Thom on Nikon's unanswered questions...

Started 10 months ago | Discussions thread
jfriend00
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Re: Thom on Nikon's unanswered questions...
In reply to fishywisht, 10 months ago

fishywisht wrote:

jfriend00 wrote:

The undercurrent in Thom's article that bothers me the most (and is reflected in a number of recent products) is that Nikon is making products for the "bean counters", purposely crippling things to protect upscale revenue rather than deliver the best product they can at a given price point and margin and is also pretty out of touch with what customers really want.

Of course it isn't only Nikon that does it, it's just Nikon's products that you are more sensitive to.

Canon's 10-50D line was produced for 6 years over 5 iterations with a hopeless 9-sensor scattered diamond pattern, during which time the 50D competed with the D300 for a few hundred less. This line would always debut at around $1400, a supposedly semi-professional camera, and if you wanted a better focus system, you had to lay out $4000 for the 1D series. Every iteration of the 00D series there were nominal improvements of the sensors, just enough to quote on the spec sheets for shill reviewers, but the tracking across that inadequate sensor pattern was simply inferior and things would simply move between the scattered points and you'd get shots out of focus. The D300 and even the D90 showed it up for the crippled system it really was and were the only impetus to improve the line. Canon's response was to pack the same old pattern on the 7D with a few more sensors to bring it up to 19- whilst the D300 has 51 and 1D series 45. Canon didn't try too hard to encroach on 1D territory.

What I'm secretly hoping is that the shift to mirrorless (Fuji, Sony, Olympus, Pentax, etc...) opens the lanes for the competitors to get back in the game in a meaningful way because if that happens, then neither Canon or Nikon will be able to get away with these crippling games any more.  They will have to produce the most competitive camera possible at a given price point (no intentional crippling) or they'll simply get beat by the competition, particularly in the $500-$1500 market where people may be less locked into a lens lineup or brand familiarity than the pros are. That's what I'm hoping for.  The Pentax K-3, Sony A7r and Fuji XT-1 are some of the first shots across the bow.  Nikon probably hoped to be taking a shot with the Nikon 1 line, but they messed that up in a zillion ways (sensor too small, mismatches feature set, price and intended audience).

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