My J1 is just a secondary camera that I stick in my jacket pocket when I don't want to lug around my Sony A57, so big $1000 zooms don't really appeal to me. Unlike pretty much everyone else (it seems to me) I am interested in the new 10-30mm though.
I don't care about power zoom, but the greater zoom range compared with the 11-27.5mm (1mm at the wide end really does make a difference), the integrated lens cap (convenient for quick, one-handed, point-and-shoot snaps on the street), and the smaller size compared with the old 10-30mm (which renders the J1 a lot less pocket friendly), make it a nice kit lens upgrade.
Of course I'd be more excited if it was f2.8, but as long as it's sharp wide open I'll be happy enough.
SteveY80: I'm surprised that the EVF has been downgraded compared with the NEX 6...
I guess it's probably the same 1.4mp model that's in the RX10, and by all accounts there's nothing wrong with that, but I'd have thought that they'd be showing off their best technology in this camera.
That seems strange to me. I've played with an NEX 6 and used an A77 and didn't notice any problems with refresh rate or lag. Plenty of people use higher resolution EVF cameras like the A65 and A77 for shooting sport or birds in flight.
I'm surprised that the EVF has been downgraded compared with the NEX 6...
This is the way a camera should be controlled.
Shutterspeed, aperture ... and ISO.
The three primary parameters of exposure.
Why did it take this long for camera makers to ditch PASM, and place ISO alongside shutter speed and aperture? This is much simpler and straight forward.
Thank you Fujifilm!This will be my next camera.
I'm much more familiar with the conventional PASM controls of my Sony DSLR/SLT cameras, but I agree that this seems like a faster, simpler and more elegant layout.
With Fuji's controls there's no need to check a display to view settings, and everything important can be immediately changed without switching modes.
It's a shame that the lack of aperture rings on most modern lenses would make it impractical for other camera makers to copy it completely.
rostamiani: Weird pixels ... What's your device ?
It's a pretty old 40" Samsung PLS LCD TV.
I think the people comparing this to the Fuji X100 are ignoring how much smaller this camera is. You could slip this into a coat pocket easily; it's a really slim and neat compact camera. While the Fuji is smaller and lighter than a DSLR, it still needs a separate camera bag.
Having said that, I'd still much rather have the Fuji if I was in the market for a fixed lens camera. I love its retro look, and for me its great viewfinder easily outweighs any size difference.