The future for Fuji cameras

Started 8 months ago | Discussions thread
Ralph McKenzie
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Re: The future for Fuji cameras
In reply to Graham Hill, 7 months ago

Graham Hill wrote:Absolutely false. You cannot claim that with any accuracy. If I am wrong, you can post said evidence. Fujifilm's verbiage on the X cameras line has become distinctly lukewarm over the past two years. In the previous quarterly report, INSTAX cameras got more press than the X cameras. That is *amazing*. The X cameras did not even appear on the slide where growth in 2014 was projected.

Interesting you should mention the Instax. Its the only Fuji camera that receives any media coverage, in retail flyers or television advertising. You never see a Fuji advert on TV pertaining to anything other than that camera and occasionally the S8400 when its on special from a retail chain.

Otherwise Fuji advertising is no existent.

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