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Lexar launches website for digital photographers

By dpreview staff on Feb 20, 2005 at 17:01 GMT

PMA 2005: Lexar Media has launched a new website aimed at digital photographers. www.lexar.com/dp has tutorials on how to get the best from Lexar products, information on photography techniques, product and services. It also will also feature professional who use Lexar products.

Press Release:

Lexar Unveils Website Designed to Inform and Educate Digital Photographers

ORLANDO, FL, February 20, 2005 (PMA booth #4132) – Lexar Media, Inc. (Nasdaq:
LEXR), a world leader in advanced digital media technologies, today announced a new web site
designed specifically for digital photographers. Located at www.lexar.com/dp, the new site
includes valuable information and tutorials to help photographers more fully utilize the unique
features Lexar products offer and achieve a more rewarding experience shooting and working
with digital images. Additionally, this new site provides detailed information about new
photography techniques, products and services, as well as interesting feature stories and
background information about the many professionals who count on Lexar’s flash memory cards
and accessories to help them succeed.

“Lexar is committed to providing photographers with the finest digital media products, and
workflow-improving systems and technologies,” said John Omvik, director of professional product marketing, Lexar. “This new web site provides a destination for all our digital photography customers to get the detailed information they seek. Over the coming year Lexar will consistently update www.lexar.com/dp with the latest product information as well as original images from around the world taken by digital photographers using our award-winning products. We will also post information about other Lexar-sponsored resources like events and seminars for those interested in further enhancing their digital imaging experience.”

The new photography website is an extension of Lexar’s existing corporate website that includes
additional valuable information on the company’s complete lines of USB flash drives, flash memory cards, MP3 players and accessories.

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