I'm probably in the .2% of DPR who care about film, but yes I love the look of color and b&w negative film. Everyone should care though, because it's the same technology that makes our best looking TV shows and movies as well. Do you think it is some accident that beautifully photographed films such as "the Dark Knight" and "Inception" were shot on Kodak Vision film? No... They refused to use anything else, because anything else (RED, Sony, etc.) pales in comparison. I use DSLRs and I like them, but if I could afford to shoot portraits on 4x5" Portra film scanned on an Immacon, I would every time. There is no comparison.
Dan Nikon: Interesting that you left out the most important and best part, Kodak is still going to make film, a niche that serves them and Ilford well and keeps us real fine art photographers set with all the options we need to stay in business. Not that many on this site would care, but many of us pros use fillm along side of digital and will continue to do so. As cited in the BJP:
I love the look of color and b&w negative film and while I definitely use and like DSLRs, film is still a part of my photography.