I don't see why so many people are whining about low megapixels! You're ignoring the ISO performance. This is Canon's answer to the D3s, and it's a slam dunk! This is a low light sports camera at it's finest, and I'm hoping to own it! Consider the market for indoor youth sports...volleyball, gymnastics, and cheerleading, or even outdoor sports in early morning, overcast conditions. This camera is gold for these situations. You'll get noise-free images with high shutter speeds in the worst lighting conditions. That's where the value of this camera is found. If you want shoot at 100 ISO in your studio, then obviously this is not what you need.