NewsJanuary 2009

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Kodak unveils Z980 with 24x zoom

Kodak has announced the Z980 mega-zoom digital camera. This 12 MP camera sports a 26mm wide angle lens with 24x zoom, a detachable vertical grip with shutter release and is capable of HD recording. Kodak has also announced the addition of three new models to its EasyShare M series. The M380 features a 10 megapixel sensor, a 2.7" LCD and 5x optical zoom. The 10MP M340 and the 9MP M320 feature 2.7" LCDs and 3x optical zoom.

Press Release:

Kodak expands its line of Smart Capture enabled digital cameras

New models include Powerful 24x zoom and sleek compact with 5x zoom

London, January 5, 2009 — Eastman Kodak Company (NYSE:EK) today announced new additions to its digital camera line, led by the high-zoom KODAK Z980 Digital Camera, featuring outstanding control and Kodak’s innovative Smart Capture feature that consistently delivers high quality images.

Featuring a wealth of power and versatility, the KODAK Z980 Digital Camera offers a 26 mm wide angle, professional quality, 24X image stabilised optical zoom lens, a vertical shutter release and a hot shoe, all at an affordable price.

The Z980 enables serious photographers to easily handle both long-distance and wide-angle shots, and boasts Kodak’s innovative Smart Capture feature, which adjusts the camera’s settings to deliver brilliant images automatically.

“The Z980 is an ideal camera for photographers looking to do more and get more from their digital camera,” said Matthew Yarrow, Country Business Manager, for the Consumer Digital Imaging Group (CDG) and the Film & Photofinishing Systems Group (FPG), UK and Ireland, Eastman Kodak Company. “The versatile lens, combined with our exclusive Smart Capture feature, lets consumers shoot great pictures in any setting -  from daylight to night or from close-ups to landscapes, the camera makes adjustments automatically.”

The new KODAK Z980 Digital Camera offers:

• Kodak’s exclusive Smart Capture feature, which analyses scenes and adjusts camera settings to deliver beautiful pictures more often;
• 26 mm wide angle/24X Schneider-Kreuznach Variogon Image Stabilised Optical Zoom Lens;
• HD picture and video capture;
• Vertical shutter release and detachable vertical grip, for greater comfort and control when shooting scenes vertically;
• Hot shoe for the optional KODAK P20 flash;
• 12 MP for prints up to 30”x40”;
• Bright and detail-rich 3-inch indoor/outdoor colour display;
• Compatible with new KODAK WI-FI Memory Cards and KODAK SDHC/SD Memory Cards;
• Pricing and availability for the KODAK Z980 TBC

Kodak also introduced new models to its M-Series Digital Camera line, led by the KODAK EASYSHARE M380 Digital Camera. A sleek but powerful digital camera for style-savvy consumers, the M380 delivers an innovative feature package led by Kodak’s Smart Capture feature, and also boasts a 10MP sensor, 5x optical zoom, and 2.7” LCD. The M380 will be available in black, red and teal, with pricing and availability TBC

Also new to the KODAK M Series Digital Cameras are:

• KODAK EASYSHARE M340 Digital Camera, offering Smart Capture, 10MP sensor, 3x optical zoom, 2.7” LCD, in a slim body design; available in blue, blue-green, silver, and red with pricing and availability TBC.
• KODAK EASYSHARE M320 Digital Camera, featuring Kodak Perfect Touch technology providing automatic red-eye reduction, shadow lightening and more,  9MP sensor, 3x optical zoom, 2.7” LCD; available in black, silver, red and blue, with pricing and availability TBC