Andy G: Canon 70D - One Trick Pony
As a videographer, I can’t wait to test the 70D’s new “Revolution in Autofocus” with my sweet Zeiss ZE lenses. Oops, Zeisses are manual focus ... oh well, maybe next time.
At least I’ll have the benefit of superior low light performance - after all, it was a few months back when Canon rolled out a promo video touting the advancements of their “Digic 6 Processor” -- oh gee, the 70D doesn’t have Digic 6 - still a Digic 5+ ... oh well, maybe next time.
Canon’s banner headline for the 70D “Shoot Video Like a Camcorder”! Great - just what I’ve been wanting to do and since all camcorders have Headphone Jacks, I’m sure Canon (after 4 years) has finally included one - No? ... oh well, maybe next time.
Certainly Canon has listened to its customer base and included a feature that all videographers want, professionals need and is found on Canon’s consumer line: Vixia HFG30, Vixia HFG20 ... Dual Card Slots - Yes. No? ... oh well , maybe next time.
Howard, I think that Nikon is trying their best to supplant Canon with video DSLRs, but just hasn't mastered the tech, whereas Canon has mastered the tech, but in their continuing effort at trying to squeeze the most money out of its users has settled for lower volume higher ticket items vs higher volume and it has back-fired financially (and with some of its users back-fired emotionally).
No one is mentioning the word "sorry" except for you. Canon's drop in net income quarter to quarter from their 5DMKII heyday would appear to contradict your opinion that they haven't alienated or lost a portion of their user base. Whether this is from the competition catching up/passing or from initial disappointment in highly anticipated models (such as the the roll out of the 5DMKIII where the softer video and higher price initially turned some users away) no one knows. Canon was positioned to be the "Apple" of the photo world. Yes, Apple has slipped a bit, but Canon never realized their full potential (in my opinion) because of bad management. This has nothing to do with my personal laundry list of possible missteps Canon has made, but more from their hard financial numbers and lost sales.
Howard, you're right.
Why should anyone expect Canon to incorporate a headphone jack - it might cost them 50 cents, but more importantly it would interfere with their "dumbing down" creed trying to nudge buyers up the food chain.
Also, I don't think that asking for dual card slots was too much of a stretch considering other brands as well as Canon incorporate dual cards in their other consumer products.
And lastly, Canon's management hasn't done anyone any favors.
They were handed a golden platter with the 5DMKII user base yet they have continually taken every opportunity to intentionally limit features or raise prices exorbitantly for certain new products.
You can argue that they are simply a business, but Canon has failed on both fronts - they have alienated many of their core users and at the same time driven down shareholder value by: 1. Falling behind the competition2. Not "speccing" their products aggressively enough to maintain robust sales.
Canon 70D - One Trick Pony
Canon, the leaders in stagnation with a sprinkle of forward progress tempered by the secret creed of “Dumbing Down the Product Line To Protect the Higher Order.
The true innovation coming out of Canon is not coming out of Canon - the Magic Lantern Team - doing incredible things!
Canon's upper management team is floundering and failing to capitalize on the huge upgrade potential from 5D MK II owners.
First, they should learn from Apple - iPhone, iPad 1, 2, 3 etc - new features - same price!
Second, they're price gouging they're higher end models because they mistakenly think they can get away with it. The C300 is way over-priced, the upcoming D1C is ridiculously over-priced and the 5D Mark III is simply under-whelming when it comes to video resolution.
Nikon is making a dent, but Sony is going to eat them for lunch!
Everyone is talking about buying the FS700 while virtually no one will buy their 15K Cinema DSLR.
The Sony FS100 has been out for awhile, but now is receiving so much revived interest which is a testament to Canon's recent short-comings.
On a brighter note, they will now sell a heck of a lot more T4i's as people want to get the Digic 5 low light sensitivity in a less expensive body.
tkbslc: If this is supposed to be a cinema and broadcast camera, why does it still have a prism and OVF? Why does it have a grip and controls designed around holding the OVF to your eye, when that viewfinder doesn't work for video capture?
I get they are into video DSLRs and that has been successful, but at a certain level people don't want jack-of-all-trades cameras. Someone buying a camera for shooting a film production isn't generally concerned about fast phase AF and 12fps stills with a big optical finder. And I know they don't care about the portrait orientation grip and controls.
You're right - there's virtually no market for this camera (and the C300 market will dry up once the Sony NEX-FS700 comes out).
The management team at Canon are a bunch of idiots.
Huge profits fell into their laps from the unexpected success of the 5D Mark II, but now they are price gouging themselves into irrelevance. Their savior are the professional still photographers buying the 5D Mark III.
Canon is throwing away billions of dollars in potential sales by under specking and over-pricing their latest cameras. Sony will be eating them for lunch.