Previous news story    Next news story

Nikon announces Nikon 1 system with V1 small sensor mirrorless camera

By dpreview staff on Sep 21, 2011 at 04:02 GMT

Nikon has announced the V1 enthusiast small sensor mirrorless camera. Built around what the company is calling a 'CX' format 10MP CMOS sensors, the cameras is part of the company's new Nikon 1 line. The V1 is intended as the higher-end model in the lineup and features magnesium alloy construction and a 1.4M dot electronic viewfinder. It also has an accessory port allowing the connection of the SB-N5 mini speedlight or GP-N100 GPS unit. Unlike the J1, it can switch between mechanical and electronic shutter. In common with the J1, in can shoot 1080i60 or 1080p30 video and combines phase detection and contrast detection autofocus, in movie shooting or 10fps continuous bursts. The 1" type sensor (13.2mm x 8.8mm) gives a 2.7x crop. The V1 kit with 10-30mm (27-81mm equiv.) lens will be $899.95 and will be available around October 20th. An adapter allowing the use of Nikon F-mount lenses will follow.

It may seem odd that Nikon would build its mirrorless system around a sensor so much smaller than the ones being used by its rivals. We think it makes a lot of sense for the company. Click here to read why.

Jump to:

Press Release:

BUILT FROM THE GROUND UP: THE NIKON 1 SYSTEM BALANCES SPEED, STYLE AND SIMPLICITY TO CREATIVELY CAPTURE ALL OF LIFE'S SPONTANEOUS MOMENTS

The Nikon V1

The New Nikon J1 and V1 Cameras as Well as Four New Ultra-Portable Lenses are Engineered for Expressive Living

MELVILLE, N.Y. (Sept 21, 2011) – Nikon Inc. today announced a revolutionary new digital imaging system built from the ground up to empower users with new ways to tell stories through photography, driven by imaginative next-generation technology. The iconic new Nikon 1 system is designed to become one with the user and their lifestyle, providing a unique form of expression with amazing image quality, speed and portability.

From Nikon, a company with more than 75 years in imaging excellence, the Nikon 1 J1 is an advanced camera with interchangeable lenses that opens the door to a fresh way to capture pictures and High Definition (HD) movies. This Nikon 1 system represents a new category of camera that challenges conventional thinking, emphasizing a pocketable form factor with unbelievable speed, combined with the high image quality that only Nikon could create. Thanks to a wealth of innovative technologies, the Nikon J1 camera is a simple to use conduit for creativity, seemingly anticipating a consumer's needs in any situation. Moments are instantly captured using amazingly fast new hybrid Autofocus (AF), and blazing fast speed with continuous AF. Users can also shoot with confidence knowing that the Smart Photo Selector will automatically capture the best possible image without a second thought. Furthermore, just a touch of the shutter button instantly captures a high quality image while simultaneously recording Full HD 1080p movies, and the exciting new Motion Snapshot mode captures fleeting moments like never before with a combination of moving and still images, bringing memories to life. To accompany this exciting new form factor, Nikon created the entirely new 1 NIKKOR lens system that seamlessly integrates powerful precision optics into a camera platform to capture more of the world around the user.

"The needs of the consumer are changing and the world is becoming one of visual conversation, which paves the way for the next chapter in image capture devices. The new Nikon 1 system is the culmination of more than 75 years of optical excellence and relentless pursuit to the unrivaled technological advancements in camera technology," said Bo Kajiwara, Director of Marketing, Nikon Inc. "Nikon's new 1 J1 camera allows consumers to have confidence in a new way to express themselves, with amazing speed, versatility, ease of use and portability."

One Purpose: A Revolutionary New System

The new Nikon 1 system is a completely original concept, engineered specifically to strike the ultimate balance of performance, intuitive simplicity and portability to chronicle life like never before. This breakthrough platform lays the foundation for future technologies, and the Nikon 1 system has been created for the consumer who wants to capture, share and connect to life. The fully electronic lens system enables the camera to keep pace with an active lifestyle and delivers amazing images and Full HD 1080p movies to connect with friends and family. Whether it's a spontaneous outing or a planned trek abroad, the versatility of interchangeable lenses in a convenient form factor will allow a consumer to take the camera with them wherever life leads. Furthermore, the J1 camera makes a personal style statement with a variety of matching colored camera bodies and lenses.

The heart of the new J1 camera is the new Nikon developed CX-format, 10.1 megapixel High-Speed AF CMOS sensor that helps make this camera the pinnacle of portable performance. The newly developed CMOS sensor has been engineered for amazing image quality in a variety of lighting conditions, with a native ISO range of 100-3200 (6400 Hi-1) for maximum versatility. Images captured with this new sensor exhibit striking colors, vivid hues and rich detail so lifelike, it's the next best thing to being there as memories unfold.

Nikon's exclusive new EXPEED 3™ image processing engine drives the system and is the catalyst behind the camera's rapid response, fast AF and high-speed performance. In addition, the new dual core EXPEED 3 processor works to maximize battery efficiency while yielding images and movies with low noise and vibrant tones. The Nikon J1 is engineered for maximum ease of use, featuring a clean button layout and intuitive graphical interface. Distractions and menus are minimized; creating a clear path to the camera's advanced functions, further unleashing creative potential.

The Fastest One

From first steps to first date, life moves fast and the Nikon J1 is the camera to keep pace. The camera seemingly anticipates action with amazing autofocus, response time and operation. The new advanced hybrid AF system is the world's fastest autofocus1, allowing consumers to capture more of their world than ever before. The Nikon J1 features new focal plane phase detection AF that reacts instantly to deliver incredibly fast, split-second response. Wherever action is happening in the frame, the 73-point AF system will get the shot. This newly developed hybrid system continuously evaluates the scene at hand for optimal results, and can switch between phase detection and contrast detect AF to best suit the scene. Whether shooting in low-light conditions like a late night block party, or a fast moving pick-up game, photographers can capture details with confidence.

When the action is happening, users can also shoot at a fast 10 frames per second (fps), with full adaptive AF for frame after frame of images with incredible sharpness and detail. Additionally, the scene can be captured at full resolution up to a staggering 60 fps (AF locked), which is the world's fastest continuous shooting speed2. So go ahead and capture a best friend's high dive at the next pool party, and then confidently share every aspect of the leap with stunning detail.

The One That Inspires a New Way to Capture with Motion Snapshot

Motion Snapshot is a new approach to capturing images that will dramatically alter the way we perceive digital photography. By selecting the Motion Snapshot icon from the Mode Dial at the back of the camera, consumers can capture fleeting moments with staggering depth and emotion like never before. The result unites a frozen still image with a slow-motion movement set to a built-in audio soundtrack to create a portrayal of an occurrence with maximum impact. With Motion Snapshot, users are now able to relive memories in stunning detail, as real movement and depth are included in the image. Motion Snapshot provides a way to once again experience someone's hair flowing in the breeze or relaxing scenes like waves crashing or rustling leaves that evoke an emotional response.

Consumers are also able to create masterpieces of moving images from multiple files using the included Short Movie Creator software. This easy-to-use, intuitive software works in conjunction with Nikon's View NX2 to make managing photos and movies fun and easy. With these programs, users are empowered to organize, share and edit photos, Motion Snapshots and HD movies. Users are also able to connect and share Motion Snapshot files using Nikon's my Picturetown, an online resource at www.mypicturetown.com.

The One to Set Trends

Both the camera technology and exterior design were inspired by the pursuit of balance, as a device that lives in perfect accord with any lifestyle. The lines are clean and minimalist, the colors are vibrant, creating a stylish accessory for every personality. The design is meant to inspire creativity, with a simple interface and easy-to-use camera controls, intuitively placed for any user. Switching from modes and accessing advanced features is easy, enabling the user to further push creative boundaries, whether trusting the smart automatic settings or creatively exploring the full manual control modes.

Control highlights include a Mode Dial, with the four main common functions readily available, in addition to a Command Dial with common camera settings. The new "F" (feature) button is a new design element to Nikon cameras, which automatically brings up relevant menus and options based on what mode the camera is set.

The Nikon 1 system is further complemented by fashionable, premium accessories tailored to perfectly fit a user's lifestyle. These accessories include a custom fit body case set available in a variety of colors, as well as fashionable, color coordinated leather neck and hand straps.

The Smart One: Nikon's Smart Photo Selector

The new Nikon J1 is an advanced camera with interchangeable lenses that features new technologies aimed at creating better pictures, easier. Nikon's new Smart Photo Selector feature strives to deliver a perfect image every time. When a "can't miss" photo opportunity arises, users can switch to the Smart Photo Selector mode which uses the camera's pre-cache to start shooting and storing images. All of these images are analyzed within the camera, and the best photo is selected based on a number of factors including exposure, focus and advanced facial recognition. While the camera suggests the best image, five frames are recorded, providing the user a choice of their favorite photo. What's more, the J1 also includes favorite core Nikon technologies, such as Active D-lighting, Auto Scene Selector and Picture Controls.

One Device That Also Captures HD Movies

The new CX-format CMOS sensor produces breathtaking Full HD movies at 1080p (30 fps). Users can also shoot at a rapid 60 fps (1080i), or elevate the production with additional 30/60/400 and 1200 fps modes for super slow motion effects. The J1 is made to be flexible, and can capture both HD movies and high resolution images simultaneously. Simply press the shutter while recording to freeze the action with a high quality image file with sharp focus.

Additionally, the Nikon J1 applies noise reduction to movie files, giving the user amazingly sharp, crisp movies with deep black levels. This feature makes this the ideal camera for shooting movies when light is less than ideal, such as indoors or at night. A full HD movie can record a full 29 minutes, while the senses are further treated to sound sampled in full stereo for lifelike reproduction.

One Vision, Two Distinct Cameras

The Nikon J1 is the model designed for those consumers who use a camera as part of their connected lifestyle; always carrying it to bring passion and depth to visual storytelling. Both the camera and the lenses come in a variety of matching stylish colors, including white, pink, red, silver and black. Photos and movies are easily composed and shared on the bright 3.0-inch high-resolution LCD monitor. With the aid of the concealed pop-up flash, consumers can easily add fill flash as needed or shoot in most conditions including low-light.

The Nikon 1 V1 is for photo enthusiasts who value interchangeable lens versatility and desire a small form factor. In fact, it's the world's smallest and lightest camera in the world with interchangeable lens versatility and an electronic viewfinder (EVF)3. Aimed at the user excited about creating amazing images and movies, the Nikon V1 has added features including a 1.4 million dot high resolution EVF that automatically activates when the user raises the camera to their eye. In addition to the high-speed electronic shutter, the magnesium alloy body conceals a high performance mechanical shutter that affords tactile feedback and expanded shooting options.

The V1 camera also features Nikon's new Multi-Accessory Port for attaching options such as the new SB-N5 compact speedlight, or the GP-N100 GPS module. For those making movies, the V1 has a stereo microphone input for professional quality audio.

Price and Availability

The Nikon J1 and V1 will be available throughout the United States beginning October 20th. The Nikon J1 camera with 10-30mm lens kit will be available at a suggested retail price4 of $649.95. The Nikon V1 camera with 10-30mm lens kit will be available for a suggested retail price4 of $899.95. For more information, please visit www.nikonusa.com.

1: Based on performance with shooting using a standard zoom lens (10-30) at the maximum wide-angle position with AF-area mode set to Single-point (results based on Nikon test conditions)
2: The world's fastest continuous shooting speed: 60 fps (while the AF is locked in the first frame) (shot at full resolution (10M)). Among cameras with interchangeable lenses
3: Among cameras with interchangeable lenses with a built-in electronic viewfinder (EVF).
4: Suggested retail price listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time
*Comparison models include the Nikon D3100, Sony NEX-5, NEX-2 NEX-C3 NEX-5N, Olympus E-PL1s, E-PL2, E-P3, E-PL3, Panasonic G10, GF-2, GH2, G3 Samsung NX-10, NX100

Nikon V1 specifications

Sensor • 13.2 mm x 8.8 mm CMOS sensor
• 10.1 million effective pixels
Image sizes • 3872 x 2592
• 2896 x 1944
• 1936 x 1296
• 3840 x 2160
Aspect ratio 3:2, 16:9
Movie clips • 1920 x 1080 @ 60i/30 fps
• 1280 x 720 @ 30/15 fps
• 640 x 480 @ 30/15 fps
• 320 x 240 @ 30/15 fps

Slow-motion movies
• 640 x 240/400 fps (plays at 30p/29.97 fps)
• 640 x 240/400 fps (plays at 30p/29.97 fps)
• 320 x 120/1,200 fps (plays at 30p/29.97 fps)
• 320 x 120/1,200 fps (plays at 30p/29.97 fps)

Motion Snapshot Motion Snapshot
• 1,920 x 1,080/60p (59.94 fps) (plays at 24p/23.976 fps)
• 1,920 x 1,080/60p (59.94 fps) (plays at 24p/23.976 fps)
Sensor output is about 60 fps
File format • NEF (RAW)
• JPEG

Movie:
• MOV
• H.264/MPEG-4 Advanced Video Coding compression
• AAC audio
Lens mount • Nikon 1 mount
• Approx. 2.7x lens focal length (Nikon CX-format)
Focus • Hybrid autofocus (phase detection/contrast-detect AF); AF-assist illuminator
AF are • Single-point (135 points)
• Auto-area (41 points)
• Subject tracking
Lens Servo • Autofocus (AF): Single AF (AF-S); continuous AF (AF-C); auto AF-S/AF-C selection (AF-A); fulltime AF (AF-F)
• Manual focus (MF)
Focus distance • Standard mode 0.6m (wide) / 1.0m (tele)
• Macro mode 0.2m - (wide) / 0.9m (tele)
• Super Macro mode Closest focusing distance: 1cm
ISO sensitivity • Auto
• High Auto
• Manual ISO 100, 200, 400, 800, 1600, 3200, Hi 1 (6400 equiv.)
Exposure compensation • +/- 3 EV
• 1/3 EV steps
metering TTL metering using image sensor
• Matrix
• Center-weighted
• Spot
Shuttter speed Mechanical Shutter
• 1/4000 sec. –30 sec.
• Bulb
Electronic Shutter
• 1/16000 sec. –30 sec.
• Bulb
Modes • Programmed auto with flexible program
• Shutter-priority auto
• Aperture-priority auto
• Manual
• Scene auto selector
Shooting Modes • Still image (3 : 2)
• Smart Photo Selector (3 : 2)
• Movie (HD 16 : 9, slow motion 8 : 3)
• Motion Snapshot (16 : 9)
White balance • Auto
• Incandescent
• Fluorescent
• Direct sunlight
• Flash
• Cloudy
• Shade
• Preset manual
Picture Control system • Standard
• Neutral
• Vivid
• Monochrome
• Portrait
• Landscape
EVF • 0.47-in., approx. 1440k-dot color TFT LCD viewfinder
• 100% coverage
LCD monitor • 3.0" / 7.5 cm LCD
• 921,000 dots
Continous shooting • Electronic (Hi): Approx. 10, 30, or 60 fps
• Other modes: Up to 5 fps (single AF or manual focus, S Shutter-priority auto or M Manual exposure mode, shutter speed 1/250 s or faster, and other settings at default values)
Connectivity • DC input
• Combined A/V & USB output
• USB 2.0 compatible
• HDMI
• Multi accesory port
Storage • SD/SDHC/SDXC
Power Li-ion Rechargeable Battery (EN-EL15)
Weight (no batt) 294g
Dimensions 4.42"W x 3"H x 1.7"D
(113mm x 76mm x 44mm)
312
I own it
35
I want it
36
I had it
Discuss in the forums

Comments

Total comments: 948
56789
AbrasiveReducer
By AbrasiveReducer (Sep 21, 2011)

To paraphrase Ken Rockwell, "Never miss an opportunity to miss an opportunity". Ok, that was Abba Eban, but you get my point. Just remember, they laughed at Nimslo, too!

0 upvotes
Peter Hayward
By Peter Hayward (Sep 21, 2011)

Bizarre!!!!

Now where is that number for Sony as for me the concept behind the NEX7 is just what I'm looking for in a mirrorless. I was seriously hoping that Nikon would produce a competitor along similar lines but alas no.

Pity.... BIG pity...

8 upvotes
futile32
By futile32 (Sep 21, 2011)

I agree. Sony have really hit the nail on the head with the NEX7. I hope the IQ delivers, but from what I've seen it matches the A900 24mp quality upto at least 1600iso, so I'm sold.

I really hoped to see Nikon come out with something similar. Its a sad day.

4 upvotes
Jun2
By Jun2 (Sep 21, 2011)

LX5 outperform this one considering F2.0 lens at the short end.

3 upvotes
007peter
By 007peter (Sep 21, 2011)

It is Dead on Arrival I'm afraid. At the introduction price of $900, not many is going to bite. I can buy a superior Sony NEX-5N with BIG 1.5x APS-C sensor for less. I can also buy a really tiny Olympus E-PM1 (mini) with a much bigger 2.0x m4/3 sensor for just $500 with kit lens.

Why would any enthusiast pay almost double the price (over Olympus E-PM1) for a camera with smaller sensor at the size that is either equal or slightly bigger than Olympus? That math just doesn't ADD UP.

I hope canon doesn't repeat Nikon's mistake. If canon is going to release a mirrorless, canon has better stick with its 1.6x APS-C sensor size. Otherwise, canon will follow Nikon V1 and Pentax Q into the grave yard.

8 upvotes
odobo
By odobo (Sep 21, 2011)

well for those that need fast AF for a small body I suppose...

0 upvotes
onlooker
By onlooker (Sep 21, 2011)

Wait - so all manual controls are through menus?

0 upvotes
Marcos Villaroman
By Marcos Villaroman (Sep 21, 2011)

From the endgadget video, these cameras are supposed to have insanely fast AF and the ability capture lots of frames in a short period of time. The idea of 10 shots a second and the best 5 are selected is intriguing. I look forward to the reviews.

Otherwise, I'm disappointed that the announced lens are all slow.

0 upvotes
digifan
By digifan (Sep 21, 2011)

<The idea of 10 shots a second and the best 5 are selected is intriguing.>
OLD, VEEEEERY OLD, my Fuji S602Z did even better than that in 2002!!!!!

1 upvote
Patman888
By Patman888 (Sep 21, 2011)

So, when Nikon eventually releases the worlds smallest pancake lens for the V1 is the small brigade going to jizz in their pants? Or does smaller is better only count if you are comparing M43 with NEX?

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

read below.

0 upvotes
Sosua
By Sosua (Sep 21, 2011)

But the 10mm F2.8 pancake is heavier than the NEX pancake... where is the size advantage of the smaller sensor?

5 upvotes
ogl
By ogl (Sep 21, 2011)

Pentax Q is not bad idea in terms of compactness, when I have a look at Nikon 1 system. Sensor of 1 is not big. Lenses are slow. No in-camera flash. Strange move. IMO.

5 upvotes
maninthestreet
By maninthestreet (Sep 21, 2011)

From the article: ''..... With the aid of the concealed pop-up flash, consumers can easily add fill flash as needed or shoot in most conditions including low-light."

0 upvotes
Sosua
By Sosua (Sep 21, 2011)

WOW - the 10-100 mm lens is the same size and weight as the NEX 'Huge' 18-200.

The camera is the same weight as the NEX-7.

Holy crap.

7 upvotes
ezradja
By ezradja (Sep 21, 2011)

10-100mm = 27mm-270mm f/3.5-5.6, small sensor 10MP
18-200mm = 28,8mm-360mm f/3.5-6.3 APS size sensor 16-24MP
hummm.

6 upvotes
gl2k
By gl2k (Sep 21, 2011)

http://www.youtube.com/watch?v=Zraa4HZHldc

watch how tiny the buttons are on the back side. the guy can hardly press them (0:42)

2 upvotes
ogl
By ogl (Sep 21, 2011)

yes...tiny...:)

2 upvotes
zzapamiga
By zzapamiga (Sep 21, 2011)

"Did I mention that the system was designed from the ground up?" LOL

0 upvotes
Plastek
By Plastek (Sep 21, 2011)

"The One to Set Trends" - oh you've got to be kidding me Nikon. What the heck is it?! A joke from clients? You was suppose to make a GOOD mirrorless system, not THIS. Something to stand against Sony NEX, not wash it's feet. What, you try to compete with Pentax Q? Well, you fail in it too, cause at least Pentax tiny camera has good ergonomics and is actually very tiny.

Grats Nikon, you just mixed all the disadvantages of SLR with all the disadvantages of compact camera. WHY?????????????? What for? Who needs joke like this for that price?

16 upvotes
digby dart
By digby dart (Sep 21, 2011)

The pink one says it all.... lol

0 upvotes
mjdundee
By mjdundee (Sep 21, 2011)

Ha - you mean:
'To have' beats 'to be' in the pink fraction?

1 upvote
digby dart
By digby dart (Sep 21, 2011)

lol... in the hills of Afghanistan, the rebels all know not shoot at the chap or chap'ette with the pink nikon gear - that's the photo journalist. :) They all hold very still too as they know the pink lenses don't let in much light.

0 upvotes
Jogger
By Jogger (Sep 21, 2011)

not sure why theres so much hate, must be lots of nervous folks out htere.. they knw the nikon marketing might and brand appeal.. one comercial with ashton kutcher and they will sell millions.

0 upvotes
Rriley
By Rriley (Sep 21, 2011)

now you can use the term 'tiny sensor' like it means something

2 upvotes
sensibill
By sensibill (Sep 21, 2011)

Sony fanboys are in a major uproar. Anything mirrorless without a Sony logo just sends them into paroxysms of undie-twisting.

0 upvotes
Daniel Villiers
By Daniel Villiers (Sep 21, 2011)

Nikon user here and I guess most who commented are. It is more about disappointment than hey look my camera is better than yours.

0 upvotes
ThePhilips
By ThePhilips (Sep 21, 2011)

> not sure why theres so much hate

Nikon users expected a NEX-like camera, with at least DX sensor and with full F-mount compatibility.

0 upvotes
RedFox88
By RedFox88 (Sep 21, 2011)

Riley: olympus sensors are "tiny format" since 35mm is small format. aps-c is smaller format.

0 upvotes
Antonio Rojilla
By Antonio Rojilla (Sep 21, 2011)

People here talk as if Nikon couldn't release a serious mirrorless system in the near future, which is what FX or DX will turn sooner or later. If you don't like this system, and I don't, well, it is obviously not for you, but please get over it: you are part of a minority this system is not targeted to.

1 upvote
CameraLabTester
By CameraLabTester (Sep 21, 2011)

Ho Hum
Yet another camera maker trying to set ANOTHER STANDARD from the many many standards out there...
As if the camera market hasn't been flooded with supposedly "NEW" things...

NOTHING IS NEW... from Canon, Nikon etc, because these are all MARKETING HYPE.

The 4/3 system is BETTER, because it is an OPEN SYSTEM. You can mount ANY Lenses from the major brands such as Canon, Nikon, Olympus, Pentax etc on the 4/3 system by using a CHEAP adapter...

3 upvotes
ck3
By ck3 (Sep 21, 2011)

m4/3 is not an open system (if you mean the opposite of proprietary). And theoretically nothing prevents companies from manufacturing adapters for the new Nikon system to mount 3rd party lenses.

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

couldn't agree more. video application on GH-2 has anamorphic lens (with some sort of adapter of course) on it and what a damn good camera for cinematographers and indie movie makers.

0 upvotes
olyflyer
By olyflyer (Sep 21, 2011)

You call yourself Camera Lab tester? The 4/3 system is *NOT* an open system at all. Yes, you can mount *almost* all lenses on a 4/3, you can mount *all* only on the M4/3 but there are huge limitations. No AF, no aperture control and no focus confirmation is the price you pay for that “openness”. No, there is nothing open about that system.

You can also mount all lenses on NEX cameras and you are going to be a able to do that on this one as well if anyone will make adapters. In the meantime, Nikon will make adapters for the DSLR F mount and will let you use the AF and the aperture control as well. Through this solution you will have *better* lenses (through more usefulness) than the 4/3 users can ever dream of.

While this camera has many disadvantages, lens availability is not going to be one of them.

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

what he means about OPEN SYSTEM is that it's free for any producer/manufacture/brand to employ it on their system. That's why it's not owned just by one brand (Olympus) but share to many brands. Try that to EOS system or F-mount, you just can't produce auto focus lens for them without reverse engineering and probably some license fee.

2 upvotes
zstan
By zstan (Sep 21, 2011)

Sony is already doing that now with the new adapter which allows full phase detection autofocus. So what's new here?

0 upvotes
onlooker
By onlooker (Sep 21, 2011)

It does have electronic shutter, that's a big plus. Now let's hope we see a proper review from DPR soon.

0 upvotes
tkpenalty
By tkpenalty (Sep 21, 2011)

its cute.

0 upvotes
singveld
By singveld (Sep 21, 2011)

what is this? a pile of cow dunk next to a flower, when i compare this with nex7.

9 upvotes
putomax
By putomax (Sep 22, 2011)

In this world,
We walk above hell,
Gazing at flowers.

Issa

0 upvotes
DioCanon
By DioCanon (Sep 21, 2011)

and it' s also ugly...

a great challenge for the pentax Q

ah ah ah

ah ah ah

4 upvotes
Hugo600si
By Hugo600si (Sep 21, 2011)

I'm now waiting for the fanboys who were always claiming the sony/m34 lens lineup was patheticly small and not worth considering.

Fortunately you can still use your good nikkor glass on the sony nex... :)
Its a pitty this system does not challenge sony though, would have been good to get more competition in that field to push them further.

1 upvote
gl2k
By gl2k (Sep 21, 2011)

hot-shoe missing or what ?`
Kinda bad joke of Nikon this cam. oh boy ...

3 upvotes
gl2k
By gl2k (Sep 21, 2011)

looks like one can attach some proprietary speedlight ... ugh
probably under powered and overpriced

1 upvote
olyflyer
By olyflyer (Sep 21, 2011)

Actually, it seems like it can not even trigger the SB flashes with the pop-up. I wonder how the design teams were thinking concerning the flash...

0 upvotes
calxn
By calxn (Sep 21, 2011)

Well, that settles it. It's now up to Canon to determine whether Sony is on the trajectory to being the #1 camera maker in 5 years. Nikon, didn't Canon teach you that bigger sensor equals better image quality? We thought you learned that with the D3. Guess you're going to have to learn it all over again.

7 upvotes
sensibill
By sensibill (Sep 21, 2011)

And what has Sony learned about poor native lens quality (E-mount)? Nothing, apparently. Those nice 16MP and 24MP sensors are stifled by poor glass or (in the case of Alpha mount SLTs) light-sapping pellicle mirrors. Neither one is my idea of '#1'.

1 upvote
zstan
By zstan (Sep 21, 2011)

LOL. So you sound like you tried the new lenses from Nikon. So how awesome are they compared to the crap E mount lenses?

0 upvotes
PeterGlaso
By PeterGlaso (Sep 21, 2011)

I'm definately buying a NEX. The question is choosing between the 5n and the 7. I'd buy a Nikon instead if they used an APS-C sensor as well. Tiny sensor and slow lenses - how exciting.. NOT.

2 upvotes
sensibill
By sensibill (Sep 21, 2011)

Have fun with a tiny selection and poor quality (E-Mount glass).

0 upvotes
Photato
By Photato (Sep 21, 2011)

I'm almost sure Sony made this Sensor.
For those that are wondering the Sensor Diagonal (Image Circle) is 16mm.
The top end sensor in P&S the 2/3" Type is just 11mm.
I think this is the right size for this type of camera.
Even 11mm is good enough.
I'm glad they kept the pixels large at 10MPix.

I won't be surprised if this match or exceed a Canon 60D noise wise.

0 upvotes
Plastek
By Plastek (Sep 21, 2011)

These ain't large pixels. They are smaller than pixels on NEX7 which has 24 MPx on APS-C sensor.

0 upvotes
zzapamiga
By zzapamiga (Sep 21, 2011)

This 13.2mm x 8.8mm sensor with 10MP does not have 'large' pixels. It has equivalent sized pixels to a 31MP Sony NEX-7 or a Full Frame sensor having 74MP!!!

You want 'large' pixels and low noise get the Sony NEX-5N.

3 upvotes
Rich
By Rich (Sep 21, 2011)

I'm thinking Sony too, it follows in their line of high-speed sensors that debuted in the Casio EX-F1. The sensor strikes me first, second and third as a video-optimized sensor, it's very fast but large enough to get a decently shallow depth of field with fast lenses (not the ones we saw tonight). I don't know if they (Sony??) will release it to other camera makers or not, it would make an excellent sensor for a videocentric small camera using a fast fixed lens like Fuji's upcoming x10

0 upvotes
Photato
By Photato (Sep 21, 2011)

I meant Large relative to the pixel size of a P&S. Which have 12MP or more in a tiny sensor.

The pixel density sits between M4/3 and The Fuji X10, Canon G12, etc

It could have been smaller if it had 16MP or more.

0 upvotes
Kevin Coppalotti
By Kevin Coppalotti (Sep 21, 2011)

Does this have a focal plane shutter? ie it is not silent like a regular compact but makes a loud shutter sound like a DSLR?

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

Thanks to Nikon for making Pentax Q system a much much pretty camera. ;;)
Actually, they both fail.

3 upvotes
Pizza Hut
By Pizza Hut (Sep 21, 2011)

I am so sad. Nikon ruin the camera.
I have the D700, and was hoping Nikon would get it right.

A one inch sensor,
smaller than a 4/3 Olympus.
smaller than Sony NEX.
I have looked at the samples at the Nikon JP website.
Sorry, quality does not match up.
Images are not creamy smooth.
2.8 x focal length means my collection of Nikon glasses are useless on this.

The game is won by putting the largest sensor into the smallest body, removing the mirror. Nikon failed.

For now ... from actual usage experience
The most powerful pocket cam (sort of)
You should only consider the following:
- Nex system
- Ricoh GXR + M module
- Sigma DP series
- Leica X1
- Leica M9

Having tried all the above
Ricoh GXR's design and quality is above Sony NEX
Leica M9 is 1/4 the payment of an Audi ... so no
Nex is best value for money ... but kit lenses are crap

3 upvotes
Photato
By Photato (Sep 21, 2011)

I disagree. Nikon is filling with this system the big gap that has existed between DSLR and P&S.
This is the perfect medium size camera for people that want quality but don't need the size and weight of a DSLR.
The market is already crowded with big sensor Mirrorless with big lenses.
I'm glad Nikon has the courage to fill the gap and is a very reasonable alternative to my Canon Pro1

0 upvotes
elai
By elai (Sep 21, 2011)

Go Samsung NX. Bodies improve quickly, and they already have good glass with one compact zoom and 2 pancakes (20/30mm). A 16mm pancake is coming soon. The lenses are good quality and most of them are reasonably priced.

3 upvotes
Plastek
By Plastek (Sep 21, 2011)

Photato - there is no gap. If it ever existed: Pentax filled it quite a while ago with it's Pentax Q system. Which is actually better for most things than Nikon toy. Especially in matter of ergonomics.

0 upvotes
sensibill
By sensibill (Sep 21, 2011)

You forgot Samsung NX.

0 upvotes
Daniel Villiers
By Daniel Villiers (Sep 21, 2011)

"The market is already crowded with big sensor Mirrorless with big lenses." I think you should go back to school to learn about size and weight because these lens are not smaller or lighter in any way compared to the Nex and Micro 4/3 lens.

0 upvotes
jon404
By jon404 (Sep 21, 2011)

Compared to the Olympus XZ-1, it's a clunker... the zoom starts at f/3.5; the 27mm pancake lens is f/2.8... and you'd need the pancake lens to try to get it in a pocket... too big, too heavy. Nikon shoppers would do a lot better with a D3100. And a P.S. to Nikon -- go a little lighter on the press release adjectives! In these tough times, you really want to avoid BS.

3 upvotes
Pyramides
By Pyramides (Sep 21, 2011)

I was thinking the same. Why should I go to the complexity of multiple lenses if an all-in-one compact like the XZ-1 delivers me f1.8-2.5 with a decent zoom?

One good answer is the fast AF, but then I would just get an E-PM1 or another small m4/3 which will sell for a lot less money.

0 upvotes
sandy b
By sandy b (Sep 21, 2011)

Saw an interview where the Nikon rep claimed the AF was integrated onto the sensor and it was Nikons fast AF on any camera.

1 upvote
digby dart
By digby dart (Sep 21, 2011)

About as exciting as a new smaller sized xd card. The Fuji X1 looks safe as king of the compacts for a while longer.

1 upvote
Pizza Hut
By Pizza Hut (Sep 21, 2011)

Errr ... I would say Leica X1 has better optics.

0 upvotes
SamTruax
By SamTruax (Sep 21, 2011)

Pretty ugly looking design...but I am sure it will sell well.

1 upvote
acassino
By acassino (Sep 21, 2011)

It's butt ugly.

4 upvotes
krnjbifo
By krnjbifo (Sep 21, 2011)

I'd rather say that there's nothing on earth so ugly like Nikon 1!!! Don't they have a design department???

2 upvotes
thanhuy
By thanhuy (Sep 21, 2011)

If Canon come out their own mirrorless with APS-C. I will make a jump. This is not very interesting. I don't know why it hurts their DSLR. Sony NEX didn't hurt their DSLR segment. I'm sure Pro still prefer DSLR for most job, this mirrorless cam is as back up and I'm sure it won't replace DSLR segment...

4 upvotes
ezradja
By ezradja (Sep 21, 2011)

that's my point exactly :)

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

still waiting for Canon to release it's mirrorless system, but if the design is retro route as Fujifilm, with Canonet QL-17-ish style, with 4/3 or better APS sensor size, that's would be my next purchased camera. If not, I'll go with Fujifilm X-100 or X-10.

1 upvote
ezradja
By ezradja (Sep 21, 2011)

What a joke. Read comments here I would say, there's a lot of fanboy here.
1. Those who said, this is for my DSLR back-up '/ companion/ etc: there actually are camera system that: compact, big sensor, and same price range, why it have to be Nikon?
2. This would be good with "this: lens: no further info about f-mount adapter.
3. But, the image sample is good, on low iso: and so did S95, G12, Fujifilm X-10, Lumix LX-5, etc.
4. The design is good: but you bashing Samsung or Pentax design, which is J1 look very much a like.
And so on and so on ...

1 upvote
bberg
By bberg (Sep 21, 2011)

$900?!? No way anyone will buy one at that price point. You can have a 60D for that.

3 upvotes
Vahab
By Vahab (Sep 21, 2011)

I see MFT more balanced and futuristic in features: IQ, VQ, Lens, 3rd party support.

0 upvotes
sandy b
By sandy b (Sep 21, 2011)

Samples look good, at least at low ISO

http://imaging.nikon.com/lineup/acil/bodies/v1/img/sample/img_05_l.jpg

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

look at iso 400 sample. Nice, but not great. Noise is grain-like noise not color blotches noise. But, again, iso 400?

2 upvotes
Daniel Villiers
By Daniel Villiers (Sep 21, 2011)

and look at the Nex-5n, about D700 quality ISO in a $ 600 compact mirror-less camera. This in direct competition to the Nikon, guess unless you are the dumbness fanboys which one you would chose. Your Nikon lens would even fit better on the Nex even if you get manual only focus.

0 upvotes
Razgriz
By Razgriz (Sep 21, 2011)

Just imagine attaching the adaptor then slipping on the 14-24mm f2.8. What a wacky and fun combination. Tip top Nikon :-)

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

nope, no info about f-mount adapter there.

0 upvotes
roblarosa
By roblarosa (Sep 21, 2011)

The info about the adapter is on Nikon's site. http://imaging.nikon.com/lineup/acil/accessories/mount_adapter_ft1/

0 upvotes
Pizza Hut
By Pizza Hut (Sep 21, 2011)

WTF ... 2.8 x focal length ...

Your 50mm prime will become 140mm ....
gosh my 28mm will become 78.4mm ...

Pointless ... stupid Nikon.

2 upvotes
cxsparc
By cxsparc (Sep 21, 2011)

A camera for the true Nikon enthusiast. With that I mean someone who just loves the brand. If that person gets frustrated looking at someone else playing with their Nex, their M43 or a compact camera, he (no she, I am sure -)) ) can now buy a camera with changeable lens from Nikon, too. Being able to mount Nikon lenses shows the aim at the Nikon fan.

Soemone stated the benefit for action tele. That may be true. However, using a 24 Mpx APS-C like Nex7, you can crop by 1.5 for the same resolution and probably by 4 in terms of noise.
So that would mean, using a 18-200 could be used as "equivalent 80-800" on Nex. So IMHO no advantage, especially when you consider that the Nex on the other hand still allows at the same time 18-200 use in APS-C quality.

0 upvotes
cxsparc
By cxsparc (Sep 21, 2011)

continued...

I think Nikon is shy of competing with the other manufacturers. THis is the case with their inferior high-end compact camera recently introduced, having a real small P+S sensor, not like LX5 or Xz1 class.
This camera now represents an improvement, but again doesn't compete. Instead, Nikon selected a sub-niche with their much smaller sensor. The killer is, that the size is so large in relation of what would have been required by the sensor. Can't quite understand their motivation......

0 upvotes
panos_m
By panos_m (Sep 21, 2011)

Beautiful!

1 upvote
Klay
By Klay (Sep 21, 2011)

OK - glad we got that out of the way. Looks like and OK camera.. except that the V1 is not a looker ( and that bump might compromise the portability argument)

1 upvote
roblarosa
By roblarosa (Sep 21, 2011)

Wow, and the V1 runs $200 more than the G3, what a joke.

5 upvotes
sandy b
By sandy b (Sep 21, 2011)

It will still likely outsell the G3. Who's the joke on?

1 upvote
pjsalty
By pjsalty (Sep 21, 2011)

I suspect these 1 Nikon cameras will start shipping around the same time that the new Panny 14-42 X pancake lens will be available, which will actually make m4/3 cameras considerably more compact than 1 Nikon and with a sensor that is twice the size.

Also, I'm not one to dwell on megapixel counts, but 10 mp is getting pretty low for cropping

1 upvote
SamTruax
By SamTruax (Sep 21, 2011)

The joke is on the people who buy it instead of the better G3.
But, you are right, it will outsell the G3.

7 upvotes
roblarosa
By roblarosa (Sep 21, 2011)

The joke is on the people who buy a lesser spec'd camera for 200 more

8 upvotes
Patman888
By Patman888 (Sep 21, 2011)

I own a G3 now instead of the GH2 and I love it and I am sure many other people do too but I am sure Panasonic would much, MUCH, MUCH rather have it outsell a Nikon V1 than to satisfy us. So no, the joke is definitely on Panasonic getting owned by Nikon in every market except Japan and no amount of M43 fanboyism is going to change who's the joke on.

Actually the joke is really on Sony who somehow get's harshly criticized for making a low iso beast of a sensor and the best EVF by a country mile yet Panasonic and Olympus cam make 460 k dot LCD screens for 5 generations, which are already surpassed by compact point and shoots, without an ounce of criticism towards them. Hmmmm...

0 upvotes
Pyramides
By Pyramides (Sep 21, 2011)

The V1 may outsell a G3 or the Pens based on brand name and brand loyalty.

At the same time, you can be sure that selling worse cameras at a higher price than the competition is the one sure way to (slowly) erode your reputation and brand name.

0 upvotes
Daniel Villiers
By Daniel Villiers (Sep 21, 2011)

Latest figures in Japan showed a big uptake of the mirrorless camera to such a level that the analyst where questioning the Canikon dominance in the market. What it tells you is that people are nt the brand loyal people you find in the dslr world. For them brands like Sony and Panasonic are more recognized than Nikon. So just don't bet to much that just because it is a Nikon it is going to outsell its competitors when it does not have any better quality and spec.

0 upvotes
roblarosa
By roblarosa (Sep 21, 2011)

Where's the touch screen that all of the competition has? What about a tilting/articulating LCD? And what an awful looking cameras! With a smaller sensor shouldn't they be much smaller than an GF3 or EPL3?

What a let down.

1 upvote
Ozonation
By Ozonation (Sep 21, 2011)

What a bunch of complainers on this forum! Have ANY of you even tried the camera yet? It's barely in anybody's hands and practically the whole lot of you (with some exceptions) have dismissed it. How about a parallel? Nobody asked for a minivan 30 years ago and many thought it would die a quick death but it become one of the most useful vehicle configurations ever.

For some of us who travel and value compactness, even a small dSLR is too much. I love my D3s for sports and high impact occasions, but there is a reason why technology is designed for different scenarios. I can see something like the Nikon 1 being very handy.

THINK about it people...

2 upvotes
ezradja
By ezradja (Sep 21, 2011)

you know the majority of complaint is about the body design?

1 upvote
Razgriz
By Razgriz (Sep 21, 2011)

I' totally agree, I think its rather smart to be honest. Thumbs up for Nikon ;-)

1 upvote
ezradja
By ezradja (Sep 21, 2011)

and to think that if you use Nikon DSLR wchich is very fine, why oh why you have to take anaother Nikon alternative for compact while there's a lot of other offering. Fujifilm X-100 for example. Or, Canon G-series. Why it have to be another Nikon? Unless, er, fanboy?

1 upvote
dylanbarnhart
By dylanbarnhart (Sep 21, 2011)

I value compact size. The sad thing is that the camera isn't compact relative to its sensor size. It's really not that small compared to other mirrorless cameras that have 2x or 4x larger sensors. Even the lenses aren't that much smaller.

So at the end of the day, we have to ask what is the purpose of the smaller sensor size? It doesn't make the camera smaller. Doesn't make the camera cheaper. The only other reason is that it protects the sale volume of Nikon DSLR's. Nikon wins, consumers lose.

2 upvotes
Daniel Villiers
By Daniel Villiers (Sep 21, 2011)

I can't understand, it has been repeated time and time again that the camera and the lens are not smaller than the Nex or 4/3 line, which have much larger sensor. So what is the point of it? Just because it is a Nikon!!!!! all your lens won't be usable in any meaning way with the 2.7 factor. In fact a Sony apsc Nex camera with an adapter would still permit you to use your legacy nikon lens much better (only manual mode).

0 upvotes
Waterengineer
By Waterengineer (Sep 21, 2011)

Who is making the lenses? Nikon? Where are they making them? I bet they are farming out the lens sourcing.

0 upvotes
Dohmnuill
By Dohmnuill (Sep 21, 2011)

As Razgriz has mentioned, "V1" does not conjure up good images in the UK, and I'm wondering if this new version will be any better.

I can't see the logic in this 2.7 crop - who will it attract? I've used Nikon for 26 years and now I'm ready to ditch it for Sony (the NEX-7). Nothing I see here has changed my mind.

When Nikon catches up with at least an APS-C area sensor ICL camera I may come back. But this exercise is a time-waster.

1 upvote
zapatista
By zapatista (Sep 21, 2011)

Opinion on mirror-less phase detect? This is a real question, not like the smart-ass one with Ken Rockwell :P

0 upvotes
Cerebrus
By Cerebrus (Sep 21, 2011)

Any information on the sensor? Wonder how they stuffed the 73 phase detect points in there.

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

Here's an idea for Nikon and Canon, why don't you just remove mirror on your already established DSLR design (with the old lens mount), shrink the camera and make it retro look, and BOOM, shock the photographic market and the stock market. :)

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

I mean, look what 4/3 camera producers do, they made micro 4/3. The same size sensor but with new compatible lens mount. Is that so hard to take the ideas?

0 upvotes
ezradja
By ezradja (Sep 21, 2011)

So Nikon could just use micro (APS) F mount with option of adapter for (legacy) F-mount for new retro look mirrorless camera. Big sensor, retro design, everyone happy.

0 upvotes
aluxious
By aluxious (Sep 21, 2011)

Not buying it, sorry.

0 upvotes
Nate21
By Nate21 (Sep 21, 2011)

wow it seems Nikon will have number 1 sales when fourth quarter hits for retail stores

1 upvote
ogl
By ogl (Sep 21, 2011)

But samples are not bad
http://www.nikon-image.com/products/camera/acil/body/nikon1_v1/sample.htm

0 upvotes
h2k
By h2k (Sep 21, 2011)

Would have liked to see more images of the cam, had to go to Nikonusa for that. Would have been interesting to know who produces the sensor (well, it won't be in the press release).

Camera seems disappointing so far because
- no swivel screen
- unexciting lens selection

I've seen great daylight images from cameras with a much smaller sensor.

0 upvotes
Total comments: 948
56789