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Ricoh reshuffle sees Pentax take control of cameras

By dpreview staff on Feb 9, 2012 at 01:07 GMT

Ricoh has announced that its Pentax Ricoh Imaging (PRI) business unit will take full control of the design, development and sales of the company's cameras, worldwide. PRI was created when Ricoh bought Pentax and is the business that has been responsible for the design, manufacturing and sales of Pentax cameras. It will now absorb the consumer businesses of Ricoh's Personal Multimedia Product Company, which was responsible for the design, manufacture and sale of Ricoh cameras. The change will take effect from April 1st 2012.


Press Release:

Re-organization of Imaging Systems Business including Digital Camera Business

Tokyo, February 9, 2012 – Ricoh Company, Ltd. (President and CEO: Shiro Kondo, hereinafter Ricoh) announces an organizational change to its imaging system business including security system business and consumer digital camera business.

Since October 1, 2011 when PENTAX RICOH IMAGING COMPANY (President and CEO:Zenji Miura, hereinafter PRI) was established, Ricoh managed its global imaging system business under two brands, RICOH and PENTAX. Specifically RICOH brand digital cameras were designed, developed and sold by Personal Multimedia Product Company (hereinafter PMMC), an internal organization of Ricoh, while PENTAX brand digital cameras were designed, developed and sold by PRI.

In an effort to strengthen customer relationships and provide innovative products and services, Ricoh will re-organize its structure.

1.Effective date:
・April 1, 2012(plan)

2.Scope:
・Worldwide

3.New functions of each business unit:
・PRI: Consumer businesses such as digital cameras for B2C market
(This includes Ricoh development resources to improve capabilities and support
Ricoh branded cameras )
・Ricoh PMMC: B2B businesses including security system business, and imaging solutions
business for B2B market

February 9, 2012
Ricoh Company, Ltd.

Comments

Total comments: 163
RDMPhotos
By RDMPhotos (Feb 13, 2012)

well, now that they gone mirrorless keeping the same mount, maybe we will see a Full frame sensor or at least an APS-H sensor in a future Pentax mirrorless body.

1 upvote
WordsOfFarewell
By WordsOfFarewell (Feb 11, 2012)

Well let's hope the direction the company goes won't change to much from serious photography to more of those colorful amateur stuff. I guess I'll still have to wait some years until they release a Full Frame for professionals instead of mirrorless and weird colorschemes. Somehow I don't like the recent direction at all despite the brilliant technical specs of my K20D or my K5.

0 upvotes
kadajawi
By kadajawi (Feb 11, 2012)

Those colors help sell cameras. Pentax main objective is to earn money, not to please a few. FF is completely in the hands of Canon and Nikon, entering that market would probably be pretty idiotic and more of a status symbol. But Pentax has the 645D as a status symbol, in a market with less competition too.

Look at the Pentax cameras. They are different, and they have to be. K-5... only tiny semi-pro DSLR... there is no alternative. K-x and K-r: Colorful, attention grabbing, and still good cameras. People who buy these may upgrade to the K-5 later. Q: Tiny... totally unlike all other ILCs (not sure if that's a smart idea, but look at Nikon, even THEY didn't dare to enter the APS-C ILC market! And where is Canon?). K-01: Stylish, different, bold, probably most comfortable to use, and tons of lenses. Again, owners of these may buy a K-r/K-5 later or already have one.

Doing yet another me-too camera won't help them (look at Samsung's NX series).

1 upvote
Rriley
By Rriley (Feb 13, 2012)

agreed

0 upvotes
tessl8d
By tessl8d (Feb 10, 2012)

I bought a K5 today despite my reservations about the company's direction with the K01,it's a very polarising camera. A long and extensive journey of research will be realised on delivery in a few days. Thanks to all who politely provided their considered responses earlier in the thread.

0 upvotes
Tord S Eriksson
By Tord S Eriksson (Feb 10, 2012)

I stumbled into Pentax DSLRs, having tired of noisy, dusty sensors in my compacts (I've had a few). Till recently, I just had Pentax SLRs: SPX (film), K-x, K-7, K-5, but now complemented with a Sony NEX-5N (with K Mount adapter). The 5N is champion in good light, and snowt conditions, the K-5 wins the rest!

0 upvotes
tessl8d
By tessl8d (Feb 11, 2012)

It sounds like you have found an ideal kit for your needs.Our reasons for leaving compacts are the same. Partially sealed lens assembly in my G-series Canons let down what was otherwise a fantastic series of camera. Very expensive to service and really not suitable for long term outdoor use.

1 upvote
Everhardt Strauss
By Everhardt Strauss (Feb 11, 2012)

I purchased a K-5 in Nov last year and love it to bits, the main winners are - everything- it is awesome, if you get wr lenses it's great for taking out into the rain and shooting fantastic shots. I had no idea I could love a machine so much, that and it is built like a tank when compared to other brands in its price range...the sensor knocks my socks off every time I take some photos in less than awesome light. I hope that you are not disappointed and doubt that you will be.

Comment edited 3 minutes after posting
1 upvote
tessl8d
By tessl8d (Feb 11, 2012)

Mate, you just provided the best endorsement I've ever read...of anything. I was pretty laidback about the 3day delivery, now you got me completely hanging out! ;)

1 upvote
Just Ed
By Just Ed (Feb 9, 2012)

Best of luck to them, hopefully we will see some great cameras.

6 upvotes
mandm
By mandm (Feb 9, 2012)

This is great news for photographers who use 'The Poor Mans Leica' equipment, for you young guys that's the nickname Pentax has had since the 1960's, it's due to how great their glass was (and still is) and at reasonable prices.
Money (the lack of) was always the issue with Pentax, Hoya put Pentax on autopilot, Ricoh is putting money into Pentax.
Yes, Canon & Nikon have massive lens lines, but many are just IS/VR versions of their non-IS/VR lenses, while every Pentax mount lens is IS/VR, something Canon & Nikon can never claim.

3 upvotes
dosdan
By dosdan (Feb 9, 2012)

I like the idea of the Pentax and Ricoh merge. Both are camera companies with good heritages.

Don't condemn a camera company because it introduces a mirrorless camera. That's where the demand is in Japan. If you want Pentax/Ricoh to prosper then that's what they have to do. I think DSLRs will still be around for good while yet.

The K-5 was been a very satisfying camera to own (as was the K20D & the K100D Super). I like having something different from most other people at a group shoot. It was two Pentax shooters and a Sony guy compared to the rest of the Nikon & Canon users.

I don't want the best camera and lenses - I'm not that rich - but I do want the best bang-for-the buck and the K-5 & old primes with a few new zooms suits me just fine.

Dan.

2 upvotes
Yanko Kitanov
By Yanko Kitanov (Feb 9, 2012)

To all the "analysts" - since you have no info regarding the personnel and the exact management structure of the re-engineered subsidiary - all further "info", conclusions and attacks are just pure speculations.

4 upvotes
mandm
By mandm (Feb 9, 2012)

Your post if followed would remove 90% of all comments on this site and even after DPR tests and people use the equipment any conclusions they make would still be only opinions and that takes out the remaining 10%.

0 upvotes
ENicolas
By ENicolas (Feb 10, 2012)

Fortunately this isn't a matter of national security, world peace, or critical brain surgery - it's just stuff about cameras. So rampant speculation is harmless and interesting.

Personally I hope Pentax comes back in a big way as an alternative to the Big Three of Canon, Nikon, and now Sony. All the Big Three's gear is overpriced in the U.S. even at the current Yen/dollar exchange rates. Right now Pentax appears to be making a solid if limited line of consumer/enthusiast cameras and lenses. I hope their offerings broaden and they succeed. To put my money where my speculation is, I plan to buy a K-5 in the near future.

0 upvotes
vegwolff
By vegwolff (Feb 11, 2012)

ENicolas, if only that were the case here in New Zealand. The K5 retails at over $2500 for the body alone, which is out of the range for most of us on a working wage. The Kr is about $1500 with the two kit lens', which, at three weeks wages, is still stretching the budget but is at least reasonably affordable.

0 upvotes
M1963
By M1963 (Feb 9, 2012)

This is good news. Let's just hope Pentax (which seems to have lost their way with those ridiculous colour schemes, Swarovski distractions and silly mirrorless cameras) can get back to its days of glory. When I shopped around for my current camera, I felt tempted to buy either the K-x or the K-R, but I was pulled away by all the indecision regarding Pentax's ownership. They need to do something about that hedious K-01, though...

2 upvotes
kadajawi
By kadajawi (Feb 11, 2012)

If they would produce normal DSLRs and ILCs, who would buy them? Great, so a few in the know perhaps (but it's not like there isn't a black K-x/r), but the majority will just buy a Canon or Nikon... or perhaps Sony, because that is a big name too. ILCs everyone and their mother seems to buy a NEX, no one a Samsung NX (despite being relatively competitive).

Pentax isn't big enough to churn out boring me-too cameras, they need to grab attention. The only thing I can think of is an old school (and I mean really old school) DSLR that mimics one of the classic Pentaxes of the 70s/80s (including the usage, something like the Epson R-D1 or Leica M9 but as DSLR), but it is cheaper and probably more effective to just paint the cameras.

1 upvote
Andrew Elliott
By Andrew Elliott (Feb 9, 2012)

Hurrah!!!

1 upvote
Francis Carver
By Francis Carver (Feb 9, 2012)

Pentax and Ricoh. Are they still IN BUSINESS? Really? Why?

0 upvotes
CopCarSS
By CopCarSS (Feb 9, 2012)

Because there are some of us that appreciate a different approach to photography.

11 upvotes
icexe
By icexe (Feb 9, 2012)

because not everyone worships at the altar of Canon and Nikon

9 upvotes
Nerdlinger
By Nerdlinger (Feb 9, 2012)

It never fails...any sort of Pentax post and the Canon/Nikon/Sony/Etc sheeple trolls make their daily appearance to bash Pentax once again. It gets to be tiring as a fan of Pentax. This move shows faith in Pentax from Ricoh...they just handed the reins of their consumer imaging division over to Pentax. The sheeple can "bahh bahh bahh bash" all they want. To me this move shows Pentax continues to roll along.

It's simple people...really simple. If you want extremely reasonable priced imaging equipment compared to the just about every single other company buy a Pentax system. Do you care about class leading IQ? Buy a Pentax. They have supported the K mount for decades, and there are a crap ton of lenses out there. Are Pentax's available in stores in the US? No. Are they carried by every single online retailer? YES.

Stick to the Canon/Nikon/Etc posts and profess your love there...do not jump on the Pentax posts to do your typical trolling. Haters......

11 upvotes
audijam
By audijam (Feb 9, 2012)

you are overeacting~ people bash pentax because they don't know the history of it and certainly don't know how to appreciate it. why bother arguing with them?

when pentax makes its second FF DSLR....it will be a glorious day for pentax again.

1 upvote
audijam
By audijam (Feb 9, 2012)

oh...i am a Canon/Pentax/Pentacon guy now. People nowadays buy into brands so kids that don't know the history behind Contax/Pentax won't bother with Pentax. Oh....Pentax's design certainly doesn't catch eyeballs either. <== you know it's true~~ lol

anyways...I still love PENTAX.

1 upvote
Francis Carver
By Francis Carver (Feb 9, 2012)

PENTAX FANBOYS OF THE WORLD, UNITE!!

0 upvotes
audijam
By audijam (Feb 9, 2012)

should i reply to that idiot's comment? mmm....nah~~~ what a waste of my time~~ lol

2 upvotes
Nerdlinger
By Nerdlinger (Feb 9, 2012)

Honestly I don't care what the product looks like....I care about the product that comes out of it. (I also don't think Pentax DSLR's look horrible...maybe the compact P&S weatherproof grippy ones do though)

0 upvotes
philo123
By philo123 (Feb 9, 2012)

Agreed Nerdlinger. I usually find when people bash and criticize things it means there's insecurity in their choice. As Michael Dell said about the 'little player' Apple in 1997. "What would I do? I’d shut Apple down and give the money back to the shareholders,” Hmmm I wonder where Pentax will be in 15 years :-)

0 upvotes
Robgo2
By Robgo2 (Feb 9, 2012)

Don't take the bashers seriously. People who go out of their way to put other people down are often insecure about themselves, whether they know it or not. On the other hand, people who are comfortable when not following the crowd are more likely to be secure and personally confident in themselves. Although some Pentaxians are always looking over the fence at Canon and Nikon, most are satisfied that they have invested in a high quality system that suits their needs.

Rob

Comment edited 38 seconds after posting
0 upvotes
ENicolas
By ENicolas (Feb 10, 2012)

Compare the features of the K-5 to the Canon 7D and the Nikon D7000.

Then compare the prices.

And that's why Pentax is still around and a completely viable alternative.

0 upvotes
tessl8d
By tessl8d (Feb 9, 2012)

.

Comment edited 2 minutes after posting
0 upvotes
tessl8d
By tessl8d (Feb 9, 2012)

I almost bought the K5 just over a week ago, everyting about it felt and worked right,a few days later I saw the KO1 and the money's stayed in my pocket. If this is the Ricoh/Pentax way, then I'm afraid that they will find themselves with some big problems, I'm not buying into a system from a company that might not be there in 3-5 years. If the slim,light and capable NEX7, was weatherproofed, I'd be happy to wait 6 months for it.
Hint Pentax.

2 upvotes
audijam
By audijam (Feb 9, 2012)

Pentax won't die like Contax.

0 upvotes
Joe Ogiba
By Joe Ogiba (Feb 9, 2012)

So you want a weatherproof camera and almost purchased the weatherproof K-5 but seen the K-01 mirrorless and changed your mind and now want a weatherproof NEX-7. I like turtles.
http://www.youtube.com/watch?v=CMNry4PE93Y

Comment edited 3 minutes after posting
6 upvotes
jotor
By jotor (Feb 9, 2012)

Makes no sense. A camera is a tool to use now, not a lifetime commitment. If Pentax goes out of business tomorrow my lenses and cameras won't suddenly stop working.

7 upvotes
goblin
By goblin (Feb 9, 2012)

Greatest logic ever :D

"...So I saw this girl last week, and everything about her felt and worked right, and a few days later I saw her cousin and the money's stayed in my pocket...."

1 upvote
Yanko Kitanov
By Yanko Kitanov (Feb 9, 2012)

Sorry to say it, but you have MAJOR trouble with reason and logic.....

8 upvotes
random78
By random78 (Feb 9, 2012)

@tessl8d - K-5 and nex-7 are very different cameras so I wonder why would you compare them. And they also differ hugely in terms fa available lenses. As for k-01, you have to understand that it is not a competitor for nex or m43 etc. It is a camera for existing pentax k-mount and gives them another more compact body to use with their lenses. If I owned a k-5 and a bunch of pentax lenses specially some limiteds then I would gladly buy a k-01 to use with my limited to have a more compact setup for times when I dont want to carry my k-5. That would be very different from going for a mirrorless system like nex or m43 which will be even more compact but require me to buy into a complete new set of lenses and accessories etc. Both are very different products.

1 upvote
Robgo2
By Robgo2 (Feb 9, 2012)

I don't get it. The K-01 is a very attractive camera with some great features, but it is aimed at a market segment that does not include people like you. That does not mean that Pentax will henceforth ignore other market segments that do include people like you. If you look at other camera manufacturers, you will see that they make cameras ranging from cheap P&Ss all the way up to high end professional gear. I would not worry about Pentax's future. Ricoh has very deep pockets, and Pentax will compete with the big boys at multiple levels.

Rob

0 upvotes
kadajawi
By kadajawi (Feb 11, 2012)

The K-01 is what might SAVE Pentax. With the Q I was thinking WTF, but the K-01 is almost perfect, from the wonderful design to the lens mount, what it needs now is a cheaper brother and a more professional version, plus a few of the typical lenses modified for the K-01 line of cameras (imagine a NEX-5 with the 18-55... hard to hold, awkward, weird. Now imagine the fat K-01 grip with a lens that sticks out of the camera just so much that the whole combo is as fat as the NEX-5 with that sort of lens. Vastly improved balance, grip, comfort).

I mean... look at this: http://koreatech.files.wordpress.com/2010/09/img_4032w400x300.jpg WTF? Really, what is the point of a slim body when the lens sticks out like that? If anything I would have wished the K-01 had a bigger, more pronounced grip, just like their DSLRs.

0 upvotes
Ed Dickau
By Ed Dickau (Feb 9, 2012)

I am a Nikon person and have been since 1958. My back up system is Pentax, the K5 models. Some of the commentary here is ludicrous to say the least. Pentax suffers only from a failure in the promotion department. Maybe that will change. Their partnership with Hoya/Tokina is a positive one and their own glass has some very fine lenses. We won't even bother to discuss the 645...a top shelf product, so lets hope the next thing we see is full frame weather tight Pentax model.

11 upvotes
audijam
By audijam (Feb 9, 2012)

YES YES YES!!!!!! a FF MZ-SD would be awesome!!!!

0 upvotes
Gothmoth
By Gothmoth (Feb 9, 2012)

why would you spend your money on a pentax system when your starting with photography?

honest question!

imo canon or nikon have far superior systems.
pentax may has some nice cameras and a few nice lenses.
but looking at the whole system around it.... why buy into pentax?

3 upvotes
TheBees
By TheBees (Feb 9, 2012)

considering that most of the buyers will eventually add a single lens to the kit one, there have been strong points to get a pentax from K20 on...
Only some profs really needs some tools.

0 upvotes
wildkat2
By wildkat2 (Feb 9, 2012)

We considering you can start with a P&S and learn just as much....

Gear does not make you a photographer. To this day the Pentax K1000 is one of the most popular cameras for intor photography classes because it forces you to LEARN.

1 upvote
PentaxNick
By PentaxNick (Feb 9, 2012)

Small, well built, photographers cameras. Limited prime lenses unrivalled.

2 upvotes
iudex
By iudex (Feb 9, 2012)

I am a newcomer into DSLR world... and bought a Pentax. Do I fit into your ideas? The whole system? Why should I consider the whole lineup, I do not buy 5 cameras. I bought only one and sought something that met my needs. My K-r has features that the contenders from C/N did not have, or had for much more money. I do not need to bother about lenses stabilisation, I can buy 30 years old lens and it will work perfectly on my DSLR. Why should I care, that C/N offer full frame? I won´t buy any. Why should I care Pentax has only two APSC models? One of them fits. And if I buy a new Pentax body in 10 years, I can be sure I will use my current lenses (can Nikon owner say this?).

12 upvotes
JayBratcher
By JayBratcher (Feb 9, 2012)

I just bought a Pentax K-5. My last DSLR was a Nikon D70, and while I have a few Nikon lenses, Nikon can't seem to get production ramped back up on the D7000, which is the only Nikon body that hits both my wanted feature list and price range right now. I need a more modern camera now, not in 3 months... So I got into a Pentax, maybe as a crutch, but honestly, if I like it, I will stick with it. It certainly looks good on paper, and the image quality is very similar to the D7000. I will miss the Nikon CLS though. People should care more about photos, and less about equipment :)

3 upvotes
audijam
By audijam (Feb 9, 2012)

how many students in the 70s and 80s could afford photography equipments back then? Pentax was a solution to them and the results were outstanding.

0 upvotes
Yanko Kitanov
By Yanko Kitanov (Feb 9, 2012)

Why would someone like you buy into an IQ orientated working tool like the K-5, while he can use other brands with swivel screens, touchscreens, built-in MP3 player, GPS, Built-in web browser and a youtube account ready to use? So if not buying into this system, why would you loose our time posting here?

0 upvotes
kadajawi
By kadajawi (Feb 11, 2012)

Because of the old lenses, because Pentax is the only company to offer a semi-pro camera (all I'll ever need) that isn't a goddamn brick. Does Canon expect me to go to the gym to use a 7D for an extended period of time? It's just too big and heavy, and for what? I fail to see the advantage of it over the K-5.

I like the compact Canons... I have 2 (one that I use regularly, and the other one I used a lot too), my mum one. But their DSLRs either feel like cheap toys (materials are awful, like a toy camera) or are too big and heavy. Pentax strikes a nice balance.

And lets not forget that Pentax knows how to make lenses, even the kit lenses are fairly decent.

0 upvotes
gibigb
By gibigb (Feb 14, 2012)

Certainly not because of their pricing

0 upvotes
Henry M. Hertz
By Henry M. Hertz (Feb 9, 2012)

btw... where is ricoh selling cameras? japan, america?

i just tried to remember when i saw someone with a ricoh here in middle europe... can´t remember.

2 upvotes
phoenix15
By phoenix15 (Feb 9, 2012)

I saw many Ricoh in Japan. If you happen to be there, try to visit Yodobashi. It is famous electronic shop in Japan.

1 upvote
TheBees
By TheBees (Feb 9, 2012)

dunno about teh States, but Asia is way different from EU. How many Samsung you see here?

0 upvotes
PentaxNick
By PentaxNick (Feb 9, 2012)

I have several, the latest being the GRD4. Superb little cameras, interface and IQ beat anything similar on the market. I see quite a few here in the UK. Complements my Pentax perfectly.

Comment edited 38 seconds after posting
2 upvotes
Andrew Elliott
By Andrew Elliott (Feb 9, 2012)

I bought a Ricoh GRD-4 in London about a month ago. There is no finer compact made today.

5 upvotes
Henry M. Hertz
By Henry M. Hertz (Feb 9, 2012)

first thing they should do.. fire the designers and get new ones.

4 upvotes
Peter Jonkman
By Peter Jonkman (Feb 9, 2012)

Why did you even bother to reply to this news article? Trolling does not help Pentax Ricoh to make better cameras.

5 upvotes
Henry M. Hertz
By Henry M. Hertz (Feb 9, 2012)

well you are for sure no help in anything. lol

but my advice was an honest one... fire the designers.. they suck!!!

4 upvotes
Henrik Melander
By Henrik Melander (Feb 9, 2012)

Fire the disigner thats not even hiered by them?
Go read up on your facts Henry

1 upvote
wildkat2
By wildkat2 (Feb 9, 2012)

I assume you are referring to the K-01. Personally the "look" is growing on me daily and I love the "square on every side so I dont need a tripod" idea. I am going to wait until I can use one before passing judgement.

On the other hand, I use my K200D every day and one of the biggest factors in buying it over a Nikon D60 or a Canon EOS 500 was feel. It felt good in my hands, something the Nikon never did. And the controls were where I liked and did what I thought they should, something the Canon didnt. It may be a function of familiarity but I like the feel of the K-5 just as much. I love the balance and with the battery grip there is just enough space for my hand to always be comfortable. I used a friends Canon 60D one day and it constantly felt to thick. Tried a Nikon D5000 and the balance never felt right. Its personal taste, but one backed up by lots of reviews that say the same thing - Pentax makes great cameras.

5 upvotes
akluiber
By akluiber (Feb 9, 2012)

Clearly you've never held a K7/K5. IMO, they're the most well built and logically laid out dSLRS yet made.

6 upvotes
ENicolas
By ENicolas (Feb 10, 2012)

The K-01 is there because you have to get into the mirrorless market if you want to stay relevant as a consumer product maker. Canon will get in within a year - they have to unless they want Nikon and Sony to get an advantage in that design space.

I do worry about the impact the mirrorless boom might have on the DSLR market. But who can say where things will lead? Sony is out to prove the EVF is the future, and maybe it is.

But I don't think companies like Pentax will leave the DSLR market anytime soon, and Pentax has a great design in the K line.

0 upvotes
evel79
By evel79 (Feb 18, 2012)

Well Henry, would you be happier if the designer's started making canikon clones?

Without my K5 I would still be looking for the camera for me. Basically I hated the grips (canon) and clunkiness (Nikon) of the nearest competition. I had it down to d7000 or K5, but everytime I picked up the Nikon I thought, jesus will i really have to lug this brick with me everywhere. I have handed it to non-dslr friends and they have been "wow!". Whereas their response to a friends d7000 has been more like, "well ok, how much does it weigh?".

Design - and read any reviews of the K5 - pentax has well and truly sorted.

For me the dieginers of the K5 got it spot on. There are weaknesses (Af) like every camera. It's about looking objectively at the strengths and weaknesses of all cameras and deciding what you really need / want, and which weaknesses you can put up with.

There's a reason BMW, Audi, Renault, proton still sell products in the same category - people have different tastes and needs.

0 upvotes
Franka T.L.
By Franka T.L. (Feb 9, 2012)

Certainly a logical step to take , and interesting development otherwise ... Let's hope Ricoh's very nice GR-D and GXR and Pentax K-5, 645D technology can cross pollinate and give us even better more innovative products.

2 upvotes
iaredatsun
By iaredatsun (Feb 9, 2012)

On the surface this sounds like the worst move possible and potentially the end of Ricoh.

Like other commenters I have no confidence in Pentax's ability to design good cameras. They certainly could have never built such unique, well-designed and well-built cameras as the GRD and GXR. I think a lot of Ricoh users will be very nervous about this.

I could only hope that the designers who come up with the GRD and GXR are allowed to keep working as a reasonably autonomous unit.

Isn't it ironic that Ricoh buy Pentax and now Pentax are taking over management of the Ricoh camera division?

2 upvotes
JustDavid
By JustDavid (Feb 9, 2012)

I am sorry, but you must be from another world. K-5 is praised to be one of the best cameras ever, 645D top of the league, and you don't trust Pentax in designing a good camera?

It really is a shame that a one-off cooperation of Pentax with a non-camera designer (despite world famous) made Pentax look so stupid in general eyes even before anyone had used the K-01 to actually take pictures! Weird world this is...

BTW, I do not like the look of GXR and was worried about RICOH designing Pentax cameras too!:)

10 upvotes
Peter Jonkman
By Peter Jonkman (Feb 9, 2012)

Clearly the only Pentax you have ever seen is the K-01. Sorry, you are the weakest link. Goodbye!

And Ricoh and Pentax have a LOT in common with regards to user interface and controls. But as someone just passing by you may have missed that.

4 upvotes
dentaku
By dentaku (Feb 9, 2012)

Not ironic at all and an entirely pragmatic move. Ricoh is primarily an office equipment company with deep pockets, Pentax Imaging an imaging company with little cash. Both companies are idiosyncratic, but there's a shared design philosophy in the Ricoh GR and Pentax Limited products that you don't see elsewhere.

1 upvote
LFLee
By LFLee (Feb 9, 2012)

'end of Ricoh'..... is this a joke?

Do you know Ricoh is a much bigger company than Canon, Nikon, Sony?

3 upvotes
Robgo2
By Robgo2 (Feb 10, 2012)

What are you smoking, man? The K-5 is widely regarded as the best DSLR in its class, and Pentax makes some great compact lenses to mount on it. The 645D is a category busting camera in the medium format realm. In my view, the merger is likely to be good for both companies.

Rob

5 upvotes
iaredatsun
By iaredatsun (Feb 11, 2012)

Pentax's K5 might be a fine camera but it is still a generic, if good dSLR. Generally, there is scant innovation in top-end dSLRs and little to distinguish between one manufacturer and another. But as Ricoh only make compacts any discussion of dSLRs is not really relevant. I hoped that it would clear that I am talking about the impact of the move on Ricoh's high-end semi-pro compact designs - an area of camera design in which Ricoh have excelled and I'm afraid Pentax have not – certainly judging by the Q and the K-01.

You can bring up the 645D – but it is a £7000 camera - again not relevant to the design of compacts.

Comment edited 10 minutes after posting
0 upvotes
iaredatsun
By iaredatsun (Feb 11, 2012)

>LFLee
>'end of Ricoh'..... is this a joke?

>Do you know Ricoh is a much bigger company than Canon, >Nikon, Sony?

I wouldn't dispute that but their camera division have been losing money and so they have now handed over design of their cameras to effectively another company who may or may not protect the camera design value of the brand.

Generally, I think the point of my post is clear – it's not intended as baiting exercise designed to annoy Pentax followers (and I'm sorry that some of them have felt the need to resort to petty name-calling)*. It's to illuminate the fact that the press release does nothing to assure Ricoh buyers that the brand will retain its design team, its autonomy in its unique direction and design ideals – protect the GRD and GXR lines.

(*I even have a Pentax Super MX on the shelf next to me this minute - I'm a fan of that camera and the legacy of the brand)

Comment edited 4 minutes after posting
0 upvotes
evel79
By evel79 (Feb 18, 2012)

Certainly a lot of people smoking the good stuff

Pentax design bad cameras? Are you having a laugh - read any reviews of the K5, and see the praise reigning down on the design. The Q, like the concept or not (me not) - it is a mastery of design. K-01 is a polarizer - I quite like it, others don't - but it is well designed.

All of the pentax cameras are a bit quirky or different in different ways. Certianly they are innovative, digital spirit level ala K7 and every other camera-maker onwards for example.

Ricoh, on the same hand - is quirky and innovative. Why wouldn't Pentax support the Ricoh brand (unless their loss making is so extreme) - when their philosophy is so similar. but there does need to be buyers for the cameras...GXR?

Ricoh btw was the first camera i ever owned - so i have a soft spot for them. I like the idea of the GXR system, although I wouldn't buy one (not too portable with all those modules - esp. compared to some of the lovely pentax primes).

0 upvotes
Rupert Bottomsworth
By Rupert Bottomsworth (Feb 9, 2012)

Bad move Ricoh. Now all your cameras will look like abominations à la K-01.

4 upvotes
Henry M. Hertz
By Henry M. Hertz (Feb 9, 2012)

but that´s a gopd thing if you want to buy a pentax you only have too look for the ugliest camera on the shelf....

lol

3 upvotes
philo123
By philo123 (Feb 9, 2012)

.....I see some here are only concerned with outward appearance. Pentax K-5 is full magnesium alloy body and a joy to behold rather than the plastic rubbish Canon/Nikon/Sony push to the masses of sheep out there.

Comment edited 4 minutes after posting
8 upvotes
Rupert Bottomsworth
By Rupert Bottomsworth (Feb 10, 2012)

philo123, I see you are one of those people who thinks: plastic = bad and metal = good, which is quite ignorant.
By the way Pentax also make "plastic junk" too in the form of the K-r, Kx & K-m.
Canon, Nikon and Sony cameras from the midrange (e.g. Canon 7D) up have magnesium alloy bodies too.

0 upvotes
philo123
By philo123 (Feb 10, 2012)

Not at all Rupert, but when people bash Pentax they should look at the facts and their quality. In the UK Canon 7D £1150, Nikon D7000 -£950, Sony a77 - £1100, Pentax K-5 - £700. None of the "Big 3" can match Pentax for value. These are all so-called mid range cameras.

2 upvotes
kadajawi
By kadajawi (Feb 11, 2012)

The mid range cameras from Canon and Nikon are huge though, they are expensive, heavy and the layout is weird (ok, I shoot Pentax, but from the first moment I held my Pentax in my hands I pretty much knew where everything was, and could use it blindly pretty fast, furthermore the buttons are where they can be reached easily).

Also the plastic on entry level Canons feels extremely cheap (even many of their compacts seem to be better!), while the plastic on the K-x/K-r is okay-ish, and good on my older entry level Pentax (ok, what was entry level back then).

1 upvote
evel79
By evel79 (Feb 18, 2012)

...and the GR / GXR is a beauty to behold? It looks like a polaroid in a car crash to me. But that doesn't matter as a camera should be judged by it's output.

The Q is a point in hand, great design, poor output (for the price if it stays so high). but it will have it's market.

Then there is the experience. Maybe the experience of a Q, or GXR is just as good as a K5 for the right people. K01 - I'm certain there is a market, and it's about time people realise that it's not only europe and USA/Canada that buy cameras. Japan is a quirky place with wild gadgets galore - is it a wonder that Pentax designs cameras that might appeal to or even target the asian market (about 55% of the world population). The narrow-mindedness on here astonishes sometimes.

Every camera that sells has a market or it wouldn't exist. End of. For me the d7000 was much to square, clunky and awkward - for the guy next to me who bought one it was perfect (he refused to try the K5 btw ... as it was a pentax).

0 upvotes
BG_CX3_DPREVIEW
By BG_CX3_DPREVIEW (Feb 9, 2012)

Ricoh has design offices in Japan, maufacturing of the GR in japan, low end in China (CX/PX).

Where is the design/manufacturing of Pentax located?

I only hope that the niche Ricoh market will be allowed to continu, (GRD,GXR)

and i hope the UI remains the Ricoh type.

REmember the Ricoh design group is soo small, they can hardly bring foreward 2 lenses a year, so Pentax taking over is actually a good sign to me.

3 upvotes
wildkat2
By wildkat2 (Feb 9, 2012)

Design in Japan, most manufacturing in Vietnam

0 upvotes
spacelounge
By spacelounge (Feb 9, 2012)

it doesn't mean that PENTAX will be designing the new Ricohs.. it simply means that the two camera division have been amalgamated into one, larger and specifically dedicated to creating cameras.

Notice how it will receive resources from the main Ricoh company, which might mean they will both come out stronger from this.

I think the missunderstanding comes from the fact that the new unit is named Pentax Ricoh.. but it doesn't mean Pentax takes preference over Ricoh. It's just an aesthetic choice.

1 upvote
Richard Murdey
By Richard Murdey (Feb 9, 2012)

It's not. Ricoh camera development group is joining the Pentax group. Since the former is far smaller than the latter, it is very much "Ricoh is going to Pentax" rather than the other way around.

1 upvote
spacelounge
By spacelounge (Feb 9, 2012)

No, the two are being combined into one, called PRI.

The size of the two parts before the merger has no relevance whatsoever in the amalgamated venture. You have NO idea who is managing the new division, how many engineers, designers etc come from each company. The only thing you're basing it on is the size of Ricoh vs Pentax camera divisions BEFORE merger.

The only thing you base your reasoning on is superficialities such as which name comes first.
Well, then I should add that PRI is owned by a company named RICOH, so one might as well complain that it is Pentax that is being swallowed... It's neither.

3 upvotes
Rupert Bottomsworth
By Rupert Bottomsworth (Feb 9, 2012)

Read point 3 again. It clearly says PRI (Pentax) will be in charge of consumer businesses such as digital cameras for the B2C market. PMMC (Ricoh) will be in charge of B2B including security system business, and imaging solutions business.

0 upvotes
sedentary_male
By sedentary_male (Feb 9, 2012)

From what I understand Ricoh (PMMC) personel will move to PRI. http://www.ricoh.com/release/2011/1001_1.html
The Director of PRI Zenji Miura came from Ricoh and is also Deputy President of Ricoh Company Ltd.

0 upvotes
spacelounge
By spacelounge (Feb 9, 2012)

"3.New functions of each business unit:
・PRI: Consumer businesses such as digital cameras for B2C market
(This includes Ricoh development resources to improve capabilities and support
Ricoh branded cameras )
・Ricoh PMMC: B2B businesses including security system business, and imaging solutions
business for B2B market"

Ricoh's cameras were previously developed by a division of the PMMC. This division is now moved out of PMMC, which will focus solely on B2B such as copiers etc, to the NEWLY CREATED PRI, which it will form together with the UNIT OF Pentax that was bought out from Hoya.

Most of Pentax remains under Hoya ownership.

Ricoh cameras will NOT be under mercy of Pentax developers. They will be developed side by side by the same people, as an effort to improve marketing and clarity for customers.

Comment edited 26 seconds after posting
0 upvotes
ENicolas
By ENicolas (Feb 10, 2012)

Spacelounge is on top of this. It really sounds like they are consolidating the two sides of things: business/security products under Ricoh, consumer products under Pentax. No duplication of effort across divisions means leaner and more efficient operations.

The *culture* side of things depends on the personnel that go to each group. Will managers and execs from Ricoh take over Pentax? Or will Pentax people stay in charge and call the shots? That will decide what kinds of products we see in the future and which design philosophy wins-out.

0 upvotes
slncezgsi
By slncezgsi (Feb 9, 2012)

I would like to know what does this mean for the future of the Ricoh camera lines - in particular GXR and GRD. Pentax started with very particular approach to mirror-less with the Q and K01 (whether one likes them or not).

I guess we just have to wait and see over the period of 1 - 2 years - the restructuring and its effect on the camera development will probably take some time.

0 upvotes
Anastigmat
By Anastigmat (Feb 9, 2012)

let's hope the reorganization gets rid of whatever obstacles that have so far prevented the marketing of a full frame model. With Sony working on its second generation full frame model, and Nikon bringing out its 3rd generation full frame, Pentax needs to start working, or it may be condemned to doing what Olympus is doing: putting old wine (M43 sensor) in an older bottle (a camera body that apes the OM series inelegantly).

2 upvotes
Jonathan F/2
By Jonathan F/2 (Feb 9, 2012)

I shoot Nikon FX for work, but when I'm not working I bring my Olympus M43 camera pretty much everywhere. Output is just as good in most circumstances and with the OM-D coming out, I think I'll be reshuffling to have part of my work photos on the Olympus. FX is big, bulky and a pain to haul especially around the world. An M43 kit is very compact while capable of excellent results.

4 upvotes
smafdy
By smafdy (Feb 9, 2012)

Sensors are getting better. the day will come when 4/3 - m4/3 will compete with larger sensors (to a point, and that point will be MPs).

If you compare the sensor in the k5 against all comers, it outperforms most FF competitors. Link:

http://www.dxomark.com/index.php/Cameras/Camera-Sensor-Ratings

In light of its stellar performance, why should Pentax even consider FF and its attendant higher production cost (if not, simply for a niche market wanting only increased resolution)?

6 upvotes
spacelounge
By spacelounge (Feb 9, 2012)

the way forward is actually smaller sensors, which means smaller cameras and lenses, and a bigger potential market for the same product. (your mom probably wont want a DSLR because its too large, but if the DSLR made way for compacts with the same or better IQ, then she could be a potential customer for the same product. or a less expensive more simplified version of the same)

3 upvotes
qwertyasdf
By qwertyasdf (Feb 9, 2012)

FF is to unleash the power of old K-mount lenses.
And ofcoz DOF, it's just the law of physics that an APS-C sensor will never hv FF DOF.

1 upvote
dentaku
By dentaku (Feb 9, 2012)

You say 'condemned' as if FF is all that's worth being in the camera business for. Get over the FF thing and take photos. I prefer the handling of APS-C and m4/3, the image quality is getting better all the time and you get enough DoF control if you buy the right lenses.

1 upvote
PentaxNick
By PentaxNick (Feb 9, 2012)

Pentax already has a better than "FF" (previously known as miniature format); it's called the 645D.

1 upvote
kadajawi
By kadajawi (Feb 11, 2012)

@qwertyasdf: You want massive DOF and resolution? Buy a Pentax 645D. Makes the FF Canikons look like toys where everything is in focus.

0 upvotes
jc52e53
By jc52e53 (Feb 9, 2012)

I really do not like the K01 as it does not have an EVF. However i am hopeful they will have a FF DSLR soon using Sony sensors. Pentax is one of the best. I love their prime lenses. The K% was way ahead of everyone. Now it is time to go forward with a new DSLR or 2.

2 upvotes
istscott
By istscott (Feb 9, 2012)

In just a few months of the official combination, we have already seen positive results. The K-01 uses Ricoh's peaking technology for manual focus assist. There was also an official mention of a K-mount module for the GXR system. Not to mention the rumours of rehiring quality Pentax lens engineers Hoya axed. It sure looks like an acquisition done properly to make quality tools even better. They even started with similar goals, just look at the K-7/K-5 and GR/GXR designs. Comparable small, rugged, and fully featured semi-pro.

10 upvotes
smafdy
By smafdy (Feb 9, 2012)

I don’t see why the k5 should be considered semi-pro. On balance, it’s a far more capable tool than any film camera/film combo (short of large format). While it might not equal Nikon and Canon offerings in the bells and whistles department, as an imaging device it has all of the basic professional features (sealed, metal body, etc.), and is a bargain, to boot.

9 upvotes
PentaxNick
By PentaxNick (Feb 9, 2012)

The semi-pro label probably refers to the lack of a support infrastructure like that of Canon or Nikon. I agree the K5 matches the big boys for capability, features and IQ.

2 upvotes
istscott
By istscott (Feb 9, 2012)

smafdy, I think even Pentax calls the K-5 a semi-pro body. It doesn't prevent actual professionals from using the camera in their business. I personally have a K-7 and K-5, so I'm not intending the label to be derogatory or lacking in some way. The K-5 has been out quite a while now and is still one of the best in its class feature and output wise... and now the best value. Have you seen the price of the D7000? It actually costs more now, if you can find one.

My main point was that Ricoh and Pentax are a good fit because they design cameras in a similar way that is appealing to us.

Comment edited 1 minute after posting
2 upvotes
Edmond Leung
By Edmond Leung (Feb 9, 2012)

Good for Pentax. Ricoh is strong in sales and marketing.
But the recent new product (mirrorless camera) is no good. They should study the market more carefully.

1 upvote
JoeDaBassPlayer
By JoeDaBassPlayer (Feb 9, 2012)

I see no issues with the K 01 other than not not looking like an old camera. Ever since the Samsung joint venture ended, Pentax has made phenomenally well thought out DSLR's. They get bought by Ricoh and then get placed in the driver's seat.

Do you know something that Ricoh does not about Pentax or the K 01?

7 upvotes
Edmond Leung
By Edmond Leung (Feb 9, 2012)

From the business point of view, they should look at the feedback of their products from the general public. For sure, some people feels K01 is a good camera; but if there is semi-majority feels that's no good, then the company should be very careful when they introduce the new product to the market. Sometimes, they need to adjust their marketing statregy too.

0 upvotes
Raist3d
By Raist3d (Feb 9, 2012)

Well yes Edmond, but the camera isn't even out yet :-)

2 upvotes
Richard Murdey
By Richard Murdey (Feb 9, 2012)

"They should study the market more carefully."

Pentax will do fine by ignoring "the market" and building interesting, innovative cameras that are enjoyable to use instead.

1 upvote
locke_fc
By locke_fc (Feb 9, 2012)

If by "innovative" you mean "ugly as sin", and "too large for a mirrorless body with no viewfinder or even the option to attach one", I guess you are correct.
Or maybe you meant "puny sensor size and mediocre IQ", as in the Q. I sure hope Pentax gets its act together. It's not that long since they showed what they're capable of when at their best (K5)

1 upvote
PentaxNick
By PentaxNick (Feb 9, 2012)

@locke_fc - handled either have you? Checked the reviews of the Q (in case not, it's getting good write-ups about IQ for sensor size)?
I'm betting that the K-01 will feel just right in the hand, and not totally unballanced like the NEX

0 upvotes
kadajawi
By kadajawi (Feb 11, 2012)

I bet they do. Why would they design a camera that is only for dpreview posters? This thing is not meant to be a professional tool. It's meant to mix up the market, to give people a designer camera, a fashion statement, that effortlessly takes great photos. Something a mom or dad can use to take photos of their kid growing up, without having a huge camera or having to use a viewfinder.

There is a market for that. And a more professional K-02 or whatever it will be called will probably follow (when EVF tech has matured, and unlike Sony etc. they already have a great upgrade path for the K-01... their DSLRs).

0 upvotes
WT21
By WT21 (Feb 9, 2012)

Please PRI -- spread the awesome GRD controls all around the place in compacts. How about a compact APSC fixed lens :)

1 upvote
wildkat2
By wildkat2 (Feb 9, 2012)

I think this is yet another positive sign for Pentax.

Ricoh is a well run, highly profitable company. The bought Pentax for a song and this move shows that the issues Pentax had were with Hoya, not with Pentax.

I looked at Hoya financials in detail ( I was looking to buy Hoya stock) and they clearly showed the camera division of Pentax was making money. Not bucket loads, but a profit. Apparently Ricoh read them too. The same filings led me to believe that Hoya was going to starve the camera division of R&D and capital investment. Hoya bought Pentax for every that WASNT cameras and lenses. Rioch bout JUST cameras and lenses.

Since becoming part of Ricoh in October Pentax has:

Introduced its first mirrorless, the Q, which is also the smallest ILC on the market.

Introduced its second mirrorless, the K-01, which is also the first mirrorless to use a traditional full size mount making it compatible with more lenses than any other mirrorless camera

10 upvotes
wildkat2
By wildkat2 (Feb 9, 2012)

Introduced a lens roadmap for the K mount that includes 14 lenses, 2 lenses and an K-mount adapter for the Q and 2 new lenses for the 645D

Introduced tethering software for the 645D (WAY too expensive!!!!)

Introduced an update to their industry leading WG rugged P&S

In less than 6 months they have introduced new systems and reinforced support for existing systems.

Based on the K-Mount roadmap, it is reasonable to assume a new DSLR is in the works - something Pentax UK has hinted at. Based on the recently announced "mirrorless only" K-mount lens, it is reasonable to assume the K-01 will be followed by other K-0 bodies. The announcement of the DA 560mm shows Pentax is addressing one of their perceived/actual weaknesses - long lenses. The DA* 18-85 (estimated) is likely a fast zoom in the portrait range. The DA50 will K-mount a modern "nifty fifty" and may hit at a Full Frame DSLR.

2 upvotes
wildkat2
By wildkat2 (Feb 9, 2012)

Ricoh said when the bought Pentax that they were buying the company, not IP or factories. Todays announcement shows that they meant that. This move demonstrates a vote of confidence for the vision Pentax leadership has and the ability Ricoh thinks they have in executing that vision.

4 upvotes
Alizarine
By Alizarine (Feb 9, 2012)

And it seems they're also rehiring engineers that were let go by Hoya back then. If there's anything negative I see here, it's not coming from the side of Pentax, lol.

Anyway, the Q and K-01 were probably designed back in Hoya days I guess (I don't think it's feasible to actually design and build a camera in 6 months haha), and the lens roadmap seems to be a revival of stuff that were shelved during Hoya days due to lack of funding.

But with Ricoh's arm now, I wonder what Pentax can give the market...

3 upvotes
sedentary_male
By sedentary_male (Feb 9, 2012)

Ricoh said in it's media release that it acquired Hoya Corp.’s Pentax brand as a bid to strengthen its position in the still-growing digital SLR camera market. The goal of the acquisition is to establish a firmer presence in the consumer business, which has been a considerable challenge for Ricoh.
Why did Pentax market share drop if it had digital SLR cameras and lenses to sell but failed? Pentax's distribution is what let it down. That's why I said Ricoh strength is sales, marketing and product development. If Ricoh want to succeed with SLR's and CSC's they need to remember that.

3 upvotes
ENicolas
By ENicolas (Feb 10, 2012)

I think people may be missing the point of the K-01: not everyone wants the tiniest camera in existence. In fact it's the larger body that makes it appealing to someone like me who has gargantuan caveman hands.

This "shrink it until it's smaller than my phone" mentality makes little sense to me. As cameras shrink more control goes to the virtual side in menus. I want a working camera that sits on a tripod and has buttons and knobs so I can focus on the image I'm after and run the thing by feel. I bought a Canon G12 for this very reason: controls. The ISO and exposure compensation dials, along with the dual control dials make it a great tripod camera for a small fixed-lens model. I wish DSLRs had as much on-the-body controls.

These slick little slabs of plastic and glass may be sexy - but are they practical as working tools?

Comment edited 4 minutes after posting
1 upvote
sedentary_male
By sedentary_male (Feb 9, 2012)

Let us hope that Ricoh allows those companies in each market who import and sell Ricoh to continue do so by leveraging the Pentax brand name. Ricoh today only raises more questions than it answers by letting Pentax, a company that allowed itself to hit bottom, absorb Ricoh camera division. Pentax will do well to learn from Ricoh's management and it sales strategies and one hopes they don't throw the baby out with the bath water.

2 upvotes
Raist3d
By Raist3d (Feb 9, 2012)

Meh, I think it will be all fine. Pentax was partially crippled by Hoya, remember? I think it's all good news for both.

2 upvotes
spacelounge
By spacelounge (Feb 9, 2012)

The Pentax name lets Ricoh develop and sell cameras that it couldn't with it niche Ricoh brand. Pentax is going to be the consumer brand and Ricoh is going to remain the niche.

1 upvote
JacobSR
By JacobSR (Feb 9, 2012)

Good news, Pentax will do great with Ricoh's muscle.

3 upvotes
Vadimka
By Vadimka (Feb 9, 2012)

Hopefully they take positive from both sides like:
GRD, GXR-Leica module, K5, K7 and develop from there.

1 upvote
Copiare
By Copiare (Feb 9, 2012)

Pentax worked itself into the position it's in today, bottom of the barrel. Now Ricoh is letting Pentax take the wheel? This makes as munch sense as asking a drunk to drive you somewhere.

4 upvotes
Matthew Miller
By Matthew Miller (Feb 9, 2012)

Third place sales in Japan in 2011; behind Canon and Nikon but hardly the "bottom of the barrel". And during that time of financial hardship, they managed to produce some seriously knock-out cameras. Can't wait to see what they do next!

5 upvotes
Raist3d
By Raist3d (Feb 9, 2012)

Not bottom of the barrel. Also remember Pentax was Hoya-crippled. Ricoh is serious about investing in them.

5 upvotes
zxaar
By zxaar (Feb 9, 2012)

off course it would be called bottom of the barrel when others have left the business and only 3-4 are left. Pentax is in much better situation then others who have to close their shops.

2 upvotes
Henry M. Hertz
By Henry M. Hertz (Feb 9, 2012)

and pentax know how to make cameras for people who have problems with their eyes. that´s a niche!!!

look at all the big knobs and the ugly design .. that only a near blind can appreciated.

3 upvotes
ET2
By ET2 (Feb 9, 2012)

LOL @ PRI abbreviation. Where is the C?

0 upvotes
Copiare
By Copiare (Feb 9, 2012)

Great, now more slow zooms and awkward cameras with bad quality control. Pentax/Ricoh, The Ne'er-Do-Well Camera Company.

1 upvote
sedentary_male
By sedentary_male (Feb 9, 2012)

No necessarily. Ricoh have by far the best user interface of any camera. With regards to quality, I would say with no official stats, that they are no different from any other camera manufacturer and probably better than Fuji.

2 upvotes
Matthew Miller
By Matthew Miller (Feb 9, 2012)

Despite the online complaining, I don't think the quality control is significantly worse than one sees from the bigger brands (who also have their problems).

As for awkward, to each his or her own, I guess, but the user interface of the K-7/K-5 is generally praised as accessible, intuitive, and helpful.

1 upvote
Midwest
By Midwest (Feb 9, 2012)

Anybody has better quality control than Fuji. But I don't think Ricoh is on a par with some of the other brands - Canon, Panasonic, Nikon to hazard some guesses.

Comment edited 12 seconds after posting
1 upvote
sedentary_male
By sedentary_male (Feb 9, 2012)

Well, you can guess all you like. I ahve had many Ricoh cameras over th years, the first being the GRD1 35mm, and only minor issues with quality.

1 upvote
AbrasiveReducer
By AbrasiveReducer (Feb 9, 2012)

Guesses, indeed. Ricoh quality is absolutely on a par with Canon or Nikon, they just don't have the name recognition (unless you need a copier). Also in common with Canon and Nikon, Ricoh has other businesses that make good money which allows them to make and market niche cameras.

1 upvote
random78
By random78 (Feb 9, 2012)

I have never owned a Ricoh camera, but I have never heard any Ricoh owner complain about the quality. From owners comments my impression has always been that Ricoh cameras are very solid which function the way they should and have very good interface.

0 upvotes
Peiasdf
By Peiasdf (Feb 9, 2012)

So more Q and K-01? Good God.

2 upvotes
spoorthy
By spoorthy (Feb 9, 2012)

K-01 was good idea VERY VERY bad design. Q was HORRIBLE idea great design. If only they took the best of both worlds

3 upvotes
Alizarine
By Alizarine (Feb 9, 2012)

Well, they're there already right? Better make the most out of it.

0 upvotes
Richard Murdey
By Richard Murdey (Feb 9, 2012)

I can only imagine you were there when the iPhone came out calling it stupid, complaining that it didn't have a physical keyboard and confidently predicting it would never go anywhere...

1 upvote
Peiasdf
By Peiasdf (Feb 9, 2012)

@Richard Murdey. Actually, I am one of the few people that loved the idea as it incorporate some of the latest technology and industrial design. I am in fact using an iPhone 4 now and look forward to 5 later this year.

BTW, I also love the idea of EVIL/Mirrorless as it removes design constraints imposed by prism and mirror (I am also using one). I just did not expect so many company and people jumping on the retro bandwagon with fake OVF, dials and hump.

1 upvote
Deleted1929
By Deleted1929 (Feb 9, 2012)

If you're going to start a new business plan I can't help thinking that 1st April is perhaps not the most confidence inspiring choice.

We can but hope.

7 upvotes
Zvonimir Tosic
By Zvonimir Tosic (Feb 9, 2012)

Apple was founded 1st of April.

1 upvote
Hentaiboy
By Hentaiboy (Feb 9, 2012)

The first day of April has broad significance in Japan. It marks the beginning of the government's fiscal year. Many corporations follow suit. In addition, corporations often form or merge on that date. Konica & Minolta for instance.

5 upvotes
Alizarine
By Alizarine (Feb 9, 2012)

Not to the Japanese. Or well, the majority of Asia...

2 upvotes
ENicolas
By ENicolas (Feb 10, 2012)

Yeah - the Americans and Europeans here may have some trouble understanding the Japanese business culture. In the U.S., anyway, not only is April 1st "April Fools Day", a day dedicated to telling lies for fun, but April is when we have to pay taxes - so it has an evil taint to it.

0 upvotes
Aero Windwalker
By Aero Windwalker (Feb 9, 2012)

Think Konica Minoalta. :3 Sooner or later Apple will buy Pentax Ricoh...

0 upvotes
pwithem
By pwithem (Feb 9, 2012)

I would be very excited if something like that were to happen. I think many of their aesthetics would align well, and Pentax has been really, really starving for a strong marketing capability.

0 upvotes
Alizarine
By Alizarine (Feb 9, 2012)

I would be surprised but that would seem to be good also.

0 upvotes
DioCanon
By DioCanon (Feb 9, 2012)

the Wedding Ricoh Pentax promises a lot of bizarre cameras to come !!!

1 upvote
OnTheWeb
By OnTheWeb (Feb 9, 2012)

Hehehe. Most other camera brands think that bizzare was already part of Ricoh.

0 upvotes
Zvonimir Tosic
By Zvonimir Tosic (Feb 9, 2012)

Today there are more and more bizarre people, or, people who want to be bizarre – unorthodox. Someone must address such population, if other camera makers are happy being complacent, stiff and unimaginative.

2 upvotes
Midwest
By Midwest (Feb 9, 2012)

Then who will make automobiles with five wheels for such people, instead of those unimaginative four wheels ones??

Comment edited 2 minutes after posting
1 upvote
sedentary_male
By sedentary_male (Feb 9, 2012)

Who said bizarre/unorthodox was the same as impractical?? Midwest you of all people should know Ricoh marches to it's own drum. And, by doing has developed some very innovative cameras.

2 upvotes
Alizarine
By Alizarine (Feb 9, 2012)

The colored K-x's were thought bizarre until Canon and Nikon followed suit.

5 upvotes
Richard Murdey
By Richard Murdey (Feb 9, 2012)

Bring in on!

1 upvote
flipmac
By flipmac (Feb 9, 2012)

"there are more and more bizarre people, or, people who want to be bizarre – unorthodox"

At some point, being unorthodox will be the norm, and normal people will seem bizarre; so to be different, some unorthodox people will try to be normal, then... it's a sick paradox.

1 upvote
Jorge Ledesma
By Jorge Ledesma (Feb 9, 2012)

Oh my gosh mass produced Ricoh GRD3 for the world !! Nah but seriously, its great that Ricoh is finally taking command of what's theirs. The roadmap for upcoming releases should be quite interesting.

1 upvote
Anh Tuan
By Anh Tuan (Feb 10, 2012)

I like the idea of the Pentax and Ricoh merge. Both are camera companies with good heritages.

1 upvote
babar69
By babar69 (Feb 15, 2012)

Hello, My k20D has a big hole, after falling down from 2 meters and still works perfectly. My K5D is used on motorcycles, with rain, vibrations, etc... Yes, I use tools , and tools suffer... I can rely on Pentax... Concerning design, the kx in white is still the best to do street portraits, as people feel comfortable with what they notice as a "funny" camera...
Long life to Pentax :)

0 upvotes
Total comments: 163