What Olympus actually promised:

Started May 27, 2013 | Discussions thread
illy
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Re: High Angst always precedes the typical 3-4 year upgrade.
In reply to pris, May 28, 2013

pris wrote:

This is another puzzling part. Who needs new camera more often than every 3 years? (Sure, this is where the choir chimes in pointing out that E-5 wasn't all they wanted so it's more than 3 years for them... but heck, it was their decision that it wasn't enough of an upgrade for them. It was for many others. Someone always will be unhappy no matter what. I seem to remember the latest Canon iteration being widely accused of being a lame warm-up with nothing to show and intended just to keep the price high. I'd say E-5 over E-3 was much more than that.)

not everyone is on the same upgrade path so a camera every 3 years seems like a long development cycle, also keeping the camera line looking fresh would entice more people and fresh customers to join 4/3rds, it is a business after all and needs to make money to survive.

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