MFT shipments down

Started Apr 26, 2013 | Discussions thread
YouDidntDidYou
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Re: MFT shipments down...NOT
In reply to amalric, Apr 27, 2013

Olympus successfully targeted and saturated the camera joshi market in Japan with their mirrorless. Now Fuji, Panny and Oly and Sony somewhat are targeting the semi pro and enthusiasts segment.

Making a dull and obvious "prediction" that smartphones would affect the camera was hardly rocket science, stated elsewhere many times previously by others and would of been planned for the leading mirrorless players.

The main factor affecting mirrorless sales is the poor state of the economy in many parts of the world more people are holding back from upgrading eg look at D4 sales...lacklustre also in these times people are less likely to try something new and more inclined to stay with what they know ie DSLRs.

I never seen any figures showing mft is in the red,Oly and Panny have publicly stated that their mirrorless offerings are the profitable parts of their imaging divisions. Maybe some other camera company's mirrorless system is in the red when they failed to live up to their own internal sales targets, haven't even done a million units and what they did sell was largely sold at 60% discount *cough cough*

Mft needs to be more aggressive in targeting Russia, Brazil,India and their nearby countries, I believe mft is already doing reasonably well in China.North America is a slow burn.

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