Impulses: Is it accurate to call it optical zooming? (re: G5) It's more like choice of focal lengths or two completely different camera experiences more so than actual zoom per se, even if fiddling with the digital zoom will suddenly kick you between cameras in the interface (neither one actually zooms) Just being pedantic.
I liked LG's approach of adding an UW, execution could've been a bit better, I'd think Apple would try something more clever than that tho. The Apple of old would've anyway... There's a lot of potential for better IQ or more interesting effects beyond the obvious (here have two focal lengths) and the gimmicky (fake DoF effects which were already tried and turned into a short lived fad).
I'm under the impression from some articles that I've come across in the past that Apple has 800 (or so) employees working on imaging, so i would expect that Apple will in fact try something "more clever than that". What is most important, in my opinion anyway, is how computational photography/imaging will be integrated into the A10 processor to maximize performance. This would be the edge that Apple may have over the competitors at the time of the iPhone 7 Plus release.
iPad Pro won't be the primary tool for editing, but it likely will become a serious tool for some people as software arrives and the key hurdle will be how good its stylus interacts with the iPad Pro.
For many people, the limitation will be their workflow; for others performance and connection, and still others the limitations of iOS. What should be noted is that Apple and its competitor Android OS have succeeded with ARM where MS has not, and the rate of evolution driven by ARM's power efficiency is a driver for growth in the tablet segment, quite different from the x86 hybrids like the Surface Pro.
Apple doesn't have to solve every editing workflow to succeed; just enough of them to drive adoption as one of the tools in that workflow; evolution will take care of the rest. Considering that this is first and foremost a product targeted to Enterprise customers in a wide variety of jobs to be done, I would expect it to be well adopted by the creative community as well.
neo_nights: [OFF-TOPIC]@Lars (or anyone else at DPReview) - Few weeks ago I've looked up for any info about a successor for the Lumia 1020 and, apparently, Microsoft will abandon the "big sensor" route because it was a niche market and Microsoft realised that it'd be better for them to do just like everyone else.
Do you have any info on that?
All you lusting for the large imager might have another shot at it if Nokia builds and sells an Android device beginning in third quarter 2016.
In my opinion though, that boat has sailed and will be an even smaller niche 18 months from now. The future lies with folded optics, mems, lens arrays, and massive computation, all better suited to the thin form factor of smartphones.
paulbysea: Well it would if you could still download iOS8. which has now been withdrawn by apple due to several problems with it.
iOS 8.02 has been released.
alexpaynter: The camera module is not the same because it has a new sensor. You can argue that the depth of the module must be the same because all other factors are the same, but they aren't.
I don't know if this is the case with the iPhone 6 but new sensors tend to be able to take light in from wider angles (the isocell is an example of this) and therefore the lens depth can be less.
Having said that, I hate the protruding lens. The could have made the camera the same depth as before with a flush lens and a much bigger battery.
I think I will just wait for sony z3x (if it isn't just someone's fantasy creation). I am not sure how you can fit a 2/3" sensor with an f1.2 lens in such a thin phone without any protrusion.
WRT the protruding lens: Not having one in hand, I can only guess, but my guess would be a ferritic stainless steel that a magnet might stick to. given its precise alignment with the camera module and its cylindrical exterior, one could argue that some intrepid soul will create a lens set to mate with this protrusion, and I would bet that the engineering team made lemonade out of a lemon with that configuration.
Pure speculation on my part of course.
Skulls: Can't save in RAW? All the smoke and mirrors and a crappy jpg?
iPhoto is being reworked into a more robust photo editing app replacing Aperture and available on both iOS and OSX. Perhaps that will be the key to future addition of RAW.
tbcass: It will be many years before these new engineers will come up with anything worthwhile. Since the camera manufacturers are way ahead I doubt this will get Apple anywhere. I see the days of Apples dominance failing fast which is fine with me.
The iPhone isn't a niche camera, so it isn't going to have niche features, and there won't be a tradeoff of a "bump" for a camera. They'll get OIS when they or Sony can design it to the thickness of the iPhone.
But take the lesson that Apple taught the industry with its own 64 bit ARM design, and even their 5s lens design; Apple wants to control its destiny, and will buy companies and necessary talent to do so.
Daryl Cheshire: Small cameras with non removeable primes can be fine tuned but the future is with cheaper lenses and sharpened with software. I hope camera makers don't pass off the cheaper lenses as more expensive ones, but DXOMark might show those up.It's an interesting thought that a cheap prime can have the CA and the other defects compensated by faster processors.Sure this lens optimisation is already happening with mobile phone sized lenses and can be scaled up to SLRs.Also as we move away from the 'tyranny of 35mm film' lens sizes and sensor sizes will reach a standard size similar to MFT but it's a format war at the moment.I think of cars as a parallel as they take on the areodynamic 4 cylinder and mostly look the same.The full frame SLRs and lenses were really a sop to film experienced pros and will soon be the new 'large format' as there will always be a need for full frame for the boutique pro market
It's a safe bet that it doesn't sell even at the rate of the low end Nokias, and certainly magnitudes behind sales of iPhones and Galaxies.
Ultimately, niche smartphones with flagship camera features are uneconomic to produce and market; a dead end.
The real challenge is to fit ever evolving optic systems into thin form factors, and that is where R&D is best spent by Sony and Samsung as examples.
Menneisyys: My complaints with this gadget are as follows:
- what about making a Universal Bluetooth version? I have several phones (incl. both iOS and Android ones) and it's highly possible I'll switch to Android because of Apple's lack of innovation. However, TODAY, I'd like to shoot with my 5/5s.
- what about making a cradle capable of housing iPhones in their case? I've got my iPhone 5 in the OtterBox Defender case and the 5s in the OtterBox Commuter and wouldn't want to take the phones away from their cases.
You see innovation as a plethora of features and i/o spread across many, many different devices. I see you as much more fascinated with the activity you have with your smartphone than the average. Good for you.
I stated Apple sold hundreds of millions of well balanced smartphones. This is a conscious decision to impart stability into the iPhone market; hence why the latest iOS has 74% uptake, and these devices such as the Motrr Galileo are available to iPhone first.
I have to laugh at your Lightning comment; seems the USB group is coming out with yet another interface spec to compete with Lightning's ease of insertion design. Might arrive in 2016. By then, there will probably be another half a billion iOS devices using Lightning on the market.
Enjoy your activities.
The reason that iOS generally is the first in these accessories is that there are 100's of millions of devices that are physically compatible; less risk for the developer, though even Motrr was caught off guard by the release of the Lightning interface.
Adding compatibility for specific protective cases is less risky once the accessory is successful in the market.
I don't understand your "lack of innovation" statement; perhaps your idea of innovation and Apple's diverged somewhere along the way. I'm an engineer and I certainly see Apple innovating.
Seems like you are really speaking of lack of "choice"; Apple isn't keen on niche products, e.g. Nokia 1025, and builds high volumes of well balanced premium smartphones.