Its official. Oly AF sucks!

Started Sep 11, 2013 | Discussions thread
boggis the cat
Veteran MemberPosts: 6,287Gear list
Like?
Trying a strawman out, Sergey?
In reply to Sergey_Green, Sep 13, 2013

Sergey_Green wrote:

Mjankor wrote:

That's funny. From the 2013 financial report, Oly said that

"Full year mirrorless sales up 15% and 4Q sales up 25% due to strong sales of OM-D"

And if we look at the Q1, 2014 report we can see that while sales have decreased 14%, operating income has increased, presumably because Olympus is selling more, higher end cameras, and fewer compacts and cheapies.

What are you basing this claim on?

Consolidated Financial Results for the Fiscal Year Ended March 31, 2013

Under Imaging Systems Business
Consolidated net sales in the Imaging Systems Business amounted to ¥107,638 million (down 16.3% year on year), while operating loss amounted to ¥23,073 million (compared with an operating loss of ¥10,760 million in the previous fiscal year).
... As a result of the decline in sales, operating loss increased in the Imaging Systems Business, despite cost reduction efforts.

You're arguing that the OM-D line isn't competitive, right?  This is where Mjankor's quote is pertinent:

"Full year mirrorless sales up 15% and 4Q sales up 25% due to strong sales of OM-D"

And less not forget this,

Olympus denies reports that it is ceasing DSLR production

What do you think could have prompted the change?

This has been discussed extensively.

The OM-D E-M1 is good enough, in Olympus' estimation (based on review by photographers using both the E-M1 and E-7 prototypes), to make further DSLRs of very little worth to the existing user base.

Whether this will result in a further boost to the OM-D sales (and to sell-through of the newer "PRO" lenses) is unknown, but it seems likely.

Even though they cut off small cameras productions, and laid off by thousands, I don't see how possibly they can compete with full frame cameras at the listed price. Something must happen in the coming years.

You may get tired of carrying a heavy camera and lenses for ever-diminishing advantages.

 boggis the cat's gear list:boggis the cat's gear list
Olympus E-5 Olympus E-M1 Olympus Zuiko Digital ED 12-60mm 1:2.8-4.0 SWD Olympus Zuiko Digital ED 50-200mm 1:2.8-3.5 SWD Olympus 12-40mm F2.8 +10 more
Reply   Reply with quote   Complain
Post (hide subjects)Posted by
NoNew
Keyboard shortcuts:
FForum PPrevious NNext WNext unread UUpvote SSubscribe RReply QQuote BBookmark post MMy threads
Color scheme? Blue / Yellow