Nikon DF, Why is the price so high?

Started 9 months ago | Discussions thread
deednets
Senior MemberPosts: 1,959Gear list
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Capitalism meets supply & demand etc. same old story ...
In reply to jY h, 9 months ago

jY h wrote:

Hello, I'm the very happy owner of a Nikon D600 and have no plans of buying a new camera. However, the Nikon DF did catch My eye. I love the retro styling. Why is the price of this camera so high? Its sensor has lower resolution than the D600, it has no video capability, and no built in flash. Why would someone pay several hundred dollars more than a D600/610 and get less capability? I suppose it all due to the styling? Am I missing something?

There is money being charged for the intellectual property, research & development costs, since this camera is only partially built on a previous model. There typically is a lot of trial and error around the design of an essentially new product.

You might have read Reuters on Nikons annual result having gone down by 41% the other day? I guess they are trying new/old waters here too and see what they can charge for it. Like a better quality Leica/Fuji/Oly retro, the realy Monty this time ...

Or were you just kidding??

Cheers

Deed

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