One_Oldman_4U: It would have been better if the AW1 is a "rebadge" V1 with a viewfinder.
I long for a waterproof rugged camera with a bigger sensor, that doesn’t use housing. P&S waterproof camera are ok (I had TS1, AW100 and used some of the other brands) but they are far from good.
A V1 rebadged as the AW1 would have been better IMHO. It will be like the “Jack of All Trades” of 1” sensor cameras. Just imagine the capabilities of the V1 as it is. A small, lightweight camera, with very fast and accurate focusing, rugged, waterproof, dustproof, freeze proof, shockproof camera will be a joy for outdoorsmen and women alike.
The AW1 with the 10/2.8 and 11-27.5/3.5-5.6 is a good start for Nikon’s new addition to the Series 1 System. I would like to see a higher end version of this, the likes of the V1/V2 and maybe V3? underwater camera with viewfinder will be almost perfect. Add the underwater equivalent of the 10-100VR and we have a winner in a whole new category of rugged weatherproof cameras.
Yes. I hope Nikon Marketing will do a descent job marketing this NEW product. I own a couple of V1 and waiting for the V3. But this RUGGED, UNDERWATER, SHOCKPROOF Series 1 is very appealing to me. I will wait for the reviews and user experience before I will jump into the bandwagon. I just hope that when they update or upgrade this next year that the new model will have a EVF. Nikon can "re-badge" the V1 and I will get it. A newer V3 AW Version will be even better. I would also like an underwater version or at least weather sealed version of the 10-100VR The AW kit lens are good enough at the monent.
I understand that viewfinder is pretty much useless under, that's what the LCD is for. BUT, how much time is spent above water? That's when the viewfinder comes into play. Like on the beach, on deck of a boat, around the pool, in the desert, snow and other other out door places where the sun is bright and renders LCD pretty much unviewable. Just because it says underwater" that doesn't mean it can't be use above water. That's what make camera like this very appealing to outdoors people..divers, snorklers, hikers, kayakers, swimmers and many others. MOst that but buy the "P&S Weatherproof" cameras is because they want they want a camera that can handle the bumps, drops, water splash, mud, etc. and not worry about damaging the camera. With the AW1, now were getting to bigger sensor, better IQ. Only the price will keep people from upgrading.
It would have been better if the AW1 is a "rebadge" V1 with a viewfinder.