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Nikon DF, Why is the price so high?

Started Nov 10, 2013 | Discussions thread
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Re: Nikon DF, Why is the price so high?
In reply to IanYorke, Nov 10, 2013

I remember the UK pricing was also out of line when the D800 was released.

Nikon is simply getting the early adopters to pay as much as possible, then when sales go flat adjust the price.

When I was a kid working for a retail store the owner told me, "If the customer isn't complaining about the price - you are not charging enough!"

Although it seems callous, there is wisdom in that remark.

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