Doom & Gloom or the lack of it

Started Apr 30, 2014 | Discussions thread
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Re: Because of P&S
In reply to Lab D, Apr 30, 2014

Lab D wrote:

fotophool wrote:

Via Thom Hogan:

Panasonic released their fiscal year results: camera sales down 25% year-to-year (to 69.5b yen, implying something around the 2m unit total for all compact and mirrorless cameras).


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Obviously camera sales were down since that includes P&S. Panasonic like Olympus is scaling back P&S cameras and since that is the largest segment it will have a large impact on overall sales.

Panasonic's share of the mirrorless market in Japan fell from 23.2% in 2012 to 14.2% in 2013.

It looks like Panasonic is going to focus on higher end cameras like the GM1 and GH4 which both have less direct competition along with the GX7. Higher prices mean less sales, but more profit per unit.

They continue to make some terrific cameras.  Let's hope their strategy works.

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