F800EXR - I Tried The SCN Setting Called "Shopping"

According to the manual, this setting will actually mark the price down 25-75%. I didn't really believe it so I gave it a try. I pointed it and took this photo and every item on that rack was reduced between 25% and 75%.

Here is an example using the "Shopping" setting.

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Currently shooting:
Fujifilm F800EXR
Canon Powershot G12
Leica D-Lux 4
Olympus PEN E-PL1 with Kit zoom lens, Olympus M.Zuiko
17mm F2.8, Olympus M.Zuiko 40-150mm, Olympus 45mm F1.8, Canon FD 50mm F1.4, Olympus Zuiko 50mm F1.8, Pentax 135mm F2.5, Pentax 50mm F1.7, Panasonic 20mm F1.7.
Panasonic DMC-GH2 with the kit lens, Panasonic 45-200, Panasonic 14-140mm, and all of the lenses that I have for my Olympus PEN E-PL1
Sony DSC-TX7
Panasonic HC-V700 camcorder