The future for Fuji cameras

Started Dec 31, 2013 | Discussions thread
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Graham Hill
Senior MemberPosts: 1,355Gear list
Re: The future for Fuji cameras
In reply to TThorne, Jan 1, 2014

TThorne wrote:

If memory serves me well, the losses were apparent in the S series venture as well, great as those cameras were. Fujifilm has been losing money for longer than the X series has been available.

You really don't need a memory here.  If Fujifilm were making money on their S camera SLR's, they would still be making them.   That they bailed on that market is conclusive proof that they were money losers.  Being in bed with Nikon, and not making any lenses made failure almost a given.

Thankfully, those two mistakes were corrected with the X camera effort.

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