"But at low ISO nothing can beat this camera." - CEO SIGMA

Started 10 months ago | Discussions thread
Scott Eaton
Senior MemberPosts: 1,992
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what I've learned from this thread
In reply to Lumixdude, 10 months ago

-Because Sigma based cameras excel at low ISO shooting people that desire higher ISO shooting are teenagers and consumers.

-Only Sigma users appreciate image quality.

-If I own a Sigma camera I need to be neurotically obsessed with the bayer interpolation of other cameras.

- Only Sigma based images interpolate to higher DPI levels.

- When I post image galleries taken with a Sigma based camera it is mandatory I declare they were taken with a Sigma.

- Because film emulsions only delivered high quality images with low ISOs (or larger formats) then it's logical to conclude that higher ISO shooting is for teenagers and consumers.

I think the above nails it in a nutshell, and also manages to offend about 99% of commercial shooters and journalists who don't care about the relative abilities of their camera compared to others but use their system for the capabilities it allows them. Shooting bugs and flowers to show off the fact they aren't using a bayer based sensor isn't a priority.

Second, back in those film days low ISO color landscape photography was regarded as the most insipid, boring and cliche faction of visual imagery of any art medium. It was mocked then - it can be mocked now. As to why Sigma users seemed so obsessed with taking pictures of bugs and flowers kind of answers it's own question.

Frankly I'd like to see Sigma do something really radical and invent a sensor that uses more than 3 color filters, which any engineer versed in visual science knows creates a lot of problems with digital capture. Sigmas like any other RGB capture device interpolates a significant amount of color information because it can't discretely see a significant chunk of the visual spectrum but has to interpolate color like any bayer sensor. The difference is Sigma sensors -vs- bayer is their discrete sensor wells don't confuse that information with luminance data at the aquisition level. If Sigma were to do something like this, such as have a five or six aquisition filters they'd have every technical shooter on the planet lined up out the door. For now, you can keep the really sharp RGB images and insult other system owners that they are visually imparied. Just not worth it, as market share indicates.

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