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Fujifilm has announced another widescreen F series camera, the F810 Zoom, which is essentially the same as the FinePix F710 but with a new 6.3MP Super CCD HR sensor. The new sensor delivers a claimed 12.3 million pixel output, has a wide sensitivity range of ISO 80-800. Fujifilm is aiming the F810Z at 'off-duty' photographers and enthusiasts who want 'manual control in a compact camera', as it features exposure control, flash compensation, raw mode, manual focus and a 4x optical zoom.
28 July 2004 Fujifilm's obsession with improving digital image quality has hit a new level with the launch of the FinePix F810 Zoom. This compact digital camera introduces a refinement in the construction of Fujifilm's Super CCD HR sensor, enhanced processor technology and a new sensitivity rating of ISO 80. These enhancements translate into something very simple - purer, clearer, sharper pictures.
The newly-designed Super CCD HR sensor featured in the FinePix F810 Zoom
improves the storage capacity for electric charge held by each of its
six million photodiodes (pixels). Along with the trademark Super CCD high
sensitivity of ISO 800, this sensor refinement translates into a new lower
sensitivity of ISO 80, greatly improved signal to noise ratio, along with
an attendant increase in image quality. In other words, the FinePix F810
Zoom is capable of storing more electric charge in the sensor to generate
a higher quality image.
Looking at the photographic results, followed by the specifications, any observer would be forgiven for concluding that this is a high-end, enthusiast camera. Manual exposure control, flash compensation, RAW mode, manual focus and JPEG compression options are all features that are at home on much bigger, bulkier cameras. This is a camera for those who know about photography, but don't require over-sized photographic equipment to prove it!
The FinePix F810 Zoom features an extensive 4x zoom lens that gives a
focal length equivalent to 32.5mm - 130mm on a 35mm camera. When the camera
is switched on, this lens is ready and extended immediately. The widescreen
(16:9) facility that debuted on the FinePix F710 Zoom is also present,
enabling images and movie files to be viewed in full on a widescreen television,
without stretching or distortion.
The FinePix F810 Zoom is perfect for the off-duty photographer or camera enthusiast with quality in mind. Featuring a host of manual controls and exceptional picture quality, photographers will find it difficult to track down such a rewarding digital camera that also fits in their pocket.
Adrian Clarke, Fujifilm's Director of Consumer Products, said, "The photographic community is waking up to the fact that extra pixels don't necessarily deliver better image quality. In fact, sometimes more pixels get in the way of good image quality. Instead, our technical teams have been working on improving an already highly-regarded sensor/processor combination.
"The FinePix F810 Zoom underlines what's fundamentally exciting about digital photography; that a small camera like this can achieve the quality and flexibility that you'd expect from a large and bulky one."
FinePix F810 Zoom features at a glance:
Super CCD HR technology
Fujifilm's Super CCD HR technology allows high resolution sensors to be housed in smaller digital cameras. The benefits include ultra-high resolution images and high sensitivity, enabling faster shutter speeds for action shots and low light photography.
The FinePix F810 Zoom will be available in the UK from leading photographic retailers in August 2004.
1/1.7 inch Super CCD HR
Still: CCD-RAW/JPEG (EXIF 2.2)
|Lens|| 32.5 - 130mm equiv. (Standard) (4x zoom)
35.5 - 142mm equiv. (Wide) (4x zoom)
F2.8 - F5.6
Normal: 0.6 m - Infinity
|ISO sensitivity|| Auto
|Shutter speed|| 3 - 1/2000 sec|
|Colour Modes|| B&W
|Aperture|| 1/3 EV steps
At wide: F2.8 / F8.0
|Exposure Modes|| Programmed AE
Aperture Priority AE
Shutter Priority AE
|Self timer|| 2 or 10 sec|
|Continuous shooting|| Full resolution: 3 fps up to 4 images
Long Period: 1.6fps up to 40 images (only 2MP mode 2048 x 1536, 2048 x 1152
Modes: Auto, Red-eye reduction, On/Off, Slow Synchro, Red-eye reduction + slow synchro
Range: (wide) 4.0 m, (tele) 2.5 m
|LCD monitor|| 2.1" TFT LCD
|Connectivity|| USB 2.0
|Print compliance|| PictBridge|
|Storage|| xD-Picture Card
16 MB xD-Picture Card supplied
|Weight (no batt)|| 200 g (7.1 oz)|
|Dimensions|| 109.5 x 54 x 29 (4.3 x 2.1 x 1.2 in)|