madmaxmedia: Um guys, we're talking about an anamorphic adapter here, not some sort of standard zoom or tele attachment. You can't do this with any pocket camera. You can do it with adapters mounted on mirror less cameras and DSLR's (typically on rails because the adapters tend to be big and heavy), but its not cheap or easy.
For around $100 this is a pretty cool adapter to mess around with, if the image quality is decent. You can't really tell from the video, but my guess is that it's a mirror adapter (to get the price low.)
Well most pocketable cams start at 24mm which is still wider than a crappy iPhone with this adapter? Why spend more on a crippled device who does half-decent pictures in daylight?
webrunner5: Not much love here. But I think it is pretty darn neat. iPhones take better video than you think. Hey you have a phone with you all the time. Why not have a little pouch with a few adapters in it. Beats carrying a phone and a camera. It is the future like it or not.
How about if you put you inexpensive phone that does the job better if not as good as iPhone in one pocket and the other pocketable decent P&S in the other pocket?
I will pick the phone only if I have calls or sms or need to browse. I will pick the pocketable p&s for my photographic needs.
So I don't have a bulging pocket full of plastic accessories.
mikiev: Because I am already bring my iPhone, so I just have to carry an additional adapter, or two, and not a "travelzoom" camera. If I was trying to be "serious" I would bring my NEX-7 and lenses.
Now put those 100$ plastic accesories in your pocket with the iPhone. For sure at the end of the day, you will have to PP the image to death and put lousy filters for intacrap uploads. Where is the mobility there?
There are tons of premium compacts and travelzoom with FL from 24-720mm which is 10x better than iPhone in IQ and flexibility. And they cost around 250-500 only. Much better than a trying hard cameraphone.
Lemme guess, a common Joe will have to bring iPhone, some plastic adapters for macro, tele and wide and many more. Why not just carry a much better travelzoom that has FL from 24-600mm and forget about the misery and disastrous result from using iPhone? Trying to be serious? Get a serious tool and not a toy.
From what I have seen, XQ1 is better than S120 especially on high ISO. Why recommend a smearing machine?
If I were Apple, I would focus first on improving camera's sensor, image stabilization and ergonomics.
Holding a slippery brick with lousy IS and mediocre sensor is not encouraging at all even for noob photographers.
80 bucks? no thanks...
I'll buy a 50$ P&S and it will produce far better image than iPhone with or without lousy converter.
D1N0: Get the MX-1 it's les than $300, by far the cheapest.
It is a slow turtle and very annoying to use if you want to take the next picture.
Such a disgrace putting these important part of our history into a lousy frame with worthless filters.
Id rather buy a decent compact this holiday season and forget the miseries and nightmares of shooting with a mobile phone.