Ferling

Ferling

Lives in United States Wherever I need to go, United States
Works as a Whatever I need to shoot
Has a website at http://ferling.net
Joined on Jun 12, 2008
About me:

Been shooting for 30 years. Everything from MF to whatever fits in the hand, (including video). Ran an in-house commercial studio for 12 years. I currently do limited freelance work, (choosing those assignments that don't involve cheapskates). I prefer DSLRs, shoot MF film on occasion, and don't mind compacts. I don't care what you shoot with, so long as you have appreciation for shooting.

Comments

Total: 161, showing: 1 – 20
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In reply to:

Mark Smiles: Suppose a guy went to an hardware store to purchase a tool, say a hammer. The clerk would then run a credit check to see how much he could afford and quiz him about his intended use of the hammer including if he was going to make any money using the hammer. Then the clerk could then decide on what would be a fair price to charge for the hammer.

Suppose a gal had a sore throat and went to the drugstore to get some cough drops. The clerk would then check how much she could afford to pay, and determine how important her voice was to her earning a living. The clerk could then determine what he could then charge the gal.

In both of these examples the selling price of the product was not based upon the cost of production, but rather the intended use of the product.

I can hear the hammer manufacturer saying he used my hammer to build a million dollar house, of course I deserve a cut of the action, for I made him a tool. Likewise for the gate at the gal's concert ...

Well, Mark. It's all about access. Hammers and cough drops (used in your example) are readily available and common, just like images of landscapes, trees and every day items used in stock. Shoot something exclusive, or provide something made of unobtanium and the price goes up. Class dismissed.

Link | Posted on Mar 10, 2014 at 04:50 UTC
On article Nikon D4s First Impressions Review (1038 comments in total)
In reply to:

OBI656: Nobody Knows Anything ... Highly recommended article to read !

http://www.luminous-landscape.com/essays/nobody_knows_anything.shtml

Agree. Other than that article, at least I've spent considerably less time online as a result of the nothing worth reading about, otherwise.

Link | Posted on Feb 25, 2014 at 18:39 UTC
On article A look inside Sigma's lens factory (89 comments in total)

With regards to a PR show, it covers the bases with medical grade clean rooms, workers patiently focusing on their work (rather than conversing and joking with one another). Setup workers making routine QC checks. Tool and Die Makers performing maintenance on molds and tooling.

There's a fine balance of hand's on vs. automation. Hand painted and polished parts with the all critical final hand assembly, translates into a more personable product that suggests a craftsmanship once regarded to a much higher priced product.

What's missing, however, is a brief take on the workers on break, perhaps conversing and showing some humor. Also missing is a small snippet on any safety (such as the typical "zero injuries in X days" sign on wall -if it exists). A safe and happy work place translates into a higher quality product.

Link | Posted on Feb 15, 2014 at 23:34 UTC as 17th comment | 2 replies
In reply to:

maddox: As most of us know this has been the photographers lot for years now. The days of making a living wage have all but gone. Staffers at a number of newspapers have been replaced by the journalist and a smartphone.

The daily's are full of agency photos where in the past staffers were sent out.
Even the BBC is full of amateur video footage and they encourage viewers to send in their news pics for free and thousands do.

I do some event photography at weekends and struggle to make £150 a day. I notice my clients are encouraging those on the event to submit their own photos and many do which are adequate for web site use. I expect eventually I will loose this work as they will get more than enough pics for free.

This is why 500px can promote this business model.

It's all about content and access. Content still being "king", and access from having the right tools (skills) and permission (client, agreement, contract, etc.) to extoll a fee.

With the majority of today's content being essentially free, there's very little if any profits to be made. Only those whom have exclusive access to create unique and uncommon images, (product, event and corporate photography) are making it.

Some make a name for themselves and will continue to do so long as their contacts/clients actively remain in positions of influence to win them work (I hope they have more than one).

Still, the schools continue to crank out the hungry hordes whom wind up busing tables, etc. to pay for their tuition. I'm certain many of them would have done differently if they did their homework and built a business plan, first. (I wish high schools would make business planning a required project).

500px taking a 70% cut is another example of the disparity in which the market exist.

Link | Posted on Feb 9, 2014 at 16:57 UTC
In reply to:

Ferling: I think it's time that we drop the "smart" or "cell" phone monicker and consider this and other collections as what they are: Photography. These articles tend to suggest that credit belongs to the tools, and not to the artist.

She admits, as expected, that it requires several takes and ensuring that the lighting is good. Because she has adequate access (being a chef and working in the environment for hours on end) she is almost guaranteed a result.

A real paid professional (and it's not just food) does not have such luxuries. Being limited by a finite amount of time and budget, must utilize a significant of gear to build/provide the required lighting and environment to get the shot, (a cell phone will not be one of those tools).

This by no means belittles April's work or technique, as she's good. It just means we have to step back and consider all the elements before we consider an all assuming title that smartphones are capable of killing the professional market.

Wudyi. You and I live in a different reality. While I agree that the market has changed, those whom refused to change with it (refused to go digital, relied solely on prints for profits, and never took up video), went under. The technology and their refusal to accept it, killed them off.

Why on earth would I drag out a van full of lighting and support gear and then use a Smart Phone as the capture device? I would be laughed out of the studio, or never asked to come back.

Second. Anyone whom swears by a smart phone today, has forgotten that it was much higher end technology that got them there, and are just using their name alone to sell it.

Common sense isn't common.

Link | Posted on Feb 4, 2014 at 01:49 UTC
In reply to:

Ferling: I think it's time that we drop the "smart" or "cell" phone monicker and consider this and other collections as what they are: Photography. These articles tend to suggest that credit belongs to the tools, and not to the artist.

She admits, as expected, that it requires several takes and ensuring that the lighting is good. Because she has adequate access (being a chef and working in the environment for hours on end) she is almost guaranteed a result.

A real paid professional (and it's not just food) does not have such luxuries. Being limited by a finite amount of time and budget, must utilize a significant of gear to build/provide the required lighting and environment to get the shot, (a cell phone will not be one of those tools).

This by no means belittles April's work or technique, as she's good. It just means we have to step back and consider all the elements before we consider an all assuming title that smartphones are capable of killing the professional market.

Wudyi. You and I live in a different reality. While I agree that the market has changed, those whom refused to change with it (refused to go digital, relied solely on prints for profits, and never took up video), went under. The technology and their refusal to accept it, killed them off.

Why on earth would I drag out a van full of lighting and support gear and then use a Smart Phone as the capture device? I would be laughed out of the studio, or never asked to come back.

Second. Anyone whom swears by a smart phone today, has forgotten that it was much higher end technology that got them there, and are just using their name alone to sell it.

Common sense isn't common.

Link | Posted on Feb 4, 2014 at 01:49 UTC
On article SmugMug Films: Pulse-pounding aerial photography (33 comments in total)
In reply to:

Ferling: Whom else has a studio at 10,000 feet, going 300mph in the cold, deafening wind that is qualify to make a disrespectful comment?

I'm sure that if you were sitting in the seat next to her, door removed and giving directions over the radio, your pulse would pound too.

I liked it, a lot.

Yes, Richard. Obvious some find it easier to complain and find fault with hard working folks like Jessica, than to look at themselves in the mirror. :)

Link | Posted on Feb 4, 2014 at 01:25 UTC

Folks. There are people out there with money to burn. While the technology is awash with very capable gear at bargain prices. Like a peacock proudly presents it's feathers, some with the means will buy this to just for the sake to prove that they can. It's not rocket science, it just is what it is. Nothing more, and surely nothing for less.

Link | Posted on Feb 4, 2014 at 01:18 UTC as 209th comment
On article SmugMug Films: Pulse-pounding aerial photography (33 comments in total)

Whom else has a studio at 10,000 feet, going 300mph in the cold, deafening wind that is qualify to make a disrespectful comment?

I'm sure that if you were sitting in the seat next to her, door removed and giving directions over the radio, your pulse would pound too.

I liked it, a lot.

Link | Posted on Feb 2, 2014 at 16:56 UTC as 16th comment | 2 replies
In reply to:

Ferling: I think it's time that we drop the "smart" or "cell" phone monicker and consider this and other collections as what they are: Photography. These articles tend to suggest that credit belongs to the tools, and not to the artist.

She admits, as expected, that it requires several takes and ensuring that the lighting is good. Because she has adequate access (being a chef and working in the environment for hours on end) she is almost guaranteed a result.

A real paid professional (and it's not just food) does not have such luxuries. Being limited by a finite amount of time and budget, must utilize a significant of gear to build/provide the required lighting and environment to get the shot, (a cell phone will not be one of those tools).

This by no means belittles April's work or technique, as she's good. It just means we have to step back and consider all the elements before we consider an all assuming title that smartphones are capable of killing the professional market.

@Model Mike

Because? (Enlighten me).

Link | Posted on Feb 1, 2014 at 18:36 UTC
In reply to:

Ferling: I think it's time that we drop the "smart" or "cell" phone monicker and consider this and other collections as what they are: Photography. These articles tend to suggest that credit belongs to the tools, and not to the artist.

She admits, as expected, that it requires several takes and ensuring that the lighting is good. Because she has adequate access (being a chef and working in the environment for hours on end) she is almost guaranteed a result.

A real paid professional (and it's not just food) does not have such luxuries. Being limited by a finite amount of time and budget, must utilize a significant of gear to build/provide the required lighting and environment to get the shot, (a cell phone will not be one of those tools).

This by no means belittles April's work or technique, as she's good. It just means we have to step back and consider all the elements before we consider an all assuming title that smartphones are capable of killing the professional market.

@Model Mike

Because? (Enlighten me).

Link | Posted on Feb 1, 2014 at 18:36 UTC

I think it's time that we drop the "smart" or "cell" phone monicker and consider this and other collections as what they are: Photography. These articles tend to suggest that credit belongs to the tools, and not to the artist.

She admits, as expected, that it requires several takes and ensuring that the lighting is good. Because she has adequate access (being a chef and working in the environment for hours on end) she is almost guaranteed a result.

A real paid professional (and it's not just food) does not have such luxuries. Being limited by a finite amount of time and budget, must utilize a significant of gear to build/provide the required lighting and environment to get the shot, (a cell phone will not be one of those tools).

This by no means belittles April's work or technique, as she's good. It just means we have to step back and consider all the elements before we consider an all assuming title that smartphones are capable of killing the professional market.

Link | Posted on Feb 1, 2014 at 14:29 UTC as 29th comment | 4 replies

I think it's time that we drop the "smart" or "cell" phone monicker and consider this and other collections as what they are: Photography. These articles tend to suggest that credit belongs to the tools, and not to the artist.

She admits, as expected, that it requires several takes and ensuring that the lighting is good. Because she has adequate access (being a chef and working in the environment for hours on end) she is almost guaranteed a result.

A real paid professional (and it's not just food) does not have such luxuries. Being limited by a finite amount of time and budget, must utilize a significant of gear to build/provide the required lighting and environment to get the shot, (a cell phone will not be one of those tools).

This by no means belittles April's work or technique, as she's good. It just means we have to step back and consider all the elements before we consider an all assuming title that smartphones are capable of killing the professional market.

Link | Posted on Feb 1, 2014 at 14:29 UTC as 29th comment | 4 replies
In reply to:

Joe Ogiba: DPR, the #1 place where everyone gets their cookies trashing other peoples images.

Have to agree, being on the net since it's inception (and in my experience), there has been a sharp rise of trolls and nasty comments in just the last five years alone. I have left several forums because of this. Much of it has to do with moderation (which can be a time consuming job) to filter and remove them.

One fix is to have a "real names" forum (where you don't hide behind an alias), such as DV Info and photo.net for example.

I've learned is that it's best is to ignore these attention seeking individuals, whom don't reveal their true identity and can't prove their claims.

I do like Elena's work and her composition is excellent (BTW I still use a 5D Mk1 -gasp). I wish her well in her future endeavors.

Link | Posted on Jan 26, 2014 at 16:41 UTC
On article AP cuts ties with Pulitzer-winning photographer (166 comments in total)

Shock and yAwen. They might as well demand photogs shoot with film and send the negs to competent labs whom wont use dodge and burn... oh, wait.

Link | Posted on Jan 24, 2014 at 11:32 UTC as 53rd comment
On Connect post Exposure: Alex Washburn looks for where the Autopista Ends (23 comments in total)

She made the right choice by going when she's young and able, free from the burden and responsibility of raising a family, (imagine doing these things in one's retirement years when the joints are failing and the heart is weak).

It's ok to have your dessert as the first course of the meal. I applaud her decision and wish her well.

Link | Posted on Jan 21, 2014 at 11:15 UTC as 10th comment | 2 replies

She made the right choice by going when she's young and able, free from the burden and responsibility of raising a family, (imagine doing these things in one's retirement years when the joints are failing and the heart is weak).

It's ok to have your dessert as the first course of the meal. I applaud her decision and wish her well.

Link | Posted on Jan 21, 2014 at 11:15 UTC as 10th comment | 2 replies
On article Mount St. Helens images found decades later (28 comments in total)

I was living in Snohomish, about 200 miles away, at the time of the eruption. I was doing chores outside and could clearly hear the explosion which sounded like a high powered rifle. Since we lived in farm way out in woods I gave it little thought until my Mom frantically called me in watch the event on the TV.

It quickly escalated into a scary deal, not knowing if the winds would shift and send the ash clouds in our direction. The local hardware stores sold out of plastic sheeting and tarps.

I'll never forget it.

Link | Posted on Jan 14, 2014 at 11:35 UTC as 9th comment
On article CES 2014: Canon Stand Report (48 comments in total)

It's not rocket science. There is a flood of new, young buyers whom view the camera very differently, and thus needs of the market has changed.

In all my years of shooting, I've learned that it's best to accept change (even if it's not the kind that jingles).

Link | Posted on Jan 11, 2014 at 00:37 UTC as 6th comment

Gonna side track a little and take notice about how marketing over the past few decades has went from the 'proud to work, contribute or be more effecitve' to an 'all about me' message. Thus we now have connective hardware and software that allows one to fulfill that purpose.

Selfish selfies aside. It's still awesome to consider how we can communicate in ways unimagined even a few short years ago. That the camera itself has been reduced to an appliance.

Link | Posted on Jan 8, 2014 at 11:22 UTC as 7th comment
Total: 161, showing: 1 – 20
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