...put your money where your mouth is

Started 9 months ago | Discussions thread
marike6
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Re: That's exactly what Nick Woodman did with the GoPro
In reply to howardroark, 9 months ago

howardroark wrote:

marike6 wrote:

What the OP is talking about, designing and building your own camera to meet your requirements and specifications, is exactly what Nick Woodman did with the GoPro action camera. Now he's on the Forbes List as one of America's top billionaires.

He's a surfer/entrepreneur living in California who saw a need for wearable camera. So he designed and built one. Fast forward 10 years later and GoPro is the number one selling action camera in the world, used by everyone from competitive athletes, news agencies and cinematographers to marine biologists.

60 Minutes had an excellent profile on Woodman and his GoPro camera this past Sunday. Inspiring success story, and definitely worth watching. Good stuff.

GoPro's Video Revolution

http://www.youtube.com/watch?v=wboVor218ds

The wearable video camera market was pretty non-existent back then and is only now becoming a competitive market.

The wearable video or action camera was non-existent until Woodman had a great idea that caught on like wildfire.

I think the primarily stills community is a bit more mature. What the OP was suggesting wasn't creating a new type of video camera, but creating a new stills camera that can compete in a very saturated and mature market. Those are two extremely different things.

The stills community is not more mature than the video community where you have some of the most innovative, high end gear like the Arri Alexa, RED Epic doing battle with Sony and Canon.

If a new type of stills/video camera can be created then we might be having a different discussion. Some have tried with that wearable life camera (whatever it's called) and the Canon N or even Lytro or various 3D cameras, but none of them has really gone anywhere.

Actually if you watch 60 minutes piece on GoPro, Woodman's first prototype was a wearable still cameras.

Ricoh now has the Theta, a 360 degree camera, kind of cool.  But the point is, there is no difference that there is no limitation because of the maturity of the still market vs the video market. That's arguable.  But I would imagine any limitations would disappear pretty quickly with a one thing:  a good idea that adds something new, some functionality that allows people to do great and interesting things. Like the GoPro did.

How about that ball camera? That's neat, but probably not very useful. How about a drone that is designed to follow you around video recording you for hours? Call it the DronePro.

DronePro. Yes we are headed in that direction and it's not all good especially for privacy advocates.   But yes, you can buy a helicopter from B&H and send up your camera or a GoPro.  But flying them is not as easy as it looks.

Anyway, the GoPro story is excellent.  That guy is have too great of a life. Handsome billionaire who spends his time building and testing cameras and surfing.  All from a great idea and good follow through.

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