Mirrorless Takes Another Hammering

Started May 17, 2013 | Discussions thread
ed2002
Regular MemberPosts: 254
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Re: Mirrorless Takes Another Hammering
In reply to rattymouse, May 19, 2013

rattymouse wrote:

Abrak wrote:

Ed B wrote:

rattymouse wrote:

peevee1 wrote:

rattymouse wrote:

As seen at sansmirror.com, the final numbers are in for mirrorless last year and the results are NOT pretty.  The main mirrorless players are either losing enormous money (Panasonic and Olympus),

Olympus was profitable in 2012. Both as a whole and its mirrorless line.

Absolute nonsense.  Olympus has never made a penny of profit from mirrorless.  They have been losing money for years.

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9 years of Fujifilm camera usage, ended by rampant fanboyism.

Please post your source.

http://www.olympus-global.com/en/ir/data/brief/2013/

Thank you, that source did nicely.  From that link we see that Olympus (imaging division) lost  1.5 billion yen in the first quarter, 6.2 billion in the second, 8.7 billion in the third, and 6.6 billion in the forth quarter.

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9 years of Fujifilm camera usage, ended by rampant fanboyism.

I don't get it we know olympus loses money in imaging because of P&S and that they want to shift to high margin m4/3, which will also cut down on unit volume, personelle, and expenses.

Does anybody have anything that says olympus loses money on m4/3.  They seem to be doing quite well from what I can see.  It appears they think that if they can cut expenses from p&s, m4/3 will make money.  If you allocate that high cost structure to m4/3, you lose money.  If you got rid of m4/3 you lose even more money.

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