Best Value DSLR - Sony A58

Started Nov 21, 2013 | Discussions thread
OpticsEngineer
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Sony "DSLR"
In reply to Mellowmark, Nov 22, 2013

If you don't believe Sony is calling their cameras DLSRs now, take a look at this link.  When you get there, "DSLR" appears six times at least.  (in the link itself, "dslr" appears three times.)  If you click around the website, DSLR is all over it now.

http://store.sony.com/alpha-dslr-cameras/cat-27-catid-Alpha-DSLR-Cameras?SR=nav:electronics:cameras_camcorders:Alpha_dslr_cameras:ss

Does it matter?  Not to me, I really don't care what the camera is called.  But I think it mattered a lot to Sony marketing when they figured out they were losing camera sales because people didn't know Sony sold cameras that were competitve to DSLRS.

I really think that for 90% of users (family and vacations shooters) if they understood the advantages of the DSLT technology, they would buy them over Canon and Nikon DSLRs.  So Sony was correct to try to do something to highlight the unique advantages of their cameras.   The "DSLT" name didn't seem to work out though.    It seems like all new marketing materials for Sony use "DSLR."

I did notice however your links were to UK sites.  I am looking at the USA site. Maybe it is a US/UK difference.

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