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Ricoh GXR interchangeable unit camera, previewed

Nov 10, 2009 at 06:00 GMT

After several weeks of rumors Ricoh has unveiled its first digital system camera, the GRX. The system takes a novel approach by offering interchangeable slide mount 'lens units' - sealed modules containing both optics and sensor, meaning it can switch from a large (APS-C) 12 MP CMOS with a fast prime lens to a tiny 10 MP CCD (with a 24-70mm lens). We've had a pre-production GXR system in the office for a week and have produced an in-depth hands-on preview which you'll find after the link. We've also taken lots of pictures with both lens modules so look out a little later today for an extensive gallery of samples.

Click here to read our hands-on preview of the Ricoh GXR

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Press Release:

Ricoh announces the GXR interchangeable unit camera system


Lens, image sensor, and image processing engine integrated into a single interchangeable unit. World's smallest and lightest *.

Tokyo, Japan, November 10, 2009—Ricoh Co., Ltd. (president and CEO: Shiro Kondo) today announced the development and release of the GXR interchangeable unit camera system featuring the world's smallest and lightest* digital camera with the ability to change lenses.

The new GXR is an interchangeable unit camera system in which lenses are changed by using a slide-in mount system to attach camera units to the body. The lens, image sensor, and image processing engine are integrated into the camera units so the body itself does not contain an image sensor.

With world-leading small size and low weight* enabling easy carrying, the GXR interchangeable unit camera system features a highly rigid magnesium alloy body and multiple camera units that can be changed to best fit the scene to be photographed. You can enjoy easy lens changes as well as amazing image quality and shooting flexibility. Concealing infinite possibilities in its small body, the GXR is a revolutionary camera system that pioneers a new realm of photography.

Distinctive characteristics

Main features of the new GXR

Ideal form for an interchangeable lens camera: The interchangeable unit camera system

Elegant design

Even greater power of expression

Enhanced rapid shooting capabilities help capture fleeting shutter chances

High-definition 3.0-inch 920,000-dot VGA LCD picture display

Wide range of functions

Features of the GR LENS A12 50 mm** F2.5 MACRO camera unit

Features of the RICOH LENS S10 24-72 mm** F2.5-4.4 VC camera unit

Functions expanded using firmware

*Internal flash, interchangeable lens digital cameras with lens attached.
As of November 10, 2009, Ricoh research.
**All of the focal lengths in this release are converted to the equivalent values for a 35 mm film camera.

GXR Options

Product Model
Hood & Adapter *1 *4 HA-3
Wide Conversion Lens *2 *4 DW-6
Teleconversion Lens *2 *4 TC-1
External TTL Flash *1 GF-1
LCD Viewfinder *1 VF-2
Cable Switch CA-1
Soft Case *1 *4 SC-55S
Soft Case *1 *3 SC-55L
Neck Strap *1 ST-3
Self-retaining Lens Cap *1 *4 LC-2
AC Adapter *1 AC-5
Rechargeable Battery *

DB-90

Battery Charger*1 BJ-9

*1 Newly introduced options.
*2 Hood & adapter required when using the conversion lenses.
*3 For use with GR LENS A12 50 mm F2.5 MACRO
*4 For use with RICOH LENS S10 24-72 mm F2.5-4.4 VC

Additional images