The death of Sony on the high street

Started Feb 4, 2013 | Discussions thread
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Re: The death of Sony on the high street
In reply to rodderslw, Feb 4, 2013

Actually, the speciality shops are thriving. It is the shops that sell the consumer level cameras that are struggling because the average consumer doesn't understand the complexities of a camera and lenses and go for the marketing and price which is the market that the likes of Amazon serve. Comet and Jessops also served that same market so suffered because they were competing against the online stores. However, specialty shops do well because people like all of you on this Forum appreciate the level of support and advice you get from them and that is the market they target. I have a client that is a camera retailer that mainly serves the pro and prosumer markets although he does also sell a fair amount of consumer products. He went online about 4 years ago (that was the bit I did) and has gone from strength to strength. He also has a high street shop and is looking to buy the shop next and expand it. So it's not all bad on the high street.

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