Digital Outback Photography publishes Lightroom 4 develop module e-book

Man, I can't believe these comments. People actually believe that expert information sort of magically appears in a coherent series of sentences and pictures and lays itself out in pages.

You know what folks? You all rip off the public too. Everyone knows it costs nothing to press that shutter button, bandwidth and storage are cheap. No one prints on paper anymore, so you aren't paying for that. Or for film or chemicals. Digital photos are free. Digital distribution is cheap. Cameras are priced for everyone now, and the cheap cameras are so smart and automatic! With all that technology, what "work" are you scammer photographers falsely charging for, anyway? Lower your prices!

Just as you all demand that Steinmuller not charge $16.95 for an ebook, it is then reasonable to demand that you never charge anyone for another photograph for as long as you live, or at least, not over $5. I mean really, $5 per photo is already highway robbery as it is, right?

Interesting. I don't think it is overpriced. It's just 13,50 Euro for a 90 page training book, plus other content. I will get one.

I don't get the whining about the price.
Sure, the additional content should better be included. Sure, a PDF is maybe not the best way to do it.

BUT: What costs is the time necessary to CREATE an WRITE the content. To think about how to structure the tutorial, to write it, take the screenshots, read through it again and again to make sure everything is clear, etc, etc.

Furthermore, they have some information on their site for free. Creating that content needs time too. Time nobody pays for, but they still have to pay their bills.

If you think the price is too low: Fine, don't buy it, but stop complaining.
Or even better: Go on and write stuff like this on your own and see if it's really that easily done.

Astonishing that so many posters have wasted their time whining about the price and offering a half baked critique of the evil of the pdf format.

If anything rather than ban reference to this product, why don't the moderators take the brave step of banning any further comments on this product unless someone has actually purchased and critiqued the ebook itself ?

I think many dpr viewers are sick to death of listening to people whinge, off the topic.

Don't quite understand the hostility around pricing of e-books. Regardless of the format it comes on, the question should be: is this content worth $16.95 to me?

For me - that does feel high for an unknown. If David DuChemin printed a ebook on a subject of interest to me - I'd probably pay that $17. I have 3 of his books and I find he covers a different perspective than most lead by Scott Kelby, who also is a known commodity to me. Others print books that are basically rehashed manuals with almost no added value. One of the first LR4 books out there was in that category.

I don't need this, and even if I thought I did, I wouldn't spend $17 for it.

Why is the price of this book so high when it costs NOTHING to publish it? Ten dollars would be more reasonable.

Why the fuss? If you feel it costs too much, don't buy it and they will either not sell any or lower the price.

I agree the price of this book is way too high. BUT there are other eBooks out there at this price and more - are people saying that $17 is too much for anything?
What about Scott Kelby's and Martin Evening's comprehensive volumes, which are around £18.95 and £20.75 on the UK Kindle store? Worth the money, or overpriced as they are only about £10 less than the printed versions, so save all the printing, distribution costs etc. (except Amazone's costs)?

I must have it.
Wanna pay 17 bucks to read that when I move the brightness slider to the right the image becomes brighter.

$17 to $20 for an e-book? I think I'll pass. Most are pushing these out for $5 to $9. Must be printed by Canon.

This trend of 'publishing' how-to books (for nearly every micro-update) for digital photography is quite the scam. There's more than enough free or nearly free training and instruction online to dive into these applications. If you want serious in-depth training, use a video training series (as others have mentioned).