Aperture's very powerful auto curves feature, as well as the mid-tone contrast slider of the shadows and highlights brick is what I'll be missing. These two things are essential to my workflow. After using Aperture for about 2 years now, I distinctly prefer it to LR. It works differently and I needed some time to adjust, but after I did, I observed how smart it's auto features are, and the adjustments felt more subtle and precise.
I hope Apple delivers a good replacement. I would be disappointed with an application that's only useful for minor edits of photos taken with an "iDevice".
Nikon sales must really be hurting so they launched this campaign. Good, but too little and too late.
I hope Nikon is not oblivious to the notion that DSLRs are slowly progressing on a way to extinction. In my opinion it's not only about rebuilding user confidence in the brand, but also about deciding where to take the company next.
Hint: The Nikon 1 system is great in hands-on practice, but poorly marketed, and unappealing to the Western consumer. Why? The Western consumer wants large numbers, i.e. large sensors, large ISO values, large etc., and at the same time he wants full manual control. Actually none of those things are needed in practice because Nikon 1 is so surprisingly smart in taking photos in auto mode, but the consumer won't know this until they use the camera, and to use it they need to buy it - because now cameras are mostly bought online not in a brick and mortar store when they can be tried first. Nikon 1 is expensive - the consumer concludes to skip it.
instamatic: This is impressive. A small, APS-C camera with broad wireless transfer options. Take pictures and selfies, and post almost instantly to social network sites and more importantly: to cloud galleries. This time the image quality will beat that of smartphones too. Smartphones killed the compact cameras, and actually paper prints as well for the most part. Samsung appears to embrace this inevitable trend very well - much better than the competition in my opinion.
Looking at the lens selection, it appears that all the prime lenses are there, including ultra wides (sorely missing today from the major camera brands).
A revolutionary, and much needed, mold-breaking product, and at a decent price too.
All I'm saying is that the industry has moved, it's just that very few people noticed that. Indeed we currently have many WI-FI enabled cameras but they cost a lot of money, if you want APS-C sensors or better, with all the connectivity, in a small form factor at this price, where do you go?. I don't currently own any Samsung cameras or phones, or tablets. I'm basing my observations on what I see, and the potential of this particular product.
Regarding the transition of the industry. My eye opening moment was when I moved some of my photos to Apple's iCloud photo stream. I can view them on my iPhone, my iPad, and on my flat screen TV via Apple TV, with very little effort. They will always be there unless iCloud goes away. To me that signalizes the end of most paper prints, except for the few that are enlarged and hanged on walls.
This is impressive. A small, APS-C camera with broad wireless transfer options. Take pictures and selfies, and post almost instantly to social network sites and more importantly: to cloud galleries. This time the image quality will beat that of smartphones too. Smartphones killed the compact cameras, and actually paper prints as well for the most part. Samsung appears to embrace this inevitable trend very well - much better than the competition in my opinion.
Having used Exposure 3 through 5 now as well as other plugins, I am compelled to say that Exposure is one of the best plugins out there. It actually can run standalone as well. It is very fast compared to some other similar software packages that do similar things. I'm not comparing it to actual film colors as there are variation in scanning methods, etc. But overall it produces excellent results and gives images a certain taste - speeding up workflow as it's very good with batch processing. Additionally it's sharpening algorithm is very very good. I'm glad that bokeh will now be included, as I have that as well and use it more often than not.
Danlo: I sooo wish Nikon would read these comments, bur looking at their linup, you know they never do. Like where is the FF-sensor in a d3300 body? I wouldnt even care about other companies mirrorless-offerings it they just released that.
I would be interested in a full-frame sensor in a Nikon N65 style body. Just the basics, no gimmicks. It would not have to even have a pentaprism, a pentamirror would do. They could resurrect the CAM900 AF module for it, or perhaps the CAM1300 from the F100. Give it a nice flash sync of 1/250 sec, plus FP and it's a great camera. I don't care for video personally for this kind of body, but to be "competitive" I guess the camera would have to have it.
Also it may be difficult to fit a 3 inch screen on such a small body, but I wouldn't care. The screen could be smaller for my needs, however I could appreciate live histogram in live view, plus exposure compensation preview in live view.
Insertable cartridges? Could it be that this camera will have replaceable sensor modules? Perhaps user-replaceable? That would be super nice and quite innovative.
Solutions like these are the future, but it seems that Apple is a bit late to the game with this one.
mpgxsvcd: How is this better than a Panasonic LX7? You get a brighter lens with a bigger zoom range for a lot less money. Sure it has a bigger sensor than the Panasonic. However, the Panasonic's lens is much brighter(More than 2 stops).
No exactly. Currently owning the LX7, and using it most often at aperture f/2.0 or brighter, you can still cause the background to blur, naturally not to the same level as when using a DSLR.
The only thing the LX7 is practically missing is an IR remote control. Otherwise it's a fantastic camera that can fit in a jacket pocket.
Looking at the price, it is probably another Nikon 1 product that won't sell well. I think Nikon continues to be confused about what people expect and for how much, and where the photography market really is these days.
I'm also surprised that they thought to aim Nikon 1 at "soccer moms". Like someone said below, most of them are just fine with their smartphones, and those who want to turn their photography into a business, already buy Canon Rebels or go directly for the 5D series. And why Canon? Because other "soccer moms" or startup family photographers already use Canon cameras for the most part.
D 503: You could tell when Olympus was in trouble by the introduction of plastic lens mounts and the culling of professional software. When a company like Nikon starts to cut costs and raise prices it gets you thinking.
Interesting that you bring up cost cutting and price raising. Price raising on already highly priced products would be synonymous with a company that tries to bolster it's image as a premium brand, regardless if the underlying engineering and manufacturing costs are cut. However for a brand to be perceived as a premium brand, it has to offer stellar, and I stress stellar - not "good enough" customer service. People come back for more to a company that they perceive is reliable and responsive to their needs and questions.
I spent a good part of last evening playing with NX-D and while it isn't really a huge disappointment, I would expect better.
The good thing is that Nikon colors are now easier to obtain. NX-D is significantly faster than NX2, except that it is still quite slow at rendering previews - and this rendering seems to happen after you make any adjustment to the image. Why is this so slow? I imagine this could easily be improved. How about optimizing that code, and letting the hardware GPU handle the rendering to screen?
I still likely save time using NX-D, than using an elaborate process to achieve a look I like with other software and plugins. NX-D would be a major change in my workflow, but I would get nice or nicer results IMO. While this may be true, it's not what the market expects.
Also, you need to do a lot of clicking to get things done, less it seems than in NX2, but still more than needed. Lightroom and Aperture get this right - all sliders and tools in one place.
Provia_fan: Nikon should be applauded, for keeping the resolution to a sensible pixel count for what this camera is going to be mostly used for. Although I think that High ISO settings are getting ridiculously high for some time now. Until the tradeoffs are sorted of course. But I am sure it will have its uses.
This is indeed true. The current breed of 24-36 MP DSLRs really means you also need to be upgrading your computer with your camera purchase to handle their large files unless you have a very recent one. How many megapixels do you practically need day-to-day?
Vegasus: Oh Nikon,... why dont you put BUILT IN WIFI instead? THUNDERBOLT 2 connector, and 2 sd card slots not XQD. why no XQD? is sony stuff, usually doesnt last long, next time sony will make XQD type-2 with different shape again.
Probably because that would mean making the camera buffer even deeper to allow for continuous framerate at high speed, as SD cards tend to be slower than CF and XQD cards as of today. Added buffer memory adds costs to making the camera.
write2alan: Question: Do I need a router to transfer the images to a desktop or phone?
No you don't. You may need internet connection for initial configuration though.
I use an older version of Eye-Fi. It it very handy and possibly the fastest way to get JPEG pictures off your camera to your mobile device, (and even to your computer), or cloud through your mobile device. Indeed money well spent. It gives more traditional cameras that don't have wi-fi built-in a fighting chance vs. smartphones, seriously. We live in a world that likes to brag about what it's doing on social networks, and with the advent of the smartphone a few years ago, being able to instantly upload photos taken is very much a necessity today for very many people.
JohnEwing: Nikon's first step into the mirrorless world gained them firstly a twisted ankle and secondly a Bronx cheer, before a few people began to see that the Series 1 aren't such bad cameras after all, but that was like people taking to Heaven's Gate after United Artists had turned up their umbilici.
Personally, I'd like to see them bring out a mirrorless body based on the S or SP designs, with a full frame or even an APS-C sensor. FF might be better from a marketing standpoint, but an APS-C camera could be very acceptable indeed. They could probably finagle it to have an F mount, too. Large wow factor there: they immediately upstage virtually all the others, especially if they use the folding Ai tab of the Df and make it compatible with a godzillion lenses.
...well, it's nice to dream.
Marty, indeed Nikon 1 should be positioned as you describe. I think to achieve that positioning it is mostly an issue of price. Naturally built-in WI-FI is expected these days.
@Jim F. I agree with you, most especially your last statement. Price indeed usually rules, especially if it gives the buyer 'good enough' quality. Also, how can Nikon 1 compete with smartphones? Most people nowadays own a smartphone and take it everywhere, while a camera is just another thing to carry around. Not to mention, a smartphone allows instant posting of photos to social media, and we seem to live in a 'bragging' culture that likes to post everything on social networks. I also see a big movement away from prints to showing images on some kind of screen instead. I myself carry some of my favorite photos on my iPhone and iPad and have them on me all the time, or actually in the cloud that my devices are connected to. And with the screen being the new media for presentation, you don't even need 10-14 megapixel images. 3-4 megapixels are just perfect, and image quality issues like noise become moot because they are not as much a problem on small screens as they once were.
naturenewbe: I go hang out with photographers who use there canon cameras all the time all I see them use is the kit lens, auto settings and liveview. I'm the only one using the viewfinder and shooting in manual mode. How much better suited my friends would be to just a mirorless camera like a A5000. Also the newly wed couple at best buy who want to take better pictures of there new baby but dont want to hassel with learning with DSLR buying there second DSLR because there pictures dont look right.... I dont see them liking there next new DSLR Even more. I have a D40 that has been faithfull for many years but stop my self from buying a new nikon body and lens because I cant take the weight on my back anymore. Personally I'm leaning toward Panasonic because of video quality and size.
I believe that Canon's automatic metering may be a little better than Nikon's, just as is Canon's default JPEG color. What I find painful with Nikon is that for the last few years the matrix meter is tied to the active focus point. The old matrix meter used on the D70 and in the D200 was terrific when also you added 1 or 2 external Nikon flashes to the mix. The new meter tied to focus points makes it a bit unpredictable and I just can't trust it for consistency. Regarding Panasonic. My wife and I use the Panasonic LX7 and it's a terrific camera. We bought it because Nikon didn't have a comparable offering (and still does not). The LX7 has terrific colors out of the box, good exposure (perhaps even a bit hot), and great video with no jello effect. It has a small sensor, but it's lens is f/1.4 through f/2.3 and that helps a lot. I can highly recommend that camera. The only missing point that I wish it had is a wireless remote. Otherwise it meets and exceeds our requirements.
instamatic: To answer Nikon why their mirrorless is not selling in the US: Nikon 1 has a small sensor, while the US consumer expects at least a DX sensor. Why? Probably because many hobbyists are vainly hoping to one day have some success at shooting weddings, or whatever - which for most people never materializes, but still the illusion is there. Regardless of where the hobbyist is on their photography journey, it is universally known that wedding/portrait photography requires a large sensor for shallow and popular depth of field with fast lenses. And where are the fast lenses for mirrorless? Thirdly why in the world the lesser Nikon 1 cameras have flash sync only at 1/60 sec? Why aren't DSLR speedlights compatible?
Nikon's compact cameras are also not up to par. Where is a compact with a 'standard' zoom lens and aperture somewhere between f/1.4 and f/2.5 or similar. Why aren't all Nikon's compact cameras allowing saving RAW files. Where is built in WI-FI?
Where is the D400?
If you recall, Nikon D70 had an electronic shutter that synced up to 1/500 sec. - something I very much miss today. It's mechanical shutter was much slower than that.