So who was 4/3 originally aimed at?

Started Nov 16, 2013 | Discussions thread
Shop cameras & lenses ▾
redshifted Veteran Member • Posts: 3,142
Re: So who was 4/3 originally aimed at?
1

Hey Gareth,

I can't believe you're still dealing with Oly after all these years .

It was aimed squarely at editorial/commercial film shooters that were still sitting on the fence of digital photography circa 2003-2004. The CCD sensor output was tweaked for those of us used to shooting Fujichrome, Kodachrome and Ektachrome.

The lenses and body were designed to replicate film shooters' cameras and focal lengths. AF didn't have to be great for folks skilled at manually focusing their lenses. The tiff output choice and Firewire cable is evidence of Oly's intent. Tiff was most useful to photogs delivering their files to art directors/editors and firewire helped move those big files to your/their Apple computer.

They got me .

Best,

Ed

-- hide signature --

“L’exactitude n’est pas la vérité”
H. Matisse

Post (hide subjects) Posted by
GBC
GBC
aks
Keyboard shortcuts:
FForum PPrevious NNext WNext unread UUpvote SSubscribe RReply QQuote BBookmark MMy threads
Color scheme? Blue / Yellow