Official statement on Sony A-mount future...

Started Sep 26, 2013 | Discussions thread
tqlla
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Re: Official statement on Sony A-mount future...
In reply to theswede, Sep 30, 2013

theswede wrote:

Is that so?

Story#1 Sony Cancels the Alpha A3xx line(amount).
Story#2 Sony introduces the Alpha A3000(emount)

And Jespers point is laughable. The Amount isnt a "mainstream bestseller". Nor is the Amount the Low Profit product that is racking in big bucks for Sony.

Correct. That is the E mount. The A mount is the high margin halo product.

That doesn't make either of them endangered.

Jesper

You guys are moving on tangents.  Back to the original Question.  Why would a company kill a "low profit" line, when that line is making a profit?

The example with the store is just one of infinite examples of why you kill of a profitable product.  It all boils down to, if you can make more money by moving your resources elsewhere... then you do it.

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