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Toshiba's new PDR-4300

Mar 2, 2003 at 16:42:09 GMT

PMA 2003: Toshiba has today announced its new PDR-4300 four-megapixel digital camera with a 2.8x optical zoom, macro capability up to 6-inches and comprehensive manual controls. Doug Freck, Vice President & General Manager, Toshiba Imaging Systems Division. “Our new PDR-4300 ideally meets these demands with its powerful four-megapixel CCD, its professional-grade, all-glass lens system, its fully array of manual controls, and an operation that is comparable to a film-based point-and-shoot model. And at $379, we believe it is the best value in the four-megapixel digital camera category.”

Press Release:

Toshiba Unveils New PDR-4300 Four-Megapixel Digital Camera at PMA 2003

Priced at $379, New Toshiba Camera Combines Point-and-Shoot Convenience With Advanced Manual Controls, Powerful 2400 x 1600 Resolution & Low Cost of Ownership

LAS VEGAS, NV, March 2, 2003 (PMA Show Toshiba Booth #L112) – Toshiba’s new PDR-4300 four-megapixel digital camera merges the company’s expertise in digital imaging with a simple control layout and portable design that makes this new camera exceptionally easy to enjoy, operate and take along.

The latest addition to Toshiba’s growing family of consumer-class digital cameras, the PDR-4300 was unveiled today at the Photo Marketing Show in Las Vegas by Toshiba Imaging Systems, a division of Toshiba America Information Systems, Inc. It is expected to ship in mid-March with an MSRP of $379.

The PDR-4300 boasts brilliant 2400 x 1600 resolution, a full suite of professional-level manual options for control of light and exposure, along with a precise Canon® lens that sports a smooth 2.8X optical zoom to take full advantage of the powerful 4.0 megapixel CCD, and ensure high quality images with vivid, true-to-life color.

“Digital photography is now within the consumer mainstream with both experienced and novice users demanding higher resolutions, improved optics and simpler operation,” notes Doug Freck, Vice President & General Manager, Toshiba Imaging Systems Division. “Our new PDR-4300 ideally meets these demands with its powerful four-megapixel CCD, its professional-grade, all-glass lens system, its fully array of manual controls, and an operation that is comparable to a film-based point-and-shoot model. And at $379, we believe it is the best value in the four-megapixel digital camera category.”

Feature-Packed Performance

Bridging the gap between the consumer and prosumer camera markets, the PDR-4300 is the perfect fusion of photo excellence, versatile multimedia functionality, and low cost of ownership. It is certain to appeal to both digital-photo novices and long-time enthusiasts alike with its rich feature-set.

Toshiba PDR-4300 specifications

Sensor 4.0 megapixel CCD
Effective pixels 3.8 megapixel
Image sizes

 • 2400 x 1600
 • 1200 x 800 and
 • 720 x 480

Image quality  • Fine (JPEG)
 • Normal (JPEG)
 • Basic (JPEG)
Lens 2.8x optical, 35 - 100 mm equiv., F2.9
Digital zoom Yes, up to 2.2x
Focus modes
Exposure compensation, manual exposure, light metering (center, spot)
ISO sensitivity  • Auto
 • ISO 100
 • ISO 200
 • ISO 400
White Balance  • Auto
 • Daylight
 • Cloudy
 • Incandescent light
 • Two for fluorescent light
Exposure modes  • Program AE
 • Full manual
 • Shutter-priority
 • Aperture-priority
 • Scene select
Shutter speed 1/1000 sec. to 1/2 second
Flash modes  • Auto
 • Auto & Red-Eye reduction
 • Fill Flash
 • Off
Flash range (Auto ISO) Upto 10 feet
Movie modes  • 320 x 240, 15 fps, 3 mins max *
 * Depends on writing speed of storage card
LCD monitor 1.6" 64,000 pixel
Storage SD/MMC card (16 MB SD included)
Power 4 x AA batteries
Connectivity  • DC in
 • USB 1.1(supports Direct-Print)
 • A/V out
Standard Accessories 16MB SD memory card, 4 AA batteries, USB cable, video cable, an IR remote control, a hand strap, and a CD-ROM containing ACD System™ photo editing software, USB driver and an in-depth instruction manual

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