babart: I'm afraid I'll have to go with the nay-sayers on this device. The iPhone may be a thin and convenient way to acquire visual images, but there are many cameras that are also small and have so much more potential as image recording devices. If it weren't for the necessity of also being a phone, I suspect some manufacturer would already have a camera close to being this thin. Smart phones are very useful devices, but so are smallish cameras.
But there aren't many cameras with the integrated connectivity and editing capabilities of a smartphone. The fact is that smartphone capabilities are - given their form factor - astonishing, and they'll keep getting better.
ms18: 16MP beginning to look low by contemporary standards.. 12MP more than enough
I remember using a friends big Canon DSLR a decade ago. Those shots still look great. It was 6 megapixels.
maxnimo: Yup, this proves that there must be a God's 11th commandment that states "Thou Must Only Use Tiny Sensors In Tough Cameras".
"BigShooter, saying that you get excellent results from a teeny tiny sensor is like me saying I get excellent mileage from a 1955 pickup truck with a leaky gas tank." No it isn't. It's nothing like that analogy . If you can't get a decent shot with a small sensor then chances are all you'll get from a bigger señor is an average photo with better resolution - or pristinely rendered crap.
This is embarrassing. Sales guys like these are just the worst. Usually found in car yards.
lem12: A very nice camera body and I believe a lot of effort put into it to create such device. But all this around 1/2.3?? One of my friends ask me to suggest a camera when he travels, something he would slide into his pocket and forget about it until needed. I showed him few slim/compact cameras. About a couple of month ago he told me that he found exactly what he was looking for. He bought a new iPhone, and why to spend all this money to buy another camera and have another pocket for it.
So true..:) He could take an RX100 of course but - it's still another separate device. The other factor iPhones or many smartphones don't get enough credit for is the interface. Simple - intuitive with almost no learning curve and in terms of the quick snap my iPhone can resolve a lot of tricky lighting and colour situations better than many cameras I've owned. They get flamed here where people are focused on what they aren't instead of what they are which is brilliant pieces of engineering. I love my dslr of course but you gotta give credit where it's due.
In the music biz it's called a sound alike where the licensee will pay for publishing [songwriting] but doesn't want to pay for use of the original recording master so they get it replayed to sound exactly like it. Got away with it for a while but they get sued for that now.
Ok so the reason I love my phone camera…is cause it's IN MY PHONE!?!? …:)
steelhead3: Apple uses a Sony camera module
Papi it's the fact you feel the need to share how sad your life is in a whiney little girl tone that's so stomach churning. It's genuinely awful and sad. Please - go outside. Get some sunshine and Vitamin D and cheer up?!
GaryJP: Apple makes cameras?
(Incidentally my Samsung Note 4 has a better "camera" than my old iPhone and even shoots 4k video.)
Is there a bigger loser on the planet than the Apple basher? Get a life.
larrytusaz: No thank you. I have an NEX-6 that would just smoke this thing (and via Wi-Fi can still share quickly), and if I needed something really small I could always get an RX100. These sorts of cameras remind me of the junky Polaroid SX-70 candy cameras of yesteryear, I didn't care for those either.
God I hate that "real photographer" BS. Tiresome rubbish. Pazin is absolutely correct. I've seen beautifully composed evocative and emotional photos taken with a phone and I've seen pretentious rubbish taken with so called pro cameras. Who doesn't love a beautiful camera or piece of gear?That doesn't mean a camera like the one reviewed isn't great. I love my iPhone camera just like I love my hi end gear.
Petak: Since this is not a new idea and has already been implemented by several manufacturers, this is obviously nothing more than an advert, Why is it in the news section? Also, warming filter is irrelevant in digital photography, which is 99% of today's photography.
vFunct: lol reviewing a product 2 months later that absolutely no one bought.
brownie -"phone cameras are still a joke to most photographers. " Really? Most photographer I know simply appreciate and enjoy them for what they are - a camera in your phone. Handy and all things considered pretty useful. It's the wannabees think it's a comparison even worth making.
Sonyshine: Why on earth did Apple have to infuriate so many existing iPhone users by dumping unwanted U2 music onto them?
Following closely behind the recent iCloud nude celeb photo scandal this "abuse" of iCloud by Apple themselves is going to raise many questions in their customers minds as to how trustworthy iCloud really is!
It's certainly annoyed and worried me!
I like and use Apple stuff a lot but the U2 thing and the Beats purchase smacks of old heads trying to buy cool. Why buy Beats? Why?! Why give Iovine and Dre all that money?! For what? Colourful plastic? It's not like their streaming service has set the world on fire. Maybe Apple know something we don't about it's potential but I think someone got sweet talked. Linking up with U2 is just odd. Again - why?! It matters not if they keep making decent product but I can't help thinking S.Jobs wouldn't have made those moves.
Aroart: All negative commenters are losers. It's simple , this will be better than the last and there will be better in years to come. Haters need to get a life...
Haters don't want a life cause then they'd have to live it.