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CES 2011: Sony has announced five 16.2MP CMOS sensor Cyber-shot compact cameras, including the DSC-TX100V with 60fps 1080p movies and OLED touch-screen controls. Along side it we have the DSC-HX7V with built-in GPS and compass and image stabilized 10x (25-250mm equiv.) optical zoom lens. Another T series model introduced is the DSC-TX10 rugged compact with a 3.0 inch LCD. Lastly we have the DSC-WX10 and DSC-WX9, both capable of 10fps full resolution continuous shooting speeds plus 7x and 5x optical zoom lens starting at 24mm equivalent. These latter four models are capable of shooting full 1080i HD movies. All five are the world's first compacts to allow 3D still image shooting with one lens and imager.
LAS VEGAS (CES Booth #14200), Jan. 5, 2010 – Sony today unveiled five new Cyber-shot® digital still cameras that make it easy to get DSLR-like quality still images, stunning 3D photos and high-quality full HD videos.
Sony has designed five new innovative 16.2-megapixel Cyber-shot cameras (models DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX9) that are the They also have innovative Dual Rec (record) technology, for taking still photos during video capture. The DSC-TX100V camera is the world’s first compact digital still camera to include full HD (1920 x 1080/60p) video capability. This format provides the least distortion for playback on a high definition television.
The TX100V is also the first Cyber-shot camera with a 3.5-inch OLED with touch screen that provides deeper blacks and more vibrant color contrast on the screen, all while being thinner and having a faster response time than most LCDs. It’s also useful when shooting movies. Additionally, the DSC-WX10 camera is one of the only digital still cameras to include a high-speed linear auto focus feature that provides quick and precise focusing similar to the speed of a DSLR camera.
“Sony is one of the first camera manufacturers in the industry to provide a 16.2MP CMOS sensor, which is a great benefit for consumers,” said Kelly Davis, director of the digital imaging group at Sony Electronics. “They are getting the best image quality as well as all of the benefits of the “Exmor R” CMOS sensor technology in very compact, stylish cameras.”
With Sony’s 16.2-megapixel “Exmor R” back-illuminated CMOS sensor technology, these models provide excellent low-light performance, up to 10fps burst shooting and the Intelligent Sweep Panorama™ feature.
“The DSC-WX10 and DSC-WX9 Cyber-shot cameras are technology packed CMOS models providing the consumer with great “Exmor R” features such as low light, 3D Still Image/3D Sweep Panorama mode and AVCHD™ video all in a compact size with a wide, bright lens,” Davis added. “The DSC-HX7V camera builds upon the success of last year’s DSC-HX5Vand continues to improve, while addressing the growth in the compact high-zoom camera segment. With the best of Sony’s technologies, the DSC-TX100V is an ultra slim, sleek camera that can go anywhere and do everything. Its sibling, the DSC-TX10 camera, is a technology-packed, ultra slim, fashionable T-series camera that is also durable.”Advanced Video Capture
Borrowed from the Handycam® camcorder line, these new cameras have Dual Rec mode which can shoot video, while simultaneously capturing 3-megapixel digital still pictures (2-megapixel in 4:3 ratio when recording in MP4). The cameras feature a dedicated still image button and a dedicated movie capture button to make it easy to use for consumers. Dual Rec does not work in 60p mode.Create Personal 3D Content
The 3D Sweep Panorama™ feature lets you take panoramic pictures in one press-and-sweep motion. The high-speed burst of frames is stitched together using innovative processing techniques to automatically create detail-packed 3D panoramas.
These cameras will let you view images in a whole new way. Unlike 3D Sweep Panorama mode, which lets you view your 3D images on compatible 3D television systems, Sweep Multi Angle™ lets you view images moving in simulated 3D right on the cameras’ LCD screen (or OLED with touch screen using the DSC-TX100V) by tilting the camera back and forth. This shooting feature captures 15 images at different angles and then compiles them into one photo, creating a 3D-like effect on the display.Easy Menu Selection Technology
Improving simplicity from previous Cyber-shot models which featured nine scene modes, the new DSC-TX100V model offers 36 Still Picture Mode scenes and Movie Mode scenes. The DSC-TX100V and DSC-HX7V cameras automatically detect a combination of scenes and conditions, making it even easier for consumers to get the best shot. Using the DSC-TX100V model’s Intelligent Scene Recognition feature, there are 12 recognized scenes including the new Infant, Spotlight and Low Light. Using the DSC-HX7V camera, there are four recognized conditions including Motion during Movie mode.
Designed to help users learn about the cameras’ features and how to use them on the spot, the “In-Camera Guide” is accessible from the menu button on the camera. Users can search by purpose or keyword and easily access the functions they seek.
These cameras also have Background Defocus mode, which highlights your subject like a DSLR; Soft Skin mode, which reduces visible blemishes and wrinkles and Natural Flash, which corrects color balance for more natural shots. All five cameras also offer fast capture with up to 10fps at full 16.2-megapixel resolution.
With a 10x optical zoom Sony® G lens and a compact camera body, the DSC-HX7V model offers built-in GPS and Compass which records the location and direction of where photos were taken. The DSC-WX10 camera features a 7x, bright F2.4 24mm wide angle lens and the high-speed auto focus feature; whereas the DSC-WX9 camera has a 5x 25mm wide angle lens for capturing the perfect group shot or landscape in one shot. You can view your images on the DSC-WX9 camera’s 921,000 Xtra-Fine LCD with the newControl Wheel.
Waterproof in up to 16 feet of water for an hour and shockproof up to five feet, the DSC-TX10 model lets you take high-quality photos, including panoramic pictures. It also lets you take Full HD 1080i videos of your friends, family or pets underwater. From the tropics to the top of the mountain, the camera is also freeze proof down to 14 degrees Fahrenheit, so you can take pictures on your next snowbound adventure.
Not only is it good to go in chilly weather, but the sleek DSC-TX10 camera is durable enough to withstand an accidental drop from up to approximately five feet. Additionally, it is dust proof thanks to its airtight construction, so you can take it with you wherever the dust might kick up.Pricing and Availability
The cameras and a range of accessories will be available online at Sonystyle.com, at Sony Style® retail stores (www.Sonstyle.com/retail) and at authorized dealers nationwide. Presales will begin in January.
The DSC-TX100V will be available in silver, black and red for about $380 in March. Features include:
The DSC-TX10 camera will be available in silver, black, green, blue and pink this March for about $330. Features include:
The DSC-HX7V will be available in black, white, red and blue this March for about $300. Features include:
The DSC-WX10 camera will be available in black this March for about $280. Features include:
The DSC-WX9 will be available in black, silver and red for about $220 in March. Features include: