Maybe Pentax really means to be #3? Locked

Started Jun 13, 2013 | Discussions thread
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Russell Evans
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Maybe Pentax really means to be #3?
Jun 13, 2013

We know Nikon and Canon sell more entry level cameras than anything else, so seeing Pentax put that part of their house in order, great cameras and realistic pricing for them, it seems like Pentax may actually be executing a plan to increase market share and revenue. Hopefully some of that revenue will trickle up into new higher level products, but if you were building a business that isn't about just filling a niche, this is the way you start.

Even the look at me colors, seem to have been chosen to generate the most talk, so maybe Pentax even has a marketing strategy to back up the new hardware as well. There is no point in having competitive product is no one hears about them or sees them. DPR and the other review sites actually having the cameras beforehand to do previews at launch? Who are you and what have you done with my lame old Pentax?

So if you aren't excited about the new hardware, you should at least be sitting up a little straighter in your chair with head tilted, and eyes wide, noting this new attitude Pentax is displaying.

Thank you

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