imagine it would be easier to achieve.

At the price, even after it falls a bit, I think it's pretty mean and tight-fisted of Canon.

0 upvotes
StyleZ7
By StyleZ7 (Nov 7, 2012)

Easy - weather sealed lens with such price would bring to Canon much less $$. So there is no WS :)

2 upvotes
Sonylover1
By Sonylover1 (Nov 6, 2012)

I dont get it?
Is Canon joking with us?
How can the new 35/2 cost three times the old one - is it sooo good?

And I hope they send for free the new lenscaps!

2 upvotes
Esa Tuunanen
By Esa Tuunanen (Nov 6, 2012)

Might be that it's hard to built stabilization into fast lens and retain good image quality.
Correction of lens aberrations (which retrofocus design has plenty) at fast aperture needs very precise optical design and then you put this "wobbly" element in there which keeps changing path light rays go through lens.

1 upvote
5teven P
By 5teven P (Nov 6, 2012)

A 35mm f2 prim with Image stabilization. As a Nikon user I'm so jealous. I would get one in a heartbeat.

1 upvote
JWest
By JWest (Nov 6, 2012)

Those new lens caps are so clever! Why has no other manufacturer come up with this idea before? We're lucky that an innovator like Canon is around to lead the way.

11 upvotes
M Jesper
By M Jesper (Nov 6, 2012)

The same could be said about your little joke there. ;)

3 upvotes
MichaelACoates
By MichaelACoates (Nov 6, 2012)

They have - Tamron have had these for years. Whenever I buy a new Canon lens, I leave the front cap in the box, and go buy a Tamron - and they are lot less expensive :)

1 upvote
Albino_BlacMan
By Albino_BlacMan (Nov 6, 2012)

Sarcasm isn't your strongsuit is it Michael?

5 upvotes
Esa Tuunanen
By Esa Tuunanen (Nov 6, 2012)

You better drop those Canon coloured filters from your eyes and go to optician for getting real eyeglasses.

Canon is anything than innovative.
Centre pinch lens caps have been around for long time!
I haven't even had other type of lens caps in cameras/system lenses from Minolta, KonicaMinolta, Olympus and Panasonic.

In fact quick googling shows also Nikon, Pentax and Sony having center pinch lens caps making Canon last one to introduce them!

0 upvotes
kreg37
By kreg37 (Nov 7, 2012)

Obvious sarcasm...

0 upvotes
noegd
By noegd (Nov 6, 2012)

Would be interesting to see how this new 24-70 f/4 compares to Nikon's 24-85 f/3.5-4.5 (which in practice is no different than f/4 constant).

Maximum RR of the Nikkor is only 0.22x, but I'm not sure how many people would use a 24-70 for macro work.

0 upvotes
M Jesper
By M Jesper (Nov 6, 2012)

It's a plastic fantastic kit lens vs a high-end Canon L lens at exactly 2.5 times the price though. I wouldn't expect any miracles. ;)

Comment edited 1 minute after posting
1 upvote
thejohnnerparty
By thejohnnerparty (Nov 6, 2012)

Does constant aperture across the zoom range have added value?

0 upvotes
NJHr
By NJHr (Nov 6, 2012)

It does if you shoot video and want to zoom during a shot.

2 upvotes
PicOne
By PicOne (Nov 7, 2012)

Huh? Either a variable aperture or constant aperture lens, set the lens at the widest setting accommodated by the full range of the zoom, and there's no difference. Ie.. set a f/2.8-4 zoom at f/4. Set an f/4 lens at f/4. No advantage with the constant f/4 lens.

1 upvote
noegd
By noegd (Nov 7, 2012)

The Nikkor may be "plastic fantastic" but I think it is very well made.

I note that the Canon 24-70 f/4 preview says it is "decently-built" but makes no mention of actual material. Putting a red ring and L on the lens does not make it automatically better.

0 upvotes
M Jesper
By M Jesper (Nov 7, 2012)

Well it's plastic for sure, but there is good plastic, an there's plastic fantastic. ;) Canon has a name to keep up, or better said a letter, the 'L'. As you may have noticed they're trying to up their standards lately, or at least perceptive standards by simply setting the *starting* price high. So i anticipate true 'L' quality for this one, but who knows.

@PicOne - That doesn't apply for a F3.5-4.5 does it ? Try setting it at F4 and zoom all the way in. Annoying ! Plus, it doesn't look nearly as cool on the nametag. :)

*F2.8-4 lenses are often quite good tho, very efficient compared to a full F2.8, with little compromise.

0 upvotes
kevin_r
By kevin_r (Nov 7, 2012)

MIght be more interesting to see the Nikon 24-70 f/2.8 VR......this should be announced soon....

0 upvotes
Edmond Leung
By Edmond Leung (Nov 6, 2012)

Very nice zoom lens.
This zoom range is excellent for day-to-day use.

1 upvote
fad
By fad (Nov 6, 2012)

24-70/2.8 makes sense as an indoor wedding/event photographer lens.

An f4 lens is really an outdoor lens, a walkabout lens. 24-70 is not a good outdoor zoom range, even with good IQ. 35-105 or 28-85 or even 50-150 would be more useful. It should also be as small and light as possible.

One could pair it with the 70-200/4, but why would one?

The Nikon 24-85 is smaller and lighter and goes up to 85mm
The Nikon 24-120 has much better zoom range.

This lens has better weight and size specs for outdoors than the 24-70/2.8, but the zoom range feels wrong to me for walkabout.

If I wanted a very high quality normal that is smaller, I think I would even prefer 35-70 2.8 or f4, and have smaller size.

For street/travel/walkabout photography, I'm not sure they thought through the basic design parameters of size and zoom range.

0 upvotes
carlosdelbianco
By carlosdelbianco (Nov 6, 2012)

It impresses me how some people can come up with thoughts like these. The f/2.8 version is one of the most wanted, versatile and used L lens, and now this range is not useful anymore. Most of us didn't like/plan to buy this lens, but let's be reasonable...

2 upvotes
fad
By fad (Nov 7, 2012)

Kindly reread my first sentence.

2 upvotes
peevee1
By peevee1 (Nov 6, 2012)

$850 for 35 f/2. Wow. The lens prices are not what they used to be.

11 upvotes
slncezgsi
By slncezgsi (Nov 6, 2012)

it wold be about the time for Nikon and Canon to make in-body IS. Olympus proved with OM-D that it can be done in a very effective way. Of course - then all those ultra-expensive IS lenses would make no sense anymore.

2 upvotes
Mattwd
By Mattwd (Nov 6, 2012)

Absolutely. I'd been hoping for a replacement of the 50 1.4, and IS would be swell, but if it comes anywhere near $850, I'm just going with the Sigma. Hell, even the Zeiss would be less expensive.

These prices always take a while to sink in. I've become accustomed to the sticker shock when it comes to cameras, since I'm able to tell myself they'll just end up plummeting within a year or so. Sadly, lens prices don't really work that way...

0 upvotes
Mattwd
By Mattwd (Nov 6, 2012)

Clncezgsi, the problem as I see it is not lens-based IS, it's corporate greed. Yes, the IS does add to the cost, but Canon has added it to lenses for less of a premium than we're seeing here. When they first introduced stabilized versions of the 70-200 lenses, I believe they were about $400 more than the non-IS versions, and that's on a $1300 lens.

If Canon could keep the premium to about 30-50% of the original price, that might be a little easier to swallow than a doubling of the cost. Introducing non-stablized versions would be even better, but I wouldn't hold my breath for that.

0 upvotes
RXVGS
By RXVGS (Nov 6, 2012)

Back in my day $850 would get you a 28 f2.8, 35 f2.0 and 50 f1.8 II and still have money left over for filters and lens hoods! :P

7 upvotes
Nectar D Or
By Nectar D Or (Nov 7, 2012)

@RXVGS
Today 400$ would get you the 50 1.8 and the fantastic 40 2.8. Lens hoods are cheap on ebay.

0 upvotes
carlosdelbianco
By carlosdelbianco (Nov 6, 2012)

Looks like Canon is the new joke around. At least I laughed...

14 upvotes
carlosdelbianco
By carlosdelbianco (Nov 6, 2012)

BTW, I will get a new DSLR this week and Canon is out of my plans. I had a XTi and a 50D and a couple of L lenses, but I refuse to pay 850 dollars for a slow 24/28/35mm lens. Since in Brazil we basically don't have Pentax, I'll happily stick to Nikon.

1 upvote
AP7
By AP7 (Nov 6, 2012)

Nikon, Sony, Pentax ... all have affordable, newer built 35mm f/1.8, 50mm f/1.8, etc prime lenses for non-professional folks.

Canon should also update their enthusiastic prime lenses and offer at affordable price point. All the new lenses that Canon updated recently are way more expensive. Seems they forgot their enthusiastic market.

Also, really surprised, being one of the major camera manufacturer, Canon took so long to realize the importance of center-pinch cap design. Why Canon cannot take initiative/lead and be innovative? So far, what I see is, Canon is always forced to update their product by other manufacturer. What a shame for Canon !

2 upvotes
wlad
By wlad (Nov 6, 2012)

but there's one area I wish Nikon would FOLLOW Canon - and that is firmware development.
I don't remember if Nikon EVER added any new feature in a firmware update. Even trivial *fixes* like a minimum shutter speed for AutoISO on the Nikon 1 cameras.
Canon does it all the time.

1 upvote
Mattwd
By Mattwd (Nov 6, 2012)

Canon has been resting on their laurels for a long time now, that's for sure. Unfortunately, other companies are sort of just letting them do it. When you have a lineup like Canon's, you're going to attract a lot of customers simply by being the only ones offering a particular lens (85/1.2, 50/1.2, TS-E, etc.)

I'm an architectural photographer and I would have loved to check out the D800, but it's simply not an option, optically speaking. If other companies would make these lenses, Canon wouldn't have the specialty market monopolized like they do. Canon knows they have a good portion of the market tied up for this reason, and it seems to have made them lazy and greedy.

Comment edited 35 seconds after posting
1 upvote
misha
By misha (Nov 6, 2012)

Wlad, Canon does not do it all the time, it has only done it a couple of times recently. Previously it only did bug fixes or support for newer accessories, while Nikon, Sony, etc. used to be more generous in firmware updates.

0 upvotes
doctorbza
By doctorbza (Nov 6, 2012)

canon are absolutely out of their minds with these prices.

16 upvotes
RubberDials
By RubberDials (Nov 6, 2012)

Every other camera manufacturer has centre pinch caps - Sony, Pentax, Nikon, Olympus - even Minolta had them.

There's me thinking it's finally time for Canon to come clean with it's users and give them in-body IS and they roll out centre-pinch caps. Simply amazing.

3 upvotes
Gothmoth
By Gothmoth (Nov 6, 2012)

i don´t want in body IS... it sux.

0 upvotes
RubberDials
By RubberDials (Nov 6, 2012)

Of course it doesn't. You haven't got it because Canon and Nikon brought in IS in the film era and you couldn't stabilise a film plane.

It's time Nikon and Canon bit the bullet on this one, in-body IS is a no-brainer with a digital sensor.

And there's a reason Zeiss don't make a stabilised lens - it impacts on IQ.

2 upvotes
Barney Britton
By Barney Britton (Nov 6, 2012)

There are good reasons why Canon/Nikon should not introduce in-body IS, actually. Certainly not with full-frame bodies. When your sensor is designed to move, the imaging circle covered by the lens (logically) has to be larger to accomodate that increased potential image-capture area (so you don't get crazy vignetting on one or other edge of the picture, if the sensor isn't central at the point of image capture).

Canon can make very very wide aperture lenses, because its lens mount was designed in the 80s with such a thing in mind, but they're hellish expensive. Nikon, though, would have real problems. Even assuming that these problems could be overcome, both companies would then have to embark on a very expensive process of redesigning a great many lenses for this larger imaging circle.

3 upvotes
Edmond Leung
By Edmond Leung (Nov 6, 2012)

But long telephoto lenses usually have bigger image circles.
IS is useful when you use long telephone lenses; not portrait or wide angle lenses.
So, why not in-body IS for full frame cameras?
At least it helps when you are using long telephoto lenses!

Comment edited 48 seconds after posting
0 upvotes
Barney Britton
By Barney Britton (Nov 6, 2012)

I don't think it would be sensible to expensively re-engineer your cameras to accomodate a feature that not all of your lenses could support without expensive re-engineering in turn. Especially not given that in-lens image stabilization already exists and is quite good.

Comment edited 4 minutes after posting
3 upvotes
steelhead3
By steelhead3 (Nov 6, 2012)

I think Sony makes a 24 f2, a 35 1.4, and a 50 1.4 with IBIS, what am I missing here?

1 upvote
MichaelACoates
By MichaelACoates (Nov 6, 2012)

When the lens is stabilsed, I witness the effect as I compose. With a stabilzer sensor, I do not see the effect until after the image has been captured.

1 upvote
steelhead3
By steelhead3 (Nov 6, 2012)

Who wants to wait for the image to stabilize; with IBIS it is the instant you release the shutter.

1 upvote
copejorg1
By copejorg1 (Nov 7, 2012)

@ Barney Britton:
"Crazy vignetting"?
Funny -- I haven't seen any evidence whatsoever, from a multitude of lens tests published on the internet (always performed with IBIS turned off, of course, for the test chart shots), that Sony and Minolta full-frame lenses vignette any less than their Canon/Nikon counterparts. And yet, I also don't see any abnormally high (or uncentered) vignetting present in the multitude of real-world shots from the A900/A850/A99 models that were taken with IBIS turned on.

Logical conclusion? That three stops of stabilization can be accomplished with sensor movement of a few pixels in each direction -- maybe 50 microns, tops (that's an educated guess, but I'm willing to back up my rationale). In other words, an amount that's completely trivial in the context of vignetting.

One final thought: Think about whether intentionally decentering a group of lens elements has the potential to create the uncentered vignetting you're obviously so concerned about ...

0 upvotes
Ellis Chan
By Ellis Chan (Nov 7, 2012)

Wrong understanding that IBIS needs lens with larger image circle. What it needs is larger sensor to move around.

0 upvotes
RStyga
By RStyga (Nov 7, 2012)

And why Canon should not make in-body SI for APS-C DSLRs?

0 upvotes
PicOne
By PicOne (Nov 7, 2012)

Barney,
Every new camera is reengineered. I don't think an issue at all to design a camera with IBIS, that only activates the IBIS based on the lens mounted -- ie. activated with non IS lenses, deactivated when IS lenses are mounted ( (seeing how cameras and lenses do communicate with each other, eg. subject distance info used in flash output calculations). There's no reason that Canon couldn't incorporate this going forward that I can see.

1 upvote
Thorbard
By Thorbard (Nov 7, 2012)

One reason that wouldn't work is that the IS status of a lens isn't communicated to the camera!

0 upvotes
PicOne
By PicOne (Nov 7, 2012)

Not sure if this true or not. If so, then (though not quite as elegant) would just work on recognizing that an IS lens is attached. The lens model is communicated, and whether it is an IS lens is a simple lookup table that can be built into the firmware. Of course, bets are off using 3rd party lenses, so IBIS would likely always be activated using these.

1 upvote
Combatmedic870
By Combatmedic870 (Nov 7, 2012)

You all do realize that in the lens IS is better vs IBIS at telephoto right?? In anything less then 135, IS isnt really needed unless your shooting video(unless you cannot shoot properly) . If you are shooting video, you probably using a 70-200 IS for that range anyways.

0 upvotes
PicOne
By PicOne (Nov 8, 2012)

"In anything less then 135, IS isnt really needed unless your shooting video(unless you cannot shoot properly) ."

You seriously believe this? Take an nighttime city skyline shot at 1/4 second without IS and without a tripod, and tell me IS wouldn't have been useful on a 24-35mm lens. Tell me that a wedding candid shot with a 100mm at 1/40 at a dark reception is not helped by IS.

Whether or not IBIS is worse than lens IS is irrelevant; aren't we discussing that whatever the case, Canon could offer IBIS, AND in-lens IS and that they don't have to be mutually exclusive?

Comment edited 30 seconds after posting
1 upvote
flipmac
By flipmac (Nov 8, 2012)

IBIS is the way. Olympus has shown us that a 5-axis IBIS can be as good as any lens IS. There are users turning off the Power OIS on their 100-300mm lens to use the E-M5's IS, so saying that IBIS sucks on telephoto don't know what they're talking about.
Having IS in a lens makes it more optically and machanically complicated resulting in a bigger and pricier lens. Also, you pay for it every single time you buy a lens with IS. The engineering is wasted by adding IS to each new lens; it's far more efficient to design bodies with sensor shift as different multiple models can share the same IS design, unless the company improved the IS itself.
That said, I doubt Canon or any other company will switch an existing system from lens IS to IBIS.

2 upvotes
ddtwenty
By ddtwenty (Nov 6, 2012)

I have been waiting for canon to refresh

0 upvotes
ddtwenty
By ddtwenty (Nov 6, 2012)

Waiting for canon to refresh its line of EF prime lenes with the new IS technology, but the prices look like they are still not for me... toooo expensive.

3 upvotes
ddtwenty
By ddtwenty (Nov 6, 2012)

This make me think that to do IS optics is a tough job?
So that the prices go up very high.

But look at the kit lenes , they got IS and the prices are notthing but 30$.

2 upvotes
qwertyasdf
By qwertyasdf (Nov 6, 2012)

I have from a Canon fan become merely a Canon user.
Their old lens and bodies are still superb.
But, what's up now?! $850 for a 35mm F/2?!

0 upvotes
Gothmoth
By Gothmoth (Nov 6, 2012)

buy the sigma 35mm f1.4.. cost nearly the same and is a real beauty.

1 upvote
qwertyasdf
By qwertyasdf (Nov 6, 2012)

Have Sigma officially announced the price?!

0 upvotes
Interestingness
By Interestingness (Nov 6, 2012)

I have the Sigma 30/1.4 (I know, not the same lens) and will be the 1st in line when this Canon comes out. My Sigma doesn't know if it wants to front focus, back focus or nail focus. Not fun taking a half dozen shots of one thing hoping one will turn out close enough. Being a Canon, this lens WILL focus.

IS is a bonus as I do some concert photography in dark dumpy hole in the wall bars (think ISO 2500, 1/60th and f/1.8-2.2) and Canon's IS will at least take my movements out of the equation.

$800+ is definitely not cheap, but if it works it's most likely going to be a gem.

4 upvotes
tkbslc
By tkbslc (Nov 6, 2012)

1/60th shutter speed already takes your shake out of the equation with a 35mm lens. It will only really be advantages below 1/30.

2 upvotes
Mr Fartleberry
By Mr Fartleberry (Nov 6, 2012)

However Nikon like to get 2 grand for their new wide primes.

0 upvotes
EDWARD ARTISTE
By EDWARD ARTISTE (Nov 6, 2012)

If Sigma could get their autofocus ing act together, canon would have a real problem. The focus issues, as mentioned in numerous reviews, make them a non starter. My 7d couldnt focus, and it made me want to kick the living crap out of it.

0 upvotes
WT21
By WT21 (Nov 6, 2012)

Too friggen expensive. Period. Canon - why do you think you're losing money?

6 upvotes
Gothmoth
By Gothmoth (Nov 6, 2012)

they don´t..

they just make LESS profit.

1 upvote
joejack951
By joejack951 (Nov 6, 2012)

Too expensive compared to what? What other zoom lens offer a 0.7x magnification and hybrid IS? I shoot Nikon but this new 24-70/4 sounds like a pretty cool lens. It's lacking a bit in range given the f/4 aperture but that's the tradeoff for the increased magnification presumably.

2 upvotes
Gothmoth
By Gothmoth (Nov 6, 2012)

i rather buy a dedicated macro lens. it´s cheaper too.
and when i do macro work i use a tripod... i don´t need IS for that.

it´s a nice have most will not make much use of i guess.
at least that´s what i guess based on the underwhelming response to this lens.

doesn´t change a thing that it´s too expensive.

Comment edited 2 minutes after posting
1 upvote
WT21
By WT21 (Nov 6, 2012)

joejack951: The 24-70 is too expensive compared to the Nikon new kit.

But actually, I should have noted I was talking about the 35. I personally have no interest in "kit" type lenses. I should have been more detailed in my comment.

Comment edited 25 seconds after posting
0 upvotes
The A-Team
By The A-Team (Nov 6, 2012)

I like the current Canon lens caps in contrast to the other brands...

0 upvotes
StyleZ7
By StyleZ7 (Nov 6, 2012)

Only to jump out of the crowd?
I personally don't like the sex with getting the cap out of (or on) the lens with lens hood attached, so this is really the best part of these news.

Different story is with this new 24-70/F4.
Price is... ehmm... wtf?
And din't Canon listen at all to people saying that zoom ring on 24-105 is a bit too close to lens mount and camera? This one has identical design :(
They better could make a 24-70/F2.8 IS then this one, which due to IS availability will compete with it's faster non-IS sister.

3 upvotes
JWest
By JWest (Nov 6, 2012)

If you're utilising sex to get the cap off of your lens, you're probably doing it wrong.

3 upvotes
Henry M. Hertz
By Henry M. Hertz (Nov 6, 2012)

i rather buy the sigma 35mm f1.4 then this canon nonsense.

from experience this means 850 euro here in europe for the 35mm f2.

not much greeks who can afford this lens....

7 upvotes
kewlguy
By kewlguy (Nov 6, 2012)

Why is the 24-70/4 IS much more expensive than 24-105/4 IS? The new zoom better be as good as the best primes! But then it's still f/4...

5 upvotes
urix
By urix (Nov 6, 2012)

Because 24-70/2.8 II is much more expensive than 24-70/2.8
:-)

1 upvote
oscarvdvelde
By oscarvdvelde (Nov 6, 2012)

Because it adds 70% of the functionality of the 100L macro :)

3 upvotes
Richt2000
By Richt2000 (Nov 6, 2012)

A lot of hot air around the prices.
Give it 3 months and the lens will be sub £1000 and there will be plenty of white box kit lenses on the used market.
I for one am interested in this lens for landscape and travel work if it super sharp. But its got to beat the 24-105 by a long way...

Comment edited 3 minutes after posting
7 upvotes
Buchanan
By Buchanan (Nov 6, 2012)

Agree. I still need a normal zoom for my 5DIII. Was a minute too late the other day for the ebay 24-105 sale of the new kit lenses for $749. Like that lens but would be nice to have something better at the wide end. Maybe this new lens will be it but not at $1,500, will wait for deals.

0 upvotes
tkbslc
By tkbslc (Nov 6, 2012)

Not with Canon's new price policing. It's going to be like Nikon and Sony where it is hard to find anything below MSRP. And you only get white boxes if the lens is in a camera kit, and I doubt they are going to bundle a $1500 lens in with a camera. That will still be the 24-105.

0 upvotes
technotic
By technotic (Nov 6, 2012)

$1500? - tis mere loose change! Come to the UK and pay the proper price of $2400. It's going to fly off the shelves.

11 upvotes
urix
By urix (Nov 6, 2012)

These RRPs would be ok only if Canon is going to follow the Sigma's way. Compare Sigma 24-70 prices: $1400 MSRP and the street prices being less than $900.

http://www.sigmaphoto.com/shop/24-70mm-f28-if-ex-dg-hsm-sigma
(and click FIND A DEALER)

0 upvotes
whawha
By whawha (Nov 6, 2012)

Mad, mad prices. The 35mm is interesting but at that price I doubt its going to sell. Likewise the 6D (which seems like a very nice camera) will have a very hard time against Nikon if the price doesn't come significantly down.

Comment edited 33 seconds after posting
12 upvotes
Henry M. Hertz
By Henry M. Hertz (Nov 6, 2012)

the 6D is a stupid camera for the clueless masses.

as a average joe customer your better of buying a 7D.
you won´t notice the FF sensor in your 10x15cm prints but you sure notice the better AF for tracking your kids , dogs etc.

6 upvotes
whawha
By whawha (Nov 6, 2012)

But I don't have kids nor dogs Henry, and my prints are so big - what I'm I going to do? I need another of you pearls of wisdom!

6 upvotes
Gothmoth
By Gothmoth (Nov 6, 2012)

well then maybe his post don´t apply to you.... genius?

use you brain and don´t ask stupid questions.... my advice!!

0 upvotes
peevee1
By peevee1 (Nov 6, 2012)

"as a average joe customer your better of buying a 7D."

No, "average joe" is better off with Sony RX100 in his pocket, and maybe Nikon 1 V2 or some m43 for sports.

2 upvotes
whawha
By whawha (Nov 6, 2012)

Well as it was a reply a reply to my post, Goth, I kind of assumed it did apply to me. Thanks for advising me to use my brain, like Henry you are a beacon in the night for all of us who are lost in the meanders of photographic conundrums. Thank you, thank you, thank you!

3 upvotes
Daniel from Bavaria
By Daniel from Bavaria (Nov 6, 2012)

No need to upgrade from a 24-105mm lens. ok.

The price is just ridicolous, also for the f2 35mm. I can get a Zeiss 2.0 35 ZE for that money...
Canon, that's not the way to rise market shares, that's the best way to loose them.
In the head of somebody who thinks about his first FF-DSLR:"Hmm, should I buy the Canon 6d with 24-70 IS for 3.500 Euro, or should I go for the Nikon D600 with 24-85 for 2300 Euro?" --- yeah, that's a tough decision.

Daniel

21 upvotes
Zerg2905
By Zerg2905 (Nov 6, 2012)

Pretty clear, I agree completely - a "neophyte" in the FF world will seriously consider the price. Come on, this is not the pharmaceutical industry, they (Canon) must revise the profit margins!!! Cheers! :)

0 upvotes
oscarvdvelde
By oscarvdvelde (Nov 6, 2012)

You could argue exactly the reverse for the Zeiss 35/2. At such high price it does not even offer AF and IS compared to the Canon!

0 upvotes
Zerg2905
By Zerg2905 (Nov 7, 2012)

You are right, but Zeiss is not quite a "mass market" producer like Canon... It is rather chasing Leica grounds (well, obviously not entirely but still...). Cheers! :)

0 upvotes
Zerg2905
By Zerg2905 (Nov 6, 2012)

...35 mm interesting, but very expensive, 24-70 f/4 L insanely expensive, not interested, thanks. Cheers! :)

5 upvotes
The A-Team
By The A-Team (Nov 6, 2012)

I don't think this makes any sense as a kit with the 6D. That's a "budget full-frame" so it makes sense to pair it with a "budget" kit lens. Something like an improved 24-85 IS (non-L) would make more sense, or even just the 28-135mm IS. But still nice to see Canon keep releasing new lenses. But where is that new 50mm 1.4 that everyone is asking for? Put IS in it and you'll have a VERY popular lens.

0 upvotes
oscarvdvelde
By oscarvdvelde (Nov 6, 2012)

Prediction: Canon releases the 50mm f/1.4 IS and many people will complain: 1) "$995?! too damn expensive!" 2) "why a f/1.4 lens needs IS anyway? It just makes it more expensive!"

2 upvotes
WT21
By WT21 (Nov 6, 2012)

Easy prediction because it would all be true, accurate and fair

3 upvotes
olakiril2
By olakiril2 (Nov 6, 2012)

Large apertures and IS are very useful for video

1 upvote
acidic
By acidic (Nov 6, 2012)

Me likely the thirty-five, despite lacking the red ring. A couple strips of masking tape and some glossy red spray enamel will fix that.

The 1.4 is too damn bulky. Plus IS is more useful for my shooting style than the extra stop in aperture. Bokeh schmokey.

0 upvotes
CameraLabTester
By CameraLabTester (Nov 6, 2012)

Nice to see Canon finally seeing the light and adopt the "center pinch" cap design.

Nikon had it right for so long.

Now I can return those Nikon caps I use on my Canon lenses back to the Nikon camp...

.

9 upvotes
RXVGS
By RXVGS (Nov 6, 2012)

Those new caps look just like the cheap ebay knockoffs!

7 upvotes
shahid11235
By shahid11235 (Nov 6, 2012)

I don't understand Canon's logic. There's no major improvement of sensor performance for last several years. Lenses are overpriced. 6D is another disappointment. What are they thinking themselves? Successor of Leica?

22 upvotes
photo nuts
By photo nuts (Nov 6, 2012)

Something is obviously very wrong since their previous CEO stepped down. The most serious problem is they are rapidly losing market shares to Nikon (DSLRs), m43 (mirrorless... EOS-M is a dud) and Sony (RX100).

I see Canon as a company in rapid decline.

It takes many generations for Canon to live up to its current status but it only takes one to wipe out the efforts of their earlier generations. Oh well....

12 upvotes
Zerg2905
By Zerg2905 (Nov 6, 2012)

@photo nuts: do you have evidence for MS decline (no bs, please, only "hard" economic analysis; I am really curious)?Cheers! :)

2 upvotes
photo nuts
By photo nuts (Nov 6, 2012)

@Zerg2905: MS as in microsoft?

5 upvotes
gzig
By gzig (Nov 6, 2012)

i work in a retailstore. 5D III, sells like hot cakes. 24-70 2.8 II, can't get enough of them from canon. they fly of the shelves. 28mm 2.8IS, 24 2.8 IS? All the same.. Canon can price them whatever they want, they are selling great. It's like Apple. If it's good it can sell, even at a higher pricepoint.
And the 6D a disappointment? Only if you want a sportsshootercam, which it is not. Go buy a 7D or 5DIII or 1Dx. You can't have an all in one for the price of an 1100D.

2 upvotes
Chez Wimpy
By Chez Wimpy (Nov 6, 2012)

"28mm 2.8IS, 24 2.8 IS? All the same.."

Tell those buyers to post here... the Canon lens forum has become a graveyard these past few years.

5 upvotes
Zerg2905
By Zerg2905 (Nov 7, 2012)

@ photo nuts: you are right and I was wrong to use acronyms (because I know that the same thing can have 1000+ meanings depending on the industry) - MS = market share. Cheers! :)

0 upvotes
Combatmedic870
By Combatmedic870 (Nov 7, 2012)

@Chez wimpy
Those could be the buyers that just go out and shoot and dont get on forums.....Unlike us! LOL

0 upvotes
tkbslc
By tkbslc (Nov 6, 2012)

Every time I see these lenses and prices, I can't help but picture the CEO giving me the middle finger.

25 upvotes
ch01
By ch01 (Nov 6, 2012)

Prices are ridiculous

17 upvotes
tkbslc
By tkbslc (Nov 6, 2012)

Wow, just what we needed. A shorter more expensive version of the 24-105L and another double-priced IS prime. It's getting harder to stay excited as a Canon DSLR owner.

30 upvotes
Michael P. Meyer
By Michael P. Meyer (Nov 6, 2012)

I don't get it. The 24-105 f/4L IS is $1149. Is the glass or IS better?

4 upvotes
shahid11235
By shahid11235 (Nov 6, 2012)

Nothing to say for now, I'm waiting for the review.

2 upvotes
thx1138
By thx1138 (Nov 6, 2012)

Well of course we don't know, but I would have much preferred to see an improved 24-105L which is a super convenient and high quality travel lens. It mainly needed to address the huge barrel distortion at the wide end, and give a bit better sharpness across the frame with a slightly improved mfd. I find the extra 35mm far more useful than a a very inconvenient macro mode that the new lens comes with. Seriously you need to get within a few cm of the subject which is ridiculous.

Comment edited 40 seconds after posting
2 upvotes
RStyga
By RStyga (Nov 6, 2012)

The prices are indeed Canon. $850 for a 35mm F2! What is it made of? Silver with diamonds? Wow, that IS must be really "good". I guess Pentax is pretty unperceptive to have incorporated it in the camera body; now, the marketing dept cannot charge an additional arm and a leg every time they release a new lens.

By the way, DPR, you have a mistake in the 24-70mm's specs table: it does have IS (or the press release is contradictory).

2 upvotes
shaocaholica
By shaocaholica (Nov 6, 2012)

The 24-70/4 is barely any smaller than the 24-105/4. The trade off in FL isn't worth it. I'd rather have the Tamron 24-70/2.8 VC.

10 upvotes
dubstylz
By dubstylz (Nov 6, 2012)

f/2 is too slow and £799 is too high, i was hoping for a decent 35mm prime but this is not it

2 upvotes
Total comments: 165
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