Sony's new lens pricing

Amateur Sony Shooter wrote:

from SAR:

Price for the new A-mount lenses:

Zeiss Planar T* 50mm f/1.4 ZA SSM lens: around $1500
Sony 18-55mm f/3.5-5.6 SAM II: around $200
Sony 70-400mm f/4-5.6G SSM II: around $3000

All I can say is: WOW! What a perfect way to price them out.