Nikon's 5 year plan...

Started Oct 23, 2013 | Discussions thread
caspianm
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Re: Nikon's 5 year plan...
In reply to Leonard Shepherd, Oct 23, 2013

I agree. Phones are not DSLR replacement. DSLR sales are down due to market saturation and market decline due to shrinking economy growth specially in Europe. Phones have eaten the point&shoot market. DSLR market is not a growing market. Last year was a year of decline for many expensive gadgets.

DSLR will continue to sell below or near last year level as new entries such as cheaper & smaller FF become the norm. Nikon has sold 5% more than Canon (18% vs 23% decline) last year. Next year Canon goes under water further than Nikon in DSLR sale as they have ceased to introduce more advanced sensors for years.

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