Official statement on Sony A-mount future...

Started Sep 26, 2013 | Discussions thread
theswede
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Re: Official statement on Sony A-mount future...
In reply to don1jam, Sep 27, 2013

You do realize in your first sentence you reinforced and agreed with my point , as you stated : "Provided X and Y are in completely overlapping market segments."

Not as such.

The market segment of interchangeable cameras for E mount and A mount completely overlap. Both mounts will carry full frame and APS-C sensors, interchangeable lens, and bodies of varying sizes.

Those are technological overlaps, not market overlaps. And they are not complete even there.

Whichever one is more profitable they will prioritize their efforts there. It's as simple as that.

Not quite that simple, at least not yet. It may become that way eventually but at present there are performance and capability differences which make A mount and E mount different markets.

If Sony does away with this difference then the markets will increase in overlap, perhaps to the point where they are the same. But they haven't yet, and it doesn't seem like the technology is there yet to do so. Maybe Sony has something in the wings which will instantly outstrip SLT and SLR technology, but so far no-one has shown anything like that.

Your example of cars is not applicable because compact cars do not overlap with larger cars. Someone in the market for a Yaris does not buy a Lexus and vice versa.

That is exactly the point I am making.

Jesper

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